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Warpaint London (GB:W7L)
:W7L

Warpaint London (W7L) AI Stock Analysis

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GB

Warpaint London

(LSE:W7L)

Rating:78Outperform
Price Target:
529.00p
▲(13.76%Upside)
Warpaint London's strong financial performance and strategic corporate events are the primary drivers of its favorable stock score. The technical analysis reveals moderate bullish momentum, while the valuation indicates reasonable pricing. These factors collectively support a positive outlook for the company in the household and personal products industry.

Warpaint London (W7L) vs. iShares MSCI United Kingdom ETF (EWC)

Warpaint London Business Overview & Revenue Model

Company DescriptionWarpaint London PLC, together with its subsidiaries, provides color cosmetics. It operates through two segments, Branded and Close-Out. It provides supply chain management services; and operates as a wholesaler. The company provides its products under the W7, Technic, Man'stuff, Body Collection, Vintage, Very Vegan, and Chit Chat brand names. Warpaint London PLC sells its products to retailers, distributors, and retail chains, as well as through online. The company operates in the United Kingdom, rest of Europe, Spain, Denmark, the United States, Australia, New Zealand, and internationally. The company was founded in 1992 and is based in Iver, the United Kingdom.
How the Company Makes MoneyWarpaint London makes money through the sale of its cosmetics products, primarily under the W7 brand. The company's revenue model is focused on distributing its products through a combination of wholesale, retail, and online channels. Key revenue streams include sales to major retailers, independent beauty shops, and directly to consumers via e-commerce platforms. Additionally, Warpaint London has established significant partnerships with leading retailers, which help in expanding its market reach and brand visibility. The company's strategy of offering trendy and affordable products in attractive packaging also plays a crucial role in attracting a wide customer base, thus driving sales and revenue growth.

Warpaint London Financial Statement Overview

Summary
Income Statement
Balance Sheet
Cash Flow
Breakdown
TTMDec 2023Dec 2022Dec 2021Dec 2020Dec 2019
Income StatementTotal Revenue
98.75M89.59M64.06M50.00M40.29M49.28M
Gross Profit
38.82M33.77M23.33M16.91M12.54M12.87M
EBIT
22.27M18.48M7.97M3.81M-1.26M2.55M
EBITDA
25.24M20.45M11.69M7.55M2.79M6.18M
Net Income Common Stockholders
17.14M13.90M6.25M2.83M-999.00K1.37M
Balance SheetCash, Cash Equivalents and Short-Term Investments
4.04M9.05M5.87M4.07M4.88M2.73M
Total Assets
50.06M65.03M51.35M47.57M45.97M51.69M
Total Debt
2.72M5.45M5.86M3.15M3.96M6.07M
Net Debt
-1.32M-3.60M-3.00K-925.00K-916.00K3.34M
Total Liabilities
9.04M18.22M13.57M11.42M8.60M11.87M
Stockholders Equity
41.02M46.80M37.78M36.15M37.37M39.81M
Cash FlowFree Cash Flow
4.81M9.77M7.59M4.49M6.58M3.68M
Operating Cash Flow
6.39M10.29M8.43M5.09M7.46M4.00M
Investing Cash Flow
-1.58M-518.00K-843.00K-599.00K-860.00K-319.00K
Financing Cash Flow
-6.44M-6.67M-5.80M-5.29M-4.45M-4.99M

Warpaint London Technical Analysis

Technical Analysis Sentiment
Positive
Last Price465.00
Price Trends
50DMA
407.47
Positive
100DMA
418.05
Positive
200DMA
475.56
Negative
Market Momentum
MACD
19.22
Positive
RSI
58.84
Neutral
STOCH
18.33
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:W7L, the sentiment is Positive. The current price of 465 is above the 20-day moving average (MA) of 448.43, above the 50-day MA of 407.47, and below the 200-day MA of 475.56, indicating a neutral trend. The MACD of 19.22 indicates Positive momentum. The RSI at 58.84 is Neutral, neither overbought nor oversold. The STOCH value of 18.33 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:W7L.

Warpaint London Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
GBW7L
78
Outperform
£375.66M19.8130.36%2.04%13.41%30.17%
GBMCB
75
Outperform
£264.72M6.5264.21%0.81%125.55%
62
Neutral
$6.88B11.322.95%3.87%2.70%-24.57%
GBPZC
60
Neutral
£358.66M-2.48%4.21%-16.16%80.50%
59
Neutral
£23.07M
-14.61%97.35%
GBCRL
57
Neutral
£29.43M-10.61%1.05%-6.61%-319.08%
39
Underperform
£5.27M-130.38%-73.31%47.54%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:W7L
Warpaint London
465.00
-77.79
-14.33%
GB:PZC
PZ Cussons
85.50
-16.25
-15.97%
GB:MCB
McBride
152.60
34.60
29.32%
GB:CRL
Creightons
43.00
20.40
90.27%
GB:CLAI
Cellular Goods Plc
0.70
0.54
337.50%
GB:REVB
Revolution Beauty Group plc
7.22
-16.78
-69.92%

Warpaint London Corporate Events

Business Operations and StrategyRegulatory Filings and Compliance
Warpaint London PLC Announces Change in Major Holdings
Neutral
May 28, 2025

Warpaint London PLC has announced a change in its major holdings, with Rathbones Investment Management Ltd acquiring or disposing of voting rights. This adjustment results in Rathbones holding a total of 5.5757% of Warpaint’s voting rights, reflecting a significant stake in the company. This shift in holdings could impact Warpaint’s strategic decisions and influence its market positioning, as stakeholders like Rathbones play a crucial role in the company’s governance.

The most recent analyst rating on (GB:W7L) stock is a Buy with a £700.00 price target. To see the full list of analyst forecasts on Warpaint London stock, see the GB:W7L Stock Forecast page.

Business Operations and Strategy
Warpaint London Announces Shareholding Changes with Schroders PLC
Neutral
May 20, 2025

Warpaint London PLC has announced a change in its shareholding structure as Schroders PLC has adjusted its holdings in the company. The notification indicates that Schroders PLC now holds 10.990287% of Warpaint London’s shares, a slight decrease from the previous 11.243425%. This adjustment in shareholding could impact Warpaint London’s market dynamics and stakeholder interests, reflecting Schroders’ strategic investment decisions.

The most recent analyst rating on (GB:W7L) stock is a Buy with a £700.00 price target. To see the full list of analyst forecasts on Warpaint London stock, see the GB:W7L Stock Forecast page.

Shareholder MeetingsFinancial Disclosures
Warpaint London PLC Announces Annual Report and AGM Details
Neutral
May 20, 2025

Warpaint London PLC has announced the posting of its Annual Report for the year ending 31 December 2024, along with the Notice of its Annual General Meeting (AGM) to shareholders. The AGM is scheduled for 17 June 2025. This announcement may impact the company’s operations by keeping stakeholders informed and engaged, potentially influencing its market positioning and stakeholder relations.

The most recent analyst rating on (GB:W7L) stock is a Buy with a £700.00 price target. To see the full list of analyst forecasts on Warpaint London stock, see the GB:W7L Stock Forecast page.

M&A TransactionsBusiness Operations and StrategyFinancial Disclosures
Warpaint London Achieves Record Sales and Profits in 2024
Positive
Apr 29, 2025

Warpaint London PLC reported record sales and profits for 2024, with a 13% increase in revenue to £101.6 million and a 16% rise in EBITDA to £24.2 million. The company saw significant growth across all key geographic regions, particularly in the EU and US, and expanded its product offerings in major retailers. The acquisition of Brand Architekts Group PLC in February 2025 is expected to enhance earnings, and the company anticipates continued strong performance in 2025 despite challenges such as increased US tariffs.

M&A TransactionsFinancial Disclosures
Warpaint London PLC to Announce 2024 Financial Results
Neutral
Apr 14, 2025

Warpaint London PLC has announced that it will release its financial results for the year ending December 31, 2024, on April 29, 2025. This announcement is significant as it follows the company’s recent acquisition of Brand Architekts Group PLC, which could impact its market positioning and stakeholder interests.

Glossary
OutperformA stock rated as "Outperform" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock is likely to deliver higher returns compared to the average returns of other stocks in the same sector or market index. Investors might consider this stock a good buying opportunity.
NeutralA stock rated as "Neutral" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly attractive nor unattractive for investment. Investors may consider holding onto the stock, as it is not expected to either significantly outperform or underperform the market.
UnderperformA stock rated as "Underperform" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock may deliver lower returns compared to the average returns of other stocks in the same sector or market index. Investors might consider selling the stock or avoiding it as an investment.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.