New Wave Group AB Class B (NEWA.B) AI Stock Analysis

• Market Cap: €14.74B
• Dividend Yield: 3.13%
• Average Volume (3M): 113.78K
• Price to Earnings (P/E): 17.1
• Beta (1Y): 1.06
• Revenue Growth: 2.80%
• EPS Growth: -8.84%
• Country: SE
• Employees: 2,450
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Specialty Retail
• EPS (TTM): 1.25
• Shares Outstanding: 93,271,730
• 10 Day Avg. Volume: 104,815
• 30 Day Avg. Volume: 113,784
• PEG Ratio: N/A
• Price to Book (P/B): N/A
• Price to Sales (P/S): N/A
• P/FCF Ratio: N/A
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: €114.25
• Price Target Upside: 2.10% Upside
• Rating Consensus: Hold
• Number of Analyst Covering: 1
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 64 Neutral
• Price Target: kr120.00 ▲(7.24% Upside)

The overall stock score of 63.5 reflects a stable financial performance with a solid equity base, though recent challenges in revenue growth and cash flow generation present risks. Technical indicators suggest potential short-term weakness, while valuation metrics indicate fair pricing with an attractive dividend yield. The absence of earnings call and corporate events data limits additional insights.

New Wave Group AB Class B Business Overview & Revenue Model

Company Description

New Wave Group AB (publ) designs, acquires, and develops brands and products in the corporate, sports, gifts, and home furnishings sectors in Sweden, the United States, Central Europe, rest of Nordiac countries, Southern Europe, and internationally. The company operates through segments: Corporate, Sports & Leisure, and Gifts & Home Furnishings. The Corporate segment offers promo wear products, such as clothes for printing and embroidery, as well as leisure, work, and sports clothes; promotional gifts, including pens, power banks, gift cards, bags, bed linens, and towels; and a range of work wear products comprising underwear, outer garments, reflective clothing, flame protective, and accessories for professional categories, which consist of construction and installation workers, painters and plasterers, transport and service, and hotel and restaurant workers. This segment offers its products under the D.A.D Sportswear, Hurricane, No Problems, BAGSFIRST, James Harvest Sportswear, Jingham, Mac One, Printer, Cottover, Clique, d-vice, Queen Anne, Toppoint, Grizzly, J. Harvest & Frost, Jobman, Graphix, Derby of Sweden, and ProJob brands. The Sports & Leisure segment provides clothes and shoes for sports, golf, hunting, fishing, shoe, and fashion trade under the Cutter & Buck, ANNIKA, Craft, Clique, AHEAD, Kate Lord, Paris Glove, Auclair, Laurentide, Seger, Termo Original, PAX, Marstrand, Sköna Marie, and Speedo brands. The Gifts & Home Furnishings segment offers gifts and home furnishing products under the Orrefors, Kosta Förlag, Lord Nelson Victory, Lord Nelson, Orrefors Hunting, Orrefors Jernverk, Nightingale, Queen Anne, Kosta Linnewäfveri, Kosta Boda, Kosta Boda Art Hotel, Kosta Lodge, ByOn, Victorian, VAKINME, and Sagaform brands. New Wave Group AB (publ) was incorporated in 1989 and is headquartered in Gothenburg, Sweden.

How the Company Makes Money

New Wave Group generates revenue primarily through the sale of promotional products and apparel. Its revenue model is based on both direct sales and distribution agreements with various retailers and wholesalers. The company benefits from a diversified product range that appeals to different market segments, allowing it to target corporate clients for promotional items as well as individual consumers for branded apparel. Significant partnerships with leading brands and organizations enhance its market presence and revenues. Additionally, New Wave Group leverages its design and manufacturing capabilities to offer customized solutions, which can command higher margins, further contributing to its earnings.

New Wave Group AB Class B Financial Statement Overview

Summary

New Wave Group AB Class B demonstrates solid financial health with stable profitability and a strong equity base. However, recent challenges in revenue growth and free cash flow generation suggest the need for strategic adjustments to sustain long-term growth. The company maintains a balanced approach to leverage, enhancing its financial stability.

Income Statement

The company exhibits stable profitability with a consistent EBIT and EBITDA margin over the years. However, the recent TTM period shows a slight decline in revenue growth, indicating potential challenges in maintaining growth momentum. The net profit margin remains healthy, suggesting effective cost management.

Balance Sheet

The balance sheet reflects a strong equity position with a declining debt-to-equity ratio, indicating improved financial leverage. Return on equity is solid, showcasing efficient use of shareholder funds. However, the equity ratio suggests room for improvement in asset utilization.

Cash Flow

Cash flow analysis reveals a decline in free cash flow growth in the recent TTM period, which could impact future investments. The operating cash flow to net income ratio is stable, indicating good cash conversion, but the free cash flow to net income ratio has decreased, highlighting potential liquidity concerns.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	9.62B	9.53B	9.51B	8.84B	6.72B	6.10B
Gross Profit	4.73B	4.71B	4.78B	4.38B	3.23B	2.64B
EBITDA	1.56B	1.59B	1.85B	1.76B	1.24B	791.50M
Net Income	859.70M	880.40M	1.12B	1.17B	760.30M	365.50M
Balance Sheet
Total Assets	11.03B	11.33B	10.74B	10.94B	7.66B	7.22B
Cash, Cash Equivalents and Short-Term Investments	435.00M	545.80M	372.60M	419.40M	327.90M	325.10M
Total Debt	2.52B	2.36B	2.40B	2.75B	1.40B	2.14B
Total Liabilities	4.49B	4.11B	4.28B	5.05B	3.09B	3.36B
Stockholders Equity	6.54B	7.22B	6.46B	5.89B	4.57B	3.85B
Cash Flow
Free Cash Flow	710.10M	968.60M	728.90M	-494.20M	1.08B	1.15B
Operating Cash Flow	1.11B	1.28B	963.80M	-360.00M	1.21B	1.21B
Investing Cash Flow	-394.70M	-296.80M	-220.90M	-522.20M	-114.20M	-57.50M
Financing Cash Flow	-743.20M	-830.10M	-785.40M	934.10M	-1.11B	-1.16B

New Wave Group AB Class B Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 111.90
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:NEWA.B, the sentiment is Negative. The current price of 111.9 is below the 20-day moving average (MA) of 114.90, below the 50-day MA of 112.41, and above the 200-day MA of 111.63, indicating a neutral trend. The MACD of -0.02 indicates Positive momentum. The RSI at 45.61 is Neutral, neither overbought nor oversold. The STOCH value of 23.66 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SE:NEWA.B.

New Wave Group AB Class B Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
NELLY	74 Outperform	€2.70B	18.42	51.02%	―	12.45%	118.98%
BOKUS	73 Outperform	kr1.38B	21.50	―	4.46%	9.46%	59.55%
NEWA.B	64 Neutral	€14.74B	17.13	12.33%	3.13%	2.80%	-8.84%
CLAS.B	63 Neutral	kr21.22B	22.51	40.95%	1.68%	10.84%	38.46%
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
FOI.B	59 Neutral	kr6.41B	76.27	2.04%	2.55%	-2.98%	-30.48%
BHG	53 Neutral	kr5.01B	-14.90	―	―	5.27%	15.33%

New Wave Group AB Class B Corporate Events

New Wave Group AB Announces Capital Markets Day and Interim Report Presentation

New Wave Group AB has announced its upcoming Capital Markets Day on November 6, 2025, where it will present its interim report for January–September 2025. The event will feature discussions on the company’s market position, investments, and acquisitions, providing stakeholders with insights into its strategic direction.

The most recent analyst rating on ($SE:NEWA.B) stock is a Hold with a SEK117.00 price target. To see the full list of analyst forecasts on New Wave Group AB Class B stock, see the SE:NEWA.B Stock Forecast page.

New Wave Group Faces USD 7 Million Charge Over PPP Loan Repayment

New Wave Group AB, a company involved in various segments such as Sports & Leisure and Gifts & Home Furnishing, has announced a significant financial adjustment in its third-quarter results for 2025. The company is set to charge USD 7 million to its third-quarter results following a review by the U.S. Department of Justice concerning the repayment of forgiven PPP loans initially received during the COVID-19 pandemic. This adjustment, which includes principal, fees, interest, and associated costs, will impact the company’s operating results and reduce the net result by the same amount.

The most recent analyst rating on ($SE:NEWA.B) stock is a Hold with a SEK117.00 price target. To see the full list of analyst forecasts on New Wave Group AB Class B stock, see the SE:NEWA.B Stock Forecast page.

New Wave Group Expands with Acquisition of Cotton Classics

New Wave Group AB has completed its acquisition of Cotton Classics Handels GmbH, an Austrian promotional textile wholesaler, following approval from relevant competition authorities. This strategic acquisition, set to close on September 1, 2025, aims to enhance New Wave Group’s presence in Central and Eastern Europe, particularly within the promotional sales channel, and is expected to create significant value by integrating Cotton Classics into its Corporate segment.

The most recent analyst rating on ($SE:NEWA.B) stock is a Hold with a SEK112.00 price target. To see the full list of analyst forecasts on New Wave Group AB Class B stock, see the SE:NEWA.B Stock Forecast page.

New Wave Group AB Reports Q2 2025 Results and Strategic Acquisition

New Wave Group AB reported a decrease in net sales by 4.1% in the second quarter of 2025, primarily due to negative currency effects, although local currency sales showed a slight increase. The company continued to gain market share and finalized the strategic acquisition of Cotton Classics, which is expected to bolster long-term growth. Despite a challenging market environment, New Wave Group remains optimistic about future opportunities, focusing on investments in technology and strategic acquisitions to enhance its market position.

The most recent analyst rating on ($SE:NEWA.B) stock is a Hold with a SEK105.00 price target. To see the full list of analyst forecasts on New Wave Group AB Class B stock, see the SE:NEWA.B Stock Forecast page.

New Wave Group AB to Present Interim Report for H1 2025

New Wave Group AB has announced that it will release its interim report for the first half of 2025 on August 14th. The company will host a presentation on the same day, which will be available via webcast or in person in Stockholm, providing stakeholders with insights into the company’s performance and future outlook.

The most recent analyst rating on ($SE:NEWA.B) stock is a Hold with a SEK105.00 price target. To see the full list of analyst forecasts on New Wave Group AB Class B stock, see the SE:NEWA.B Stock Forecast page.