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Natural Health Trends (NHTC)
NASDAQ:NHTC
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Natural Health Trends (NHTC) AI Stock Analysis

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NHTC

Natural Health Trends

(NASDAQ:NHTC)

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Neutral 52 (OpenAI - 5.2)
Rating:52Neutral
Price Target:
$3.00
▼(-7.98% Downside)
Action:ReiteratedDate:04/29/26
The score is held back primarily by weak financial performance—ongoing losses, multi-year revenue decline, and materially negative operating/free cash flow. Offsetting factors include low leverage and strong gross margins, plus a supportive corporate event (large share repurchase). Technical signals are neutral-to-soft and valuation is mixed, with a very high dividend yield but negative earnings limiting confidence in payout sustainability.
Positive Factors
High Gross Margins
Sustained ~74% gross margins provide a durable cushion against input cost inflation and pricing pressure. This structural margin strength supports long-term product profitability, funds distributor incentives, and gives management flexibility to invest in marketing, R&D, or margin-enhancing mix shifts.
Negative Factors
Negative Cash Generation
Consistent deeply negative OCF and FCF indicate the core business is consuming cash, not generating it. Over months this depletes reserves, constrains reinvestment, forces reliance on existing cash or financing, and makes sustaining dividends, buybacks or growth initiatives difficult without a clear path to cash-flow recovery.
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Positive Factors
Negative Factors
High Gross Margins
Sustained ~74% gross margins provide a durable cushion against input cost inflation and pricing pressure. This structural margin strength supports long-term product profitability, funds distributor incentives, and gives management flexibility to invest in marketing, R&D, or margin-enhancing mix shifts.
Read all positive factors

Natural Health Trends (NHTC) vs. SPDR S&P 500 ETF (SPY)

Natural Health Trends Business Overview & Revenue Model

Company Description
Natural Health Trends Corp., a direct-selling and e-commerce company, provides personal care, wellness, and lifestyle products under the NHT Global brand. The company offers wellness products, including liquid, encapsulated, tableted, and powder d...
How the Company Makes Money
NHTC primarily makes money by selling health and wellness products to end customers through a direct-selling (multi-level) distribution model. Revenue is generated from product sales (recognized when products are purchased through the company’s or...

Natural Health Trends Key Performance Indicators (KPIs)

Any
Any
Operating Income by Segment
Operating Income by Segment
Tracks each segment’s profitability after operating expenses like marketing and administration, highlighting which businesses actually contribute to the company’s bottom line and which require continued investment or restructuring. Identifies where management should allocate capital and where losses may pose a risk to overall earnings.
Chart InsightsThe Primary Reporting Unit is losing operating momentum—its income has steadily declined and is being increasingly offset by a large, persistent corporate overhead, constraining company-level profitability. China has shifted from sporadic gains to recurring losses, becoming an emerging geographic risk, while Russia & Kazakhstan have quietly moved toward break‑even. For investors, the story to watch is whether management can stabilize PRI margins or materially cut corporate costs and arrest China’s deterioration; without that, revenue stability won’t meaningfully boost earnings.
Data provided by:The Fly

Natural Health Trends Earnings Call Summary

Earnings Call Date:Nov 05, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Aug 05, 2026
Earnings Call Sentiment Negative
The call presented notable operational and financial challenges: revenue declined 11% year-over-year, the company returned to a net loss, operating cash burn increased and cash reserves fell roughly 27% year-to-date. Management outlined a clear restructuring plan to achieve $1.5 million in annualized savings, has begun cost reductions (SG&A down ~6.7%), is investing in product launches and technology, and maintains a multi-month liquidity buffer of $32 million. While there are meaningful strategic responses and some positive operational actions, the magnitude of sales decline, profitability deterioration, and increased cash burn outweigh the positives in the near term.
Positive Updates
Cost-Savings Restructuring Plan
Company executing a targeted restructuring expected to deliver approximately $1.5 million in annualized savings by mid-2026, including ~10% workforce optimization, lease reductions/exits, and transition of U.S. manufacturing closer to Asia to reduce tariffs and logistics costs; anticipates a one-time charge of ~$250,000 in Q4 2025.
Negative Updates
Decline in Net Sales
Net sales decreased 11% year-over-year to $9.5 million in Q3 2025 from $10.7 million in Q3 2024; orders declined 5% year-over-year.
Read all updates
Q3-2025 Updates
Negative
Cost-Savings Restructuring Plan
Company executing a targeted restructuring expected to deliver approximately $1.5 million in annualized savings by mid-2026, including ~10% workforce optimization, lease reductions/exits, and transition of U.S. manufacturing closer to Asia to reduce tariffs and logistics costs; anticipates a one-time charge of ~$250,000 in Q4 2025.
Read all positive updates
Company Guidance
Guidance: management expects to realize approximately $1.5 million in annualized cost savings by mid‑2026 through a targeted restructuring (including ~10% workforce reduction, facility lease reductions/exits and shifting U.S. manufacturing closer to Asia); they anticipate a one‑time charge of about $250,000 in Q4 and plan to reduce the quarterly cash dividend to $0.10 per share in Q1 next year (current dividend declared $0.20 per share), actions intended to offset near‑term headwinds (Q3 net sales down 11% to $9.5M, orders down 5%, Greater China/Hong Kong was 82% of sales and declined 8% or 4% excluding a promo/presale), preserve liquidity (cash, cash equivalents and marketable securities $32M at Sept 30 vs $43.9M at Dec 31), and free resources to invest in an AI‑enabled marketing app, a member interface suite and other growth initiatives while improving profitability (Q3 gross margin 73.7% vs 74.1% prior year; commissions 40.9% of sales; SG&A $3.6M; operating loss $495k; net loss $431k or $0.04 per diluted share; YTD operating cash use $5.0M, or $16k excluding a required tax installment).

Natural Health Trends Financial Statement Overview

Summary
Overall fundamentals are weak: TTM net income is negative (-$1.2M) and both operating cash flow (-$6.1M) and free cash flow (-$6.3M) are deeply negative. Multi-year revenue decline and segment KPIs show the Primary Reporting Unit losing momentum while corporate overhead pressures profitability. The key offset is a relatively conservative balance sheet with low leverage (debt-to-equity ~0.13) and strong gross margins (~74%).
Income Statement
32
Negative
Balance Sheet
66
Positive
Cash Flow
22
Negative
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue38.24M39.78M42.96M43.92M49.13M60.01M
Gross Profit28.24M29.25M31.79M32.75M36.47M44.99M
EBITDA-1.44M-458.00K-1.17M-1.51M-66.00K1.87M
Net Income-1.16M-882.00K572.00K568.00K313.00K1.08M
Balance Sheet
Total Assets31.95M38.43M55.36M69.09M82.82M98.36M
Cash, Cash Equivalents and Short-Term Investments21.23M28.87M43.94M56.18M69.67M83.84M
Total Debt3.02M3.13M2.64M3.46M4.12M3.17M
Total Liabilities15.49M15.00M22.49M27.49M32.67M38.87M
Stockholders Equity16.46M23.43M32.87M41.60M50.15M59.49M
Cash Flow
Free Cash Flow-6.30M-6.07M-3.42M-4.32M-5.00M791.00K
Operating Cash Flow-6.14M-6.00M-3.37M-4.28M-4.85M1.02M
Investing Cash Flow8.12M8.15M-30.07M-46.00K-143.00K-225.00K
Financing Cash Flow-14.78M-9.21M-9.21M-9.21M-9.14M-9.14M

Natural Health Trends Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price3.26
Price Trends
50DMA
3.09
Negative
100DMA
3.15
Negative
200DMA
3.57
Negative
Market Momentum
MACD
-0.04
Negative
RSI
54.24
Neutral
STOCH
65.74
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For NHTC, the sentiment is Neutral. The current price of 3.26 is above the 20-day moving average (MA) of 2.83, above the 50-day MA of 3.09, and below the 200-day MA of 3.57, indicating a neutral trend. The MACD of -0.04 indicates Negative momentum. The RSI at 54.24 is Neutral, neither overbought nor oversold. The STOCH value of 65.74 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for NHTC.

Natural Health Trends Risk Analysis

Natural Health Trends disclosed 39 risk factors in its most recent earnings report. Natural Health Trends reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Natural Health Trends Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
52
Neutral
$26.76M-45.94-3.23%25.20%-10.54%-332.20%
49
Neutral
$19.05M-9.51%6.50%
44
Neutral
$3.32M-8.00-8.68%-74.20%64.27%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
NHTC
Natural Health Trends
3.17
-1.10
-25.80%
MOGU
Mogu
2.30
0.05
2.46%
MI
NFT
0.25
-1.86
-88.33%
OCG
Oriental Culture Holding
1.73
-2,924.27
-99.94%
JBDI
JBDI Holdings Limited
0.57
-0.25
-30.41%

Natural Health Trends Corporate Events

Business Operations and StrategyStock Buyback
Natural Health Trends Executes Major Block Share Repurchase
Positive
Feb 17, 2026
On February 17, 2026, Natural Health Trends repurchased all 2,935,227 shares of its common stock beneficially owned by the George K. Broady family trusts in a privately negotiated deal. The block, equal to about 25.5% of outstanding shares, was bo...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Apr 29, 2026