Reaffirmed Full-Year Guidance
Roku reaffirmed its Platform revenue and adjusted EBITDA outlook for the full year 2025, projecting $3.950 billion in Platform revenue and adjusted EBITDA of $350 million.
Strong Platform Revenue Growth
Platform revenue grew faster than the overall OTT ad market, with significant growth in ad revenue driven by programmatic advertising and deeper DSP integrations.
Roku Channel Growth
The Roku Channel became the number two app on the Roku platform in the U.S., with global engagement growing 84% year-over-year.
Acquisition of Frndly
Roku announced the acquisition of Frndly, a skinny bundle subscription service, expected to be adjusted EBITDA margin accretive in its first full year.
Focus on First-Party Data
Roku emphasized the value of its 100% authenticated first-party data, highlighting its role in proving performance and enhancing advertisers' ROI.