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Baltic Classifieds Group Plc
(LSE:BCG)
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Rating:71Outperform
Price Target:
191.00 p
â–¼(-9.65% Downside)
Action:Upgraded
Date:07/04/26
The score is supported primarily by strong financial performance—especially robust free cash flow and improved profitability—while being held back by weak technical signals (price below major moving averages and negative MACD). Valuation is middling with a modest dividend yield, neither strongly boosting nor severely penalizing the overall result.
Positive Factors
Strong free cash flow generation
BCG converts nearly all reported profits to cash (FCF ~£60m in 2026; ~99% conversion historically). Durable high cash conversion supports reinvestment, dividends, and debt repayment, enhancing resilience and giving management flexibility through multi‑quarter cycles.
Negative Factors
Recent uptick in debt increases leverage risk
Debt increased materially in 2026 (to ~£73.2m from ~£25.4m), reversing prior deleveraging. Higher leverage raises interest and refinancing risk, reducing free cash flow available for growth or returns and making sustained cash generation critical for financial flexibility.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong free cash flow generation
BCG converts nearly all reported profits to cash (FCF ~£60m in 2026; ~99% conversion historically). Durable high cash conversion supports reinvestment, dividends, and debt repayment, enhancing resilience and giving management flexibility through multi‑quarter cycles.
Read all positive factors
Baltic Classifieds Group Plc (BCG) vs. iShares MSCI United Kingdom ETF (EWC)
Market Cap
£775.22M
Dividend Yield1.69%
Average Volume (3M)1.16M
Price to Earnings (P/E)20.0
Beta (1Y)0.96
Revenue Growth10.01%
EPS Growth19.33%
CountryUK
Employees144
SectorCommunication Services
Sector Strength97
IndustryInternet Content & Information
Share Statistics
EPS (TTM)0.11
Shares Outstanding428,252,300
10 Day Avg. Volume1,012,750
30 Day Avg. Volume1,161,454
Financial Highlights & Ratios
PEG Ratio1.10
Price to Book (P/B)3.61
Price to Sales (P/S)12.02
P/FCF Ratio17.78
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
£219.00Price Target Upside3.60% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering5
EPS Forecast (FY)0.14
Revenue Forecast (FY)£98.30M
Baltic Classifieds Group Plc Business Overview & Revenue Model
Company Description
Established in 1999 and based in Vilnius, Lithuania, Baltic Classifieds Group PLC is responsible for the ownership and operation of various online classifieds platforms across Estonia, Latvia, and Lithuania. Its extensive portfolio encompasses spe...
How the Company Makes Money
BCG primarily makes money by monetising traffic and user intent on its online classifieds portals through paid listings and advertising products. Core revenue streams generally include: (1) listing fees and packages, where private sellers, landlor...
Baltic Classifieds Group Plc Financial Statement Overview
Summary
Income Statement
86
Very Positive
Balance Sheet
74
Positive
Cash Flow
92
Very Positive
| Breakdown | Apr 2025 | Apr 2024 | Apr 2023 | Apr 2022 | Apr 2022 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 88.78M | 82.81M | 72.07M | 60.81M | 50.96M |
| Gross Profit | 75.70M | 82.81M | 57.18M | 47.85M | 40.87M |
| EBITDA | 68.82M | 64.56M | 54.93M | 46.05M | 28.78M |
| Net Income | 51.11M | 44.76M | 32.05M | 23.21M | 2.40M |
Balance Sheet | |||||
| Total Assets | 390.95M | 389.81M | 400.33M | 417.76M | 424.49M |
| Cash, Cash Equivalents and Short-Term Investments | 30.77M | 23.61M | 24.86M | 27.07M | 19.91M |
| Total Debt | 73.21M | 25.36M | 50.30M | 69.69M | 82.80M |
| Total Liabilities | 95.38M | 40.81M | 66.17M | 85.11M | 97.12M |
| Stockholders Equity | 295.57M | 349.00M | 334.15M | 332.65M | 327.38M |
Cash Flow | |||||
| Free Cash Flow | 59.98M | 57.01M | 50.89M | 42.41M | 20.39M |
| Operating Cash Flow | 60.57M | 57.37M | 51.20M | 42.66M | 20.83M |
| Investing Cash Flow | -581.93K | -1.35M | -303.00K | -1.85M | -433.00K |
| Financing Cash Flow | -52.77M | -57.26M | -53.09M | -33.66M | -17.58M |
Baltic Classifieds Group Plc Technical Analysis
Negative
211.40
Price Trends
188.32
Negative
188.33
Negative
211.56
Negative
Market Momentum
-2.33
Positive
46.65
Neutral
31.37
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:BCG, the sentiment is Negative. The current price of 211.4 is above the 20-day moving average (MA) of 186.75, above the 50-day MA of 188.32, and below the 200-day MA of 211.56, indicating a bearish trend. The MACD of -2.33 indicates Positive momentum. The RSI at 46.65 is Neutral, neither overbought nor oversold. The STOCH value of 31.37 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:BCG.
Baltic Classifieds Group Plc Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
83 Outperform | £3.22B | 15.51 | 264.68% | 1.65% | 9.04% | 14.80% | |
71 Outperform | £775.22M | 19.95 | 13.93% | 1.69% | 10.01% | 19.33% | |
71 Outperform | £3.92B | 14.68 | 60.53% | 1.81% | 3.86% | 7.86% | |
71 Outperform | £105.27M | 61.42 | 4.81% | 0.60% | 65.48% | -40.91% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
50 Neutral | £84.25M | 115.82 | 10.30% | ― | 6.07% | 11.14% | |
48 Neutral | £112.97M | -2.45 | -47.52% | 2.10% | ― | ― |
* Communication Services Sector Average
GB:BCG
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182.10
-184.67
-50.35%
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Baltic Classifieds Group Plc Corporate Events
Business Operations and StrategyExecutive/Board Changes
Baltic Classifieds Group Refreshes Remuneration Committee Leadership
Positive
Jul 2, 2026
Baltic Classifieds Group PLC has adjusted the leadership of its Remuneration Committee, with Ed Williams stepping down as chair while remaining a member, and independent non-executive director Rūta Armonė taking over as chair. The board ...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Baltic Classifieds Group Cuts Share Count With Latest Buyback
Positive
Jul 2, 2026
Baltic Classifieds Group Plc has repurchased 1,649,838 ordinary shares between 25 June and 1 July 2026 via Merrill Lynch International, with the shares cancelled following purchase. The buyback reduces the share count to 430,190,598, potentially e...
Stock BuybackRegulatory Filings and Compliance
Baltic Classifieds Updates Share Capital and Voting Rights After Buybacks
Neutral
Jul 2, 2026
Baltic Classifieds Group PLC has confirmed that its issued share capital stood at 430,454,801 ordinary shares as of 30 June 2026, each carrying one voting right and with no shares held in treasury. This figure, which includes 3,380,277 shares alre...
Business Operations and StrategyStock BuybackDividendsFinancial DisclosuresM&A TransactionsPrivate Placements and Financing
Baltic Classifieds Group lifts profits, ramps buybacks and expands Baltic real estate data reach
Positive
Jul 2, 2026
Baltic Classifieds Group reported a solid financial year to 30 April 2026, with revenue up 7% to €88.5 million and EBITDA rising 7% to €68.6 million, maintaining an industry‑leading 78% margin. Profit for the year climbed 14% to ...
Stock BuybackRegulatory Filings and Compliance
Baltic Classifieds Cancels Nearly 2 Million Shares in Latest Buyback
Neutral
Jun 25, 2026
Baltic Classifieds Group Plc has repurchased 1,994,642 of its own ordinary shares between 18 and 24 June 2026 through Merrill Lynch International, with all acquired shares to be cancelled. Following these buybacks, the company’s share capita...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Baltic Classifieds Group Cancels 2.1 Million Shares in Ongoing Buyback
Positive
Jun 18, 2026
Baltic Classifieds Group Plc has repurchased 2,058,252 ordinary shares between 11 and 17 June 2026 via Merrill Lynch International and cancelled them, as part of its ongoing share buyback programme. The weighted average prices paid ranged around t...
Stock BuybackRegulatory Filings and Compliance
Baltic Classifieds cuts share count after 2m-share buyback
Positive
Jun 11, 2026
Baltic Classifieds Group Plc has repurchased 2,006,778 of its own ordinary shares between 4 and 10 June 2026 via Merrill Lynch International, at weighted average prices ranging roughly from 185p to 193p per share. The shares are being cancelled, r...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Baltic Classifieds Cancels 2.8 Million Shares After Latest Buyback Round
Positive
Jun 4, 2026
Baltic Classifieds Group Plc has repurchased 2,815,600 of its own ordinary shares between 28 May and 3 June 2026 through Merrill Lynch International, paying weighted average prices mostly around 180 pence per share. The shares are being cancelled,...
Business Operations and StrategyStock BuybackShareholder Meetings
Baltic Classifieds Group Launches New €180m Share Buyback Programme
Positive
Jun 1, 2026
Baltic Classifieds Group has unveiled a new share buyback programme to follow its current scheme, which is nearing its authorised limit after being extended earlier this year. Backed by shareholder approval granted on 27 May 2026, the new authoris...
Business Operations and StrategyFinancial Disclosures
Baltic Classifieds Group Sets 2 July Date for Full-Year Results
Neutral
Jun 1, 2026
Baltic Classifieds Group PLC said it will release full-year results for the year ended 30 April 2026 on the morning of 2 July 2026. The announcement date signals when investors and analysts can next assess the performance and strategic progress of...
Regulatory Filings and Compliance
Baltic Classifieds Group Confirms Total Voting Rights and Share Capital
Neutral
Jun 1, 2026
Baltic Classifieds Group Plc has confirmed that as of the close of business on 31 May 2026, its issued share capital comprised 439,716,530 ordinary shares of £0.01 each, with no shares held in treasury. Each ordinary share carries one voting ...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Baltic Classifieds cancels 2m shares and corrects buyback data
Positive
May 28, 2026
Baltic Classifieds Group PLC has cancelled 2,045,755 ordinary shares purchased on the market between 21 and 27 May, reducing its share capital to 440,715,708 shares and leaving no treasury stock, a move that typically enhances earnings per share a...
Business Operations and StrategyStock BuybackShareholder Meetings
Baltic Classifieds Group Wins Strong Shareholder Backing for Share Buyback Authority
Positive
May 27, 2026
Baltic Classifieds Group shareholders have approved a special resolution authorising the company to make on-market purchases of its own shares, with 97.68% of votes cast in favour and 2.32% against at the 27 May general meeting. The mandate, backe...
Regulatory Filings and Compliance
Baltic Classifieds Corrects Director Share Transaction as Nominee Transfer
Neutral
May 21, 2026
Baltic Classifieds Group Plc has clarified that a previously reported transaction by non-executive director Kristel Volver was not a market purchase of shares but an internal transfer between nominee account providers. The correction confirms that...
Regulatory Filings and Compliance
Baltic Classifieds Discloses Administrative Share Transfer by Non-Executive Director
Neutral
May 21, 2026
Baltic Classifieds Group Plc has disclosed a managerial dealings notification involving non-executive director Kristel Volver, who moved 515,151 ordinary shares from one nominee account provider to another. The transfer, executed for nil considera...
Stock BuybackRegulatory Filings and Compliance
Baltic Classifieds Cuts Share Count with 1.76 Million Share Buyback
Positive
May 21, 2026
Baltic Classifieds Group Plc has repurchased 1,761,157 of its own ordinary shares between 14 and 20 May 2026 via Merrill Lynch International, with the shares bought for cancellation. The programme reduces the company’s share capital and can ...
Stock BuybackRegulatory Filings and Compliance
Baltic Classifieds Group Cuts Share Count With Latest Buyback
Positive
May 14, 2026
Baltic Classifieds Group Plc has repurchased 1,990,383 of its own ordinary shares between 7 and 13 May 2026 through Merrill Lynch International, with the shares to be cancelled. Following these transactions, the company now has 444,522,620 ordinar...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Baltic Classifieds Group Cuts Share Count With Latest Buyback
Positive
May 7, 2026
Baltic Classifieds Group Plc has repurchased 1,484,511 of its own ordinary shares between 30 April and 6 May 2026 via Merrill Lynch International, with the shares to be cancelled. Following these transactions, the company now has 446,513,003 ordin...
Regulatory Filings and Compliance
Baltic Classifieds Group Confirms Total Voting Rights of 447.6 Million Shares
Neutral
May 1, 2026
Baltic Classifieds Group Plc has confirmed that its issued share capital comprises 447,563,090 ordinary shares of £0.01 each, with every share carrying one vote and no shares held in treasury. This structure sets the company’s total vot...
Stock BuybackRegulatory Filings and Compliance
Baltic Classifieds Cuts Share Count with April Buyback
Positive
Apr 30, 2026
Baltic Classifieds Group Plc has repurchased a total of 2,237,980 ordinary shares between 23 and 29 April 2026 through Merrill Lynch International, with the shares bought for cancellation as part of its ongoing share buyback programme. Following t...
Regulatory Filings and Compliance
Baltic Classifieds Director Increases Stake with Share Purchase
Positive
Apr 28, 2026
Baltic Classifieds Group Plc disclosed that non-executive director Ed Williams, together with a closely associated person, purchased 90,515 ordinary shares in the company on 27 April 2026. Following this transaction, Williams and his associated pa...
Business Operations and StrategyStock BuybackPrivate Placements and FinancingShareholder Meetings
Baltic Classifieds Group Seeks Extra Share Buyback Authority Amid Confidence in Outlook
Positive
Apr 27, 2026
Baltic Classifieds Group PLC, the leading online classifieds operator in the Baltics, runs fourteen digital marketplaces across Lithuania, Estonia and Latvia, covering autos, real estate, jobs and services, and general classifieds. The London-list...
Business Operations and StrategyStock BuybackShareholder Meetings
Baltic Classifieds Group Extends Share Buyback Programme and Plans Additional Authority
Positive
Apr 24, 2026
Baltic Classifieds Group plans to extend and fully utilise its existing authority to repurchase shares, having already bought back most of the 50,039,240 shares under a programme launched in 2022. The extension covers the remaining 5,166,481 share...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Baltic Classifieds Group cuts share count with latest buyback tranche
Positive
Apr 23, 2026
Baltic Classifieds Group has continued to shrink its share capital through an ongoing buyback programme, repurchasing 925,831 ordinary shares between 16 and 22 April 2026 via Merrill Lynch International for cancellation. The transactions, executed...
Business Operations and StrategyExecutive/Board Changes
Baltic Classifieds Group Announces COO Succession as Long-Serving Executive Retires
Positive
Apr 22, 2026
Baltic Classifieds Group has announced that long-serving Chief Operating Officer Simonas Orkinas plans to retire and will not seek re-election at the company’s next annual general meeting in September 2026. Development Director Artūras ...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
Baltic Classifieds Cuts Share Count With Latest Buyback Tranche
Positive
Apr 16, 2026
Baltic Classifieds Group Plc has repurchased 2,437,332 of its own ordinary shares between 9 and 15 April 2026 via Merrill Lynch International, paying weighted average prices around 193–201 pence per share, and plans to cancel all of these sh...
Stock BuybackRegulatory Filings and Compliance
Baltic Classifieds Trims Share Count with Latest Buyback
Positive
Apr 9, 2026
Baltic Classifieds Group has repurchased 843,887 of its own ordinary shares between 2 and 8 April 2026 via Merrill Lynch International, with the shares bought for cancellation as part of its ongoing share buyback programme. Following these transac...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.