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Desenio Group AB
(DSNO)
Select Model
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Rating:53Neutral
Price Target:
kr0.09
▲(32.86% Upside)
Action:Reiterated
Date:07/23/26
The score is held back primarily by weak financial performance—shrinking revenue and continued net losses despite strong gross margins—along with a still-recovering balance sheet. These negatives are partially offset by currently positive and improving free cash flow and supportive technical momentum (price above key moving averages with a positive MACD). Valuation remains a concern due to negative earnings (negative P/E) and no dividend yield data.
Positive Factors
High Gross Margins
Consistently very high gross margins indicate strong product economics and pricing power in Desenio's direct-to-consumer wall art model. Durable margin advantage supports marketing spend, funds operating investments, and provides buffer versus cost shocks, aiding long-term profitability potential.
Negative Factors
Declining Revenue Trend
Sustained revenue declines undermine scale economics for a DTC retailer that relies on order volume. Falling top line compresses ability to absorb fixed costs and erodes bargaining power with suppliers and logistics partners, making margin maintenance and growth funding harder over several quarters.
Read all positive and negative factors
Positive Factors
Negative Factors
High Gross Margins
Consistently very high gross margins indicate strong product economics and pricing power in Desenio's direct-to-consumer wall art model. Durable margin advantage supports marketing spend, funds operating investments, and provides buffer versus cost shocks, aiding long-term profitability potential.
Read all positive factors
Desenio Group AB (DSNO) vs. iShares MSCI Sweden ETF (EWD)
Market Cap
kr90.33M
Dividend YieldN/A
Average Volume (3M)853.88K
Price to Earnings (P/E)―
Beta (1Y)0.47
Revenue Growth-13.70%
EPS Growth92.84%
CountrySE
Employees128
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)>-0.01
Shares Outstanding981,857,400
10 Day Avg. Volume505,434
30 Day Avg. Volume853,884
Financial Highlights & Ratios
PEG Ratio0.04
Price to Book (P/B)0.40
Price to Sales (P/S)0.19
P/FCF Ratio7.81
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)0.11
Revenue Forecast (FY)kr1.01B
Desenio Group AB Business Overview & Revenue Model
Company Description
Desenio Group AB (publ) is a digital-first, direct-to-consumer retailer specializing in accessible wall décor, serving customers across Europe and North America. The company boasts an extensive collection, featuring nearly 9,000 unique designs of ...
How the Company Makes Money
Desenio Group primarily makes money by selling wall art products directly to consumers through its own e-commerce channels. The core revenue stream is product sales of posters/prints, complemented by sales of frames and other wall art-related acce...
Desenio Group AB Financial Statement Overview
Summary
Income Statement
38
Negative
Balance Sheet
43
Neutral
Cash Flow
66
Positive
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 703.10M | 738.20M | 856.20M | 967.20M | 964.90M | 1.23B |
| Gross Profit | 598.10M | 622.90M | 728.60M | 812.10M | 810.50M | 1.01B |
| EBITDA | 55.50M | 346.80M | 117.90M | -108.70M | 118.00M | 191.50M |
| Net Income | -14.50M | -278.30M | -21.90M | -284.20M | -22.40M | 57.20M |
Balance Sheet | ||||||
| Total Assets | 948.80M | 988.70M | 1.29B | 1.34B | 1.65B | 1.70B |
| Cash, Cash Equivalents and Short-Term Investments | 90.10M | 121.40M | 115.60M | 149.90M | 155.70M | 162.20M |
| Total Debt | 20.50M | 400.00M | 1.12B | 65.70M | 1.15B | 1.14B |
| Total Liabilities | 605.10M | 628.60M | 1.36B | 1.38B | 1.41B | 1.44B |
| Stockholders Equity | 343.70M | 359.10M | -67.60M | -46.20M | 238.60M | 260.70M |
Cash Flow | ||||||
| Free Cash Flow | 39.60M | 18.20M | -17.50M | 41.50M | 7.40M | -40.30M |
| Operating Cash Flow | 48.50M | 19.40M | -16.90M | 43.60M | 25.30M | 26.30M |
| Investing Cash Flow | -11.50M | -900.00K | 1.40M | -1.80M | -18.30M | -68.60M |
| Financing Cash Flow | -30.30M | -12.70M | -18.90M | -47.60M | -13.20M | -443.80M |
Desenio Group AB Technical Analysis
Positive
0.07
Price Trends
0.08
Positive
0.09
Positive
0.08
Positive
Market Momentum
<0.01
Negative
60.92
Neutral
43.14
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:DSNO, the sentiment is Positive. The current price of 0.07 is below the 20-day moving average (MA) of 0.09, below the 50-day MA of 0.08, and below the 200-day MA of 0.08, indicating a bullish trend. The MACD of <0.01 indicates Negative momentum. The RSI at 60.92 is Neutral, neither overbought nor oversold. The STOCH value of 43.14 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SE:DSNO.
Desenio Group AB Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
61 Neutral | kr209.87M | -11.54 | ― | ― | ― | ― | |
53 Neutral | kr90.33M | -19.17 | -4.08% | ― | -13.70% | 92.84% | |
49 Neutral | kr659.82M | -10.26 | ― | ― | 7.99% | 33.84% | |
49 Neutral | kr295.61M | -21.32 | ― | ― | 31.24% | -39.12% |
* Consumer Cyclical Sector Average
SE:DSNO
Desenio Group AB
0.10
>-0.01
-6.36%
SE:BUY
Sweden BuyersClub AB
5.55
2.75
98.21%
SE:CDON
CDON AB
54.00
-15.60
-22.41%
SE:OBAB
Online Brands Nordic AB
11.95
-1.50
-11.15%
SE:BBROOM
New Bubbleroom Sweden AB
14.30
9.64
206.87%
Desenio Group AB Corporate Events
Desenio Group sharpens art‑brand focus as it expands globally
Jul 16, 2026
Desenio Group is repositioning itself from a poster retailer into a curated and credible art brand, aiming to become the leading art destination for modern homes while maintaining commercial scalability. Its offering is driven by original art crea...
Desenio AGM backs major warrant programs and expands capital-raising flexibility
Jun 9, 2026
Desenio Group AB’s annual general meeting approved the 2025 income statements and balance sheets, granted discharge from liability to the board and CEOs, and decided to retain all earnings without distributing a dividend, underscoring a focu...
Desenio Group Appoints ABG Sundal Collier to Boost Share Liquidity
May 29, 2026
Desenio Group AB has appointed ABG Sundal Collier as liquidity provider for its shares on Nasdaq Stockholm First North Growth Market, with the assignment starting on June 3, 2026. Under Nasdaq Stockholm’s liquidity provider framework, ABG Su...
Desenio Group Calls June 2026 AGM to Address Governance and Related-Party Deal
May 8, 2026
Desenio Group AB has convened its shareholders to an Annual General Meeting to be held on 9 June 2026 at the company’s premises in Stockholm, with registration beginning 30 minutes prior to the formal start. Shareholders must be recorded in ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.