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Bokusgruppen AB (SE:BOKUS)
:BOKUS
Sweden Market
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Bokusgruppen AB (BOKUS) AI Stock Analysis

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SE:BOKUS

Bokusgruppen AB

(BOKUS)

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Outperform 73 (OpenAI - 4o)
Rating:73Outperform
Price Target:
kr89.00
▲(10.15% Upside)
Bokusgruppen AB's stock is supported by strong technical indicators, reflecting positive market momentum. Financial performance is stable, with solid revenue growth and operational efficiency, though profitability and cash flow management need improvement. Valuation is moderate, with an attractive dividend yield but a relatively high P/E ratio. Overall, the stock presents a balanced investment opportunity with potential for growth, tempered by profitability challenges.

Bokusgruppen AB (BOKUS) vs. iShares MSCI Sweden ETF (EWD)

Bokusgruppen AB Business Overview & Revenue Model

Company DescriptionBokusgruppen AB (publ) operates as a book retailer in Sweden. The company operates through Bokus Online, Akademibokhandeln Online, and Akademibokhandeln Stores segments. It also offers books, e-books, and audiobooks through online bookstores/book clubs, digital subscription services, physical bookstores, and grocery retail stores; and provides art supplies, games, toys, planners, gift wrapping, and cards, as well as puzzles. In addition, the company operates bokus.com, an online bookstore; and a network of approximately 100 stores under the Akademibokandeln brand. Further, it provides Bokus Play, a digital subscription service. It serves private individuals, companies, and public-sector operations. The company was founded in 1971 and is headquartered in Stockholm, Sweden. Bokusgruppen AB (publ) is a subsidiary of Volati AB.
How the Company Makes MoneyBokusgruppen AB generates revenue primarily through the sale of physical books, e-books, and audiobooks via its online platform. The company benefits from a direct-to-consumer sales model, allowing it to reach a broad audience without the overhead costs associated with brick-and-mortar retail locations. Additionally, BOKUS earns income from partnerships with publishers and authors, facilitating promotional campaigns and featured listings. The company may also explore subscription-based revenue models for e-books and audiobooks, as well as affiliate marketing and affiliate sales through partnerships with educational institutions. Seasonal promotions and discounts play a role in driving sales volume, contributing to overall revenue.

Bokusgruppen AB Financial Statement Overview

Summary
Bokusgruppen AB demonstrates solid revenue growth and operational efficiency, as evidenced by its healthy gross profit margin. However, profitability at the net level remains a challenge. The balance sheet shows a stable financial structure, though increasing leverage could pose future risks. Cash flow generation is adequate, but the recent decline in free cash flow growth warrants attention.
Income Statement
75
Positive
Bokusgruppen AB shows a steady revenue growth with a TTM revenue growth rate of 2.83%. The gross profit margin is healthy at 44.27%, indicating efficient cost management. However, the net profit margin is relatively low at 2.44%, suggesting room for improvement in profitability. The EBIT and EBITDA margins are moderate, reflecting stable operational performance.
Balance Sheet
70
Positive
The company's debt-to-equity ratio of 0.88 indicates a balanced approach to leveraging, though it has increased from previous years. The return on equity is modest at 8.45%, showing decent returns for shareholders. The equity ratio of 35.77% reflects a solid equity base, though there is potential for improvement.
Cash Flow
65
Positive
Operating cash flow is strong, but the free cash flow has decreased by 11.82% in the TTM period, which could be a concern. The operating cash flow to net income ratio is 0.35, indicating that cash generation is somewhat aligned with reported earnings. The free cash flow to net income ratio of 0.77 suggests that a significant portion of earnings is converted into free cash flow.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue2.09B1.99B1.87B1.82B1.87B1.77B
Gross Profit924.40M854.10M96.50M737.70M717.10M668.27M
EBITDA295.20M273.20M227.60M199.50M222.50M200.08M
Net Income50.90M41.90M40.60M29.80M50.50M4.30M
Balance Sheet
Total Assets1.56B1.68B1.48B1.45B1.49B1.40B
Cash, Cash Equivalents and Short-Term Investments700.00K51.20M108.70M69.40M132.50M2.47M
Total Debt492.60M353.70M267.00M245.10M242.90M256.39M
Total Liabilities1.00B1.04B828.30M791.10M807.50M923.12M
Stockholders Equity559.60M643.80M655.20M663.00M681.60M477.54M
Cash Flow
Free Cash Flow194.00M218.60M218.30M99.10M217.20M188.46M
Operating Cash Flow251.40M268.80M244.40M150.00M263.60M216.78M
Investing Cash Flow-140.30M-133.20M-26.20M-50.90M-46.40M-28.32M
Financing Cash Flow-111.00M-193.00M-178.80M-162.30M-251.90M-232.10M

Bokusgruppen AB Technical Analysis

Technical Analysis Sentiment
Positive
Last Price80.80
Price Trends
50DMA
74.18
Positive
100DMA
70.39
Positive
200DMA
59.83
Positive
Market Momentum
MACD
3.49
Negative
RSI
59.13
Neutral
STOCH
42.19
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:BOKUS, the sentiment is Positive. The current price of 80.8 is above the 20-day moving average (MA) of 78.83, above the 50-day MA of 74.18, and above the 200-day MA of 59.83, indicating a bullish trend. The MACD of 3.49 indicates Negative momentum. The RSI at 59.13 is Neutral, neither overbought nor oversold. The STOCH value of 42.19 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SE:BOKUS.

Bokusgruppen AB Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
73
Outperform
kr1.38B21.504.46%9.46%59.55%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
59
Neutral
kr340.59M-16.9523.51%-301.08%
54
Neutral
€1.03B-73.41-2.02%11.32%80.28%
52
Neutral
kr69.96M
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:BOKUS
Bokusgruppen AB
80.80
32.76
68.19%
SE:PIERCE
Pierce Group AB
12.90
4.10
46.59%
SE:BUY
Sweden BuyersClub AB
3.02
-0.98
-24.50%
SE:CDON
CDON AB
65.00
-28.00
-30.11%
SE:OBAB
Online Brands Nordic AB
12.60
2.40
23.53%
SE:BBROOM
New Bubbleroom Sweden AB
4.26
-1.34
-23.93%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 23, 2025