The score is primarily held down by weak financial performance—persistent net losses and a 2025 reversal into negative operating and free cash flow—despite revenue growth and some improvement in leverage. Technicals also remain soft with the price below major moving averages and negative MACD, while valuation signals are constrained by a negative P/E and no dividend yield data.
Positive Factors
Recurring affiliate / diversified monetization
Acroud’s core affiliate model (revenue-share, CPA and hybrid) creates recurring, performance-linked revenue tied to player lifetime value, while B2B/technology fees diversify income. This mix supports durable cash streams and aligns incentives with operator partners over months to years.
Consistent revenue growth
Top-line expansion (mid-teens growth in reported metrics) indicates sustained demand for Acroud’s traffic and offerings in iGaming markets. Ongoing revenue growth provides scale benefits for marketing efficiency and product investment, improving odds of margin recovery over a multi-quarter horizon.
Improving leverage / falling debt
Debt reduction and a return to positive equity in 2025 materially improve financial flexibility versus prior years of elevated leverage. Lower debt levels reduce interest burden and financing strain, giving management more runway to stabilize operations and invest in growth initiatives over the medium term.
Negative Factors
Persistent net losses
Repeated net losses over multiple years erode equity and limit internal funding for marketing and product development—critical for affiliate performance. Persistent unprofitability signals structural margin or cost issues that may require strategic change or external capital to resolve, raising execution risk.
Cash flow deterioration
A reversal to negative operating and free cash flow undermines the company’s ability to self-fund customer acquisition and platform investment. For a marketing-driven affiliate business, negative cash flow increases dependency on external financing and heightens the risk of marketing pullback that would harm revenue durability.
Margin and profitability volatility
Negative gross margin and operating profit point to weak unit economics—higher acquisition costs or unfavorable partner economics—making profitability fragile. Such margin instability complicates forecasting and suggests structural pressure on core affiliate economics that may persist absent improved conversion or deal terms.
Acroud AB (ACROUD) vs. iShares MSCI Sweden ETF (EWD)
Market Cap
kr166.30M
Dividend YieldN/A
Average Volume (3M)78.25K
Price to Earnings (P/E)―
Beta (1Y)-0.07
Revenue Growth13.37%
EPS Growth43.23%
CountrySE
Employees70
SectorConsumer Cyclical
Sector Strength84
IndustryGambling, Resorts & Casinos
Share Statistics
EPS (TTM)-0.01
Shares Outstanding1,279,221,100
10 Day Avg. Volume79,900
30 Day Avg. Volume78,253
Financial Highlights & Ratios
PEG Ratio0.04
Price to Book (P/B)1.06
Price to Sales (P/S)0.38
P/FCF Ratio-46.29
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)0.02
Revenue Forecast (FY)kr46.00M
Acroud AB Business Overview & Revenue Model
Company DescriptionAcroud AB (publ) owns, develops, and operates comparison and news sites in Sweden. The company operates through iGaming Affiliation and Software as a Service (SaaS) segments. It also engages in the Casino, Poker and Betting business. In addition, the company develops and offers SaaS solutions in the affiliate industry; and provides streaming services, as well as runs the gaming event The Festival Series. Further, it offers media creator access to a large pool of gaming campaigns. The company was formerly known as Net Gaming Europe AB (publ) and changed its name to Acroud AB (publ) in July 2020. Acroud AB (publ) was founded in 2003 and is headquartered in Gzira, Malta. Acroud AB (publ) was formerly a subsidiary of Henrik Kvick AB.
How the Company Makes MoneyAcroud generates revenue through its affiliate marketing model, where it earns commissions for directing traffic and customers to its partner gaming operators. The company's primary revenue streams include performance-based commissions from player acquisitions, advertising revenues from its owned media channels, and subscription fees from services offered to gaming operators. Additionally, strategic partnerships with various gaming companies enhance its market reach and profitability, contributing to sustained earnings growth.
Acroud AB Financial Statement Overview
Summary
Revenue has grown over the cycle, but profitability has deteriorated into large net losses (2022–2025), including negative gross and operating profit in 2025. Cash flow quality weakened sharply with operating cash flow and free cash flow turning negative in 2025. Balance sheet leverage improved vs. prior years (debt down; 2025 D/E ~0.72), but equity has been volatile with periods of negative equity and negative ROE, keeping overall financial risk elevated.
Income Statement
34
Negative
Revenue has expanded over the cycle (up in 2025 vs. 2024, and meaningfully higher than 2020), but profitability has deteriorated materially. The company swung from positive net profit in 2020–2021 to large net losses in 2022–2025, with 2025 showing negative gross profit and negative operating profit, despite still-positive EBITDA. Overall, the top-line trajectory is a plus, but the persistence of losses and margin volatility keeps the income statement profile weak.
Balance Sheet
41
Neutral
Leverage is mixed: 2025 debt-to-equity is moderate (~0.72) with positive equity, improving versus years with very high leverage (2023) and especially 2024 where equity was negative (making leverage metrics unstable). Total debt has trended down from 2022–2025, which is supportive. However, returns on equity are negative in the latest year and the equity base has been volatile, signaling an uneven capital structure and elevated balance-sheet risk.
Cash Flow
29
Negative
Cash generation weakened sharply in 2025: operating cash flow and free cash flow both turned negative after being solidly positive in 2022–2024. Free cash flow growth is deeply negative in the latest year, indicating a significant reversal in underlying cash performance. While 2024 showed healthy positive cash flow, the latest year’s cash burn and inconsistency reduce confidence in cash flow quality and sustainability.
Breakdown
Dec 2025
Dec 2024
Dec 2023
Dec 2022
Dec 2021
Income Statement
Total Revenue
47.23M
38.59M
39.35M
30.91M
24.77M
Gross Profit
-406.48K
33.52M
39.36M
31.74M
25.89M
EBITDA
3.84M
5.54M
-22.22M
-11.14M
5.05M
Net Income
-5.23M
-3.31M
-31.71M
-18.42M
718.00K
Balance Sheet
Total Assets
37.06M
39.97M
50.01M
79.88M
76.24M
Cash, Cash Equivalents and Short-Term Investments
1.57M
1.59M
3.15M
2.42M
1.76M
Total Debt
12.36M
17.06M
17.95M
19.93M
19.70M
Total Liabilities
20.00M
27.10M
32.63M
55.56M
34.29M
Stockholders Equity
17.06M
-654.00K
2.75M
24.32M
41.95M
Cash Flow
Free Cash Flow
-389.16K
3.63M
1.97M
3.11M
885.00K
Operating Cash Flow
-361.65K
4.23M
4.24M
5.60M
3.28M
Investing Cash Flow
-1.14M
-2.05M
-1.28M
-3.24M
-5.26M
Financing Cash Flow
1.40M
-3.71M
-2.25M
-2.26M
-3.89M
Acroud AB Technical Analysis
Technical Analysis Sentiment
Negative
Last Price0.15
Price Trends
50DMA
0.14
Negative
100DMA
0.14
Negative
200DMA
0.14
Negative
Market Momentum
MACD
>-0.01
Positive
RSI
41.11
Neutral
STOCH
6.06
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:ACROUD, the sentiment is Negative. The current price of 0.15 is above the 20-day moving average (MA) of 0.14, above the 50-day MA of 0.14, and above the 200-day MA of 0.14, indicating a bearish trend. The MACD of >-0.01 indicates Positive momentum. The RSI at 41.11 is Neutral, neither overbought nor oversold. The STOCH value of 6.06 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SE:ACROUD.
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Feb 27, 2026