Desenio Group AB (SE:DSNO)
:DSNO
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Desenio Group AB
(DSNO)
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Rating:50Neutral
Price Target:
kr0.09
▲(28.57% Upside)
Action:ReiteratedDate:03/12/26
The score is primarily constrained by weak financial performance—declining revenue, recurring net losses, and inconsistent cash flow—despite a notably improved 2025 balance sheet. Technicals are comparatively supportive with price above key moving averages and positive MACD, but momentum is nearing overbought (RSI ~68). Valuation provides limited support because the negative P/E reflects ongoing losses and no dividend yield is available.
Positive Factors
High gross margins
Sustained ~84–85% gross margins reflect strong unit economics for low-cost goods like prints and frames. High gross margin provides structural buffer to absorb marketing and fulfillment costs, enabling operating leverage as revenue stabilizes or grows.
Negative Factors
Declining revenue trend
Two consecutive years of revenue decline weaken scale economics and limit the company’s ability to spread fixed costs. Persistent top-line erosion suggests competitive pressure or market saturation in core e-commerce categories, challenging durable margin recovery.
Read all positive and negative factors
Positive Factors
Negative Factors
High gross margins
Sustained ~84–85% gross margins reflect strong unit economics for low-cost goods like prints and frames. High gross margin provides structural buffer to absorb marketing and fulfillment costs, enabling operating leverage as revenue stabilizes or grows.
Read all positive factors
Desenio Group AB (DSNO) vs. iShares MSCI Sweden ETF (EWD)
Market Cap
kr108.00M
Dividend YieldN/A
Average Volume (3M)853.88K
Price to Earnings (P/E)―
Beta (1Y)0.31
Revenue Growth-13.80%
EPS Growth11.90%
CountrySE
Employees105
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)N/A
Shares Outstanding981,857,400
10 Day Avg. Volume505,434
30 Day Avg. Volume853,884
Financial Highlights & Ratios
PEG Ratio0.04
Price to Book (P/B)0.40
Price to Sales (P/S)0.19
P/FCF Ratio7.77
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)0.11
Revenue Forecast (FY)kr1.01B
Desenio Group AB Business Overview & Revenue Model
Company Description
Desenio Group AB (publ), an online-based direct-to-consumer company, provides affordable wall art in Europe and North America. It offers approximately 9,000 designs of posters and prints, as well as wall calendars, frames and accessories, mat boar...
How the Company Makes Money
Desenio Group makes money primarily by selling products directly to consumers through its e-commerce websites. The core revenue stream is merchandise sales of posters/prints and related wall-art items. A significant additional revenue stream comes...
Desenio Group AB Financial Statement Overview
Summary
Income Statement
34
Negative
Balance Sheet
52
Neutral
Cash Flow
41
Neutral
| Breakdown | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 738.20M | 856.20M | 967.20M | 964.90M | 1.23B |
| Gross Profit | 626.90M | 728.60M | 812.10M | 810.50M | 1.01B |
| EBITDA | 34.90M | 117.90M | -108.70M | 118.00M | 191.50M |
| Net Income | -278.30M | -21.90M | -284.20M | -22.40M | 57.20M |
Balance Sheet | |||||
| Total Assets | 988.70M | 1.29B | 1.34B | 1.65B | 1.70B |
| Cash, Cash Equivalents and Short-Term Investments | 121.40M | 115.60M | 149.90M | 155.70M | 162.20M |
| Total Debt | 39.70M | 1.12B | 65.70M | 1.15B | 1.14B |
| Total Liabilities | 628.60M | 1.36B | 1.38B | 1.41B | 1.44B |
| Stockholders Equity | 359.10M | -67.60M | -46.20M | 238.60M | 260.70M |
Cash Flow | |||||
| Free Cash Flow | 18.30M | -17.40M | 41.50M | 7.40M | -40.30M |
| Operating Cash Flow | 19.50M | -16.80M | 43.60M | 25.30M | 26.30M |
| Investing Cash Flow | -900.00K | 1.30M | -1.80M | -36.60M | -67.60M |
| Financing Cash Flow | -12.70M | -18.90M | -47.60M | -13.20M | -443.80M |
Desenio Group AB Technical Analysis
Positive
0.07
Price Trends
0.08
Positive
0.08
Positive
0.10
Positive
Market Momentum
<0.01
Positive
54.25
Neutral
83.08
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:DSNO, the sentiment is Positive. The current price of 0.07 is below the 20-day moving average (MA) of 0.10, below the 50-day MA of 0.08, and below the 200-day MA of 0.10, indicating a bullish trend. The MACD of <0.01 indicates Positive momentum. The RSI at 54.25 is Neutral, neither overbought nor oversold. The STOCH value of 83.08 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SE:DSNO.
Desenio Group AB Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
58 Neutral | kr126.21M | 0.76 | ― | ― | -48.35% | 96.77% | |
50 Neutral | kr108.00M | -0.51 | -65.16% | ― | -13.80% | 11.90% | |
50 Neutral | kr767.91M | -8.55 | ― | ― | 8.14% | 46.36% | |
49 Neutral | kr314.89M | -37.08 | ― | ― | 27.81% | -57.03% | |
42 Neutral | kr64.36M | -3.47 | ― | ― | ― | ― |
* Consumer Cyclical Sector Average
SE:DSNO
Desenio Group AB
0.09
-0.08
-47.98%
SE:BUY
Sweden BuyersClub AB
3.70
0.96
35.04%
SE:REFINE
Refine Group AB
0.79
0.56
241.99%
SE:CDON
CDON AB
69.20
14.60
26.74%
SE:OBAB
Online Brands Nordic AB
11.90
-2.60
-17.93%
SE:BBROOM
New Bubbleroom Sweden AB
4.26
0.26
6.50%
Desenio Group AB Corporate Events
Desenio Corrects Statement on Proposed Board Appointment of Konark Modi
Mar 31, 2026
Desenio Group AB, a leading European online wall art retailer operating the Desenio and Posterstore brands, specializes in high-quality posters and prints with Scandinavian design and serves customers across 37 markets worldwide. The company has c...
Desenio Group Strengthens Board With Tech Executive Konark Modi
Mar 31, 2026
Desenio Group AB, a leading European online wall art retailer operating in 37 markets under the Desenio and Posterstore brands, focuses on curated posters and prints with a Scandinavian design profile. The company has built a strong brand and loya...
Desenio Targets Profitable Growth While Expanding Its Online Wall Art Footprint
Feb 19, 2026
Desenio Group AB underscores its mission to help customers create beautiful homes through trend-based, authentic wall art, leveraging industrialized and data-driven creativity to disrupt a large and growing global design category. The company main...
Desenio Board Member Stephen Taylor-Matthews Steps Down
Jan 21, 2026
Desenio Group AB has announced that board member Stephen Taylor-Matthews is stepping down from his role as non-executive director effective 21 January 2026, citing personal reasons. Taylor-Matthews highlighted his contributions to strengthening th...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.