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Seeing Machines Ltd (GB:SEE)
LSE:SEE
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Seeing Machines (SEE) AI Stock Analysis

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GB:SEE

Seeing Machines

(LSE:SEE)

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Neutral 56 (OpenAI - 4o)
Rating:56Neutral
Price Target:
3.50p
▲(0.57% Upside)
Seeing Machines' overall stock score reflects strong technical momentum and strategic positioning in the automotive market. However, significant challenges in profitability, valuation, and recent revenue declines weigh heavily on the score. The company's path to profitability and cash flow improvements are positive, but execution risks remain.
Positive Factors
Regulatory Tailwinds
Upcoming regulations in Europe mandating driver monitoring systems create a strong demand for Seeing Machines' technology, potentially boosting long-term revenue and market share.
Strategic Partnerships
Partnerships with major companies like Mitsubishi expand Seeing Machines' market reach and diversify revenue streams, enhancing its competitive position and growth prospects.
Cost Management
Effective cost management improves profitability and cash flow, supporting the company's goal to reach cash flow breakeven by the end of 2025, enhancing financial stability.
Negative Factors
Revenue Decline
A decline in revenue highlights challenges in product transitions and market dynamics, potentially impacting short-term financial performance and strategic execution.
Sales Delays
Delays in securing new contracts can hinder revenue growth and market expansion, posing risks to achieving projected financial targets and strategic goals.
Aftermarket Sales Challenges
Challenges in aftermarket sales and lengthy sales cycles may slow revenue growth and market penetration, affecting the company's ability to capitalize on new product introductions.

Seeing Machines (SEE) vs. iShares MSCI United Kingdom ETF (EWC)

Seeing Machines Business Overview & Revenue Model

Company DescriptionSeeing Machines Limited, together with its subsidiaries, provides driver monitoring technologies in Australia, North America, the Asia Pacific, Europe, and internationally. It operates through two segments: Original Equipment Manufacturer (OEM) and Aftermarket. The company offers operator monitoring and intervention sensing technologies and services for the automotive, mining, transport, and aviation industries. It develops, sells, and licenses products, services, and technology to detect and manage driver fatigue and distraction, as well as provides software, after-sales monitoring, and consulting services. The company was incorporated in 2000 and is headquartered in Fyshwick, Australia.
How the Company Makes MoneySeeing Machines generates revenue through multiple channels, primarily by selling its driver monitoring systems to automotive manufacturers and fleet operators. The company operates on a subscription-based model for its software services, providing ongoing support and updates to clients. Key revenue streams include direct sales of hardware, licensing fees for software integration, and long-term partnerships with major automotive brands that incorporate Seeing Machines' technology into their vehicles. Additionally, the company benefits from collaborations with industry leaders and research institutions, enhancing its product offerings and expanding its market reach.

Seeing Machines Earnings Call Summary

Earnings Call Date:Sep 25, 2025
(Q4-2025)
|
% Change Since: |
Next Earnings Date:Apr 01, 2026
Earnings Call Sentiment Neutral
The earnings call highlights Seeing Machines' strong market position in automotive, driven by upcoming regulations and strategic partnerships. However, revenue decline and sales delays present challenges. The company has a clear path to profitability with ongoing cost reductions and expected revenue growth, but execution risk remains.
Q4-2025 Updates
Positive Updates
Strong Market Position in Automotive
Seeing Machines holds around a 50% share in the automotive driver monitoring system market based on production volume, positioning them well for upcoming regulations in Europe that require camera-based systems in all vehicles by July 2026.
Significant Partnerships and Collaborations
Notable partnerships include Mitsubishi, which is expected to open new adjacent markets like Insurance and Smart Factory. Strong relationships with CAT, Valeo, MiTAC, and Magna continue to provide growth opportunities.
Expected Revenue Growth
High double-digit revenue growth is anticipated due to automotive royalties and the introduction of Gen 3 in the Guardian product line, driven by regulations and demand in Europe and North America.
Cost Reduction and Profitability Goals
The company has focused on cost reduction, achieving an $8.6 million decrease in costs since December 2023. They are on track to reach cash flow breakeven by the end of 2025 and become cash generative in fiscal year 2026.
Negative Updates
Decline in Overall Revenue
Revenue decreased compared to fiscal year 2024, primarily due to the transition from Gen 2 to Gen 3 in the Guardian product line and reduced aviation revenue, totaling a $16 million reduction.
Delays in RFQs and Market Entry
There have been delays in the Request for Quotes (RFQs) process, impacting the timing of new contracts and market entry, particularly in the automotive sector.
Challenges in Aftermarket Sales
While Guardian (Gen 3) is in production, sales are not materializing as quickly as anticipated, aligning with a lengthy sales cycle and new market penetration challenges in Europe and the U.S.
Company Guidance
During the call, Seeing Machines Limited provided detailed guidance across several key metrics. The company anticipates substantial growth in automotive royalties, driven by new European regulations requiring camera-based driver monitoring systems by July 2026. Currently, Seeing Machines holds a 50% market share in production volume, which they expect to maintain in the short term, although they project a more conservative 35% share long-term due to increased competition. The Guardian product line is also expected to see significant growth, influenced by new regulations in the U.S. and global safety advocacy. In fiscal year 2025, the company reported a decrease in revenue, largely due to a transition from Gen 2 to Gen 3 Guardian products and reduced aviation revenue. However, they emphasized cost management improvements and anticipate achieving a cash flow breakeven run rate by the end of the calendar year. Seeing Machines plans to leverage partnerships, notably with Mitsubishi, to explore new market opportunities, including in insurance and smart factory sectors.

Seeing Machines Financial Statement Overview

Summary
Seeing Machines has shown revenue growth, but continues to face financial challenges with ongoing net losses and negative cash flow, indicating operational inefficiencies and high leverage.
Income Statement
45
Neutral
Seeing Machines has shown revenue growth, with a notable increase from 2023 to 2024. However, the company is still operating at a net loss, and the negative EBIT and EBITDA margins indicate ongoing operational challenges. The gross profit margin has been relatively stable, which is a positive indicator of cost control at the production level. Overall, while revenue growth is a positive sign, the continued losses suggest financial instability.
Balance Sheet
50
Neutral
The balance sheet shows high leverage, as evidenced by the increase in total debt and negative net income impacting shareholders' equity. The debt-to-equity ratio is high, indicating a significant reliance on debt financing. The equity ratio has decreased over time, reflecting a reduction in financial stability. While the company maintains cash reserves, the overall financial structure appears to be under pressure due to liabilities outpacing equity.
Cash Flow
40
Negative
Seeing Machines has consistently reported negative free cash flow, indicating cash outflows are not being adequately managed. The operating cash flow to net income ratio shows inefficiencies in converting revenue into cash. The cash flow from financing activities indicates reliance on external funding, which may not be sustainable long-term. Overall, the cash flow statement reflects financial strain with limited cash generation from operations.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue24.53M62.34M67.63M57.77M39.00M35.44M
Gross Profit13.59M39.20M31.52M28.90M17.51M11.71M
EBITDA-8.93M-16.33M-26.45M-13.64M-18.97M-12.98M
Net Income-17.68M-25.27M-31.28M-15.55M-18.57M-13.09M
Balance Sheet
Total Assets138.42M131.30M130.30M133.09M137.61M92.93M
Cash, Cash Equivalents and Short-Term Investments39.89M22.86M23.68M36.45M40.80M35.90M
Total Debt52.79M55.60M50.92M43.23M3.65M4.64M
Total Liabilities88.40M88.04M93.31M66.56M30.70M20.89M
Stockholders Equity50.02M43.26M36.98M99.89M73.82M72.05M
Cash Flow
Free Cash Flow-7.04M-12.54M-11.94M-50.68M-21.80M-16.29M
Operating Cash Flow-6.95M-12.31M12.10M-25.04M-7.90M-11.08M
Investing Cash Flow-8.49M-17.49M-24.00M-25.63M-13.90M-5.19M
Financing Cash Flow31.17M29.48M-729.00K45.29M38.93M21.77M

Seeing Machines Technical Analysis

Technical Analysis Sentiment
Positive
Last Price3.48
Price Trends
50DMA
2.92
Positive
100DMA
2.81
Positive
200DMA
2.86
Positive
Market Momentum
MACD
0.19
Negative
RSI
65.65
Neutral
STOCH
74.09
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:SEE, the sentiment is Positive. The current price of 3.48 is above the 20-day moving average (MA) of 3.03, above the 50-day MA of 2.92, and above the 200-day MA of 2.86, indicating a bullish trend. The MACD of 0.19 indicates Negative momentum. The RSI at 65.65 is Neutral, neither overbought nor oversold. The STOCH value of 74.09 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:SEE.

Seeing Machines Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
74
Outperform
£176.67M60.887.35%26.09%32.43%
69
Neutral
£75.43M-10.50%6.40%70.78%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
61
Neutral
£52.50M132.14-9.83%-5.43%-292.31%
56
Neutral
£175.42M-64.28%-10.24%33.33%
50
Neutral
£34.78M791.6725.15%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:SEE
Seeing Machines
3.48
-1.44
-29.27%
GB:BGO
Bango plc
97.50
-5.00
-4.88%
GB:CNS
Corero Network Security
10.15
-17.35
-63.09%
GB:CTAI
Catenae Innovation Plc
0.38
0.23
153.33%
GB:PCIP
PCI PAL
47.50
-2.00
-4.04%
GB:BKS
Beeks Financial Cloud Group Plc
268.50
8.50
3.27%

Seeing Machines Corporate Events

Product-Related AnnouncementsBusiness Operations and Strategy
Seeing Machines Expands European and Australian Markets with Strategic Partnerships
Positive
Jun 30, 2025

Seeing Machines Limited has entered a referral agreement with Mitsubishi Electric Europe B.V. to enhance driver safety in Europe by promoting its Guardian Generation 3 driver monitoring solution. This collaboration aims to leverage Mitsubishi Electric’s extensive network and relationships with truck and bus OEMs to comply with the European Union’s new Vehicle General Safety Regulations. Additionally, Seeing Machines has renewed its distributor agreement with Connect Source in Australia, marking its largest single order for Guardian Generation 3 to date, which will be implemented across 550 vehicles in a large Australian utility company’s fleet.

The most recent analyst rating on (GB:SEE) stock is a Buy with a £13.00 price target. To see the full list of analyst forecasts on Seeing Machines stock, see the GB:SEE Stock Forecast page.

Product-Related AnnouncementsBusiness Operations and Strategy
Seeing Machines Expands European and Australian Market Reach with New Agreements
Positive
Jun 30, 2025

Seeing Machines Limited has entered a referral agreement with Mitsubishi Electric Europe B.V. to enhance driver safety in Europe, aligning with the EU’s new Vehicle General Safety Regulations. This collaboration aims to leverage Mitsubishi Electric’s extensive network to boost sales of Seeing Machines’ Guardian Generation 3 driver monitoring solution, particularly in the logistics and transportation sectors. Additionally, Seeing Machines has renewed its distributor agreement with Connect Source in Australia, securing a significant order from a large utility company, marking the company’s largest single order for Guardian Generation 3.

The most recent analyst rating on (GB:SEE) stock is a Buy with a £13.00 price target. To see the full list of analyst forecasts on Seeing Machines stock, see the GB:SEE Stock Forecast page.

Product-Related AnnouncementsBusiness Operations and Strategy
Seeing Machines Launches Guardian Generation 3 Pilot with Mitsubishi Electric in North America
Positive
Jun 27, 2025

Seeing Machines Limited has launched a six-week pilot program for its Guardian Generation 3 aftermarket solution in collaboration with Mitsubishi Electric Automotive America, Inc. This initiative is part of a strategic partnership to boost sales in the Americas by leveraging Mitsubishi’s customer relationships. The pilot marks a significant step in enhancing vehicle safety and represents a promising opportunity in the competitive US connected vehicle market, with potential for substantial sales growth in the region.

The most recent analyst rating on (GB:SEE) stock is a Buy with a £13.00 price target. To see the full list of analyst forecasts on Seeing Machines stock, see the GB:SEE Stock Forecast page.

Product-Related AnnouncementsBusiness Operations and Strategy
Seeing Machines Secures $1.2 Million Deal to Enhance Autonomous Vehicle Safety
Positive
Jun 16, 2025

Seeing Machines has secured a $1.2 million agreement to supply Guardian Backup-driver Monitoring Systems to a leading North American autonomous driving company. This collaboration highlights Seeing Machines’ pivotal role in advancing autonomous vehicle technology by ensuring safety and reliability through its monitoring systems. The integration of these systems into self-driving test vehicles is crucial for the expansion of autonomous mobility services, promising enhanced safety and efficiency in urban transportation.

The most recent analyst rating on (GB:SEE) stock is a Buy with a £13.00 price target. To see the full list of analyst forecasts on Seeing Machines stock, see the GB:SEE Stock Forecast page.

Business Operations and Strategy
Seeing Machines Director Increases Stake with Significant Share Purchase
Positive
May 9, 2025

Seeing Machines Limited announced that Stephane Vedie, a non-executive director, purchased 619,500 ordinary shares at 2.35 pence each, increasing his total holding to 1,789,500 shares. This transaction reflects confidence in the company’s strategic direction and may positively influence stakeholder perception, reinforcing Seeing Machines’ commitment to advancing safety in transport through its innovative monitoring technology.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 09, 2025