MS Concept Ltd. (8447) AI Stock Analysis

• Market Cap: HK$36.00M
• Dividend Yield: N/A
• Average Volume (3M): 211.33K
• Price to Earnings (P/E): ―
• Beta (1Y): 0.37
• Revenue Growth: -2.31%
• EPS Growth: -910.00%
• Country: HK
• Employees: 202
• Sector: Consumer Cyclical
• Sector Strength: 57
• Industry: Restaurants
• EPS (TTM): -0.01
• Shares Outstanding: 1,000,000,000
• 10 Day Avg. Volume: 188,000
• 30 Day Avg. Volume: 211,333
• PEG Ratio: -0.07
• Price to Book (P/B): 1.13
• Price to Sales (P/S): 0.00
• P/FCF Ratio: 0.92
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: N/A
• Number of Analyst Covering: 0

• Rating: 52 Neutral
• Price Target: ―

MS Concept Ltd. has a moderate overall score due to strong gross margins and positive cash flows, but faces challenges with profitability and rising leverage. Technical indicators suggest neutral momentum, while valuation concerns persist with a negative P/E ratio. The stock's lack of earnings call and corporate events data limits further insights. Investors should be cautious of financial instability and overvaluation risks.

MS Concept Ltd. Business Overview & Revenue Model

Company Description

MS Concept Ltd. (8447) is a company engaged in the design, manufacture, and sale of high-quality consumer products, focusing primarily on the home and lifestyle sectors. The company offers a range of products that include home appliances, personal care items, and other household goods, catering to a broad demographic of consumers seeking functional and aesthetically pleasing products.

How the Company Makes Money

MS Concept Ltd. generates revenue through the sale of its home and lifestyle products across various channels, including online retail platforms, physical retail stores, and direct-to-consumer sales. The company may also engage in partnerships with other retailers or distributors to expand its market reach. Additionally, MS Concept Ltd. could offer after-sales services, such as warranties or repairs, which contribute to its earnings. The company relies on effective marketing strategies and product innovation to maintain its competitive edge and attract a loyal customer base.

MS Concept Ltd. Financial Statement Overview

Summary

MS Concept Ltd. shows a mixed financial picture. Despite strong gross margins and positive cash flows, the company struggles with profitability and rising leverage. Revenue volatility and negative net margins highlight potential financial instability. Attention to cost management and debt levels is crucial for future growth and stability.

Income Statement

The company's revenue has experienced fluctuations with a recent decline from HKD 250.4 million to HKD 225.7 million. Gross profit margin improved significantly to 61.6% in the latest year, indicating better cost management. However, the net profit margin turned negative at -8.2%, reflecting financial challenges. EBIT margin is moderate at 13.9%, but EBITDA margin is negative, suggesting operational inefficiencies.

Balance Sheet

The debt-to-equity ratio increased to 2.81, indicating higher leverage, which can be risky. Return on equity has turned negative, showing profitability challenges. However, the equity ratio is stable at 20.96%, suggesting a balanced asset financing structure.

Cash Flow

Operating cash flow decreased significantly but remains positive, covering net income adequately with a ratio of 1.63. Free cash flow to net income ratio is healthy at 1.30, but free cash flow growth has turned negative recently, indicating potential cash management issues.

Breakdown
TTM	Mar 2024	Mar 2023	Mar 2022	Mar 2021	Mar 2020
Income Statement		Total Revenue
238.22M	225.72M	250.42M	202.84M	172.58M	225.76M
	Gross Profit
138.16M	139.12M	51.77M	59.66M	24.08M	74.64M
	EBIT
23.63M	31.37M	1.15M	-10.12M	-19.73M	-440.00K
	EBITDA
-9.19M	-1.43M	50.58M	36.06M	41.49M	42.61M
	Net Income Common Stockholders
-30.30M	-18.61M	3.97M	-4.89M	3.81M	-2.88M
Balance Sheet		Cash, Cash Equivalents and Short-Term Investments
26.54M	29.10M	46.93M	28.82M	48.44M	48.48M
	Total Assets
118.85M	134.05M	133.39M	116.52M	129.82M	119.77M
	Total Debt
69.00M	79.02M	61.23M	60.53M	63.75M	58.27M
	Net Debt
42.46M	49.92M	14.30M	31.71M	15.31M	9.79M
	Total Liabilities
103.72M	105.95M	86.68M	73.77M	82.18M	75.94M
	Stockholders Equity
15.13M	28.10M	46.71M	42.74M	47.64M	43.83M
Cash Flow		Free Cash Flow
22.08M	24.25M	57.87M	20.34M	31.23M	38.43M
	Operating Cash Flow
28.17M	30.35M	62.69M	26.91M	33.88M	41.80M
	Investing Cash Flow
-7.63M	-6.06M	-4.82M	-6.56M	-2.64M	-2.90M
	Financing Cash Flow
-39.09M	-40.06M	-41.82M	-37.92M	-33.31M	-56.23M

MS Concept Ltd. Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 0.04
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:8447, the sentiment is Positive. The current price of 0.04 is above the 20-day moving average (MA) of 0.03, above the 50-day MA of 0.03, and above the 200-day MA of 0.04, indicating a bullish trend. The MACD of >-0.01 indicates Negative momentum. The RSI at 65.39 is Neutral, neither overbought nor oversold. The STOCH value of 66.67 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:8447.

MS Concept Ltd. Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
8473	76 Outperform	HK$125.44M	12.44	7.02%	92.86%	-17.13%	-51.35%
Sector *	62 Neutral	$6.76B	11.06	2.80%	6.66%	2.68%	-24.89%
8400	60 Neutral	HK$41.00M	10.79	20.64%	―	70.92%	―
8439	54 Neutral	HK$54.30M	―	-19.60%	6.76%	-13.53%	-953.91%
8447	52 Neutral	HK$36.00M	―	-100.07%	―	-2.31%	-910.00%
8412	50 Neutral	HK$45.84M	―	-202.81%	―	-55.08%	-316.18%
8456	39 Underperform	HK$9.12M	―	-81.85%	―	-24.83%	-6.70%