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Snap (SNAP)
NYSE:SNAP
SNAP Stock Chart & Stats
$7.67
-$0.08(-0.84%)
At close: 4:00 PM EDT
$7.67
-$0.08(-0.84%)
Day’s Range― - ―
52-Week Range$6.90 - $11.77
Previous CloseN/A
Volume73.95M
Average Volume (3M)35.03M
Market Cap
$12.83B
Enterprise Value$16.14B
Total Cash (Recent Filing)$2.99B
Total Debt (Recent Filing)$4.15B
Price to Earnings (P/E)―
Beta1.14
Next Earnings
Feb 04, 2026EPS Estimate
-0.03Next Dividend Ex-DateN/A
Dividend YieldN/A
Share Statistics
EPS (TTM)-0.06
Shares Outstanding1,465,208,400
10 Day Avg. Volume37,301,847
30 Day Avg. Volume35,025,539
Financial Highlights & Ratios
PEG Ratio0.52
Price to Book (P/B)7.29
Price to Sales (P/S)3.33
P/FCF Ratio81.72
Enterprise Value/Market Cap1.26
Enterprise Value/Revenue2.80
Enterprise Value/Gross Profit5.15
Enterprise Value/Ebitda-72.16
Forecast
1Y Price Target
$9.50Price Target Upside23.86% Upside
Rating ConsensusHold
Number of Analyst Covering29
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Bulls Say, Bears Say
Bulls Say
Ad Platform ImprovementsDeployment of more advanced language models and improved ad-matching capabilities enhances ad effectiveness, which can drive higher advertiser investment and revenue per user.
AI PartnershipA multi-hundred million dollar partnership to integrate a conversational AI answer engine into Snapchat messages adds a paid, non-ad revenue stream and broadens monetization beyond advertising.
Revenue DiversificationIncreasing adoption of Direct Response ads alongside a growing subscription offering strengthens higher-margin, non-ad revenues and supports margin improvement in 2026.
Bears Say
Advertising Concentration And CompetitionHeavy reliance on advertising revenue amid fierce competition from much larger platforms limits Snap’s ability to capture additional ad budget share and slows top-line growth.
Execution And Macro UncertaintyInconsistent execution combined with regulatory and macroeconomic challenges creates visibility risk for revenue recovery and may keep investors cautious.
User Growth HeadwindsUser expansion faces pressure from flat or declining engagement in key markets and potential friction from age-verification and safety initiatives that could reduce daily active users.
Snap News
SNAP FAQ
What was Snap’s price range in the past 12 months?
Snap lowest stock price was $6.90 and its highest was $11.77 in the past 12 months.
What is Snap’s market cap?
Snap’s market cap is $12.83B.
When is Snap’s upcoming earnings report date?
Snap’s upcoming earnings report date is Feb 04, 2026 which is in 5 days.
How were Snap’s earnings last quarter?
Snap released its earnings results on Nov 05, 2025. The company reported -$0.06 earnings per share for the quarter, beating the consensus estimate of -$0.122 by $0.062.
Is Snap overvalued?
According to Wall Street analysts Snap’s price is currently Undervalued.
Does Snap pay dividends?
Snap does not currently pay dividends.
What is Snap’s EPS estimate?
Snap’s EPS estimate is -0.03.
How many shares outstanding does Snap have?
Snap has 1,465,208,400 shares outstanding.
What happened to Snap’s price movement after its last earnings report?
Snap reported an EPS of -$0.06 in its last earnings report, beating expectations of -$0.122. Following the earnings report the stock price went up 9.726%.
Which hedge fund is a major shareholder of Snap?
Currently, no hedge funds are holding shares in SNAP
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology
Snap Stock Smart Score
Underperform
1
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4
5
6
7
8
9
10
Analyst Consensus
Hold
Average Price Target:
$9.50 (23.86% Upside)
$9.50 (23.86% Upside)
Blogger Sentiment
Bullish
SNAP Sentiment 66%
Sector Average ―
Sector Average ―
Hedge Fund Trend
Increased
By 6.6M Shares
Last Quarter.
Last Quarter.
Insider Transactions
Sold Shares
Worth $12.8M over
the Last 3 Months
the Last 3 Months
Crowd Wisdom
Very Negative
Last 7 Days ▼ 0.2%
Last 30 Days ▼ 1.8%
Last 30 Days ▼ 1.8%
News Sentiment
Neutral
Bullish news 50%
Bearish news 50%
Bearish news 50%
Technicals
SMA
Negative
20 days / 200 days
Momentum
-31.45%
12-Months-Change
Fundamentals
Return on Equity
-22.38%
Trailing 12-Months
Asset Growth
-0.18%
Trailing 12-Months
Company Description
Snap
Snap Inc. operates as a camera company in North America, Europe, and internationally. The company offers Snapchat, a camera application with various functionalities, such as Camera, Communication, Snap Map, Stories, and Spotlight that enable people to communicate visually through short videos and images. It also provides Spectacles, an eyewear product that connects with Snapchat and captures photos and video from a human perspective; and advertising products, including AR ads and Snap ads comprises a single image or video ads, story ads, collection ads, dynamic ads, and commercials. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.
SNAP Company Deck
SNAP Earnings Call
Q3 2025
0:00 / 0:00
Earnings Call Sentiment|Neutral
Snap Inc. demonstrated strong revenue and user growth, particularly in international markets and through direct revenue streams. However, challenges in North America, potential engagement headwinds, and regulatory issues pose significant concerns.View all SNAP earnings summariesSNAP Revenue Breakdown
60.36% North America
17.85% Europe
21.79% Rest of World
SNAP Stock 12 Month Forecast
Average Price Target
$9.50
▲(23.86% Upside)
Technical Analysis
Ownership Overview
7.17% Insiders
18.61% Mutual Funds
0.30% Other Institutional Investors
63.29% Public Companies and Individual Investors