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WH Smith PLC (GB:SMWH)
LSE:SMWH
UK Market

WH Smith (SMWH) Technical Analysis

Compare
116 Followers

Technical Sentiment

Overall Consensus
Neutral
9Bullish
2Neutral
11Bearish
Technical Analysis Consensus
Buy
6Bullish
2Neutral
2Bearish
Moving Average Consensus
Strong Sell
3Bullish
0Neutral
9Bearish
WH Smith PLC’s (SMWH) Moving Averages Convergence Divergence (MACD) indicator is 3.53, suggesting WH Smith PLC is a Buy.
WH Smith PLC’s (SMWH) 20-Day exponential moving average is 675.48, while WH Smith PLC’s (SMWH) share price is 670.5p, making it a Sell.
WH Smith PLC’s (SMWH) 50-Day exponential moving average is 669.02, while WH Smith PLC’s (SMWH) share price is 670.5p, making it a Buy.

WH Smith (SMWH) Pivot Points

Feb 26, 2026, 04:30 AM
Name
S3
S2
S1
Pivot Points
R1
R2
R3
Classic
652.00
659.50
665.00
672.50
678.00
685.50
691.00
Fibonacci
659.50
664.47
667.53
672.50
677.47
680.53
685.50
Pivot points are a technical analysis tool used by traders to identify potential support and resistance levels in financial markets. Pivot points are calculated based on the previous day's high, low, and close prices, and are used to help traders identify levels at which the price may reverse or continue to trend.

WH Smith (SMWH) Moving Averages

Feb 26, 2026, 04:30 AM
Period
Simple
Exponential
MA5
673.80Sell
674.12Sell
MA10
679.05Sell
676.72Sell
MA20
679.67Sell
675.48Sell
MA50
658.71Buy
669.02Buy
MA100
656.90Buy
689.68Sell
MA200
796.93Sell
792.50Sell
WH Smith PLC’s (SMWH) 10-Day exponential moving average is 676.72, while WH Smith PLC’s (SMWH) share price is 670.5p, making it a Sell.
WH Smith PLC’s (SMWH) 100-Day exponential moving average is 689.68, while WH Smith PLC’s (SMWH) share price is 670.5p, making it a Sell.
WH Smith PLC’s (SMWH) stock price is 670.5p and WH Smith PLC’s (SMWH) 50-day simple moving average is 658.71, creating a Buy signal.
WH Smith PLC’s (SMWH) stock price is 670.5p and WH Smith PLC’s (SMWH) 100-day simple moving average is 656.90, creating a Buy signal.
WH Smith PLC’s (SMWH) stock price is 670.5p and WH Smith PLC’s (SMWH) 200-day simple moving average is 796.93, creating a Sell signal.

WH Smith (SMWH) Technical Indicators

Feb 26, 2026, 04:30 AM
Name
Value
Implied Action
RSI (14)
48.78
Neutral
STOCH (9,6)
14.57
Buy
STOCHRSI (14)
18.32
Buy
MACD (12,26)
3.53
Buy
ADX (14)
15.44
Buy
Williams %R
-88.89
Buy
CCI (14)
-141.38
Buy
ATR (14)
17.94
-
Ultimate Oscillator
37.50
Neutral
ROC
-2.97
Sell
WH Smith PLC’s (SMWH) Relative Strength Index (RSI) is 48.78, creating a Neutral signal.
WH Smith PLC’s (SMWH) Trend Strength Indicator (ADX) is 15.44, creating a Buy signal.
WH Smith PLC’s (SMWH) Commodity Channel Index (CCI) is -141.38, creating a Buy signal.
WH Smith PLC’s (SMWH) Price Rate of Change (ROC) is -2.97, creating a Sell signal.

FAQ

Is SMWH a Buy, Hold, or Sell?
Based on SMWH’s technical indicators, SMWH is a Hold.
    What is SMWH’s RSI (14)?
    SMWH’s RSI (14) is 48.78, which suggests SMWH is a Neutral.
      What is SMWH’s MACD?
      SMWH’s MACD is 3.53, which suggests SMWH is a Buy.
        What is SMWH’s 5-day moving average?
        SMWH’s 5-day moving average is 673.80, which suggests SMWH is a Sell.
          What is SMWH’s 20-day moving average?
          SMWH 20-day moving average is 679.67, which suggests SMWH is a Sell.
            What is SMWH’s 50-day moving average?
            SMWH’s 50-day moving average is 658.71, which suggests SMWH is a Buy.
              What is SMWH’s 200-day moving average?
              SMWH’s 200-day moving average is 796.93, which suggests SMWH is a Sell.
                What is SMWH’s Williams % R (14)?
                SMWH’s Williams % R (14) is -88.89, which suggests SMWH is a Buy.
                  What is SMWH’s CCI (14)?
                  SMWH’s CCI (14) is -141.38, which suggests SMWH is a Buy.
                    What is the share price of WH Smith PLC?