Scienjoy Holding Corporation (SJ)
NASDAQ:SJ
Top Page
Scienjoy Holding
(NASDAQ:SJ)
Select Model
Select Model
Rating:64Neutral
Price Target:
$1.50
▲(94.81% Upside)
Action:DowngradedDate:01/28/26
The score is primarily supported by balance-sheet strength and generally positive cash flow, which help offset inconsistent revenue trends. Technicals show strong upside momentum, but overbought RSI/Stoch readings add near-term risk. Valuation is a headwind due to a higher P/E and no dividend yield support.
Positive Factors
Strong balance sheet
A strong equity base and very low leverage provide durable financial flexibility: supports continued investment in AI initiatives, funds operations through revenue volatility, lowers bankruptcy risk, and enables strategic M&A or capital returns without stressing liquidity over the medium term.
Negative Factors
Declining and volatile revenues
Persistent revenue declines and volatility weaken the core monetization model (virtual gifts, ads, subscriptions), forcing reliance on cost cuts or one-off gains to sustain profitability. This complicates long-term planning, reduces investment visibility, and raises execution risk for strategic pivots.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong balance sheet
A strong equity base and very low leverage provide durable financial flexibility: supports continued investment in AI initiatives, funds operations through revenue volatility, lowers bankruptcy risk, and enables strategic M&A or capital returns without stressing liquidity over the medium term.
Read all positive factors
Scienjoy Holding (SJ) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$53.74M
Dividend YieldN/A
Average Volume (3M)82.18K
Price to Earnings (P/E)7.2
Beta (1Y)0.02
Revenue Growth-15.38%
EPS Growth-66.58%
CountryUS
Employees280
SectorCommunication Services
Sector Strength97
IndustryBroadcasting
Share Statistics
EPS (TTM)0.02
Shares Outstanding39,412,710
10 Day Avg. Volume39,540
30 Day Avg. Volume82,176
Financial Highlights & Ratios
PEG Ratio-0.03
Price to Book (P/B)0.26
Price to Sales (P/S)0.23
P/FCF Ratio4.64
Enterprise Value/Market Cap2.40
Enterprise Value/Revenue0.10
Enterprise Value/Gross Profit0.54
Enterprise Value/Ebitda6.25
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)$655.31M
Scienjoy Holding Business Overview & Revenue Model
Company Description
Scienjoy Holding Corporation provides mobile live streaming platforms in the People's Republic of China. It focuses on interactive show live streaming from broadcasters to users. The company's platforms enable users to view and interact with broad...
How the Company Makes Money
Scienjoy generates revenue primarily through a combination of virtual gifts, advertising, and subscription services. The company allows users to purchase virtual gifts that can be sent to their favorite streamers during live broadcasts, with Scien...
Scienjoy Holding Financial Statement Overview
Summary
Income Statement
65
Positive
Balance Sheet
75
Positive
Cash Flow
70
Positive
| Breakdown | TTM | Mar 2025 | Mar 2024 | Mar 2023 | Mar 2022 | Dec 2020 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 1.27B | 1.36B | 1.46B | 1.94B | 1.67B | 1.22B |
| Gross Profit | 237.39M | 245.43M | 192.30M | 281.34M | 304.14M | 262.26M |
| EBITDA | 20.62M | 54.70M | -11.22M | 226.25M | 180.27M | 185.82M |
| Net Income | 29.42M | 39.69M | -30.72M | 192.07M | 169.84M | 176.11M |
Balance Sheet | ||||||
| Total Assets | 1.38B | 1.41B | 1.45B | 1.49B | 1.09B | 811.90M |
| Cash, Cash Equivalents and Short-Term Investments | 260.37M | 290.15M | 236.46M | 214.43M | 279.45M | 224.78M |
| Total Debt | 15.86M | 4.80M | 12.74M | 24.78M | 0.00 | 0.00 |
| Total Liabilities | 172.60M | 219.85M | 298.06M | 337.32M | 279.63M | 352.34M |
| Stockholders Equity | 1.23B | 1.20B | 1.15B | 1.15B | 808.59M | 459.55M |
Cash Flow | ||||||
| Free Cash Flow | 0.00 | 67.73M | 102.20M | 55.40M | 114.91M | 154.35M |
| Operating Cash Flow | 0.00 | 68.72M | 102.69M | 57.55M | 116.30M | 155.44M |
| Investing Cash Flow | 0.00 | -20.04M | -67.19M | -113.25M | -115.12M | -40.93M |
| Financing Cash Flow | 0.00 | -136.00K | -5.22M | -11.48M | 15.28M | -23.33M |
Scienjoy Holding Technical Analysis
Neutral
0.77
Price Trends
1.31
Negative
1.01
Positive
0.86
Positive
Market Momentum
<0.01
Positive
48.08
Neutral
22.13
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SJ, the sentiment is Neutral. The current price of 0.77 is below the 20-day moving average (MA) of 1.36, below the 50-day MA of 1.31, and below the 200-day MA of 0.86, indicating a neutral trend. The MACD of <0.01 indicates Positive momentum. The RSI at 48.08 is Neutral, neither overbought nor oversold. The STOCH value of 22.13 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for SJ.
Scienjoy Holding Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
64 Neutral | $53.74M | 7.16 | 1.29% | ― | -15.38% | -66.58% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
52 Neutral | $74.83M | -8.92 | -6.46% | 8.81% | -0.77% | -93.46% | |
48 Neutral | $19.91M | ― | -5.86% | ― | -7.78% | -369.53% | |
47 Neutral | $59.78M | -0.69 | -84.51% | ― | 83.96% | -73.70% | |
41 Neutral | $24.15M | -0.31 | -119.60% | ― | -13.08% | -69.47% |
* Communication Services Sector Average
SJ
Scienjoy Holding
1.27
0.46
56.67%
BBGI
Beasley Broadcast Group
11.02
5.96
117.79%
UONE
Urban One
5.72
-7.68
-57.31%
SGA
Saga Communications
11.62
0.99
9.34%
MDIA
Mediaco Holding
0.73
-0.27
-26.97%
Scienjoy Holding Corporate Events
Scienjoy Deploys AI-Powered Live Streamers Across Chinese and Overseas Platforms
Jan 28, 2026
On January 28, 2026, Scienjoy Holding Corporation announced it has moved from AI development to large-scale commercial deployment by rolling out AI-powered live streamers across its Chinese and overseas live-streaming platforms. In China, the comp...
Scienjoy Wins 180-Day Nasdaq Extension to Restore Minimum Bid Compliance
Jan 9, 2026
On January 9, 2026, Scienjoy Holding Corporation announced that Nasdaq had approved its request, granted on January 7, 2026, for an additional 180-calendar day extension to regain compliance with the exchange’s US$1.00 minimum bid price requ...
Scienjoy Unveils Nationwide AI Vista Live! Rollout and Elderly Care Partnership in China
Jan 7, 2026
On January 7, 2026, Scienjoy Holding Corporation announced plans to roll out its new AI Vista Live! platform nationwide in China during 2026, marking a strategic expansion from its interactive entertainment roots into broader business-to-business ...
Scienjoy Hires ICON Capital Group to Review Strategic Options and Address Valuation Gap
Dec 18, 2025
On December 18, 2025, Scienjoy Holding Corporation announced it has engaged ICON Capital Group to conduct a comprehensive review of strategic alternatives aimed at optimizing its sizable cash reserves and enhancing long-term shareholder value. The...
Scienjoy Launches AI Vista Live! in Dubai, Expanding AI Innovations
Dec 11, 2025
On December 11, 2025, Scienjoy Holding Corporation announced the launch of AI Vista Live!, a new AI performer platform by its subsidiary, Scienjoy Meta Technology L.L.C, in Dubai. This platform marks a significant step in Scienjoy’s AI trans...
Scienjoy Reports Increased Operational Income Amid Revenue Decline
Nov 26, 2025
On November 26, 2025, Scienjoy Holding Corporation announced its unaudited financial results for the nine months ending September 30, 2025. Despite a 5.3% decrease in revenue to RMB959.3 million, the company saw a 30.9% increase in income from ope...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.