Helen Of Troy (HELE) AI Stock Analysis

• Market Cap: $386.00M
• Dividend Yield: N/A
• Average Volume (3M): 551.58K
• Price to Earnings (P/E): ―
• Beta (1Y): 0.90
• Revenue Growth: -5.64%
• EPS Growth: -577.74%
• Country: US
• Employees: 1,883
• Sector: Consumer Defensive
• Sector Strength: 42
• Industry: Household & Personal Products
• EPS (TTM): N/A
• Shares Outstanding: 23,072,104
• 10 Day Avg. Volume: 565,475
• 30 Day Avg. Volume: 551,576
• PEG Ratio: -0.43
• Price to Book (P/B): 0.75
• Price to Sales (P/S): 0.66
• P/FCF Ratio: 15.25
• Enterprise Value/Market Cap: 3.38
• Enterprise Value/Revenue: 0.72
• Enterprise Value/Gross Profit: 1.55
• Enterprise Value/Ebitda: -6.57
• 1Y Price Target: $17.00
• Price Target Upside: 1.61% Upside
• Rating Consensus: Hold
• Number of Analyst Covering: 2
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 46 Neutral
• Price Target: $14.50 ▼(-13.33% Downside)
• Action: Reiterated Date: 01/09/26
• Date: Action: Reiterated 01/09/26

The score is primarily constrained by weak financial performance, driven by sharp TTM earnings deterioration and revenue pressure, with only partial support from positive cash flow. The earnings call reinforced near-term risk via lowered EPS guidance, tariff/pricing headwinds, and leverage/inventory pressures, while technical indicators show only modest stabilization and valuation support is limited due to loss-making results and no dividend yield.

Positive Factors

Resilient Gross Margin

Helen of Troy’s mid-to-high 40% gross margins provide a durable profit cushion across cycles. This margin profile suggests persistent product-level pricing power and favorable mix in branded consumer goods, helping preserve gross profitability while management executes recovery and supply-chain fixes.

Negative Factors

Sharp Profit Decline

The swing from prior profitability to steep TTM losses and multi-year revenue declines indicates structural demand weakness or mix deterioration. Persistent negative margins erode equity returns, raise impairment risk, and limit the company’s ability to reinvest for growth until demand and pricing stabilize.

Helen Of Troy Business Overview & Revenue Model

Company Description

Helen of Troy Limited provides various consumer products in the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The company operates through three segments: Home & Outdoor, Health & Wellness, and Beauty...

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Helen of Troy Limited provides various consumer products in the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The company operates through three segments: Home & Outdoor, Health & Wellness, and Beauty...

How the Company Makes Money

Helen of Troy primarily makes money by selling branded consumer products to retail customers (e.g., mass retailers, specialty retailers, and e-commerce channels) and, to a lesser extent, through direct-to-consumer sales via brand websites. Revenue...

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Helen of Troy primarily makes money by selling branded consumer products to retail customers (e.g., mass retailers, specialty retailers, and e-commerce channels) and, to a lesser extent, through direct-to-consumer sales via brand websites. Revenue...

Helen Of Troy Financial Statement Overview

Breakdown	TTM	Feb 2025	Feb 2024	Feb 2023	Feb 2022	Feb 2021
Income Statement
Total Revenue	1.80B	1.91B	2.01B	2.07B	2.22B	2.10B
Gross Profit	841.97M	914.41M	948.66M	899.35M	953.19M	927.30M
EBITDA	-198.85M	268.61M	301.32M	286.94M	310.88M	328.61M
Net Income	-792.50M	123.75M	168.59M	143.27M	223.76M	253.95M
Balance Sheet
Total Assets	2.34B	3.13B	2.84B	2.91B	2.82B	2.26B
Cash, Cash Equivalents and Short-Term Investments	29.74M	18.87M	18.50M	29.07M	33.38M	45.12M
Total Debt	946.88M	956.84M	702.93M	977.08M	856.96M	381.98M
Total Liabilities	1.49B	1.45B	1.20B	1.42B	1.50B	1.02B
Stockholders Equity	852.26M	1.68B	1.64B	1.49B	1.33B	1.24B
Cash Flow
Free Cash Flow	80.70M	83.14M	269.42M	33.38M	62.78M	215.44M
Operating Cash Flow	94.79M	113.21M	306.07M	208.24M	140.82M	314.11M
Investing Cash Flow	-266.56M	-263.09M	5.45M	-319.33M	-438.91M	-98.67M
Financing Cash Flow	158.11M	150.25M	-322.09M	106.78M	286.35M	-194.78M

Helen Of Troy Technical Analysis

• Technical Analysis Sentiment: Neutral
• Last Price: 16.73
• 50DMA: Positive
• 100DMA: Negative
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HELE, the sentiment is Neutral. The current price of 16.73 is above the 20-day moving average (MA) of 15.32, above the 50-day MA of 16.60, and below the 200-day MA of 20.72, indicating a neutral trend. The MACD of -0.10 indicates Negative momentum. The RSI at 58.53 is Neutral, neither overbought nor oversold. The STOCH value of 85.70 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for HELE.

Helen Of Troy Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
UG	74 Outperform	$30.07M	13.44	19.09%	9.81%	-18.29%	-43.76%
SPB	68 Neutral	$1.86B	12.42	5.52%	3.15%	-5.21%	1.96%
Sector *	62 Neutral	$20.33B	14.63	-3.31%	3.23%	1.93%	-12.26%
NUS	55 Neutral	$361.91M	2.96	20.36%	2.39%	-12.10%	―
EPC	52 Neutral	$1.04B	-3.02	-2.50%	3.51%	-1.34%	-73.59%
HELE	46 Neutral	$386.00M	-1.34	-67.60%	―	-5.64%	-577.74%
SKIN	45 Neutral	$114.71M	-5.47	-15.42%	―	-13.14%	57.98%