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WM Technology (MAPS)
OTHER OTC:MAPS
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WM Technology (MAPS) AI Stock Analysis

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MAPS

WM Technology

(OTC:MAPS)

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Neutral 49 (OpenAI - 5.2)
Rating:49Neutral
Price Target:
$0.37
▼(-55.60% Downside)
Action:Reiterated
Date:05/14/26
Overall score reflects weak growth and thin profitability despite improved balance sheet and still-positive cash flow. Technicals are clearly bearish, and management’s cautious outlook plus the planned Nasdaq delisting further elevate risk, partially offset by a reasonable P/E and disciplined cost control.
Positive Factors
High gross margins
Sustained gross margins near 87% indicate SaaS-like unit economics for the marketplace and software lines. High product gross margins provide structural profitability leverage, enabling the firm to cover G&A and invest in product even if top-line growth is uneven.
Negative Factors
Revenue decline and inconsistency
Sharp TTM revenue deterioration and near-flat net margins indicate weak demand and limited pricing power. Persistent revenue erosion undermines scalability of operating leverage and makes long-term margin expansion and reinvestment less reliable absent clearer recovery in client spend or market share.
Read all positive and negative factors
Positive Factors
Negative Factors
High gross margins
Sustained gross margins near 87% indicate SaaS-like unit economics for the marketplace and software lines. High product gross margins provide structural profitability leverage, enabling the firm to cover G&A and invest in product even if top-line growth is uneven.
Read all positive factors

WM Technology (MAPS) vs. SPDR S&P 500 ETF (SPY)

WM Technology Business Overview & Revenue Model

Company Description
WM Technology, Inc. provides ecommerce and compliance software solutions to retailers and brands in cannabis market in the United States, Canada, and internationally. The company offers Weedmaps marketplace that allows cannabis users to search for...
How the Company Makes Money
WM Technology primarily generates revenue by selling subscription-based advertising and listing products to cannabis retailers and brands on Weedmaps. These customers pay for enhanced placement, visibility, and promotional tools that help drive co...

WM Technology Earnings Call Summary

Earnings Call Date:Mar 12, 2026
(Q4-2025)
|
% Change Since: |
Next Earnings Date:Aug 06, 2026
Earnings Call Sentiment Neutral
The call presented a balanced picture: the company demonstrated disciplined cost control, positive adjusted EBITDA ($40M), improved cash (+~20% to $62M), and early market traction in New York and other new states. However, material revenue declines (Q4 -10% YoY; FY -5% YoY), continued industry headwinds (pricing compression, illicit competition, excise taxes), one-time charges (impairment and legal items), and limited near-term visibility (no 2026 adjusted EBITDA guidance and expected Q1 revenue decline) temper optimism. Management emphasized strategic investments and long-term positioning but acknowledged persistent structural challenges that may continue to pressure results in 2026.
Positive Updates
Improved Liquidity and Cash Position
Ended FY2025 with $62 million in cash, an almost 20% increase versus the end of 2024, providing flexibility to invest and navigate industry headwinds.
Negative Updates
Year-Over-Year Revenue Decline
Full-year revenue declined to $175 million from $185 million in 2024, a decrease of approximately 5% year-over-year. Fourth-quarter revenue declined 10% year-over-year to $43 million.
Read all updates
Q4-2025 Updates
Negative
Improved Liquidity and Cash Position
Ended FY2025 with $62 million in cash, an almost 20% increase versus the end of 2024, providing flexibility to invest and navigate industry headwinds.
Read all positive updates
Company Guidance
The company guided that Q1 2026 revenue is expected to decline sequentially by mid‑ to high‑single digits from Q4 2025 (Q4 revenue was $43 million), warned that the industry pressures driving that outlook are likely to persist through 2026, and said it will not provide adjusted EBITDA guidance for 2026 due to variability and timing of opportunistic investments; for context, Weedmaps finished 2025 with $175 million in revenue, $40 million of adjusted EBITDA, $62 million in cash (≈20% increase vs. 2024), average paying clients of 5,120 in Q4 (5,190 for the year) and average revenue per paying client of about $2,800 while emphasizing preservation of financial flexibility.

WM Technology Financial Statement Overview

Summary
Financials show a mixed recovery: strong gross margins and improved leverage, with positive operating and free cash flow, but revenue has been sharply weaker in TTM and net profitability remains very thin, raising durability and execution-risk concerns.
Income Statement
42
Neutral
Balance Sheet
61
Positive
Cash Flow
55
Neutral
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue173.65M174.70M184.51M187.99M215.53M193.15M
Gross Profit151.46M152.48M175.50M175.47M200.12M185.21M
EBITDA23.16M27.62M31.80M23.01M-49.15M-1.38M
Net Income1.49M1.96M7.64M-9.90M-115.99M60.38M
Balance Sheet
Total Assets186.41M190.67M181.87M167.02M199.03M365.14M
Cash, Cash Equivalents and Short-Term Investments57.00M62.40M51.97M34.35M28.58M67.78M
Total Debt25.63M26.55M30.09M33.04M39.38M44.84M
Total Liabilities51.58M58.87M61.80M63.87M84.26M233.20M
Stockholders Equity59.69M57.17M36.08M16.38M13.38M63.56M
Cash Flow
Free Cash Flow10.20M13.50M25.04M11.06M-27.68M15.16M
Operating Cash Flow19.23M26.19M36.68M22.93M-11.62M23.09M
Investing Cash Flow-22.06M-12.69M-11.64M-11.87M-17.77M-30.43M
Financing Cash Flow-4.93M-3.07M-7.42M-5.29M-9.80M55.20M

WM Technology Technical Analysis

Technical Analysis Sentiment
Negative
Last Price0.84
Price Trends
50DMA
0.63
Negative
100DMA
0.75
Negative
200DMA
0.91
Negative
Market Momentum
MACD
-0.09
Positive
RSI
24.69
Positive
STOCH
9.27
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MAPS, the sentiment is Negative. The current price of 0.84 is above the 20-day moving average (MA) of 0.54, above the 50-day MA of 0.63, and below the 200-day MA of 0.91, indicating a bearish trend. The MACD of -0.09 indicates Positive momentum. The RSI at 24.69 is Positive, neither overbought nor oversold. The STOCH value of 9.27 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for MAPS.

WM Technology Risk Analysis

WM Technology disclosed 81 risk factors in its most recent earnings report. WM Technology reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

WM Technology Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
49
Neutral
$62.03M15.543.65%-6.00%-82.74%
48
Neutral
$215.98M-16.16-10.61%-9.70%61.30%
45
Neutral
$156.12M-6.22-141.94%-2.16%31.21%
45
Neutral
$31.18M-1.11-261.36%1.87%46.96%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
MAPS
WM Technology
0.39
-0.68
-63.55%
NRDY
Nerdy
0.82
-0.88
-51.71%
SMRT
SmartRent
1.12
0.26
30.23%
PSQH
PSQ Holdings
0.60
-1.37
-69.54%

WM Technology Corporate Events

Business Operations and StrategyDelistings and Listing ChangesRegulatory Filings and Compliance
WM Technology to Voluntarily Delist from Nasdaq Exchange
Negative
Apr 7, 2026
On April 7, 2026, WM Technology announced plans to voluntarily delist its Class A common stock and warrants from the Nasdaq Global Select Market, with a Form 25 filing targeted for around April 17, 2026 and an expected last Nasdaq trading day near...
Executive/Board Changes
WM Technology Adds Independent Director to Board
Positive
Mar 10, 2026
On March 5, 2026, WM Technology appointed Nicholas Rellas to its board of directors as a Class III director, with his term scheduled to run until the 2027 annual meeting of stockholders, and the board confirmed he meets Nasdaq’s independence...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 14, 2026