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Baozun, Inc. Class A ( (HK:9991) ) just unveiled an announcement.
Baozun Inc. reported total net revenues of RMB9.95 billion for 2025, up 5.6% year-on-year, with service revenues rising 2.4% to RMB6.10 billion. The group swung to income from operations of RMB56.6 million from a loss a year earlier, while cash and short-term investments edged down to RMB2.80 billion at year-end.
On a non-GAAP basis, Baozun’s income from operations surged to RMB126.2 million from RMB10.6 million, and it posted non-GAAP net income attributable to ordinary shareholders of RMB44.2 million versus a non-GAAP loss in 2024. Despite an increased GAAP net loss of RMB242.1 million, improvements in operating profitability and non-GAAP earnings suggest progress in cost control and underlying business performance for stakeholders.
The most recent analyst rating on (HK:9991) stock is a Hold with a HK$7.00 price target. To see the full list of analyst forecasts on Baozun, Inc. Class A stock, see the HK:9991 Stock Forecast page.
More about Baozun, Inc. Class A
Baozun Inc. is a China-based e-commerce solutions provider that operates under a weighted voting rights structure with dual-class shares. Its American depositary shares, each representing three Class A ordinary shares, trade on the Nasdaq Global Select Market under the symbol BZUN, reflecting its focus on technology-enabled retail services for brand partners.
Average Trading Volume: 10,397
Technical Sentiment Signal: Sell
Current Market Cap: HK$1.01B
See more insights into 9991 stock on TipRanks’ Stock Analysis page.