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Newell Brands Inc. (NWL)
NASDAQ:NWL
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Newell Brands (NWL) AI Stock Analysis

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NWL

Newell Brands

(NASDAQ:NWL)

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Neutral 54 (OpenAI - 5.2)
Rating:54Neutral
Price Target:
$6.50
â–²(27.95% Upside)
Action:Reiterated
Date:08/06/26
The score is held back primarily by weak financial performance—ongoing losses, multi-year revenue decline, and high leverage—despite some stabilization and positive TTM free cash flow. Technicals are a key offset with a strong uptrend and supportive momentum. Guidance was raised and refinancing actions help near-term risk, but the earnings outlook is still exposed to inflation/tariffs and is partly supported by non-recurring IEEPA recoveries.
Positive Factors
Brand portfolio & POS momentum
Sustained multi-brand strength reduces dependence on any single product and supports resilient shelf presence across retail channels. Broad-based unit and brand growth signals durable product-market fit, helping stabilize revenue and enabling targeted investment in winners over the next several quarters.
Negative Factors
Elevated leverage
High absolute debt balances and elevated leverage constrain financial flexibility, raise interest and covenant sensitivity, and limit ability to fund innovation or M&A. Over a multi-quarter horizon, leverage magnifies downside risk if cash conversion slips or margins revert, making deleveraging imperative.
Read all positive and negative factors
Positive Factors
Negative Factors
Brand portfolio & POS momentum
Sustained multi-brand strength reduces dependence on any single product and supports resilient shelf presence across retail channels. Broad-based unit and brand growth signals durable product-market fit, helping stabilize revenue and enabling targeted investment in winners over the next several quarters.
Read all positive factors

Newell Brands Key Performance Indicators (KPIs)

Any
Any
Normalized Operating Income by Segment
Normalized Operating Income by Segment
Shows the profitability of each business segment, highlighting which areas are driving earnings and which may need strategic adjustments.
Chart InsightsLearning & Development is the clear, stable earnings engine with predictable seasonal strength and has driven much of the margin recovery; Home & Commercial has rebounded from the 2022 trough but remains lumpy and Q4‑skewed. Outdoor & Recreation is a persistent drag, moving into recurring losses and likely a candidate for strategic remediation or divestiture. Management’s pricing/deduction gains, domestic manufacturing and accelerated innovation support the recovery, but elevated tariffs, commodity/diesel cost risk and high leverage mean upside hinges on continued cost mitigation and turning POS momentum into sustained core sales.
Data provided by:The Fly

Newell Brands (NWL) vs. SPDR S&P 500 ETF (SPY)

Newell Brands Business Overview & Revenue Model

Company Description
Headquartered in Atlanta, Georgia, and established in 1903, Newell Brands Inc. is a global enterprise specializing in the development, manufacturing, sourcing, and distribution of a broad spectrum of consumer and commercial products. Its operation...
How the Company Makes Money
Newell Brands makes money primarily by selling branded consumer products to retail and e-commerce customers (and, in some cases, distributors/wholesalers) at wholesale prices; those customers then sell to end consumers. Revenue is generated across...

Newell Brands Earnings Call Summary

Earnings Call Date:Jul 31, 2026
(Q2-2026)
|
% Change Since: |
Next Earnings Date:Oct 23, 2026
Earnings Call Sentiment Neutral
The call conveyed cautious optimism: Newell delivered an important operational inflection with a return to top-line growth, improved POS/distribution, stronger brand momentum, an elevated innovation pipeline, EPS outperformance and an upwardly revised full-year guide. However, significant and persistent input cost inflation, a sizeable tariff headwind (and dependence on one-time IEEPA recoveries for near-term upside), continued international and Commercial segment softness, and negative YTD operating cash flow temper the enthusiasm. Management’s constructive execution and productivity gains reduce risk, but the results remain partly dependent on non-recurring tariff recoveries and the trajectory of inflation and tariff policy.
Positive Updates
Return to Top-Line Growth
Net sales increased 3% in Q2 to approximately $2.0B and core sales grew 2.3% year-over-year — the first return to year-over-year growth in both metrics in over four years.
Negative Updates
Significant Inflation and Tariff Headwinds
Management increased its inflation estimate for 2026 from ~$100M to ~ $200M (an incremental ~$100M headwind since the start of the year). Expected net P&L tariff headwind for 2026 is ~$127M (excluding IEEPA refunds), ~ $12M higher than 2025.
Read all updates
Q2-2026 Updates
Negative
Return to Top-Line Growth
Net sales increased 3% in Q2 to approximately $2.0B and core sales grew 2.3% year-over-year — the first return to year-over-year growth in both metrics in over four years.
Read all positive updates
Company Guidance
Management raised full‑year guidance: net sales growth of 1%–2% and core sales flat to +1%, normalized operating margin 10.0%–10.4% and normalized diluted EPS $0.73–$0.77 (up from prior $0.56–$0.60, reflecting a $0.17/share 2025 IEEPA tariff recovery), assuming a full‑year effective tax rate of ~20%; operating cash flow raised to ~ $400M (assumes substantial IEEPA cash recovery by year‑end) and plans to finish the year comfortably below 4.5x net leverage. For Q3 the company expects net and core sales +2%–3%, normalized operating margin 9.5%–10.2% and normalized EPS $0.18–$0.20 with a Q3 tax rate of ~10%. The guidance assumes a 2026 net tariff headwind of ~$127M (ex‑IEEPA), higher input inflation of ~ $200M (vs. $100M expected at the start of the year), ~ $200M full‑year capex pacing (~$84M YTD), and reflects the company’s productivity, A&P and restructuring actions.

Newell Brands Financial Statement Overview

Summary
Financials show stabilization but remain weak overall: multi-year revenue contraction (vs. 2021 peak), TTM net loss, and elevated leverage (debt-to-equity ~2.36x; negative ROE). Positives include improved gross margin and a return to positive TTM free cash flow (~$118M), but cash generation relative to debt remains limited (OCF-to-debt coverage ~0.09).
Income Statement
36
Negative
Balance Sheet
33
Negative
Cash Flow
45
Neutral
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue7.25B7.20B7.58B8.13B9.46B10.59B
Gross Profit2.57B2.43B2.55B2.44B2.83B3.36B
EBITDA398.00M331.00M358.00M107.00M688.00M1.34B
Net Income-221.00M-285.00M-216.00M-388.00M197.00M622.00M
Balance Sheet
Total Assets11.06B10.71B11.00B12.16B13.26B14.27B
Cash, Cash Equivalents and Short-Term Investments233.00M203.00M198.00M332.00M287.00M440.00M
Total Debt5.54B5.22B5.12B5.47B6.01B5.51B
Total Liabilities8.61B8.32B8.25B9.05B9.74B10.11B
Stockholders Equity2.45B2.39B2.75B3.11B3.52B4.16B
Cash Flow
Free Cash Flow118.00M17.00M237.00M646.00M-584.00M595.00M
Operating Cash Flow331.00M264.00M496.00M930.00M-272.00M884.00M
Investing Cash Flow-138.00M-164.00M-151.00M-199.00M343.00M-268.00M
Financing Cash Flow-200.00M-101.00M-451.00M-664.00M-232.00M-1.14B

Newell Brands Technical Analysis

Technical Analysis Sentiment
Positive
Last Price5.08
Price Trends
50DMA
5.17
Positive
100DMA
4.49
Positive
200DMA
4.19
Positive
Market Momentum
MACD
0.27
Negative
RSI
62.99
Neutral
STOCH
48.03
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For NWL, the sentiment is Positive. The current price of 5.08 is below the 20-day moving average (MA) of 5.54, below the 50-day MA of 5.17, and above the 200-day MA of 4.19, indicating a bullish trend. The MACD of 0.27 indicates Negative momentum. The RSI at 62.99 is Neutral, neither overbought nor oversold. The STOCH value of 48.03 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for NWL.

Newell Brands Risk Analysis

Newell Brands disclosed 30 risk factors in its most recent earnings report. Newell Brands reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Newell Brands Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
$24.50B32.9417.78%1.23%2.69%46.04%
70
Outperform
$2.02B26.395.44%2.12%0.82%23.29%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
61
Neutral
$74.26B36.29631.14%2.31%5.24%-29.04%
58
Neutral
$1.29B-14.31-5.14%2.17%-7.00%-246.78%
57
Neutral
$13.02B22.34-1893.55%5.19%-5.41%-26.46%
54
Neutral
$2.51B-11.64-8.95%5.51%-2.04%9.26%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
NWL
Newell Brands
6.15
1.54
33.38%
CHD
Church & Dwight
102.78
11.72
12.87%
CLX
Clorox
108.25
-9.27
-7.89%
CL
Colgate-Palmolive
92.31
9.41
11.36%
SPB
Spectrum Brands Holdings
87.91
32.16
57.69%
EPC
Edgewell Personal Care
28.61
6.74
30.82%

Newell Brands Corporate Events

Business Operations and StrategyPrivate Placements and Financing
Newell Brands Announces $600 Million Senior Notes Offering
Positive
Aug 5, 2026
On August 5, 2026, Newell Brands Inc. announced that it had launched and priced a private offering of $600 million in senior unsecured notes due 2031, following an earlier plan the same day to offer $500 million of similar notes, with the transact...
Business Operations and StrategyPrivate Placements and Financing
Newell Brands Secures New $800 Million Credit Facility
Positive
Jul 31, 2026
On July 30, 2026, Newell Brands entered into a new five-year, asset-based revolving credit facility of up to $800 million with a bank syndicate led by JPMorgan Chase, replacing its prior revolving credit agreement from August 31, 2022. The facilit...
Executive/Board ChangesShareholder Meetings
Newell Brands Shareholders Approve Directors, Auditor and Compensation
Positive
May 13, 2026
At its annual meeting held on May 7, 2026, Newell Brands shareholders voted 368,135,426 of 424,927,772 eligible shares and elected eight directors, including Christopher H. Peterson and Bridget Ryan Berman, to one-year terms on the board. Investor...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 06, 2026