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Weibo Corp Class A (HK:9898)
:9898
Hong Kong Market

Weibo Corp Class A (9898) AI Stock Analysis

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HK

Weibo Corp Class A

(9898)

Rating:72Outperform
Price Target:
HK$76.00
▼(-0.13%Downside)
Weibo Corp's stock score reflects a balance of strong technical indicators and attractive valuation, tempered by mixed financial performance and moderate earnings call insights. The stock's low P/E ratio and high dividend yield are significant positives, while liquidity issues and sector-specific challenges present risks.

Weibo Corp Class A (9898) vs. iShares MSCI Hong Kong ETF (EWH)

Weibo Corp Class A Business Overview & Revenue Model

Company DescriptionWeibo Corporation, through its subsidiaries, operates as a social media platform for people to create, distribute, and discover content in the People's Republic of China. It operates in two segments, Advertising and Marketing Services; and Value-Added Services. The company offers discovery products to help users discover content on its platform; self-expression products that enable its users to express themselves on its platform; and social products to promote social interaction between users on its platform. It also provides advertising and marketing solutions, such as social display advertisements; and promoted marketing offerings, such as Fans Headline and Weibo Express promoted feeds, as well as promoted trends and search products that appear alongside user's trends discovery and search behaviors. In addition, the company offers products, such as trends, search, video/live streaming, and editing tools; content customization, copyright contents pooling, and user interaction development; and search list recommendation, trends list recommendation, and Weibo app opening advertisements. Further, it provides back-end management, traffic support, and product solutions to MCNs, unions, and e-commerce partners; open application platform for other app developers that allows users to log into third-party applications with their Weibo account for sharing third-party content on its platform; and Weibo Wallet, a product that enables platform partners to conduct interest generation activities on Weibo, such as handing out red envelops and coupons. The company was formerly known as T.CN Corporation and changed its name to Weibo Corporation in 2012. The company was founded in 2009 and is headquartered in Beijing, China. Weibo Corporation operates as a subsidiary of Sina Corporation.
How the Company Makes MoneyWeibo Corp primarily generates revenue through advertising and marketing services. The company offers a variety of advertising solutions, including display ads, promoted posts, and video ads, catering to both small and large businesses. Additionally, Weibo earns money from value-added services, such as membership subscriptions and virtual goods sales. The platform's large user base and high level of engagement make it an attractive channel for advertisers looking to reach a broad audience. Weibo also partners with other companies to expand its service offerings and enhance user experience, which can contribute to its revenue. Significant factors contributing to its earnings include the growth of digital advertising in China and its ability to leverage data analytics to optimize ad targeting and performance.

Weibo Corp Class A Earnings Call Summary

Earnings Call Date:May 21, 2025
(Q1-2025)
|
% Change Since: 13.41%|
Next Earnings Date:Aug 21, 2025
Earnings Call Sentiment Neutral
The earnings call reflects a balanced sentiment with stable revenue and user growth, bolstered by successful AI integration and content ecosystem strategies. However, challenges persist in specific sectors such as gaming and handsets, with limited AI impact on overall advertising revenue.
Q1-2025 Updates
Positive Updates
Stable Revenue Performance
Total revenues for the first quarter of 2025 reached $396.9 million, remaining flat year-over-year or up 1% on a constant currency basis. Ad revenues also remained flat year-over-year at $339.1 million.
User Growth Achievements
Weibo's MAUs reached 591 million and DAUs reached 261 million in March 2025, marking a net addition of 3 million MAUs and 6 million DAUs year-over-year.
AI and Technological Advancements
Weibo integrated AI technology into search functionalities, resulting in over 30 million MAUs for the intelligent search product in March 2025. This integration improved search satisfaction metrics, boosting user scale and engagement.
Strategic Focus on Content Ecosystem
Weibo's focus on hot trends and entertainment drove user engagement, with the Spring Festival Gala-related topic surpassing 60 billion impressions and 500 million discussions, a 50% increase year-over-year.
Negative Updates
Decline in Gaming and Beauty Sectors
The online gaming sector continued to face year-over-year decline due to high base effect and fewer new game launches. Similarly, the beauty and personal care sector saw a revenue decline, although the impact on overall ad revenue has been diminishing.
Challenges in Handset Manufacturing Sector
The handset manufacturing sector experienced a year-over-year decline in ad revenue due to shifts in product launch timelines of mid- to high-end models.
Limited AI Impact on Overall Advertising
Despite AI integration, its impact on overall advertising revenue was limited, with the main benefits seen in the information-based feed and a modest CTR improvement of around 10%.
Company Guidance
During the Weibo First Quarter 2025 Financial Results Conference Call, the company provided detailed guidance on several metrics, highlighting stable revenue performance and strategic focuses for the year. Weibo reported a total revenue of $396.9 million, which was flat year-over-year, but up 1% on a constant currency basis. Advertising revenues were $339.1 million, flat year-over-year, with Value Added Services (VAS) revenues at $57.7 million, showing a 2% year-over-year increase. The company's non-GAAP operating income reached $129.5 million, representing a non-GAAP operating margin of 33%. Weibo's Monthly Active Users (MAUs) and Daily Active Users (DAUs) reached 591 million and 261 million, respectively, with a net addition of 3 million and 6 million users year-over-year. The guidance for 2025 emphasized investments in enhancing recommendation and search functions using large language models, and increasing investments in vertical and video content to drive user engagement and monetization. The advertising strategy focuses on content marketing, with significant growth observed in e-commerce, automobile, and FMCG sectors, and challenges noted in the online gaming sector. The company also highlighted the integration of AI technologies into its products, aiming to enhance user experience and advertising effectiveness.

Weibo Corp Class A Financial Statement Overview

Summary
Weibo Corp exhibits strong gross profit margins and a stable equity base, yet faces challenges with declining revenues and profitability. Cash flow issues highlight liquidity management concerns, despite improved debt positions. Overall, the financial picture is mixed, with critical need for revenue growth and cash flow stability.
Income Statement
65
Positive
Weibo Corp's income statement shows fluctuating revenue over the years, with the latest decrease from $1.76 billion to $1.75 billion. Gross profit margin remains strong at approximately 79%, demonstrating effective cost management. However, the net profit margin has decreased from 19.5% in 2019 to approximately 17.1% in 2024, indicating challenges in maintaining bottom-line profitability. The EBIT and EBITDA margins have also seen slight declines, suggesting increased operational costs or reduced operational efficiency.
Balance Sheet
70
Positive
The balance sheet reflects a stable equity base with a steady increase in stockholders' equity from $2.28 billion in 2019 to $3.48 billion in 2024. The debt-to-equity ratio has improved, indicating prudent financial management and lower leverage risk. The equity ratio has strengthened, showing a robust financial structure. However, total assets have decreased slightly, potentially constraining future growth.
Cash Flow
55
Neutral
Cash flow analysis reveals significant volatility, with operating cash flow dropping from $814 million in 2021 to zero in 2024. Free cash flow has also declined, highlighting potential challenges in liquidity management. The company shows inconsistency in converting net income to cash flow, which poses a risk to financial stability if not addressed.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.75B1.76B1.84B2.26B1.69B
Gross Profit1.39B1.39B1.44B1.85B1.39B
EBITDA552.83M695.15M545.34M752.42M538.90M
Net Income300.80M342.60M85.56M428.32M313.36M
Balance Sheet
Total Assets6.50B7.28B7.13B7.52B6.34B
Cash, Cash Equivalents and Short-Term Investments2.35B3.23B3.17B3.13B3.50B
Total Debt1.91B2.71B2.48B2.49B2.43B
Total Liabilities2.93B3.76B3.74B3.83B3.45B
Stockholders Equity3.48B3.40B3.33B3.59B2.81B
Cash Flow
Free Cash Flow578.43M636.05M367.40M646.39M706.82M
Operating Cash Flow639.90M672.82M564.10M814.02M741.65M
Investing Cash Flow-246.90M-736.85M-33.01M-423.96M-1.21B
Financing Cash Flow-1.03B21.69M-91.14M189.44M741.96M

Weibo Corp Class A Technical Analysis

Technical Analysis Sentiment
Positive
Last Price76.10
Price Trends
50DMA
70.39
Positive
100DMA
71.32
Positive
200DMA
67.89
Positive
Market Momentum
MACD
1.42
Positive
RSI
56.71
Neutral
STOCH
76.88
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:9898, the sentiment is Positive. The current price of 76.1 is above the 20-day moving average (MA) of 75.59, above the 50-day MA of 70.39, and above the 200-day MA of 67.89, indicating a bullish trend. The MACD of 1.42 indicates Positive momentum. The RSI at 56.71 is Neutral, neither overbought nor oversold. The STOCH value of 76.88 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:9898.

Weibo Corp Class A Risk Analysis

Weibo Corp Class A disclosed 113 risk factors in its most recent earnings report. Weibo Corp Class A reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Weibo Corp Class A Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
72
Outperform
HK$18.59B7.2210.79%8.45%0.43%21.65%
61
Neutral
$41.22B-1.26-14.49%3.95%2.29%-73.14%
€2.70B12.466.58%8.88%
84
Outperform
HK$216.61B21.8014.34%0.96%4.16%82.42%
80
Outperform
HK$270.22B16.4525.82%9.42%33.34%
73
Outperform
HK$235.18B8.539.84%-1.73%32.35%
52
Neutral
HK$2.69B-0.40%-19.99%98.97%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:9898
Weibo Corp Class A
76.10
21.08
38.31%
DE:8AHA
Autohome Inc Class A
5.25
-0.44
-7.73%
HK:9888
Baidu, Inc. Class A
83.85
-0.05
-0.06%
HK:1024
Kuaishou Technology Class B
62.80
17.15
37.57%
HK:1698
Tencent Music Entertainment Group Class A
72.70
18.20
33.39%
HK:2390
Zhihu, Inc. Class A
10.16
3.22
46.40%

Weibo Corp Class A Corporate Events

Weibo Reports Q1 2025 Financial Results with Steady Growth
May 21, 2025

Weibo Corporation announced its unaudited financial results for the first quarter of 2025, highlighting steady revenue and user growth. The company reported net revenues of $396.9 million and a net income of $107.0 million, with significant contributions from its advertising and marketing sectors. Weibo’s AI-powered search function, Weibo Intelligent Search, saw increased user engagement and search queries, while the company continued to improve its operating efficiency and ad placement strategies.

The most recent analyst rating on (HK:9898) stock is a Hold with a HK$79.00 price target. To see the full list of analyst forecasts on Weibo Corp Class A stock, see the HK:9898 Stock Forecast page.

Weibo Corporation Announces Successful Approval of 2025 AGM Resolutions
May 20, 2025

Weibo Corporation, a company incorporated in the Cayman Islands and controlled through weighted voting rights, announced that all proposed resolutions were approved at its 2025 Annual General Meeting of Shareholders held on May 20, 2025. This successful approval of resolutions reflects the company’s stable governance and may positively impact its strategic direction and stakeholder confidence.

The most recent analyst rating on (HK:9898) stock is a Hold with a HK$79.00 price target. To see the full list of analyst forecasts on Weibo Corp Class A stock, see the HK:9898 Stock Forecast page.

Weibo Corporation Schedules Q1 2025 Financial Results Announcement
Apr 25, 2025

Weibo Corporation has announced a board meeting scheduled for May 20, 2025, to approve its unaudited financial results for the first quarter of 2025. The results will be published on May 21, 2025, after Hong Kong trading hours and before the U.S. market opens. A teleconference call will be held the same day to discuss the results, providing stakeholders with insights into the company’s financial performance and strategic direction.

Weibo Corporation Files Annual Report for 2024
Apr 15, 2025

Weibo Corporation has announced the filing of its annual report on Form 20-F for the fiscal year ending December 31, 2024, with the U.S. Securities and Exchange Commission. This filing is a regulatory requirement and provides comprehensive details on the company’s financial performance and operations. The announcement underscores Weibo’s compliance with international financial reporting standards, which is crucial for maintaining investor confidence and ensuring transparency in its operations.

Weibo Corporation Announces 2025 Annual General Meeting
Apr 11, 2025

Weibo Corporation has announced its Annual General Meeting (AGM) to be held on May 20, 2025, in Hong Kong. The meeting will focus on the re-election of four directors: Mr. Bo Liu, Ms. Hong Du, Mr. Pehong Chen, and Mr. Yan Wang, who will continue their roles until retirement as per the company’s articles of association. Shareholders and ADS holders are encouraged to participate and vote, with specific record dates set for eligibility.

Weibo Corporation Sets Record Date for Annual General Meeting
Apr 11, 2025

Weibo Corporation has announced the record date for determining the eligibility of its Class A and Class B ordinary shareholders to attend and vote at the upcoming annual general meeting. The record date is set for April 30, 2025, and shareholders must ensure that all necessary documents are lodged with the company’s Hong Kong branch share registrar by that date. Holders of American depositary shares (ADSs) can instruct JPMorgan Chase Bank on how to vote their shares, but must be aware of the time difference between Hong Kong and New York, which could affect their ability to vote if they cancel their ADSs on the record date.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 22, 2025