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Thryv Holdings (THRY)
NASDAQ:THRY
US Market

Thryv Holdings (THRY) AI Stock Analysis

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THRY

Thryv Holdings

(NASDAQ:THRY)

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Neutral 60 (OpenAI - 5.2)
Rating:60Neutral
Price Target:
$6.00
▲(3.63% Upside)
The score is driven by improving financial stability (very low leverage) and a solid earnings call backdrop (strong SaaS growth and raised EBITDA guidance), but is held back by weak technicals (below major moving averages with negative MACD) and cash flow pressure reflected in the TTM free cash flow decline.
Positive Factors
Low leverage / strong balance sheet
Material reduction in leverage to a 0.04 debt/equity ratio gives Thryv durable financial flexibility. Low debt supports investment in SaaS product development, M&A optionality, and resilience to downturns without pressuring cash flow or forcing asset sales over the next several quarters.
Robust SaaS revenue growth and guidance
SaaS growth of 33% YoY and raised full-year SaaS revenue/EBITDA guidance reflect a structurally expanding recurring-revenue base. Strong SaaS momentum improves revenue visibility, supports scale economics, and underpins multi-quarter EBITDA improvement as adoption and ARPU gains persist.
High SaaS gross margins and AI product enhancements
A 73% SaaS adjusted gross margin signals highly scalable unit economics. Coupled with AI features (website building, review responses), this supports durable margin expansion and product stickiness, aiding long-term ARPU growth and efficient incremental customer acquisition costs.
Negative Factors
TTM free cash flow decline
A 31% TTM FCF decline is a structural concern for reinvestment capacity. Even with improved operating cash metrics, sustained FCF deterioration can limit funding for product development, integration of acquisitions, and strategic initiatives without raising leverage or diluting equity.
Low net profit margin
A sub-4% net margin indicates limited earnings retention from revenue, reducing internal funding for growth and increasing sensitivity to cost or revenue shocks. Even with strong gross margins, modest net profitability constrains long-term free cash flow conversion and shareholder returns.
Weak retention and modest subscriber growth
NRR below 100% and only 7% subscriber growth signal churn/limited expansion within the base. This undermines durable recurring revenue growth and makes scaling ARPU and SaaS margins harder absent improved retention, partner channel execution, or stronger cross-sell adoption over the next several quarters.

Thryv Holdings (THRY) vs. SPDR S&P 500 ETF (SPY)

Thryv Holdings Business Overview & Revenue Model

Company DescriptionThryv Holdings, Inc. provides digital marketing solutions and cloud-based tools to the small-to-medium sized businesses (SMBs). It operates through three segments: SaaS (Software as a Service), Marketing Services, and Thryv International. The company provides Thryv, an SMB end-to-end customer experience platform; Hub by Thryv, a solution for franchisors to offer real time oversight and day-to-day management of multiple locations; Thryv Leads, an integrated local marketing and lead generation solution, as well as related services; and ThryvPay, a payment solution that allows users to get paid through credit card and ACH. It also offers print and digital solutions, including the company's print yellow pages; internet yellow pages, such as yellowpages.com, superpages.com, dexknows.com, and extended search solutions; search engine marketing solutions; and other digital media solutions, including online display and social advertising, online presence and video, and search engine optimization tools. The company was formerly known as Dex Media Holdings, Inc. and changed its name to Thryv Holdings, Inc. in July 2019. Thryv Holdings, Inc. is based in DFW Airport, Texas.
How the Company Makes MoneyThryv Holdings generates revenue through a subscription-based model, offering its software solutions to SMBs on a recurring basis. Key revenue streams include monthly or annual subscription fees for access to its integrated platform, which encompasses CRM, marketing services, and operational management tools. Additional revenue comes from transactional fees related to payment processing services and optional add-on services for enhanced marketing capabilities. The company also benefits from strategic partnerships with various service providers and platforms that expand its service offerings and market reach, contributing to its overall earnings.

Thryv Holdings Earnings Call Summary

Earnings Call Date:Oct 30, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Feb 19, 2026
Earnings Call Sentiment Neutral
The earnings call highlighted impressive SaaS growth and innovative AI integrations, but challenges in subscriber growth and partner performance were concerns. The company is making strategic shifts with a focus on long-term transformation.
Q3-2025 Updates
Positive Updates
SaaS Revenue Growth
SaaS reported revenue was $115.9 million in the third quarter, representing an increase of 33% year-over-year.
AI Integration and Innovation
Thryv is rolling out AI features like social captioning, review response suggestions, and AI-driven website building, enhancing both internal processes and customer offerings.
Vertical Market Success
The HVAC vertical initiative showed a 10% lift in jobs booked and a 25% increase in total revenue for pilot customers.
Strong Adjusted EBITDA
SaaS adjusted EBITDA increased to $19.6 million with an adjusted EBITDA margin of 17%.
Free Cash Flow Improvement
Generated free cash flow of $14.6 million in the third quarter, bringing year-to-date free cash flow to $18.8 million.
Negative Updates
Subscriber and NRR Declines
Seasoned NRR declined to 94%, and there was only a 7% increase in SaaS subscribers year-over-year.
Challenges with Partner Channel
Initial partner results were weak, impacting expected performance from the Keap acquisition.
Marketing Services Revenue Decline
Marketing Services billings totaled $70.6 million, down 33% year-over-year, due to strategic shifts.
Company Guidance
During the Thryv Third Quarter 2025 Earnings Call, the company reported a SaaS revenue of $115.9 million for the third quarter, marking a 33% increase year-over-year, with Keap contributing $16.8 million. Excluding Keap, Thryv's SaaS business grew by 14% year-over-year. The SaaS adjusted gross margin saw an 80 basis point improvement, reaching 73%, and the adjusted EBITDA rose to $19.6 million, surpassing guidance with a margin of 17%. Thryv ended the quarter with 103,000 SaaS subscribers, including 13,000 from Keap, a 7% increase year-over-year. The overall SaaS ARPU was $365, with Thryv at $355 and Keap maintaining a strong ARPU of $437. Seasoned NRR was 94%, reflecting the transition of legacy digital marketing services clients to the modern SaaS platform. The company generated $14.6 million in free cash flow for the quarter, bringing the year-to-date total to $18.8 million, and reduced net debt by $9 million to $265 million. For the fourth quarter, Thryv expects SaaS revenue of $118 million to $121 million, and for the full year, the SaaS revenue is projected to be between $460 million and $463 million, with adjusted EBITDA guidance raised to $73 million to $75 million. Marketing Services revenue for the full year is anticipated to be in the range of $323 million to $325 million, with adjusted EBITDA guidance of $76 million to $78 million.

Thryv Holdings Financial Statement Overview

Summary
Thryv Holdings shows signs of recovery with improved revenue growth and reduced leverage. Profitability remains a challenge, but operational efficiencies are improving. Cash flow management is solid, though recent declines in free cash flow warrant attention. Overall, the company is on a positive trajectory but must continue to enhance profitability and cash flow stability.
Income Statement
Thryv Holdings has shown a modest revenue growth rate of 2.86% in the TTM period, indicating a slight recovery from previous declines. The gross profit margin is strong at 67.36%, reflecting efficient cost management. However, the net profit margin is relatively low at 3.78%, suggesting limited profitability. The EBIT and EBITDA margins have improved but remain moderate, indicating room for operational efficiency improvements.
Balance Sheet
The company's debt-to-equity ratio has significantly improved to 0.04, indicating a strong reduction in leverage and a healthier balance sheet. Return on equity is robust at 14.28%, showing effective use of equity to generate profits. The equity ratio is not explicitly calculated, but the low debt levels suggest a stable financial position.
Cash Flow
Free cash flow has decreased by 31.02% in the TTM period, which is a concern. However, the operating cash flow to net income ratio is healthy at 0.40, indicating good cash generation relative to net income. The free cash flow to net income ratio is strong at 0.87, suggesting efficient cash conversion.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue779.99M824.16M916.96M1.20B1.11B1.11B
Gross Profit525.40M537.24M578.25M780.38M705.34M669.69M
EBITDA96.22M33.56M-135.56M247.77M306.16M256.30M
Net Income29.48M-74.22M-259.30M54.35M101.58M149.22M
Balance Sheet
Total Assets701.80M712.16M783.17M1.18B1.30B1.21B
Cash, Cash Equivalents and Short-Term Investments11.55M16.31M18.22M16.03M11.26M2.41M
Total Debt268.18M294.99M362.03M493.18M598.59M583.20M
Total Liabilities480.72M515.25M630.47M795.61M985.79M1.02B
Stockholders Equity221.08M196.92M152.70M382.27M314.71M196.78M
Cash Flow
Free Cash Flow50.89M56.25M114.83M119.34M143.72M205.01M
Operating Cash Flow67.46M89.78M148.23M148.57M170.57M232.77M
Investing Cash Flow-108.33M-110.42M-42.52M-52.03M-196.57M-26.21M
Financing Cash Flow40.73M19.22M-103.49M-91.10M39.09M-206.07M

Thryv Holdings Technical Analysis

Technical Analysis Sentiment
Negative
Last Price5.79
Price Trends
50DMA
6.31
Negative
100DMA
9.28
Negative
200DMA
11.08
Negative
Market Momentum
MACD
-0.18
Negative
RSI
41.50
Neutral
STOCH
32.24
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For THRY, the sentiment is Negative. The current price of 5.79 is below the 20-day moving average (MA) of 5.97, below the 50-day MA of 6.31, and below the 200-day MA of 11.08, indicating a bearish trend. The MACD of -0.18 indicates Negative momentum. The RSI at 41.50 is Neutral, neither overbought nor oversold. The STOCH value of 32.24 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for THRY.

Thryv Holdings Risk Analysis

Thryv Holdings disclosed 74 risk factors in its most recent earnings report. Thryv Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Thryv Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$914.00M17.7636.81%57.83%293.63%
73
Outperform
$694.07M11.6910.76%7.14%13.06%66.19%
73
Outperform
$361.31M1.5446.87%11.97%3.79%50.06%
62
Neutral
$606.70M19.083.42%-13.14%17.25%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
60
Neutral
$252.31M14.1811.31%-10.73%
57
Neutral
$392.54M
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
THRY
Thryv Holdings
5.79
-8.45
-59.34%
ANGI
Angi
14.06
-1.54
-9.87%
SSTK
Shutterstock
18.93
-9.67
-33.81%
EVER
EverQuote
25.42
7.20
39.52%
JFIN
Jiayin Group
6.77
0.08
1.20%
TTGT
TechTarget, Inc.
5.44
-12.81
-70.19%

Thryv Holdings Corporate Events

Business Operations and StrategyExecutive/Board Changes
Thryv Holdings adopts executive retention bonus program
Positive
Jan 9, 2026

On January 5, 2026, Thryv Holdings, Inc. approved a one-time cash retention bonus program for certain critical employees, including President Grant Freeman, Chief Operations & Customer Success Officer and Executive Vice President John Wholey, and Chief Legal Officer & Human Resources head Lesley Bolger. Under the plan, each participating executive will receive a retention bonus equal to 50% of their annual base salary, paid in two installments: 60% of the bonus after August 31, 2026, and the remaining 40% after August 31, 2027, with each payment contingent on continued employment and satisfactory performance, underscoring the company’s effort to secure leadership stability over the next two years.

The most recent analyst rating on (THRY) stock is a Hold with a $13.00 price target. To see the full list of analyst forecasts on Thryv Holdings stock, see the THRY Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Thryv Holdings Reports Strong Q3 2025 SaaS Growth
Positive
Oct 30, 2025

In the third quarter of 2025, Thryv Holdings reported a 33% year-over-year increase in SaaS revenue, reaching $115.9 million, and a significant improvement in net income compared to the previous year. The company also saw a 19% rise in SaaS monthly ARPU and exceeded its SaaS EBITDA guidance, reflecting its strategic focus on increasing customer spending and leveraging AI for small business growth. Despite a decrease in marketing services revenue, Thryv’s overall financial performance strengthened, as evidenced by a consolidated total revenue increase of 12% year-over-year and a net income of $5.7 million, positioning the company with a stronger balance sheet.

The most recent analyst rating on (THRY) stock is a Hold with a $12.00 price target. To see the full list of analyst forecasts on Thryv Holdings stock, see the THRY Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 10, 2026