Brand AwarenessPlanet’s unaided brand awareness is now twice as high as its closest peer, with an even wider gap with Gen Z, representing the fastest-growing part of Planet’s membership.
EarningsPlanet Fitness reported robust Q2 earnings that were nicely ahead of expectations, driving positive sentiment.
Membership GrowthThe company added 200k net new members sequentially in Q2, ending the quarter with 20.8 million.