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TagMaster AB Class B (SE:TAGM.B)
:TAGM.B

TagMaster AB Class B (TAGM.B) AI Stock Analysis

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SE:TAGM.B

TagMaster AB Class B

(TAGM.B)

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Outperform 71 (OpenAI - 5.2)
Rating:71Outperform
Price Target:
kr28.00
▲(48.15% Upside)
Action:UpgradedDate:02/07/26
The score is driven primarily by improved 2025 financial performance with strong cash generation and manageable leverage, supported by a clear uptrend and positive momentum signals. Valuation looks reasonable on earnings, while historical volatility and the 2025 gross-margin drop temper the overall score.
Positive Factors
Cash generation
Free cash flow roughly matching reported earnings in 2024–2025 and operating cash flow stability show the business converts profits to cash reliably. This durable cash conversion supports reinvestment in product development, service capacity, and debt reduction, increasing financial flexibility over months.
Revenue and margin improvement
Material top-line acceleration alongside stronger EBIT and net margins in 2025 indicates improving product demand and operating leverage. If sustained, higher organic growth and margin expansion underpin better cash flow, higher ROE, and the ability to scale recurring software/services revenue over the medium term.
Manageable leverage and improving ROE
A lower debt-to-equity ratio and rising ROE reflect a healthier capital structure and improving profitability. Manageable leverage reduces refinancing and liquidity risk, enabling steady investment in sales/service execution and selective M&A or capex without materially stressing finances across the next several quarters.
Negative Factors
Cash-flow volatility
Historical swings from negative to positive cash flow indicate the business can be lumpy. That unevenness makes planning and financing growth harder, raising reliance on timing of receipts or external funding during downturns and reducing predictability of reinvestment and dividend capacity over months.
Gross-margin deterioration
A sharp drop in gross margin in 2025 signals potential structural pressures—pricing, adverse product mix, or higher input costs. If persistent, lower gross margins erode operating leverage and free cash flow, limiting room to invest in software/services and weakening resilience to competitive or cost shocks.
Smaller scale and episodic losses
Prior operating losses and a mixed long-term record imply limited scale and susceptibility to demand swings. Smaller scale reduces pricing power and makes fixed costs more burdensome when volumes fall, increasing the risk that short-term setbacks materially impact profitability and strategic investments.

TagMaster AB Class B (TAGM.B) vs. iShares MSCI Sweden ETF (EWD)

TagMaster AB Class B Business Overview & Revenue Model

Company DescriptionTagMaster AB (publ), a technology company, develops and sells advanced sensor systems and solutions based on radio, radar, magnetic and camera technologies under the TagMaster, CitySync, Balogh, CA Traffic, Magsys, Hikob, and Sensys Networks brand names. The company develops and markets radio frequency identification products for traffic and rail applications; and automatic number plate recognition cameras for vehicle identification and access control. Its products are used in parking and access control, security, traffic, tolling, airport, mining and port, and fleet operation areas. The company exports its products primarily to Europe, the Middle East, Asia, and North America through a network of partners and systems integrators. TagMaster AB (publ) was incorporated in 1994 and is headquartered in Kista, Sweden.
How the Company Makes MoneyTagMaster makes money primarily by selling AVI/access-control solutions and related components to customers (often via system integrators, resellers, and/or direct sales depending on market). Key revenue streams generally include: (1) hardware sales—RFID readers, antennas, transponders/tags, cameras and associated equipment used to identify vehicles and control entry/exit; (2) software and system sales—licenses or packaged software that manages identification events, access rules, and integrations with parking/access or traffic systems; (3) services—installation support, configuration/integration work, and after-sales technical support; and (4) aftermarket/recurring revenue—replacement tags, spare parts, maintenance and support agreements where applicable. Specific information on significant partnerships or the exact split between hardware, software, and services is null.

TagMaster AB Class B Financial Statement Overview

Summary
Results improved materially in 2025 with stronger revenue growth and higher EBIT/net margins, and cash conversion is a standout strength with solid operating and free cash flow. Balance sheet leverage appears manageable and ROE improved. Offsetting these positives are historical volatility (including prior losses/negative cash flow) and a notable gross-margin drop in 2025 that could signal underlying pressure.
Income Statement
62
Positive
Revenue growth improved materially in 2025 (up ~32% vs. ~4% in 2024), and profitability strengthened with higher operating and net margins (EBIT margin ~6.4% and net margin ~4.7% in 2025 vs. ~2.2% and ~1.1% in 2024). The longer-term record is mixed, with prior volatility including operating losses in 2020 and 2022, which tempers confidence in consistency. Gross margin also shows a sharp step-down in 2025 versus the prior years, indicating potential pricing, mix, or cost pressure despite better bottom-line results.
Balance Sheet
64
Positive
Leverage looks manageable, with debt to equity at ~0.42 in 2025 (improving from ~0.52 in 2024), and equity remains sizeable relative to the asset base. Returns on equity improved to ~8.5% in 2025 from a weak ~1.6% in 2024, signaling better profitability. However, debt levels have risen versus 2023 and the company has shown earnings volatility historically, which can raise balance-sheet risk if the improved operating performance does not hold.
Cash Flow
78
Positive
Cash generation is a clear strength: operating cash flow and free cash flow are solid in 2024–2025 (both roughly ~SEK 57–59m), with free cash flow closely matching reported earnings in each year. Free cash flow growth is strong in 2025, and the business demonstrates an ability to convert profits into cash. The main drawback is volatility earlier in the period, including negative operating and free cash flow in 2022, indicating cash flows can be uneven through the cycle.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue483.29M420.44M404.71M358.60M326.89M
Gross Profit31.11M287.10M277.12M244.76M223.53M
EBITDA74.89M32.36M35.61M9.36M23.56M
Net Income22.55M4.66M13.68M24.15M5.86M
Balance Sheet
Total Assets477.02M556.69M428.58M413.93M367.40M
Cash, Cash Equivalents and Short-Term Investments41.16M46.89M25.06M36.22M53.52M
Total Debt110.93M147.62M75.28M57.28M64.26M
Total Liabilities213.28M270.44M169.29M161.70M167.46M
Stockholders Equity263.74M286.25M259.29M252.23M199.94M
Cash Flow
Free Cash Flow57.01M57.77M27.50M-8.06M24.98M
Operating Cash Flow58.66M58.64M28.45M-6.68M26.25M
Investing Cash Flow-3.25M-64.61M-51.50M-1.28M-33.60M
Financing Cash Flow-56.44M26.09M11.96M-15.04M4.95M

TagMaster AB Class B Technical Analysis

Technical Analysis Sentiment
Positive
Last Price18.90
Price Trends
50DMA
21.49
Positive
100DMA
18.87
Positive
200DMA
17.11
Positive
Market Momentum
MACD
1.01
Positive
RSI
60.03
Neutral
STOCH
53.76
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:TAGM.B, the sentiment is Positive. The current price of 18.9 is below the 20-day moving average (MA) of 24.66, below the 50-day MA of 21.49, and above the 200-day MA of 17.11, indicating a bullish trend. The MACD of 1.01 indicates Positive momentum. The RSI at 60.03 is Neutral, neither overbought nor oversold. The STOCH value of 53.76 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SE:TAGM.B.

TagMaster AB Class B Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
71
Outperform
kr370.58M11.438.82%14.89%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
60
Neutral
kr327.18M32.0210.55%
50
Neutral
kr352.42M-1,664.418.68%9.30%
44
Neutral
kr204.78M-18.80-5.81%-9.79%-144.24%
44
Neutral
kr66.95M-2.29-24.59%-48.24%-48.99%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:TAGM.B
TagMaster AB Class B
25.30
10.20
67.55%
SE:MAVEN
Maven Wireless Sweden AB
3.90
-4.60
-54.12%
SE:INCOAX
InCoax Networks AB
0.51
-1.07
-67.70%
SE:KEBNI.B
KebNi AB Class B
1.29
-0.64
-33.20%
SE:WAYS
Waystream Group AB
39.40
18.65
89.88%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Feb 07, 2026