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Baozun, Inc. Class A (HK:9991)
:9991
9991 Stock Chart & Stats
HK$7.24
-HK$0.42(-5.43%)
At close: 4:00 PM EST
HK$7.24
-HK$0.42(-5.43%)
Day’s Range― - ―
52-Week RangeHK$5.46 - HK$12.96
Previous CloseN/A
Volume1.80K
Average Volume (3M)65.52K
Market Cap
HK$1.25B
Enterprise ValueHK$2.38B
Total Cash (Recent Filing)HK$2.56B
Total Debt (Recent Filing)HK$2.37B
Price to Earnings (P/E)―
Beta1.65
Next Earnings
Mar 25, 2026EPS EstimateN/A
Next Dividend Ex-DateN/A
Dividend YieldN/A
Share Statistics
EPS (TTM)-0.68
Shares Outstanding174,284,500
10 Day Avg. Volume23,027
30 Day Avg. Volume65,524
Financial Highlights & Ratios
PEG Ratio-0.02
Price to Book (P/B)0.11
Price to Sales (P/S)0.04
P/FCF Ratio-3.89
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
HK$9.80Price Target Upside35.41% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering3
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Bulls Say, Bears Say
Bulls Say
Platform Partnerships And Service BreadthDeep partnerships with platform leaders and a full-suite service model create a durable competitive moat. This grants broad marketplace access, recurring service fees, cross-selling of tech/logistics, and long-term client stickiness supporting sustainable revenue streams.
Improving Gross MarginRising gross margins reflect structural improvements in cost-to-serve (fulfillment, sourcing, tech). Sustained higher gross margins provide margin buffer to absorb SG&A or invest in platform capabilities, supporting longer-term path to profitability if maintained.
Moderate Balance-sheet ImprovementIncremental deleveraging and a stable equity ratio enhance financial flexibility. A moderately healthier balance sheet supports longer-term investments in technology and logistics, and provides some resilience against industry cyclicality and execution risks.
Bears Say
Ongoing UnprofitabilityPersistent negative net margins and falling operating margins erode shareholder value and limit internal funding for growth. Without sustained margin recovery, the business faces structural pressure on returns and must rely on external financing to scale.
Weak Cash Conversion And Volatile Free Cash FlowPoor conversion of earnings to cash and volatile FCF constrain reinvestment in platform and logistics, increase refinancing risk, and reduce strategic optionality. Over the medium term this can limit competitive response and execution of growth initiatives.
Inconsistent Revenue GrowthModest but uneven top-line growth indicates demand or execution variability. Inconsistent revenue momentum complicates forecasting, weakens operating leverage realization, and makes it harder to achieve sustained profitability and scale in a competitive e-commerce services market.
Baozun, Inc. Class A News
9991 FAQ
What was Baozun, Inc. Class A’s price range in the past 12 months?
Baozun, Inc. Class A lowest stock price was HK$5.46 and its highest was HK$12.96 in the past 12 months.
What is Baozun, Inc. Class A’s market cap?
Baozun, Inc. Class A’s market cap is HK$1.25B.
When is Baozun, Inc. Class A’s upcoming earnings report date?
Baozun, Inc. Class A’s upcoming earnings report date is Mar 25, 2026 which is in 31 days.
How were Baozun, Inc. Class A’s earnings last quarter?
Baozun, Inc. Class A released its earnings results on Nov 25, 2025. The company reported -HK$0.676 earnings per share for the quarter, missing the consensus estimate of N/A by -HK$0.676.
Is Baozun, Inc. Class A overvalued?
According to Wall Street analysts Baozun, Inc. Class A’s price is currently Undervalued.
Does Baozun, Inc. Class A pay dividends?
Baozun, Inc. Class A does not currently pay dividends.
What is Baozun, Inc. Class A’s EPS estimate?
Baozun, Inc. Class A’s EPS estimate for its next earnings report is not yet available.
How many shares outstanding does Baozun, Inc. Class A have?
Baozun, Inc. Class A has 174,284,500 shares outstanding.
What happened to Baozun, Inc. Class A’s price movement after its last earnings report?
Baozun, Inc. Class A reported an EPS of -HK$0.676 in its last earnings report, missing expectations of N/A. Following the earnings report the stock price went up 5.156%.
Which hedge fund is a major shareholder of Baozun, Inc. Class A?
Currently, no hedge funds are holding shares in HK:9991
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology
Baozun, Inc. Class A Stock Smart Score
Neutral
1
2
3
4
5
6
7
8
9
10
Technicals
SMA
Positive
20 days / 200 days
Momentum
4.99%
12-Months-Change
Fundamentals
Return on Equity
-5.29%
Trailing 12-Months
Asset Growth
-1.35%
Trailing 12-Months
Company Description
Baozun, Inc. Class A
Baozun Inc., through its subsidiaries, provides e-commerce solutions to brand partners in the People's Republic of China. The company offers IT infrastructure setup and integration, online store design and setup, online store operations, visual merchandising and marketing campaigns, customer services, and warehousing and order fulfilment. It serves brand partners in various categories, including apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; fast moving consumer goods, and mother and baby products; and automobiles. The company was formerly known as Baozun Cayman Inc. and changed its name to Baozun Inc. in March 2015. Baozun Inc. was founded in 2007 and is headquartered in Shanghai, the People's Republic of China.
9991 Stock 12 Month Forecast
Average Price Target
HK$9.80
▲(35.41% Upside)
Technical Analysis
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Options Prices
Currently, No data available
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