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Betsson AB Class B (SE:BETS.B)
:BETS.B
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Betsson AB (BETS.B) AI Stock Analysis

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SE:BETS.B

Betsson AB

(LSE:BETS.B)

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Outperform 74 (OpenAI - 4o)
Rating:74Outperform
Price Target:
kr179.00
▲(17.53% Upside)
Betsson AB's overall stock score is driven by its strong financial performance and attractive valuation. The company's consistent revenue growth, robust profitability, and stable balance sheet are significant strengths. While technical indicators show some bearish momentum, the low P/E ratio and high dividend yield provide a compelling case for investment.

Betsson AB (BETS.B) vs. iShares MSCI Sweden ETF (EWD)

Betsson AB Business Overview & Revenue Model

Company DescriptionBetsson AB, through its subsidiaries, engages in the online gaming business primarily in the Nordic countries, Western Europe, Central and Easter Europe, Central Asia, and internationally. It offers poker, casino, sportsbook, scratch cards, bingo, and other games. The company serves its customers under Betsafe, Betsson, Casino DK, Casino Euro, Casino Winner, Colbet, Europebet, Uguts, Inkabet, Jackpot 247, Jalla Casino, Kaboo, Loyal Casino, NordicBet, Norges Automaten, RaceBets, Rizk, Star Casino, Supercasino.com, Live Roulette, and Thrills brand names. It also offers systems solutions to other gaming operators. Betsson AB was incorporated in 1963 and is based in Stockholm, Sweden.
How the Company Makes MoneyBetsson AB generates revenue primarily through its online gaming operations, which include sports betting, casino games, and poker. The company's main revenue streams consist of player bets on sports events, casino game transactions, and poker tournaments. Betsson takes a percentage of the bets placed as its earnings. Additionally, the company often partners with software providers and payment processors to enhance its platform offerings and streamline transaction processes, which can also contribute to its revenue. Marketing and promotional activities play a crucial role in attracting new customers and retaining existing ones, further driving revenues. Moreover, Betsson has established various strategic alliances with other gaming companies and affiliate networks that help expand its customer reach and enhance brand visibility.

Betsson AB Financial Statement Overview

Summary
Betsson AB exhibits a strong financial profile with consistent revenue growth, robust profitability, and a stable balance sheet. The company effectively manages its leverage and capital structure, ensuring financial stability. While cash flow performance is generally solid, the recent decline in free cash flow growth is a point to monitor.
Income Statement
85
Very Positive
Betsson AB demonstrates strong financial performance with consistent revenue growth and robust profitability margins. The TTM data shows a revenue growth rate of 2.8%, indicating steady expansion. Gross profit margin remains healthy at 68.8%, and net profit margin is solid at 16.2%. The EBIT and EBITDA margins are also strong, reflecting efficient operations. Overall, the company maintains a stable and profitable trajectory.
Balance Sheet
78
Positive
The balance sheet of Betsson AB is stable with a manageable debt-to-equity ratio of 0.21, indicating prudent leverage. The return on equity is impressive at 22.3%, showcasing effective use of shareholder funds. The equity ratio stands at 60.9%, reflecting a strong capital structure. The company maintains a solid financial position with a focus on equity financing.
Cash Flow
72
Positive
Betsson AB's cash flow performance is stable, though there is a decline in free cash flow growth by 14.3% in the TTM period. The operating cash flow to net income ratio is 0.74, indicating adequate cash generation relative to earnings. The free cash flow to net income ratio is healthy at 0.81, suggesting efficient cash conversion. Overall, cash flow management is sound, but the recent decline in free cash flow growth warrants attention.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.18B1.11B948.20M777.20M657.70M633.30M
Gross Profit814.40M719.75M756.33M504.36M450.44M430.78M
EBITDA333.57M316.00M259.79M173.08M152.49M145.99M
Net Income191.90M181.30M177.30M119.60M106.40M99.76M
Balance Sheet
Total Assets1.40B1.37B1.20B1.02B897.20M819.14M
Cash, Cash Equivalents and Short-Term Investments327.00M308.50M237.10M168.30M95.60M85.55M
Total Debt181.20M186.20M184.20M115.00M117.10M124.07M
Total Liabilities560.00M509.50M440.90M370.90M328.40M317.33M
Stockholders Equity849.80M869.10M770.00M654.20M571.80M499.29M
Cash Flow
Free Cash Flow223.10M222.90M189.00M143.20M111.50M100.94M
Operating Cash Flow274.60M272.90M230.40M178.70M143.60M137.19M
Investing Cash Flow-84.40M-93.30M-159.00M-51.20M-71.60M-68.77M
Financing Cash Flow-124.00M-107.00M300.00K-54.70M-62.20M-42.43M

Betsson AB Technical Analysis

Technical Analysis Sentiment
Negative
Last Price152.30
Price Trends
50DMA
159.15
Negative
100DMA
174.65
Negative
200DMA
161.79
Negative
Market Momentum
MACD
-2.67
Negative
RSI
35.01
Neutral
STOCH
29.56
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:BETS.B, the sentiment is Negative. The current price of 152.3 is below the 20-day moving average (MA) of 154.68, below the 50-day MA of 159.15, and below the 200-day MA of 161.79, indicating a bearish trend. The MACD of -2.67 indicates Negative momentum. The RSI at 35.01 is Neutral, neither overbought nor oversold. The STOCH value of 29.56 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SE:BETS.B.

Betsson AB Peers Comparison

Overall Rating
UnderperformOutperform
Sector (55)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
74
Outperform
kr21.29B9.7123.10%4.80%15.10%23.19%
61
Neutral
7.46B25.593.91%-5.42%-17.95%
55
Neutral
3.37B35.525.02%-5.16%-48.79%
47
Neutral
125.95M-1.20-112.14%1.88%-207.73%
46
Neutral
148.24M-0.29-35.97%-33.18%10.56%
46
Neutral
175.96M-0.41-44.89%1.98%37.81%
55
Neutral
$13.29B17.4210.03%0.93%7.13%-12.93%
* Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:BETS.B
Betsson AB
152.30
31.00
25.56%
CTTMF
Catena Media
0.69
0.00
0.00%
KMBIF
Kambi Group
14.89
1.61
12.12%
DE:7NG
Acroud AB
0.01
-0.02
-66.67%
SE:RAKE
Raketech Group Holding Plc
2.78
-5.10
-64.72%
SE:BETCO
Better Collective A/S
116.70
-109.80
-48.48%

Betsson AB Corporate Events

Betsson AB Reports Strong Growth and Expands Market Presence in 2025
Jul 18, 2025

Betsson AB reported continued profitable growth in the first half of 2025, with a 15% increase in group revenue and an 8% rise in EBITDA. The company achieved significant growth in Latin America, notably in Peru and Argentina, and strengthened its market position through strategic sponsorships and product development. The launch of Betsson’s brand in Georgia and Lithuania, along with enhancements in customer experience and payment solutions, further supports its global expansion strategy.

Betsson AB Subsidiary Ordered to Repay EUR 500,000 by Swedish Supreme Court
Jul 1, 2025

The Swedish Supreme Court has ruled that Betsson AB’s subsidiary, BML Group Ltd, must repay approximately EUR 500,000 to a former customer, upholding a previous decision by the Patent and Market Court of Appeal. The case pertains to activities between 2009 and 2014, prior to the implementation of the Swedish Gambling Act in 2019. Betsson’s CEO, Pontus Lindwall, expressed disappointment but noted that the ruling is based on specific circumstances and is not expected to have significant financial repercussions for the company. Betsson emphasizes its commitment to responsible gaming practices.

Betsson AB Withdraws from Dutch Acquisition
Jun 2, 2025

Betsson AB has decided to terminate its agreement to acquire Holland Gaming Technology Ltd and Holland Power Gaming B.V. due to the Dutch Gambling Authority not issuing a decision by the agreed deadline. The transaction’s reversal will involve returning the companies to the sellers and refunding Betsson EUR 26.7 million, minus a break fee, without significantly impacting the company’s consolidated income statement.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 30, 2025