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Douglas Dynamics (PLOW)
NYSE:PLOW

Douglas Dynamics (PLOW) AI Stock Analysis

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PLOW

Douglas Dynamics

(NYSE:PLOW)

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Outperform 70 (OpenAI - 5.2)
Rating:70Outperform
Price Target:
$49.00
▲(10.39% Upside)
Action:UpgradedDate:02/25/26
The score is driven primarily by solid financial performance (notably improved free cash flow and improving leverage) and a supportive earnings outlook with upbeat 2026 guidance. These positives are tempered by stretched technical conditions (overbought signals) and a valuation that is not especially cheap at ~21.8x earnings, while the dividend provides some support.
Positive Factors
Strong free cash flow generation
Material FCF growth and high conversion (FCF ~85% of net income in 2025) signal durable cash generation capacity. This strengthens the company's ability to fund dividends, buybacks, modest M&A and capex without eroding balance sheet flexibility over the medium term.
Improving leverage and balance sheet
Trend toward lower leverage and growing equity supports financial resilience through seasonal cycles. With leverage trending below prior peaks and management targeting a 1.5x–3x range, the company has more room to manage volatility and pursue strategic investments.
Strategic M&A and product expansion
Accretive M&A that expands crane/dump-hoist capabilities diversifies product mix and cross-sell opportunities. Successful integration strengthens market position in Work Truck Attachments/Solutions and supports scalable revenue and parts aftermarket over coming years.
Negative Factors
High weather sensitivity
Material seasonality tied to snowfall creates persistent demand volatility and forecasting risk. Reliance on weather-driven cycles reduces predictability of revenue and working capital needs, pressuring planning and smoothing of margins across fiscal years.
Limited near-term margin leverage in Attachments
With many cost reductions already realized and mix shifting toward parts/accessories, incremental volume may not translate into stronger margins. This constrains sustainable profitability improvements absent new cost levers or favorable mix shifts.
Low cash on hand; reliance on revolver
Minimal cash on the balance sheet and dependence on revolver increases short-term liquidity risk, especially given seasonal cash swings and higher inventory from acquisitions. This elevates sensitivity to credit access and working-capital stress in down cycles.

Douglas Dynamics (PLOW) vs. SPDR S&P 500 ETF (SPY)

Douglas Dynamics Business Overview & Revenue Model

Company DescriptionDouglas Dynamics, Inc. operates as a manufacturer and upfitter of commercial work truck attachments and equipment in North America. It operates through two segments, Work Truck Attachments and Work Truck Solutions. The Work Truck Attachments segment manufactures and sells snow and ice control attachments, including snowplows, and sand and salt spreaders for light trucks and heavy duty trucks, as well as various related parts and accessories. The Work Truck Solutions segment primarily manufactures municipal snow and ice control products; provides truck and vehicle upfits where it attaches component pieces of equipment, truck bodies, racking, and storage solutions to a vehicle chassis for use by end users for work related purposes; and manufactures storage solutions for trucks and vans, and cable pulling equipment for trucks. This segment also offers up-fit and storage solutions. It also provides customized turnkey solutions to governmental agencies, such as Departments of Transportation and municipalities. The company sells its products under the BLIZZARD, FISHER, SNOWEX, WESTERN, TURFEX, SWEEPEX, HENDERSON, BRINEXTREME, and DEJANA brands. It distributes its products primarily to professional snowplowers who are contracted to remove snow and ice from commercial and residential areas. The company was founded in 1948 and is headquartered in Milwaukee, Wisconsin.
How the Company Makes MoneyDouglas Dynamics generates revenue primarily through the sale of its snow and ice control equipment, including plows and spreaders. The company has a robust distribution network that includes both direct sales and partnerships with various dealers and retailers. In addition to equipment sales, Douglas Dynamics also earns revenue from aftermarket parts and accessories, which provide ongoing support and maintenance for their products. Seasonal demand for snow management equipment significantly influences sales, leading to peak revenues during the winter months. The company may also engage in strategic partnerships with municipalities and commercial entities to secure contracts for snow and ice management services, contributing to its overall earnings.

Douglas Dynamics Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Breaks down sales across the company’s business lines to show where growth is coming from. For Douglas Dynamics, segment revenue highlights the mix between new equipment, aftermarket parts, and services, exposes seasonal exposure to winter demand, and pinpoints areas where market share gains or product expansion could drive future top-line resilience.
Chart InsightsWork Truck Solutions is the clear, steady growth engine—less seasonal and trending upward, helping lift margins and prompting management to raise 2025 guidance—while Attachments remain highly cyclical with large spring spikes and weaker off-seasons. Management’s inventory drawdown and preseason shipments reduce downside risk in Attachments, and the Venco Venturo acquisition provides near-term diversification. Watch for tariff/economic pressure that could hit dealer orders and for the company’s ~2x leverage, which constrains flexibility if demand softens.
Data provided by:The Fly

Douglas Dynamics Earnings Call Summary

Earnings Call Date:Feb 23, 2026
(Q4-2025)
|
% Change Since: |
Next Earnings Date:May 04, 2026
Earnings Call Sentiment Positive
The call conveyed strong operational and financial momentum across both segments, highlighted by record sales, improved margins, substantial free cash flow growth, a confident guidance range above $700M for 2026, and successful initial M&A integration. These positives are tempered by continued weather dependence (creating short-term volatility), some dealer/commercial hesitancy, higher inventories tied to an acquisition and component stocking, and limited near-term margin runway from prior cost reductions. On balance, the company presented clear progress on strategy and a bullish outlook while acknowledging manageable risks tied to seasonality and mix.
Q4-2025 Updates
Positive Updates
Strong Consolidated Quarterly Growth
Q4 net sales increased ~29% to $184.5M; gross profit grew ~35% to $48.1M; gross margin improved 120 bps to 26.1%. Net income and diluted EPS rose >60% to $12.8M and $0.54, respectively. Adjusted EBITDA increased ~37% to $25.8M with adjusted EBITDA margin up 90 bps to 14%. Adjusted EPS grew ~58% to $0.62.
Record Full-Year Financial Results
2025 net sales rose ~15% to a record $656.1M; gross profit grew ~19% to $175.0M and gross margin improved 80 bps to 26.6%. Adjusted EBITDA increased ~23% to $97.9M (14.9% margin). Adjusted EPS increased ~52% to $2.24. Net income was $46.9M and diluted EPS $1.96.
Work Truck Attachments Momentum
Q4 Attachments net sales and adjusted EBITDA each increased >50% to $83.1M and $13.9M, respectively. Full-year Attachments net sales grew ~16% to $295.7M and adjusted EBITDA rose 16% to $56.2M. Record parts & accessories sales contributed meaningfully.
Work Truck Solutions Delivered Record Performance
Solutions posted a record quarter and record year: Q4 net sales +13% to $101.5M; Q4 adjusted EBITDA +22% to $11.9M with a record adjusted EBITDA margin of 11.7%. Full-year Solutions net sales +15% and adjusted EBITDA +35% with record annual margins (11.6%, +170 bps). Robust municipal demand and near-record backlog supported results.
Strong Cash Generation and Liquidity
Total liquidity at quarter-end was $127.8M (cash $8.3M, $119.5M revolver capacity). Free cash flow increased ~91% to $63.6M in 2025, driven by higher net income.
Disciplined Capital Allocation and Balance Sheet
Leverage ratio ended at 1.8x within target range (1.5x–3x). Continued shareholder returns: dividend maintained at $0.295 per share quarterly and $38M remaining buyback authority. 2025 capex was $11.1M (plus ~$5M facility improvements), within 2%–3% of net sales target.
Confident 2026 Outlook
Management guided 2026 net sales of $710M–$760M, adjusted EBITDA of $100M–$120M and adjusted EPS $2.25–$2.85 (tax rate ~24%–25%), citing above-average Q1 snowfall assumption and mid-point expectations implying double-digit top-line growth.
Strategic Progress and M&A
Introduced and began executing three strategic pillars (optimize, expand, activate). Completed acquisition of Venco Venturo (truck-mounted cranes/dump hoists) in Nov 2025; integration tracking better-than-expected and expected to be accretive in 2026. Expansion includes Henderson Missouri upfit facility coming online in summer to increase regional Solutions capacity.
Negative Updates
Weather Dependence and Volatility
Business, particularly Attachments and parts & accessories, remains highly sensitive to snowfall. Management's outlook and guidance assume above-average Q1 snowfall and average Q4; parts/accessories sales are materially correlated to near-term weather, creating volatility in results and guidance.
Attachments Margin Outlook Limited Near-Term Leverage
Management expects Attachments margins to be relatively flat in 2026 despite volume growth, citing mix effects (parts & accessories vs. whole units), limited incremental cost takeouts (many realized in 2024), and the need for preseason order visibility to drive further margin improvement.
Dealer/Commercial Softness and Inventory Dynamics
Some minor softening in dealer/commercial demand noted: dealers have inventory on hand and smaller customers remain hesitant and price conscious. Inventory on the balance sheet increased ~9% to $150M, partly due to Venco acquisition and higher component stocking in Solutions, which could pressure working capital if demand softens.
One-Time Items and Comparability
Comparisons are affected by discrete items: 2024 included a one-time $42.3M sale-leaseback gain and 2025 benefitted from an approximate $7M one-time lower cash tax due to legislation, which complicates year-over-year comparability.
Higher SG&A and Variable Compensation Impact
Quarterly SG&A rose ~29% to $27.3M (driven primarily by higher variable compensation on increased sales). Variable comp and initial integration costs from Venco modestly impacted margins in the quarter.
Modest Cash on Hand (Revolver Reliance)
Cash balance at quarter-end was $8.3M with the remainder of liquidity coming from $119.5M revolver capacity. While total liquidity is solid, low cash on hand increases near-term reliance on credit availability for operational flexibility.
Company Guidance
Management guided 2026 net sales of $710–760 million, adjusted EBITDA of $100–120 million and adjusted EPS of $2.25–2.85 (effective tax rate ~24–25%), assuming above‑average Q1 snowfall and average Q4; the midpoint implies double‑digit top‑line growth vs. 2025 ($656.1M net sales, $97.9M adjusted EBITDA, $2.24 adj. EPS). Key balance‑sheet and cash metrics cited include year‑end liquidity of $127.8M (cash $8.3M, $119.5M revolver), leverage of 1.8x (target 1.5–3x), 2025 free cash flow of $63.6M (+91%), and inventory of $150M (+9%). Capital allocation highlights: quarterly dividend maintained at $0.295/share, $38M remaining buyback authority, 2025 CapEx and facility investments of $15.1M (within the 2–3% of sales range) with 2026 spending expected to stay in that 2–3% range, and continued pursuit of small‑to‑medium M&A (Venco expected to be EPS and FCF accretive in 2026).

Douglas Dynamics Financial Statement Overview

Summary
Financials are solid overall, led by strong 2025 cash generation (free cash flow up sharply and healthy conversion) and improving leverage trends. Offsetting factors include margin pressure and lower net income in 2025 versus 2024, plus a still-meaningful debt load that keeps execution and cash flow consistency important.
Income Statement
72
Positive
Revenue growth re-accelerated in 2025 (+6.7%) after a flat 2024, and profitability remains positive versus the 2020 loss year. Margins show some pressure in 2025 versus 2024 (lower operating and EBITDA margins), and net income declined year over year, suggesting a less favorable cost/mix or higher expenses despite higher sales. Overall, the earnings profile is solid but not consistently improving year to year.
Balance Sheet
63
Positive
Leverage looks manageable with debt-to-equity improving to ~0.76 in 2025 from ~0.84 in 2024 and above 1.0 earlier in the cycle, indicating a healthier capital structure trend. Equity has also grown over time, supporting balance-sheet stability. That said, absolute debt remains meaningful, and profitability volatility in prior years increases the importance of maintaining conservative leverage through the cycle.
Cash Flow
78
Positive
Cash generation strengthened materially in 2025, with operating cash flow and free cash flow both rising sharply and free cash flow up ~54% year over year. Free cash flow conversion is healthy (free cash flow at ~85% of net income in 2025), supporting quality of earnings. A key watch item is that cash flow still does not fully cover total debt in 2025 (operating cash flow to total debt ~0.78), though it has improved versus weaker years like 2023.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue656.05M568.50M568.18M616.07M541.45M
Gross Profit168.50M146.84M134.27M151.46M141.87M
EBITDA88.98M107.04M66.57M79.55M66.74M
Net Income46.90M56.15M23.72M38.61M30.69M
Balance Sheet
Total Assets626.70M589.98M593.42M596.89M572.48M
Cash, Cash Equivalents and Short-Term Investments8.30M5.12M24.16M20.67M36.96M
Total Debt214.88M221.47M256.70M226.53M239.88M
Total Liabilities345.25M325.77M361.85M359.79M357.87M
Stockholders Equity281.45M264.21M231.56M237.10M214.61M
Cash Flow
Free Cash Flow63.56M33.32M1.95M27.98M49.33M
Operating Cash Flow74.69M41.13M12.47M40.03M60.53M
Investing Cash Flow-37.46M56.79M-10.52M-12.05M-11.21M
Financing Cash Flow-33.76M-116.96M1.54M-44.28M-53.39M

Douglas Dynamics Technical Analysis

Technical Analysis Sentiment
Positive
Last Price44.39
Price Trends
50DMA
37.08
Positive
100DMA
33.96
Positive
200DMA
31.80
Positive
Market Momentum
MACD
1.85
Negative
RSI
81.43
Negative
STOCH
86.53
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PLOW, the sentiment is Positive. The current price of 44.39 is above the 20-day moving average (MA) of 40.46, above the 50-day MA of 37.08, and above the 200-day MA of 31.80, indicating a bullish trend. The MACD of 1.85 indicates Negative momentum. The RSI at 81.43 is Negative, neither overbought nor oversold. The STOCH value of 86.53 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for PLOW.

Douglas Dynamics Risk Analysis

Douglas Dynamics disclosed 26 risk factors in its most recent earnings report. Douglas Dynamics reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Douglas Dynamics Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
74
Outperform
$972.14M14.2110.49%3.32%23.96%11.01%
70
Outperform
$1.02B21.7615.29%3.52%9.99%-23.93%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
60
Neutral
$689.61M-162.58-0.53%
58
Neutral
$675.74M-46.19-2.00%5.50%-2.58%-179.55%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
PLOW
Douglas Dynamics
44.39
17.93
67.73%
MNRO
Monro Muffler
22.51
5.17
29.78%
SMP
Standard Motor Products
44.19
14.89
50.83%
CPS
Cooper-Standard Holdings
39.10
23.34
148.10%
AIIO
Roboai
0.11
-0.49
-81.52%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Feb 25, 2026