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Polaris (PII)
NYSE:PII
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Polaris (PII) AI Stock Analysis

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PII

Polaris

(NYSE:PII)

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Neutral 52 (OpenAI - 4o)
Rating:52Neutral
Price Target:
$60.00
▼(-9.62% Downside)
Polaris's overall score is driven by financial challenges, particularly in profitability and leverage, despite strong sales growth and strategic initiatives. Technical indicators suggest bearish momentum, while valuation metrics are pressured by negative earnings. The earnings call provided positive future guidance, but tariff impacts and segment-specific declines remain concerns.
Positive Factors
Market Share Gains
The gain in market share in the Off-Road Vehicles segment indicates strong competitive positioning and potential for sustained revenue growth.
Operational Efficiencies
Achieving significant operational efficiencies can improve margins and profitability, providing a durable competitive advantage.
Strategic Focus
Divesting non-core assets allows Polaris to focus on high-margin growth areas, enhancing long-term profitability and strategic focus.
Negative Factors
High Leverage
High leverage can limit financial flexibility and increase risk, potentially impacting long-term financial health and stability.
Tariff Impacts
Rising tariffs can significantly increase costs, pressuring margins and affecting competitive positioning in the global market.
Profitability Challenges
Ongoing profitability challenges, as indicated by net losses, can hinder reinvestment in growth and innovation, affecting long-term viability.

Polaris (PII) vs. SPDR S&P 500 ETF (SPY)

Polaris Business Overview & Revenue Model

Company DescriptionPolaris Industries Inc. (PII) is a leading manufacturer of outdoor recreational products, primarily known for its innovative all-terrain vehicles (ATVs), side-by-side vehicles (SxS), snowmobiles, and electric vehicles. The company operates in several sectors, including off-road vehicles, snowmobiles, and on-road vehicles, with a focus on performance, durability, and customer satisfaction. Polaris also offers parts, garments, and accessories to enhance the riding experience, catering to a diverse range of customers from recreational users to professional racers.
How the Company Makes MoneyPolaris generates revenue primarily through the sale of its vehicles, including ATVs, SxS, and snowmobiles, which account for a significant portion of its earnings. The company also earns money from the sale of aftermarket parts, accessories, and clothing related to their vehicles. Additionally, Polaris has established strategic partnerships with various dealers and distributors, enhancing its market reach and sales capabilities. The company benefits from seasonal demand fluctuations, particularly in winter for snowmobiles and in warmer months for ATVs and SxS vehicles. Polaris also invests in innovation and product development, allowing it to capture new market opportunities and expand its customer base.

Polaris Earnings Call Summary

Earnings Call Date:Jul 29, 2025
(Q2-2025)
|
% Change Since: |
Next Earnings Date:Feb 03, 2026
Earnings Call Sentiment Neutral
Polaris demonstrates strong operational efficiency and successful tariff mitigation strategies, along with market share gains in key segments. However, these positives are tempered by ongoing sales declines, negative financial impacts from tariffs, and a forecasted negative EPS for the next quarter. The sentiment is balanced with innovation and strategic moves pointing to potential future growth, but current economic pressures present challenges.
Q2-2025 Updates
Positive Updates
Operational Efficiencies
Polaris is on track to deliver an incremental $40 million in operational efficiencies for 2025, with approximately half already achieved through lean initiatives and other measures.
Dealer Inventory Management
Dealer inventory is down 17% year-over-year, excluding snowmobiles, and is reported to be healthier compared to last year.
Tariff Mitigation Success
The tariff impact from China was reduced from an expected $300 million to $230 million annually, with further reductions anticipated from ongoing mitigation efforts.
Innovation and Market Share
Polaris gained market share in every segment during the quarter, with notable success in the RANGER and Indian Motorcycle segments.
Launch of Polaris RANGER 500
The new RANGER 500 is positioned to capture more volume and share in the utility vehicle market, offering a quality product at a competitive price point.
Negative Updates
Sales Decline
Second quarter sales were down 6%, primarily due to planned shipment reductions and elevated promotional activity.
Tariff Costs
Tariffs impacted the P&L by $10 million in the second quarter, with a projected run rate of $30 million to $40 million per quarter going forward.
Softness in Slingshot Business
Sales in the On Road segment declined 1%, driven by ongoing softness within the Slingshot business.
Negative EPS Forecast for Q3
Due to tariff impacts and incentive compensation headwinds, Polaris expects adjusted EPS for the third quarter to be negative.
Company Guidance
During the Polaris Second Quarter 2025 Earnings Conference Call, several key metrics and guidance points were discussed. Sales in Q2 were down 6% year-over-year due to the ongoing powersports industry downturn and increased promotions, while shipments were down 4%. Retail was flat, and inventory levels improved, with dealer inventory down 17% year-over-year, excluding snowmobiles. Adjusted EPS came in at $0.40, down from last year but exceeding consensus expectations. The company is targeting $40 million in operational efficiencies for 2025, with $20 million already achieved. The ongoing tariff situation remains a concern, with an expected gross tariff cost of $180 million to $200 million for the full year, but $125 million lower than April estimates due to mitigation efforts. Despite not reinstating full-year guidance, Polaris provided key third-quarter assumptions, including sales expectations between $1.6 billion and $1.8 billion and a negative EPS due to tariff impacts and incentive compensation headwinds.

Polaris Financial Statement Overview

Summary
Polaris faces challenges with profitability, evidenced by negative net income and declining margins. However, improved cash flow is a positive sign amidst operational difficulties. The balance sheet shows high leverage, posing potential risks if not managed carefully.
Income Statement
45
Neutral
Polaris shows a mixed performance in its income statement. The TTM data reveals a slight revenue growth of 1.74%, but the company is currently experiencing a net loss, leading to a negative net profit margin of -2.17%. The gross profit margin has decreased over time, indicating pressure on profitability. EBIT and EBITDA margins are also low, suggesting challenges in operational efficiency.
Balance Sheet
55
Neutral
The balance sheet indicates a high debt-to-equity ratio of 1.13 in the TTM, which is an improvement from previous years but still suggests significant leverage. The return on equity is negative, reflecting recent losses. However, the equity ratio is stable, showing that equity forms a reasonable portion of total assets.
Cash Flow
60
Neutral
Cash flow analysis shows a strong free cash flow growth of 39.29% in the TTM, indicating improved cash generation. The operating cash flow to net income ratio is positive, suggesting that cash flows are more robust than net income figures imply. However, the free cash flow to net income ratio is below 1, indicating that not all net income is translating into free cash flow.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue6.99B7.18B8.93B8.59B7.44B7.03B
Gross Profit1.28B1.40B1.91B1.91B1.70B1.63B
EBITDA271.70M569.40M1.01B1.07B881.20M462.70M
Net Income-151.30M110.80M502.80M589.70M493.90M124.80M
Balance Sheet
Total Assets5.31B5.53B5.52B5.22B5.05B4.63B
Cash, Cash Equivalents and Short-Term Investments335.50M287.80M367.80M324.50M502.30M634.70M
Total Debt1.86B2.20B2.05B2.17B1.89B1.58B
Total Liabilities4.14B4.23B4.10B4.12B3.82B3.49B
Stockholders Equity1.15B1.29B1.42B1.10B1.22B1.14B
Cash Flow
Free Cash Flow581.40M6.50M513.20M202.00M-4.60M804.70M
Operating Cash Flow768.60M268.20M925.80M508.60M293.70M1.02B
Investing Cash Flow-129.50M-270.90M-462.00M-324.60M-303.90M-150.70M
Financing Cash Flow-601.20M-59.20M-431.30M-363.20M-107.60M-415.40M

Polaris Technical Analysis

Technical Analysis Sentiment
Positive
Last Price66.39
Price Trends
50DMA
63.69
Positive
100DMA
58.65
Positive
200DMA
48.90
Positive
Market Momentum
MACD
0.08
Negative
RSI
55.31
Neutral
STOCH
81.91
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PII, the sentiment is Positive. The current price of 66.39 is above the 20-day moving average (MA) of 64.69, above the 50-day MA of 63.69, and above the 200-day MA of 48.90, indicating a bullish trend. The MACD of 0.08 indicates Negative momentum. The RSI at 55.31 is Neutral, neither overbought nor oversold. The STOCH value of 81.91 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for PII.

Polaris Risk Analysis

Polaris disclosed 27 risk factors in its most recent earnings report. Polaris reported the most risks in the "Production" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Polaris Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$2.80B16.1612.89%4.05%5.74%39.40%
62
Neutral
$1.03B40.132.06%3.76%-5.90%119.79%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
61
Neutral
$5.58B21.896.19%1.91%-4.62%-2.29%
60
Neutral
$3.08B6.1514.31%2.92%-15.99%-6.76%
52
Neutral
$3.73B-12.15%4.04%-9.39%-173.86%
52
Neutral
$4.33B-12.31%2.58%-4.78%-189.89%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
PII
Polaris
66.39
1.00
1.53%
BC
Brunswick
66.57
-11.71
-14.96%
LCII
LCI Industries
115.72
-0.87
-0.75%
HOG
Harley-Davidson
24.40
-8.39
-25.59%
THO
Thor Industries
105.99
-3.10
-2.84%
WGO
Winnebago Industries
36.44
-19.89
-35.31%

Polaris Corporate Events

Private Placements and Financing
Polaris Issues $500 Million in Senior Notes
Positive
Nov 13, 2025

On November 13, 2025, Polaris Inc. issued $500 million in 5.600% Senior Notes due 2031, facilitated by an underwriting agreement with several financial institutions. This strategic financial move, governed by an Indenture with U.S. Bank Trust Company, aims to strengthen Polaris’s financial position and potentially enhance its market standing.

The most recent analyst rating on (PII) stock is a Hold with a $57.00 price target. To see the full list of analyst forecasts on Polaris stock, see the PII Stock Forecast page.

Polaris Industries Reports Solid Sales Growth Amid Challenges
Oct 29, 2025

Polaris Industries, a global leader in the powersports sector, specializes in manufacturing off-road vehicles, motorcycles, and boats, with a strong emphasis on innovation and outdoor experiences. In its third quarter of 2025, Polaris reported a seven percent increase in sales, reaching $1.842 billion, despite a reported net loss of $15.8 million. The company saw significant market share gains in off-road vehicles and motorcycles, with retail sales up nine percent compared to the previous year. Operating cash flow for the year-to-date was $562 million, and the company reintroduced its full-year guidance for adjusted sales and earnings.

Polaris Industries’ Earnings Call Highlights Growth and Strategic Moves
Oct 29, 2025

Polaris Industries’ latest earnings call revealed a generally positive sentiment, driven by significant sales growth and strategic moves aimed at enhancing profitability. The company reported notable market share gains and a major strategic decision to sell a majority stake in Indian Motorcycle, which is expected to focus efforts on high-margin growth areas. Despite these positive developments, challenges such as tariff impacts and segment-specific declines persist, particularly in the Youth segment.

Polaris Industries Advances NASH Treatment with ADI-PEG 20 Study
Oct 27, 2025

Polaris Industries is currently conducting a clinical study titled ‘A Phase 2A, Randomized, Double-Blind, Placebo-Controlled, Multi-Center Trial of ADI-PEG 20 or Placebo in Subjects With Nonalcoholic Steatohepatitis (NASH)’. The study aims to evaluate the efficacy and safety of the drug ADI-PEG 20 in treating patients with NASH, a significant liver condition. This research is crucial as it could lead to new therapeutic options for NASH, a disease with limited treatment choices.

Polaris Group’s Phase 3 Trial for Leiomyosarcoma: A Potential Game-Changer
Oct 27, 2025

Study Overview: Polaris Group is conducting a Phase 3 clinical trial titled ADI-PEG 20 or Placebo Plus Gemcitabine and Docetaxel in Previously Treated Subjects With Leiomyosarcoma (ARGSARC). The study aims to evaluate the efficacy and safety of ADI-PEG 20 combined with Gemcitabine and Docetaxel in patients with advanced or metastatic leiomyosarcoma (LMS) who have previously been treated with an anthracycline. This trial is significant as it explores new treatment avenues for LMS, a challenging soft tissue sarcoma.

Polaris Industries’ Promising Study on ADI-PEG 20 for Liver Cancer
Oct 27, 2025

Study Overview: Polaris Industries is conducting a study titled A Randomized, Double-Blind, Multi-Center Study of ADI-PEG 20 Versus Placebo in Subjects with High Arginine Level and Unresectable Hepatocellular Carcinoma. The study aims to evaluate the efficacy and safety of ADI-PEG 20 in patients with high arginine levels and hepatocellular carcinoma (HCC), a significant concern in liver cancer treatment.

Business Operations and StrategyExecutive/Board ChangesFinancial DisclosuresM&A Transactions
Polaris Sells Majority Stake in Indian Motorcycle
Positive
Oct 14, 2025

On October 10, 2025, Polaris announced its decision to separate Indian Motorcycle into a standalone business by selling a majority stake to Carolwood LP. This strategic move is expected to enhance Polaris’ focus on high-growth areas and improve its financial performance, with anticipated benefits to its adjusted EBITDA and earnings per share. The transaction, expected to close in the first quarter of 2026, will see Indian Motorcycle continue its operations independently, retaining its workforce and facilities. Mike Dougherty, President of Polaris’ On Road and International business, will retire following the transaction’s completion. The deal is positioned to benefit both Polaris and Indian Motorcycle by allowing each to concentrate on their respective strengths and market opportunities.

The most recent analyst rating on (PII) stock is a Hold with a $54.00 price target. To see the full list of analyst forecasts on Polaris stock, see the PII Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 21, 2025