WM Technology (MAPS) AI Stock Analysis

• Market Cap: $165.08M
• Dividend Yield: N/A
• Average Volume (3M): 1.30M
• Price to Earnings (P/E): 12.1
• Beta (1Y): 0.61
• Revenue Growth: 2.37%
• EPS Growth: N/A
• Country: US
• Employees: 440
• Sector: Technology
• Sector Strength: 88
• Industry: Software - Application
• EPS (TTM): 0.01
• Shares Outstanding: 107,897,130
• 10 Day Avg. Volume: 1,003,932
• 30 Day Avg. Volume: 1,301,326
• PEG Ratio: -0.10
• Price to Book (P/B): 3.68
• Price to Sales (P/S): 0.72
• P/FCF Ratio: 5.31
• Enterprise Value/Market Cap: 0.86
• Enterprise Value/Revenue: 0.77
• Enterprise Value/Gross Profit: 0.81
• Enterprise Value/Ebitda: 4.63
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: N/A
• Number of Analyst Covering: 0

• Rating: 61 Neutral
• Price Target: $1.00 ▼(-6.54% Downside)

WM Technology's overall stock score is primarily influenced by its strong gross margins and improving profitability, despite challenges with declining revenue and cash flow inconsistencies. The balanced sentiment from the earnings call and reasonable valuation further support the score, while technical indicators suggest caution due to recent bearish trends.

WM Technology Business Overview & Revenue Model

Company Description

WM Technology, known for its flagship product MAPS, operates within the cannabis industry, providing a comprehensive platform for cannabis retailers and brands. The company specializes in software solutions that help businesses manage their operations, streamline compliance with regulations, and enhance customer engagement. WM Technology's offerings include point-of-sale systems, inventory management, and marketing tools tailored for the unique needs of cannabis businesses, making it a crucial player in the sector.

How the Company Makes Money

WM Technology generates revenue primarily through subscription fees for its software services, which provide cannabis retailers with essential tools for their operations. The company also earns money through transaction fees on sales processed through its platform. Additionally, WM Technology has established partnerships with various cannabis brands and retailers, enhancing its service offerings and driving further revenue through integrated marketing services and analytics solutions. The growth of the legal cannabis market and the increasing demand for technology solutions in this sector significantly contribute to its earnings.

WM Technology Financial Statement Overview

Summary

WM Technology demonstrates solid operational capabilities with strong gross margins and improving cash flow metrics. However, challenges remain in revenue growth and profitability consistency. The balance sheet reflects a stable capital structure with moderate leverage, and cash flow indicators point to efficient cash management. The company needs to focus on sustaining revenue growth and maintaining profitability.

Income Statement

The company shows a strong gross profit margin with TTM at 95.16%, indicating effective cost management. However, the net profit margin is modest at 4.36% TTM, with recent years showing inconsistent profitability. Revenue growth is negative year-over-year, indicating a decline from 2022 to 2024. EBIT and EBITDA margins are improving but were negative in earlier years, highlighting past operational challenges.

Balance Sheet

The debt-to-equity ratio is moderate at 0.60 TTM, showing a manageable level of leverage. The return on equity has improved significantly to 16.61% TTM, indicating better utilization of equity. The equity ratio is 26.37% TTM, suggesting a stable capital structure, although there were fluctuations in previous years.

Cash Flow

The company has a strong free cash flow to net income ratio of 3.01 TTM, indicating good cash generation relative to earnings. Operating cash flow to net income ratio stands at 4.34 TTM, showing efficient cash operations. Free cash flow growth is stable, reflecting good cash management, although past periods showed variability.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	183.68M	184.51M	187.99M	215.53M	193.15M	161.79M
Gross Profit	174.69M	175.50M	175.47M	200.12M	185.21M	154.16M
EBITDA	30.52M	31.80M	1.43M	107.92M	-1.38M	45.18M
Net Income	8.76M	7.64M	-9.90M	-115.99M	60.38M	38.83M
Balance Sheet
Total Assets	188.07M	181.87M	167.02M	199.03M	365.14M	53.89M
Cash, Cash Equivalents and Short-Term Investments	58.95M	51.97M	34.35M	28.58M	67.78M	19.92M
Total Debt	28.32M	30.09M	33.04M	39.38M	44.84M	205.00K
Total Liabilities	60.06M	61.80M	63.87M	84.26M	233.20M	24.62M
Stockholders Equity	52.74M	36.08M	16.38M	13.38M	63.56M	29.27M
Cash Flow
Free Cash Flow	22.36M	25.04M	11.06M	-27.68M	15.16M	37.92M
Operating Cash Flow	33.35M	36.68M	22.93M	-11.62M	23.09M	39.24M
Investing Cash Flow	-10.99M	-11.64M	-11.87M	-17.77M	-30.43M	-1.31M
Financing Cash Flow	-4.70M	-7.42M	-5.29M	-9.80M	55.20M	-22.97M

WM Technology Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 1.07
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Positive
• RSI: Neutral
• STOCH: Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MAPS, the sentiment is Negative. The current price of 1.07 is below the 20-day moving average (MA) of 1.11, below the 50-day MA of 1.16, and below the 200-day MA of 1.15, indicating a bearish trend. The MACD of -0.03 indicates Positive momentum. The RSI at 43.80 is Neutral, neither overbought nor oversold. The STOCH value of 15.51 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for MAPS.

WM Technology Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
Sector *	―	$37.18B	12.37	-10.20%	1.83%	8.50%	-7.62%
MAPS	―	$165.08M	12.14	22.69%	―	2.37%	―
FRGE	―	$298.41M	―	-28.14%	―	14.78%	21.87%
ONTF	―	$233.53M	―	-22.60%	―	-6.88%	15.83%
SMRT	―	$261.42M	―	-25.48%	―	-28.45%	-224.48%
NRDY	―	$183.92M	―	-105.81%	―	-10.85%	-15.09%
PSQH	―	$94.12M	―	-269.26%	―	93.83%	23.31%

WM Technology Corporate Events

WM Technology Board Member Olga Gonzalez Resigns

On August 25, 2025, Olga Gonzalez announced her resignation from WM Technology, Inc.’s board of directors and all related committees, effective September 2, 2025. Her decision was not due to any disagreements with the company’s operations, policies, or practices.

The most recent analyst rating on (MAPS) stock is a Hold with a $1.00 price target. To see the full list of analyst forecasts on WM Technology stock, see the MAPS Stock Forecast page.

WM Technology Board Member Tony Aquila Resigns

On August 13, 2025, Tony Aquila announced his resignation from the board of directors and all committees of WM Technology, Inc., effective September 2, 2025. His departure was not due to any disagreements with the company or issues related to its operations, policies, or practices.

The most recent analyst rating on (MAPS) stock is a Hold with a $1.50 price target. To see the full list of analyst forecasts on WM Technology stock, see the MAPS Stock Forecast page.

Wm Technology, Inc. Navigates Mixed Earnings Call

The recent earnings call for Wm Technology, Inc. painted a mixed picture of the company’s current standing and future prospects. While the company demonstrated strong operational discipline with consecutive profitability and cash flow growth, challenges in revenue and market conditions, especially in mature markets, continue to pose risks. Positive signs include new client growth in emerging markets and strategic product developments, yet legislative uncertainties and declining client spending in key areas weigh on future prospects.

WM Technology, Inc. Reports Strong Q2 2025 Results

WM Technology, Inc., a prominent marketplace and technology solutions provider in the cannabis industry, operates Weedmaps, a leading platform for cannabis consumers and businesses in the U.S. state-legal markets. The company is known for its advocacy for cannabis legalization and social equity.