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36Kr Holdings Inc (KRKR)
NASDAQ:KRKR
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36Kr Holdings Inc
(NASDAQ:KRKR)
Rating:55Neutral
Price Target:
$6.00
▲(1.52%Upside)
36Kr Holdings Inc (KRKR) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$11.65M
Dividend YieldN/A
Average Volume (3M)7.53K
Price to Earnings (P/E)―
Beta (1Y)0.34
Revenue GrowthN/A
EPS GrowthN/A
CountryUS
Employees301
SectorCommunication Services
Sector Strength89
IndustryInternet Content & Information
Share Statistics
EPS (TTM)-2.79
Shares Outstanding1,778,607
10 Day Avg. Volume2,216
30 Day Avg. Volume7,529
Financial Highlights & Ratios
PEG Ratio-0.21
Price to Book (P/B)0.20
Price to Sales (P/S)0.00
P/FCF Ratio-0.43
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
36Kr Holdings Inc Business Overview & Revenue Model
Company Description36Kr Holdings Inc. provides content and business services in the People's Republic of China. It creates and distributes various content, including insightful reports on companies and timely market updates, as well as editorials and commentaries in various industries, such as technology, consumer and retail, and healthcare. The company's business services include online advertising services; enterprise value-added services, such as integrated marketing, advertisement agent, offline events, and consulting services; and subscription services to individuals, institutional investors, and enterprises. 36Kr Holdings Inc. was founded in 2010 and is based in Beijing, the People's Republic of China.
How the Company Makes Money36Kr Holdings Inc generates revenue primarily through online advertising services, which involve providing advertising placements and marketing solutions to companies looking to enhance their brand visibility. The company also earns from enterprise value-added services, which include consulting and business development solutions tailored to the needs of new economy businesses. Additionally, 36Kr offers subscription services that provide exclusive content and insights to subscribers, contributing to its revenue streams. Partnerships with key technology and financial firms also play a role in enhancing its service offerings and expanding its market reach.
36Kr Holdings Inc Earnings Call Summary
Earnings Call Date:Mar 11, 2025
(Q4-2024)
| % Change Since: 1.55%|
Next Earnings Date:Jun 03, 2025
Earnings Call Sentiment Neutral
The earnings call presented a mixed outlook. While the company made significant strides in reducing operating expenses and expanding its content ecosystem, it faced challenges with declining revenues and increased net losses. Initiatives in AI and global expansion show promise but need time to impact the financials positively.Q4-2024 Updates
Positive Updates
Operating Expenses Reduction
Operating expenses in the second half of 2024 decreased by 50% compared to the same period in 2023, leading to a narrowing of operating losses.
Content Ecosystem Expansion
The company published 8,090 articles through content-specific accounts, gathering over 220 million page views and 5.263 million shares, indicating strong engagement and influence.
AI and Global Expansion Initiatives
36Kr continued to focus on AGI innovation and global expansion, launching initiatives like 36Kr Europe and strategic partnerships for international services.
Negative Updates
Revenue Decline
Total revenue for 2024 was 231.1 million RMB, a decline from 340.2 million RMB in the previous year, primarily due to reduced advertising spending and strategic refocusing.
Enterprise Value Added Services Decline
Revenue from enterprise value added services decreased to 32.8 million RMB from 67.3 million RMB in the previous year, attributed to reduced spending by SMEs and government institutions.
Net Loss Increase
Net loss for the full year 2024 was 140.8 million RMB, compared to 89.2 million RMB in the previous year, driven by impairment loss of long-term investments.
Company Guidance
During the fiscal year 2024 earnings call for 36Kr Holdings, the company highlighted several key metrics and strategic initiatives aimed at improving operational efficiency and business performance. The company reported a 50% reduction in operating expenses in the second half of 2024 compared to the same period in 2023, while maintaining a gross profit margin of approximately 50%. Total revenue for the full year was RMB 231.1 million, down from RMB 340.2 million in the previous year. Despite the decline in revenue, the company achieved significant cost savings, with sales and marketing expenses decreasing by 35.2% year-over-year. The company also focused on enhancing its content ecosystem, reporting over 220 million page views from 8,090 published articles. Looking ahead, 36Kr plans to leverage its strengths in content creation and AI technology to drive growth and expand its global presence, targeting new markets in Japan, Southeast Asia, the Middle East, and Europe.36Kr Holdings Inc Financial Statement Overview
Summary
KRKR faces substantial challenges with profitability and cash flow management. While it maintains a strong gross profit margin and low leverage, consistent net losses and negative cash flows raise concerns about long-term sustainability. Efforts to improve revenue and manage operational cash flows are crucial for future stability.Income Statement
KRKR has seen a decrease in revenue from 2019 to 2023, with the most recent year showing a slight increase over the previous year. Gross profit margin in 2023 is about 53.5%, indicating efficient cost management. However, the company faces significant challenges in profitability, as evidenced by the negative EBIT, EBITDA, and net profit margins over multiple years, with a net loss in 2023.45
Neutral
Balance Sheet
The company's balance sheet is moderately stable, with a debt-to-equity ratio of 0.18 in 2023, indicating low leverage. The equity ratio stands at 54.9%, showing a strong equity base relative to total assets. However, the decline in stockholders' equity over the years is a point of concern.55
Neutral
Cash Flow
KRKR's cash flow position is weak, with negative operating cash flow in 2023, indicating a potential liquidity issue. The free cash flow has also been negative, pointing to cash management challenges. The company had a positive free cash flow in 2021 but has struggled to maintain it in subsequent years.40
Negative
| Breakdown | ||||
| Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 | Dec 2019 |
|---|---|---|---|---|
| Income Statement | Total Revenue | |||
| 340.19M | 322.50M | 316.78M | 386.76M | 655.61M | Gross Profit |
| 182.02M | 184.65M | 187.94M | 125.39M | 275.32M | EBIT |
| -94.22M | -44.54M | -90.80M | -265.92M | -22.87M | EBITDA |
| -79.83M | -25.56M | -72.66M | -252.34M | -18.14M | Net Income Common Stockholders |
| -89.98M | 21.94M | -90.61M | -279.34M | -25.91M |
| Balance Sheet | Cash, Cash Equivalents and Short-Term Investments | |||
| 116.96M | 184.78M | 216.10M | 209.19M | 263.73M | Total Assets |
| 458.97M | 571.37M | 501.74M | 578.53M | 910.82M | Total Debt |
| 45.73M | 56.34M | 21.89M | 27.56M | 0.00 | Net Debt |
| 4.26M | -86.17M | -75.08M | -33.29M | -177.37M | Total Liabilities |
| 197.11M | 225.99M | 194.47M | 189.56M | 266.87M | Stockholders Equity |
| 251.98M | 338.11M | 299.40M | 380.82M | 637.21M |
| Cash Flow | Free Cash Flow | |||
| -127.56M | -6.64M | 192.78M | -19.48M | -163.71M | Operating Cash Flow |
| -122.16M | -4.99M | 194.96M | -17.13M | -158.94M | Investing Cash Flow |
| 20.17M | 43.31M | -158.00M | -64.29M | 9.88M | Financing Cash Flow |
| 481.00K | 5.12M | -23.00K | -32.84M | 278.34M |
36Kr Holdings Inc Technical Analysis
Neutral
5.91
Price Trends
4.99
Positive
4.74
Positive
4.42
Positive
Market Momentum
0.22
Positive
60.97
Neutral
58.20
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For KRKR, the sentiment is Neutral. The current price of 5.91 is above the 20-day moving average (MA) of 5.84, above the 50-day MA of 4.99, and above the 200-day MA of 4.42, indicating a neutral trend. The MACD of 0.22 indicates Positive momentum. The RSI at 60.97 is Neutral, neither overbought nor oversold. The STOCH value of 58.20 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for KRKR.
36Kr Holdings Inc Risk Analysis
36Kr Holdings Inc disclosed 89 risk factors in its most recent earnings report. 36Kr Holdings Inc reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
36Kr Holdings Inc Peers Comparison
Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
80 Outperform | $1.70B | 25.75 | 9.18% | 4.12% | 26.71% | -23.67% | |
61 Neutral | $14.78B | 5.89 | -4.32% | 3.67% | 2.75% | -30.30% | |
59 Neutral | $282.91M | ― | -11.66% | ― | 0.77% | 87.59% | |
55 Neutral | $11.65M | ― | ― | ― | ― | ||
52 Neutral | $83.21M | ― | -28.67% | ― | -36.56% | 72.58% | |
48 Neutral | $351.28M | ― | -0.39% | ― | -19.68% | 99.02% | |
42 Neutral | $25.18M | ― | -29.17% | ― | -3.17% | 13.15% |
* Communication Services Sector Average
Performance Comparison
KRKR
36Kr Holdings Inc
5.91
-2.23
-27.40%
SCOR
comScore
5.05
-8.08
-61.54%
TRVG
trivago
4.29
2.09
95.00%
OPRA
Opera
18.97
4.45
30.65%
ZH
Zhihu
4.02
0.92
29.68%
BZFD
BuzzFeed
2.26
-0.13
-5.44%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.