PSQ Holdings (PSQH) AI Stock Analysis

• Market Cap: $89.71M
• Dividend Yield: N/A
• Average Volume (3M): 758.64K
• Price to Earnings (P/E): ―
• Beta (1Y): 1.51
• Revenue Growth: 221.24%
• EPS Growth: 13.36%
• Country: US
• Employees: 85
• Sector: Technology
• Sector Strength: 77
• Industry: Software - Application
• EPS (TTM): -0.10
• Shares Outstanding: 42,325,300
• 10 Day Avg. Volume: 1,030,751
• 30 Day Avg. Volume: 758,636
• PEG Ratio: 0.04
• Price to Book (P/B): 2.49
• Price to Sales (P/S): 0.00
• P/FCF Ratio: -2.35
• Enterprise Value/Market Cap: 0.94
• Enterprise Value/Revenue: 1.30
• Enterprise Value/Gross Profit: 4.07
• Enterprise Value/Ebitda: -0.50
• 1Y Price Target: $6.00
• Price Target Upside: 209.28% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 2

PSQ Holdings shows strong revenue growth and strategic improvements in cost management. However, persistent losses, negative cash flows, and bearish technical indicators present significant risks. Achieving profitability is crucial for improving the stock's outlook.

Positive Factors

FinTech Expansion

The FinTech segment is expected to generate 66% of the growth, driving significant revenue increases.

Revenue Growth

Guidance for 2025 was reaffirmed, with total revenue expected to grow more than 100% and operating expenses anticipated to be lower than in 2024.

Strategic Positioning

PSQH is uniquely positioned within Consumer Internet, serving value-driven consumers through its integrated commerce and FinTech ecosystem.

Negative Factors

Decline in Cash Reserves

Cash, including restricted, declined to $28.3M in 1Q25 from $36.6M in 4Q24.

Marketplace Revenue Decline

Revenue in the Marketplace (advertising) segment declined 53.4% year-over-year, attributed to a change in its go-to-market strategy.

Revenue Forecast Adjustment

Revenue forecast for 1Q25 was lowered to better account for the cadence of FinTech monetization efforts, indicating potential challenges in achieving initial targets.

PSQ Holdings Business Overview & Revenue Model

Company Description

PSQ Holdings, Inc. operates an app and website that connects Americans to businesses that share values online and in local communities. The platform has over 70,000 businesses from different industries and 1.6 million consumer members. The company leverages data and insights from the platform to assess its members' needs and provide products, such as EveryLife diapers and wipes. The company is based in West Palm Beach, Florida.

How the Company Makes Money

PSQ Holdings generates revenue through a diversified model primarily centered around subscription-based software services, consulting, and custom analytics solutions. Its key revenue streams include subscription fees for its software-as-a-service (SaaS) platforms, which offer customers access to a suite of data analytics tools on a recurring basis. Additionally, the company earns money by providing bespoke consulting services and custom analytics projects tailored to the specific needs of its clients. PSQ Holdings may also engage in strategic partnerships with industry leaders to enhance its offerings and expand its market reach, thereby contributing to its revenue growth.

PSQ Holdings Financial Statement Overview

Summary

PSQ Holdings demonstrates strong revenue growth, but persistent losses and negative cash flows highlight the need for improved operational efficiency. The balance sheet is stable, with low leverage, but the company must focus on profitability.

Income Statement

The company has shown significant revenue growth over the years, particularly with a major jump from 2023 to 2024. However, the net profit margin is negative, indicating consistent losses. The EBIT and EBITDA margins are also negative, reflecting operational challenges. Overall, while revenue growth is promising, profitability remains a concern.

Balance Sheet

The balance sheet shows improvement in stockholders' equity, indicating potential investor confidence. The debt-to-equity ratio is low, suggesting manageable leverage. However, the equity ratio remains moderate, implying that liabilities are a significant portion of total assets. The company appears to be on a stable financial footing but should monitor liabilities closely.

Cash Flow

Operating cash flow is consistently negative, raising concerns about the company's ability to generate cash from operations. The free cash flow is also negative, indicating the company relies on external financing. While financing cash flow is positive, reliance on it could pose risks if external funding becomes less accessible.

Breakdown
Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement		Total Revenue
23.20M	5.69M	475.18K	0.00
	Gross Profit
20.78M	1.89M	-240.93K	0.00
	EBIT
-55.71M	-39.35M	-7.10M	-852.18K
	EBITDA
-52.12M	-30.06M	-6.20M	3.73M
	Net Income Common Stockholders
-57.69M	-53.33M	-6.98M	3.73M
Balance Sheet		Cash, Cash Equivalents and Short-Term Investments
36.32M	16.45M	2.33M	399.40K
	Total Assets
74.89M	25.25M	4.22M	1.02M
	Total Debt
32.51M	327.37K	299.04K	0.00
	Net Debt
-3.81M	-16.12M	-2.03M	-399.40K
	Total Liabilities
48.04M	14.81M	814.25K	155.81K
	Stockholders Equity
26.85M	10.43M	3.40M	860.50K
Cash Flow		Free Cash Flow
-34.13M	-29.26M	-7.59M	-973.48K
	Operating Cash Flow
-34.13M	-25.76M	-6.03M	-973.48K
	Investing Cash Flow
-3.02M	-3.32M	-1.55M	-172.50M
	Financing Cash Flow
57.29M	43.20M	9.52M	174.31M

PSQ Holdings Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 1.94
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PSQH, the sentiment is Negative. The current price of 1.94 is below the 20-day moving average (MA) of 1.94, below the 50-day MA of 2.11, and below the 200-day MA of 2.90, indicating a bearish trend. The MACD of -0.03 indicates Negative momentum. The RSI at 46.60 is Neutral, neither overbought nor oversold. The STOCH value of 40.92 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for PSQH.

PSQ Holdings Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
Sector *	60 Neutral	$11.59B	10.34	-7.15%	2.94%	7.49%	-10.88%
RSSS	59 Neutral	$93.81M	―	-30.88%	―	18.51%	-714.65%
PSQH	53 Neutral	$89.71M	―	-223.65%	―	221.24%	13.36%
UPLD	49 Neutral	$73.49M	―	-208.78%	―	-8.17%	63.63%
LPSN	47 Neutral	$73.87M	―	-137.76%	―	-23.04%	11.60%
ALTS	46 Neutral	$118.69M	―	-41.79%	―	―	87.49%
CSAI	33 Underperform	$54.85M	―	-144.73%	―	―	―

PSQ Holdings Corporate Events

PublicSquare Reports 95% Revenue Increase in Q1 2025

On May 8, 2025, PublicSquare reported its financial results for the first quarter of 2025, showcasing a 95% increase in net revenue compared to the same period in 2024, reaching $6.7 million. The company achieved this growth while reducing operating expenses by 10% and significantly lowering sales and marketing costs by 48%. PublicSquare’s strategic focus on integrating new merchants into its FinTech stack and emphasizing a ‘Made in America’ marketplace has contributed to its solid performance and reaffirmed its 2025 guidance. The company also maintained a strong balance sheet with $28 million in cash and cash equivalents as of March 31, 2025, and is on track for over 100% revenue growth for the year.

Spark’s Take on PSQH Stock

According to Spark, TipRanks’ AI Analyst, PSQH is a Neutral.

PSQ Holdings has potential due to its strong revenue growth and strategic initiatives, particularly in its fintech and brand divisions. However, the company’s persistent losses, negative cash flows, and bearish technical indicators present significant risks. The positive earnings call provides some optimism, but achieving profitability and improving operational efficiency are crucial for a more favorable outlook.

To see Spark’s full report on PSQH stock, click here.

PSQ Holdings Reports Strong 2024 Financial Results

On March 13, 2025, PSQ Holdings announced its financial results for the fourth quarter and full year 2024, highlighting significant revenue growth and improved gross margins. The company reported a 167% increase in net revenue for Q4 2024 compared to the same period in 2023, and a 308% increase for the full year 2024. PublicSquare also signed a letter of intent for a new asset-backed lending facility and a working capital line of credit, expected to reduce its cost of capital by 50%. Looking ahead, the company anticipates more than doubling its revenue in 2025 while decreasing operating expenses, reflecting the impact of strategic investments and organizational changes made in 2024.

PSQ Holdings Board Member Kelly Loeffler Steps Down

On February 19, 2025, Kelly Loeffler, a board member of PSQ Holdings, was confirmed as the Administrator of the Small Business Administration by the United States Senate. Following her confirmation, she resigned from the board in accordance with the company’s Corporate Governance Principles. In a press release on February 21, 2025, PSQ Holdings congratulated Loeffler, highlighting her strengths and expressing confidence in her leadership to support small businesses. The company, which focuses on empowering liberty-minded small businesses, believes Loeffler’s experience will benefit the Trump administration’s efforts to advocate for small businesses and everyday Americans.