Hour Loop Inc (HOUR) AI Stock Analysis

• Market Cap: $67.20M
• Dividend Yield: N/A
• Average Volume (3M): 82.48K
• Price to Earnings (P/E): ―
• Beta (1Y): 1.02
• Revenue Growth: -1.76%
• EPS Growth: -53.07%
• Country: US
• Employees: 151
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Specialty Retail
• EPS (TTM): -0.02
• Shares Outstanding: 35,183,890
• 10 Day Avg. Volume: 36,877
• 30 Day Avg. Volume: 82,478
• PEG Ratio: 0.23
• Price to Book (P/B): 9.05
• Price to Sales (P/S): 0.44
• P/FCF Ratio: 28.97
• Enterprise Value/Market Cap: 0.96
• Enterprise Value/Revenue: 0.45
• Enterprise Value/Gross Profit: 0.86
• Enterprise Value/Ebitda: 23.45
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: N/A
• Number of Analyst Covering: 0
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 58 Neutral
• Price Target: $1.50 ▼(-18.48% Downside)
• Action: Reiterated Date: 03/25/26
• Date: Action: Reiterated 03/25/26

The score is primarily supported by improving financial performance (revenue growth, return to profitability, better cash flow, and low leverage), but is held back by thin margins and prior volatility. Secondary drags include mixed/weak technical signals (below 200-day, very low Stochastic) and limited valuation visibility (P/E not meaningful and no dividend data), while corporate events add governance-related risk despite some performance-aligned incentives.

Positive Factors

Revenue recovery & cash-flow rebound

The company’s financial summary shows a sustained top-line recovery and a return to profitability in 2024–2025 with operating and free cash flow turning positive. Durable revenue growth combined with improving cash conversion supports reinvestment, working-capital flexibility and longer-term operational stability.

Negative Factors

Thin net margins (~1%)

Reported net margins near the 1% range leave little earnings buffer versus cost shocks, pricing pressure, or higher marketplace fees. Persistently low net profitability constrains free-cash-flow growth, limits ability to self-fund expansion, and increases sensitivity to modest changes in cost structure.

Hour Loop Inc Business Overview & Revenue Model

Company Description

Hour Loop, Inc., an online retailer, engages in e-commerce retailing in the United States. The company sells home/garden décor, toys, kitchenware, apparel, and electronics products. It sells its products through hourloop.com, amazon.com, and walma...

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Hour Loop, Inc., an online retailer, engages in e-commerce retailing in the United States. The company sells home/garden décor, toys, kitchenware, apparel, and electronics products. It sells its products through hourloop.com, amazon.com, and walma...

How the Company Makes Money

Hour Loop primarily makes money by generating revenue from product sales through e-commerce channels. Its core revenue stream is the sale of consumer goods purchased from brands, manufacturers, distributors, or other suppliers and then resold to e...

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Hour Loop primarily makes money by generating revenue from product sales through e-commerce channels. Its core revenue stream is the sale of consumer goods purchased from brands, manufacturers, distributors, or other suppliers and then resold to e...

Hour Loop Inc Financial Statement Overview

Breakdown	Dec 2025	Dec 2024	Dec 2023	Mar 2023	Dec 2021
Income Statement
Total Revenue	142.44M	138.25M	132.12M	95.93M	62.79M
Gross Profit	74.63M	72.01M	66.52M	48.99M	34.81M
EBITDA	2.66M	1.33M	-2.77M	-1.72M	5.55M
Net Income	1.70M	657.45K	-2.43M	-1.48M	4.78M
Balance Sheet
Total Assets	23.82M	19.97M	19.55M	25.73M	18.82M
Cash, Cash Equivalents and Short-Term Investments	3.79M	2.12M	2.48M	4.56M	10.59M
Total Debt	812.98K	725.51K	4.91M	5.43M	5.21M
Total Liabilities	16.83M	14.81M	15.10M	18.90M	16.16M
Stockholders Equity	6.99M	5.16M	4.45M	6.83M	2.65M
Cash Flow
Free Cash Flow	2.19M	277.14K	-2.08M	-11.94M	7.75M
Operating Cash Flow	2.26M	313.14K	-2.06M	-11.60M	7.76M
Investing Cash Flow	-75.10K	-36.00K	-14.82K	-339.52K	-16.11K
Financing Cash Flow	-839.00K	-671.00K	0.00	5.92M	-2.13M

Hour Loop Inc Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 1.84
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HOUR, the sentiment is Positive. The current price of 1.84 is below the 20-day moving average (MA) of 1.87, below the 50-day MA of 1.88, and below the 200-day MA of 2.03, indicating a neutral trend. The MACD of <0.01 indicates Negative momentum. The RSI at 53.19 is Neutral, neither overbought nor oversold. The STOCH value of 68.38 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HOUR.

Hour Loop Inc Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
HOUR	58 Neutral	$67.20M	-24.08	24.67%	―	-1.76%	-53.07%
LITB	56 Neutral	$40.88M	2.47	-95.47%	―	-34.42%	―
PRTS	50 Neutral	$55.54M	-0.61	-67.30%	―	-8.35%	-74.31%
SPWH	46 Neutral	$56.27M	―	-24.36%	―	-1.05%	-10.28%
OCG	44 Neutral	$1.10M	-8.00	-8.68%	―	-74.20%	64.28%
QVCGA	41 Neutral	$19.88M	-0.34	184.31%	―	-7.21%	-1200.27%

Hour Loop Inc Corporate Events