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New Wave Group AB Class B (SE:NEWA.B)
:NEWA.B
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New Wave Group AB Class B (NEWA.B) AI Stock Analysis

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SE:NEWA.B

New Wave Group AB Class B

(Frankfurt:NEWA.B)

Rating:60Neutral
Price Target:
kr113.00
▲(3.39% Upside)
The overall stock score is primarily influenced by solid financial performance and fair valuation, despite recent challenges in revenue growth and cash flow. Technical analysis indicates bearish momentum, suggesting potential short-term weakness. The absence of earnings call data and notable corporate events limits additional insights.

New Wave Group AB Class B (NEWA.B) vs. iShares MSCI Sweden ETF (EWD)

New Wave Group AB Class B Business Overview & Revenue Model

Company DescriptionNew Wave Group AB (publ) designs, acquires, and develops brands and products in the corporate, sports, gifts, and home furnishings sectors in Sweden, the United States, Central Europe, rest of Nordiac countries, Southern Europe, and internationally. The company operates through segments: Corporate, Sports & Leisure, and Gifts & Home Furnishings. The Corporate segment offers promo wear products, such as clothes for printing and embroidery, as well as leisure, work, and sports clothes; promotional gifts, including pens, power banks, gift cards, bags, bed linens, and towels; and a range of work wear products comprising underwear, outer garments, reflective clothing, flame protective, and accessories for professional categories, which consist of construction and installation workers, painters and plasterers, transport and service, and hotel and restaurant workers. This segment offers its products under the D.A.D Sportswear, Hurricane, No Problems, BAGSFIRST, James Harvest Sportswear, Jingham, Mac One, Printer, Cottover, Clique, d-vice, Queen Anne, Toppoint, Grizzly, J. Harvest & Frost, Jobman, Graphix, Derby of Sweden, and ProJob brands. The Sports & Leisure segment provides clothes and shoes for sports, golf, hunting, fishing, shoe, and fashion trade under the Cutter & Buck, ANNIKA, Craft, Clique, AHEAD, Kate Lord, Paris Glove, Auclair, Laurentide, Seger, Termo Original, PAX, Marstrand, Sköna Marie, and Speedo brands. The Gifts & Home Furnishings segment offers gifts and home furnishing products under the Orrefors, Kosta Förlag, Lord Nelson Victory, Lord Nelson, Orrefors Hunting, Orrefors Jernverk, Nightingale, Queen Anne, Kosta Linnewäfveri, Kosta Boda, Kosta Boda Art Hotel, Kosta Lodge, ByOn, Victorian, VAKINME, and Sagaform brands. New Wave Group AB (publ) was incorporated in 1989 and is headquartered in Gothenburg, Sweden.
How the Company Makes MoneyNew Wave Group AB generates revenue through the sale of its branded products across various markets, focusing on both the promotional and retail segments. The company operates several brands, each targeting specific niches such as sports apparel, workwear, and promotional gifts, leveraging its extensive distribution network to reach different customer bases. Key revenue streams include direct sales to consumers through retail outlets, e-commerce platforms, and wholesale distribution to businesses in need of promotional products. Strategic partnerships with retailers and other distributors enhance its market reach and contribute to sales growth. Additionally, the company invests in brand development and innovation to maintain competitive advantage and drive consumer demand.

New Wave Group AB Class B Financial Statement Overview

Summary
New Wave Group AB Class B demonstrates solid financial health with stable profitability and a strong equity base. However, recent challenges in revenue growth and free cash flow generation suggest the need for strategic adjustments to sustain long-term growth. The company maintains a balanced approach to leverage, enhancing its financial stability.
Income Statement
65
Positive
The company exhibits stable profitability with a consistent EBIT and EBITDA margin over the years. However, the recent TTM period shows a slight decline in revenue growth, indicating potential challenges in maintaining growth momentum. The net profit margin remains healthy, suggesting effective cost management.
Balance Sheet
70
Positive
The balance sheet reflects a strong equity position with a declining debt-to-equity ratio, indicating improved financial leverage. Return on equity is solid, showcasing efficient use of shareholder funds. However, the equity ratio suggests room for improvement in asset utilization.
Cash Flow
60
Neutral
Cash flow analysis reveals a decline in free cash flow growth in the recent TTM period, which could impact future investments. The operating cash flow to net income ratio is stable, indicating good cash conversion, but the free cash flow to net income ratio has decreased, highlighting potential liquidity concerns.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue9.62B9.53B9.51B8.84B6.72B6.10B
Gross Profit4.73B4.71B4.78B4.38B3.23B2.64B
EBITDA1.56B1.59B1.85B1.76B1.24B791.50M
Net Income859.70M880.40M1.12B1.17B760.30M365.50M
Balance Sheet
Total Assets11.03B11.33B10.74B10.94B7.66B7.22B
Cash, Cash Equivalents and Short-Term Investments435.00M545.80M372.60M419.40M327.90M325.10M
Total Debt2.52B2.36B2.40B2.75B1.40B2.14B
Total Liabilities4.49B4.11B4.28B5.05B3.09B3.36B
Stockholders Equity6.54B7.22B6.46B5.89B4.57B3.85B
Cash Flow
Free Cash Flow710.10M968.60M728.90M-494.20M1.08B1.15B
Operating Cash Flow1.11B1.28B963.80M-360.00M1.21B1.21B
Investing Cash Flow-394.70M-296.80M-220.90M-522.20M-114.20M-57.50M
Financing Cash Flow-743.20M-830.10M-785.40M934.10M-1.11B-1.16B

New Wave Group AB Class B Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price109.30
Price Trends
50DMA
116.61
Negative
100DMA
115.64
Negative
200DMA
107.81
Positive
Market Momentum
MACD
-2.33
Negative
RSI
44.91
Neutral
STOCH
78.21
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:NEWA.B, the sentiment is Neutral. The current price of 109.3 is above the 20-day moving average (MA) of 108.60, below the 50-day MA of 116.61, and above the 200-day MA of 107.81, indicating a neutral trend. The MACD of -2.33 indicates Negative momentum. The RSI at 44.91 is Neutral, neither overbought nor oversold. The STOCH value of 78.21 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for SE:NEWA.B.

New Wave Group AB Class B Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
72
Outperform
kr1.39B27.29
4.16%10.14%11.14%
61
Neutral
$17.97B12.87-5.30%2.97%1.26%-14.45%
60
Neutral
€14.50B16.8513.09%3.26%1.62%-11.18%
kr20.79B23.4641.51%
53
Neutral
kr4.52B
-2.20%74.71%
$725.57M114.281.42%2.27%
€215.49M18.5850.07%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:NEWA.B
New Wave Group AB Class B
109.30
6.18
5.99%
GB:0GQE
Clas Ohlson AB
328.40
174.19
112.96%
SE:BHG
BHG Group AB
26.32
11.54
78.08%
FNXTF
Fenix Outdoor International AG
53.22
-6.97
-11.58%
DE:CD20
Nelly Group AB
6.87
4.72
219.53%
SE:BOKUS
Bokusgruppen AB
84.20
40.54
92.85%

New Wave Group AB Class B Corporate Events

New Wave Group AB Reports Q2 2025 Results and Strategic Acquisition
Aug 14, 2025

New Wave Group AB reported a decrease in net sales by 4.1% in the second quarter of 2025, primarily due to negative currency effects, although local currency sales showed a slight increase. The company continued to gain market share and finalized the strategic acquisition of Cotton Classics, which is expected to bolster long-term growth. Despite a challenging market environment, New Wave Group remains optimistic about future opportunities, focusing on investments in technology and strategic acquisitions to enhance its market position.

The most recent analyst rating on ($SE:NEWA.B) stock is a Hold with a SEK105.00 price target. To see the full list of analyst forecasts on New Wave Group AB Class B stock, see the SE:NEWA.B Stock Forecast page.

New Wave Group AB to Present Interim Report for H1 2025
Aug 12, 2025

New Wave Group AB has announced that it will release its interim report for the first half of 2025 on August 14th. The company will host a presentation on the same day, which will be available via webcast or in person in Stockholm, providing stakeholders with insights into the company’s performance and future outlook.

The most recent analyst rating on ($SE:NEWA.B) stock is a Hold with a SEK105.00 price target. To see the full list of analyst forecasts on New Wave Group AB Class B stock, see the SE:NEWA.B Stock Forecast page.

New Wave Group Expands European Footprint with Cotton Classics Acquisition
Jun 18, 2025

New Wave Group AB has announced the acquisition of Cotton Classics Handels GmbH, a prominent Austrian textile wholesaler, to enhance its presence in Central and Eastern Europe. While the acquisition is expected to positively impact New Wave’s earnings, it will initially dilute the company’s margins due to Cotton Classics’ lower operating margins. However, by integrating New Wave’s proprietary brands, the company aims to improve margins significantly by 2030, strengthening its market position in the region.

The most recent analyst rating on ($SE:NEWA.B) stock is a Hold with a SEK105.00 price target. To see the full list of analyst forecasts on New Wave Group AB Class B stock, see the SE:NEWA.B Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 20, 2025