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Numans Health Food Holdings Company Limited (HK:2530)
:2530
Hong Kong Market

Numans Health Food Holdings Company Limited (2530) AI Stock Analysis

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HK:2530

Numans Health Food Holdings Company Limited

(2530)

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Neutral 67 (OpenAI - 5.2)
Rating:67Neutral
Price Target:
HK$0.62
▲(4.75% Upside)
The score is driven primarily by solid financial stability and profitability metrics (notably low leverage and strong margins), tempered by meaningful revenue and margin deterioration and weakening free cash flow. Technically, the stock screens weak versus major moving averages, while valuation is helped by a high dividend yield and a moderate P/E.
Positive Factors
Very low leverage and strong equity base
A near-zero debt-to-equity ratio and a 91% equity ratio create a durable capital structure that reduces refinancing and interest-rate risks. This financial flexibility supports stable operations, capacity to fund organic growth or capex, and resilience across economic cycles over the next months.
Very high gross and robust operating margins
Consistently >75% gross margins and healthy EBIT/EBITDA margins indicate structural production efficiency and pricing power. High margins provide lasting buffer to absorb demand shocks, support reinvestment in product quality/marketing, and sustain profitability through medium-term headwinds.
Positive operating cash flow and available free cash
Operating cash flow covering net income (1.11x) and positive free cash flow demonstrate the company's ability to convert earnings into spendable cash. This cash generation supports working capital, dividends or selective reinvestment without reliance on external financing over the coming months.
Negative Factors
Sharp recent revenue contraction
A roughly one-third drop in revenue materially weakens the business' scale economics and market footprint. Persisting top-line decline can erode negotiating leverage, reduce fixed-cost absorption, and constrain investment, posing a sustained headwind to growth and margins.
Declining net profit margin
A 10 percentage-point fall in net margin signals deteriorating bottom-line efficiency—either cost pressure or pricing weakness. Lower margins reduce retained earnings and ROE, limiting the firm's capacity to reinvest, fund dividends, or rebuild growth without structural fixes.
Worsening free cash flow trend
Although free cash remained positive, a clear decline in FCF reduces headroom for capex, product development, or shareholder returns. A deteriorating cash-generation trend increases vulnerability to revenue shocks and may force tougher tradeoffs between growth investments and payouts.

Numans Health Food Holdings Company Limited (2530) vs. iShares MSCI Hong Kong ETF (EWH)

Numans Health Food Holdings Company Limited Business Overview & Revenue Model

Company DescriptionNumans Health Food Holdings Company Limited engages in the marketing, sales, and distribution of finished nutritional products under the Nemans brand name in the People's Republic of China. It offers algal oil docosahexaenoic acid for development of the brain and eyes, as well as the immune system of infants and children, as well as relieving the symptoms of forgetfulness and anxiety of mothers during pregnancy and of postpartum depression after childbirth; probiotics products, including solid drinks and lactic acid bacteria powders for adults and infants to improve digestion and boosting immunity; Vitamin products; multi-nutrient products for pregnant women, infants, and children; algal calcium products; and milk powder products for infants, children, and adults. It distributes its products through online and offline channels. The company was founded in 2002 and is headquartered in Shanghai, China. Numans Health Food Holdings Company Limited is a subsidiary of Far-East Fortune Management (China) Co., Ltd.
How the Company Makes MoneyNumans Health Food Holdings generates revenue primarily through the sale of its health food products across various channels, including retail, online marketplaces, and direct-to-consumer sales. Key revenue streams include the sale of dietary supplements, which are increasingly popular among health-conscious consumers, and health snacks that appeal to a wide demographic. The company also benefits from strategic partnerships with health and wellness retailers, which enhance its market reach and distribution capabilities. Additionally, Numans invests in marketing initiatives to build brand awareness and drive sales, contributing to its overall revenue growth.

Numans Health Food Holdings Company Limited Financial Statement Overview

Summary
Numans Health Food Holdings exhibits a commendable balance sheet with low leverage and strong equity positioning. However, declining revenue and net profit margins indicate challenges in growth and profitability. Cash flow management remains effective, although reduced free cash flow suggests potential cash generation issues. Overall, while the company is financially stable, addressing revenue growth and profitability is essential for future success.
Income Statement
Numans Health Food Holdings demonstrates a strong gross profit margin, consistently above 75%, indicating efficient production and cost management. However, the net profit margin has declined to 27% in 2024 from 37% in 2023, reflecting a decrease in profitability. Revenue has decreased by approximately 35% from 2023 to 2024, presenting a concern for growth trajectory. EBIT and EBITDA margins remain robust, showcasing operational efficiency despite revenue challenges.
Balance Sheet
The company maintains a solid financial position with a low debt-to-equity ratio of 0.01, reflecting minimal leverage. The equity ratio is strong at 91%, indicating a stable capital structure primarily financed by equity. Return on equity has decreased from 38.9% in 2023 to 19.9% in 2024, signaling reduced profitability for shareholders. Overall, the balance sheet remains healthy, supported by substantial cash reserves.
Cash Flow
Operating cash flow to net income ratio stands at 1.11, indicating that operating activities generate sufficient cash to cover net income. Despite a decline in free cash flow from 2023 to 2024, the company maintains a positive free cash flow, which is crucial for funding operations without external financing. The cash flow statement reflects a competent management of cash resources, although the decline in free cash flow warrants attention.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue277.50M426.55M367.30M337.61M
Gross Profit211.06M320.87M273.19M246.60M
EBITDA103.76M199.86M103.60M157.81M
Net Income74.90M159.34M87.52M119.67M
Balance Sheet
Total Assets415.59M470.02M403.58M288.81M
Cash, Cash Equivalents and Short-Term Investments235.82M262.56M192.84M152.66M
Total Debt4.43M5.83M7.45M1.23M
Total Liabilities39.07M59.94M156.34M86.29M
Stockholders Equity376.52M410.08M247.24M202.52M
Cash Flow
Free Cash Flow82.33M149.95M39.42M93.00M
Operating Cash Flow83.46M150.57M44.31M93.99M
Investing Cash Flow2.04M1.57M-4.14M-519.00K
Financing Cash Flow-113.48M-83.79M-8.55M-29.31M

Numans Health Food Holdings Company Limited Technical Analysis

Technical Analysis Sentiment
Negative
Last Price0.59
Price Trends
50DMA
0.60
Negative
100DMA
0.63
Negative
200DMA
Market Momentum
MACD
>-0.01
Negative
RSI
51.32
Neutral
STOCH
100.00
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:2530, the sentiment is Negative. The current price of 0.59 is below the 20-day moving average (MA) of 0.59, below the 50-day MA of 0.60, and equal to the 200-day MA of ―, indicating a neutral trend. The MACD of >-0.01 indicates Negative momentum. The RSI at 51.32 is Neutral, neither overbought nor oversold. The STOCH value of 100.00 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:2530.

Numans Health Food Holdings Company Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (57)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
72
Outperform
HK$989.78M8.295.08%10.44%-1.19%-9.05%
71
Outperform
HK$300.00M11.365.48%0.78%5.43%-25.42%
68
Neutral
HK$2.39B10.7313.72%3.74%11.89%27.80%
67
Neutral
HK$600.00M17.396.65%8.95%-41.06%-74.96%
63
Neutral
HK$1.09B2.4110.38%5.38%-6.58%16.23%
58
Neutral
HK$223.03M14.913.67%47.72%7.35%
57
Neutral
$3.13B9.23-34.32%3.14%-25.56%-353.61%
* Consumer Goods Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:2530
Numans Health Food Holdings Company Limited
0.60
0.07
13.21%
HK:0926
Besunyen Holdings Co. Ltd.
2.55
0.52
25.86%
HK:1767
TS Wonders Holding Limited
0.30
0.11
57.89%
HK:1837
Natural Food International Holding Ltd.
1.09
0.64
142.22%
HK:2317
Vedan International (Holdings) Ltd.
0.65
0.20
44.44%
HK:3838
China Starch Holdings Limited
0.18
0.01
6.40%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 09, 2026