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Online Brands Nordic AB (SE:OBAB)
:OBAB
Sweden Market
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Online Brands Nordic AB (OBAB) AI Stock Analysis

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SE:OBAB

Online Brands Nordic AB

(OBAB)

Rating:63Neutral
Price Target:
kr14.00
▲(12.90% Upside)
The stock's score is primarily driven by strong financial performance, particularly in revenue growth and cash flow management. However, challenges in profitability and valuation concerns due to a negative P/E ratio weigh down the overall score. Technical indicators suggest a neutral market sentiment.

Online Brands Nordic AB (OBAB) vs. iShares MSCI Sweden ETF (EWD)

Online Brands Nordic AB Business Overview & Revenue Model

Company DescriptionOnline Brands Nordic AB (OBAB) is a company headquartered in the Nordic region, specializing in the e-commerce sector. The company operates a portfolio of online retail brands, catering to diverse consumer needs across various product categories. Its core offerings include an array of consumer goods ranging from fashion and lifestyle products to home and electronics, providing a comprehensive shopping experience through its digital platforms.
How the Company Makes MoneyOBAB generates revenue primarily through the online sale of consumer goods via its e-commerce platforms. The company's key revenue streams include direct sales to consumers, as well as potential subscription services or membership programs that enhance customer loyalty and repeat purchases. OBAB may also engage in strategic partnerships with suppliers and brands to expand its product offerings and leverage marketing opportunities. Additionally, the company might earn through affiliate marketing and advertising on its platforms, driving further revenue streams alongside its core retail operations. Any significant partnerships or collaborations with other e-commerce entities or logistics providers could contribute to optimizing its supply chain and expanding its market reach, thereby influencing its earnings.

Online Brands Nordic AB Financial Statement Overview

Summary
Online Brands Nordic AB shows strong revenue growth and improved cash flow management. The balance sheet is solid with low leverage, but profitability remains a challenge due to negative net income.
Income Statement
65
Positive
Online Brands Nordic AB has shown a significant improvement in revenue, with a growth rate of approximately 21.4% from 2023 to 2024. The gross profit margin is healthy at 50.2%, indicating efficient cost management. However, the company is still operating at a net loss, with a net profit margin of -2.2%. The EBIT margin stands at a low 0.8%, reflecting challenges in operational efficiency. EBITDA margin is at 9.6%, showing some strength in operational cash generation.
Balance Sheet
72
Positive
The company has a solid equity ratio of 63.0%, indicating a strong equity base. The debt-to-equity ratio has improved to 0.12, showcasing reduced leverage risk. Return on equity is currently negative due to net losses, but the overall balance sheet stability is a positive sign for future growth potential.
Cash Flow
78
Positive
Cash flow metrics have improved considerably, with a positive operating cash flow to net income ratio and free cash flow to net income ratio, indicating effective cash management. The free cash flow growth rate is substantial, suggesting enhanced liquidity and financial flexibility.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue401.40M365.60M301.14M286.91M146.43M12.85M
Gross Profit225.40M183.60M136.93M167.68M99.20M119.00K
EBITDA25.90M35.10M14.59M2.21M12.72M11.63M
Net Income-18.30M-8.00M-10.49M-18.30M9.32M-12.49M
Balance Sheet
Total Assets308.70M278.80M274.81M294.10M164.02M3.94M
Cash, Cash Equivalents and Short-Term Investments8.30M16.60M12.28M15.25M66.24M920.00K
Total Debt66.80M21.10M39.43M49.96M4.17M5.41M
Total Liabilities143.80M103.10M98.03M133.31M35.18M14.39M
Stockholders Equity164.90M175.70M176.78M160.79M128.84M-10.45M
Cash Flow
Free Cash Flow8.60M27.20M-14.10M-15.05M-9.89M298.00K
Operating Cash Flow8.60M27.20M-11.34M-12.61M-8.16M696.00K
Investing Cash Flow-9.00M-3.20M-1.57M-78.99M8.60M-975.00K
Financing Cash Flow-2.00M-19.70M9.94M40.61M61.39M-47.00K

Online Brands Nordic AB Technical Analysis

Technical Analysis Sentiment
Negative
Last Price12.40
Price Trends
50DMA
13.16
Negative
100DMA
13.31
Negative
200DMA
13.81
Negative
Market Momentum
MACD
-0.24
Positive
RSI
37.67
Neutral
STOCH
31.75
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:OBAB, the sentiment is Negative. The current price of 12.4 is below the 20-day moving average (MA) of 13.18, below the 50-day MA of 13.16, and below the 200-day MA of 13.81, indicating a bearish trend. The MACD of -0.24 indicates Positive momentum. The RSI at 37.67 is Neutral, neither overbought nor oversold. The STOCH value of 31.75 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SE:OBAB.

Online Brands Nordic AB Peers Comparison

Overall Rating
UnderperformOutperform
Sector (56)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
63
Neutral
kr318.74M
23.51%-301.08%
56
Neutral
$13.56B12.8310.03%0.92%7.13%-12.93%
€11.99M-193.46%
kr276.40M82.74
6.72%
kr38.79M
kr655.64M
61
Neutral
kr78.51M
* Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:OBAB
Online Brands Nordic AB
12.40
2.44
24.50%
DE:879
Desenio Group AB
0.01
0.00
0.00%
SE:ELON
Elon AB
18.60
-6.24
-25.12%
SE:BUY
Sweden BuyersClub AB
2.74
-0.56
-16.97%
SE:CDON
CDON AB
62.20
-35.80
-36.53%
SE:BBROOM
New Bubbleroom Sweden AB
5.05
-2.45
-32.67%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 22, 2025