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WH Smith PLC (GB:SMWH)
LSE:SMWH
UK Market
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WH Smith (SMWH) Technical Analysis

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Technical Sentiment

Overall Consensus
Buy
11Bullish
6Neutral
5Bearish
Technical Analysis Consensus
Neutral
2Bullish
6Neutral
2Bearish
Moving Average Consensus
Buy
9Bullish
0Neutral
3Bearish
WH Smith PLC’s (SMWH) Moving Averages Convergence Divergence (MACD) indicator is -3.85, suggesting WH Smith PLC is a Buy.
WH Smith PLC’s (SMWH) 20-Day exponential moving average is 1060.04, while WH Smith PLC’s (SMWH) share price is 1,068p, making it a Buy.
WH Smith PLC’s (SMWH) 50-Day exponential moving average is 1051.47, while WH Smith PLC’s (SMWH) share price is 1,068p, making it a Buy.

WH Smith (SMWH) Pivot Points

Jul 21, 2025, 06:13 PM
Name
S3
S2
S1
Pivot Points
R1
R2
R3
Classic
989.33
1,000.67
1,013.33
1,024.67
1,037.33
1,048.67
1,061.33
Fibonacci
1,000.67
1,009.83
1,015.50
1,024.67
1,033.83
1,039.50
1,048.67
Pivot points are a technical analysis tool used by traders to identify potential support and resistance levels in financial markets. Pivot points are calculated based on the previous day's high, low, and close prices, and are used to help traders identify levels at which the price may reverse or continue to trend.

WH Smith (SMWH) Moving Averages

Jul 21, 2025, 06:13 PM
Period
Simple
Exponential
MA5
1,039.60Buy
1,046.67Buy
MA10
1,053.91Buy
1,053.20Buy
MA20
1,070.97Sell
1,060.04Buy
MA50
1,052.46Buy
1,051.47Buy
MA100
1,025.83Buy
1,061.05Buy
MA200
1,129.27Sell
1,131.95Sell
WH Smith PLC’s (SMWH) 10-Day exponential moving average is 1053.20, while WH Smith PLC’s (SMWH) share price is 1,068p, making it a Buy.
WH Smith PLC’s (SMWH) 100-Day exponential moving average is 1061.05, while WH Smith PLC’s (SMWH) share price is 1,068p, making it a Buy.
WH Smith PLC’s (SMWH) stock price is 1,068p and WH Smith PLC’s (SMWH) 50-day simple moving average is 1052.46, creating a Buy signal.
WH Smith PLC’s (SMWH) stock price is 1,068p and WH Smith PLC’s (SMWH) 100-day simple moving average is 1025.83, creating a Buy signal.
WH Smith PLC’s (SMWH) stock price is 1,068p and WH Smith PLC’s (SMWH) 200-day simple moving average is 1129.27, creating a Sell signal.

WH Smith (SMWH) Technical Indicators

Jul 21, 2025, 06:13 PM
Name
Value
Implied Action
RSI (14)
51.91
Neutral
STOCH (9,6)
28.50
Neutral
STOCHRSI (14)
24.96
Neutral
MACD (12,26)
-3.85
Buy
ADX (14)
22.15
Neutral
Williams %R
-43.52
Buy
CCI (14)
-73.83
Neutral
ATR (14)
35.21
-
Ultimate Oscillator
37.10
Neutral
ROC
-0.98
Sell
WH Smith PLC’s (SMWH) Relative Strength Index (RSI) is 51.91, creating a Neutral signal.
WH Smith PLC’s (SMWH) Trend Strength Indicator (ADX) is 22.15, creating a Neutral signal.
WH Smith PLC’s (SMWH) Commodity Channel Index (CCI) is -73.83, creating a Neutral signal.
WH Smith PLC’s (SMWH) Price Rate of Change (ROC) is -0.98, creating a Sell signal.

FAQ

Is SMWH a Buy, Hold, or Sell?
Based on SMWH’s technical indicators, SMWH is a Buy.
    What is SMWH’s RSI (14)?
    SMWH’s RSI (14) is 51.91, which suggests SMWH is a Neutral.
      What is SMWH’s MACD?
      SMWH’s MACD is -3.85, which suggests SMWH is a Buy.
        What is SMWH’s 5-day moving average?
        SMWH’s 5-day moving average is 1039.60, which suggests SMWH is a Buy.
          What is SMWH’s 20-day moving average?
          SMWH 20-day moving average is 1070.97, which suggests SMWH is a Sell.
            What is SMWH’s 50-day moving average?
            SMWH’s 50-day moving average is 1052.46, which suggests SMWH is a Buy.
              What is SMWH’s 200-day moving average?
              SMWH’s 200-day moving average is 1129.27, which suggests SMWH is a Sell.
                What is SMWH’s Williams % R (14)?
                SMWH’s Williams % R (14) is -43.52, which suggests SMWH is a Buy.
                  What is SMWH’s CCI (14)?
                  SMWH’s CCI (14) is -73.83, which suggests SMWH is a Neutral.
                    What is the share price of WH Smith PLC?
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