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:AUTO
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Auto Trader (AUTO) AI Stock Analysis

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GB:AUTO

Auto Trader

(LSE:AUTO)

Rating:73Outperform
Price Target:
879.00p
▲(12.20% Upside)
Auto Trader's strong financial performance and positive earnings call are the primary drivers of its score. However, technical indicators suggest bearish momentum, and valuation metrics indicate moderate attractiveness. Challenges highlighted in the earnings call, such as the digital services tax and declining used car prices, also weigh on the overall score.
Positive Factors
Revenue Growth
Consistent revenue and profit growth indicate strong market demand and effective business strategies, supporting long-term financial health.
Strong Market Position
A robust market position with high engagement levels ensures competitive advantage and sustained market leadership.
Product Innovation
Innovative product launches like Co-Driver AI enhance customer engagement and open new revenue streams, driving future growth.
Negative Factors
Digital Services Tax Impact
Increased costs from the digital services tax can pressure profit margins, affecting long-term profitability and cost management.
Challenges in Vehicle Pricing
Declining used car prices can reduce revenue per transaction, impacting overall revenue growth and profitability.
Autorama Segment Losses
Continued losses in the Autorama segment could strain resources and divert focus from core profitable operations.

Auto Trader (AUTO) vs. iShares MSCI United Kingdom ETF (EWC)

Auto Trader Business Overview & Revenue Model

Company DescriptionAuto Trader Group plc operates in the digital automotive marketplace in the United Kingdom and Ireland. The company provides vehicle advertisement on its websites for private sellers, as well as insurance and loan financing products to consumers; and display advertising on its websites for manufacturers and their advertising agencies. It offers its products to retailers, home traders, and logistics firms. Auto Trader Group plc was founded in 1977 and is headquartered in Manchester, the United Kingdom.
How the Company Makes MoneyAuto Trader generates revenue primarily through listing fees charged to car dealerships and private sellers for advertising their vehicles on its platform. The company operates a subscription model for dealerships, offering various packages that provide different levels of visibility and additional services such as vehicle valuation tools and market insights. In addition to listing fees, Auto Trader earns money through data services and partnerships, supplying market analytics and insights to automotive businesses. The company also engages in partnerships with financial service providers, enhancing its revenue through referral fees for financing options offered to buyers. Overall, Auto Trader's diversified revenue streams, combined with its strong market position, contribute significantly to its earnings.

Auto Trader Earnings Call Summary

Earnings Call Date:May 29, 2025
(Q4-2025)
|
% Change Since: |
Next Earnings Date:Nov 06, 2025
Earnings Call Sentiment Neutral
The earnings call presents a balanced view with notable achievements in revenue and profit growth, strong market position, and successful product launches. However, challenges such as the digital services tax, declining used car prices, and losses in the Autorama segment offset some of the positive aspects.
Q4-2025 Updates
Positive Updates
Revenue and Profit Growth
Group revenue grew 5%, operating profit increased 8%, and basic EPS grew 12% in the fiscal year ending March 2025.
Strong Market Position
Auto Trader maintained a strong market position with record levels of buyer and retailer engagement, a 5% increase in cross-platform visits, and maintaining a lead of over 10x against the nearest marketplace competitor.
Successful Product Launches
Successful implementation of the Co-Driver AI product suite and increased engagement with Deal Builder, which saw customer numbers grow by over 80%.
Cash Returns to Shareholders
£275.7 million returned to shareholders through share buybacks and dividends, with total dividends up 10% from the previous year.
Employee Satisfaction
91% of employees are proud to work at Auto Trader, and the company has a Glassdoor rating of 4.6 out of 5 stars.
Negative Updates
Impact of Digital Services Tax
Auto Trader operating profit margin contracted slightly due to the digital services tax, contributing to a 13% increase in costs.
Challenges in Vehicle Pricing
Used car prices fell during the fiscal year, leading to a faster speed of sale and a 1% decline in the stock-based commercial model.
Autorama Losses
Autorama reported an operating loss of £4.3 million, although this was a reduction compared to the previous year.
Decline in Manufacturer Revenue
Revenue from Manufacturer and Agency customers decreased by 8% year-on-year due to changes in platform revenue exchange for VIN-level build data.
Company Guidance
During the call, Auto Trader provided comprehensive guidance for the fiscal year ending March 2025, showcasing several key metrics. Group revenue increased by 5%, operating profit rose by 8%, and basic earnings per share (EPS) grew by 12%. The core Auto Trader business saw a 7% rise in revenue, with retailer revenue also growing by 7%. The average revenue per retailer (ARPR) increased by 5% or £133 year-on-year, primarily driven by a successful product and pricing event in April 2024. The number of retailer forecourts grew by 2% to 14,013, and the average number of cross-platform visits increased by 5% to 81.6 million per month. Consumer engagement reached record levels, with Auto Trader leading its nearest marketplace competitor by over 10 times in consumer minutes spent. The company also highlighted strong progress with its Co-Driver AI product suite, which has been monetized and seen immediate engagement. Auto Trader's strategic focus on digital retailing has led to an 80% increase in Deal Builder customer numbers and a tripling of consumer-generated deals to nearly 50,000. The guidance emphasized the continued strength of the car market and Auto Trader's robust market position, supported by a diversified product pipeline, including advertising products, AT Connect, data products, digital retailing, and Co-Driver AI.

Auto Trader Financial Statement Overview

Summary
Auto Trader demonstrates strong financial performance with consistent revenue growth, robust profit margins, and effective cash flow management. The balance sheet is solid with low leverage and high equity backing, positioning the company well for future growth.
Income Statement
85
Very Positive
Auto Trader has consistently demonstrated strong revenue growth with a 5.3% increase from 2024 to 2025. The company maintains robust gross and net profit margins, indicating effective cost management and profitability. EBIT and EBITDA margins remain healthy, showcasing operational efficiency.
Balance Sheet
78
Positive
The company's balance sheet is strong, with a low debt-to-equity ratio, indicating minimal leverage and financial stability. Return on equity is impressive, reflecting efficient use of shareholder funds. A high equity ratio indicates a solid asset base backed by equity.
Cash Flow
82
Very Positive
Auto Trader's cash flow is robust, with consistent free cash flow generation and growth. The operating cash flow to net income ratio is strong, showing good cash conversion from profits. The free cash flow to net income ratio demonstrates efficient capital expenditure management.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue601.10M601.10M570.90M500.20M432.70M262.80M
Gross Profit454.00M601.10M450.30M347.10M425.50M256.50M
EBITDA394.80M397.90M366.90M308.50M307.90M165.10M
Net Income282.60M282.60M256.90M233.90M244.70M127.80M
Balance Sheet
Total Assets639.60M639.60M658.00M662.70M542.90M534.50M
Cash, Cash Equivalents and Short-Term Investments15.30M15.30M18.70M16.60M51.30M45.70M
Total Debt3.50M3.50M34.60M68.70M9.50M35.10M
Total Liabilities70.20M70.20M105.70M135.40M70.40M75.80M
Stockholders Equity569.40M569.40M552.30M527.30M472.50M458.70M
Cash Flow
Free Cash Flow304.70M300.60M283.70M263.40M275.40M120.30M
Operating Cash Flow308.70M304.60M287.50M266.80M278.20M121.70M
Investing Cash Flow-3.70M1.60M1.80M-129.60M-2.80M-11.40M
Financing Cash Flow-308.40M-309.60M-283.80M-171.90M-269.80M-102.20M

Auto Trader Technical Analysis

Technical Analysis Sentiment
Negative
Last Price783.40
Price Trends
50DMA
811.00
Negative
100DMA
818.32
Negative
200DMA
796.58
Negative
Market Momentum
MACD
-6.05
Positive
RSI
43.00
Neutral
STOCH
34.85
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:AUTO, the sentiment is Negative. The current price of 783.4 is below the 20-day moving average (MA) of 801.09, below the 50-day MA of 811.00, and below the 200-day MA of 796.58, indicating a bearish trend. The MACD of -6.05 indicates Positive momentum. The RSI at 43.00 is Neutral, neither overbought nor oversold. The STOCH value of 34.85 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:AUTO.

Auto Trader Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
74
Outperform
£1.07B13.2337.18%6.18%-0.18%8.24%
73
Outperform
£6.82B24.7450.39%1.34%5.29%12.50%
73
Outperform
£1.56B42.5712.93%1.00%12.26%38.72%
64
Neutral
£5.59B27.97275.77%0.99%8.63%5.20%
60
Neutral
$47.27B4.55-11.27%4.14%1.88%-40.90%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:AUTO
Auto Trader
788.00
-72.61
-8.44%
GB:MONY
Moneysupermarket.com
201.20
7.79
4.03%
GB:RMV
Rightmove
726.40
65.57
9.92%
GB:BCG
Baltic Classifieds Group Plc
324.00
40.30
14.21%

Auto Trader Corporate Events

Business Operations and StrategyStock Buyback
Auto Trader Enhances Shareholder Value with Share Buyback
Positive
Sep 11, 2025

Auto Trader Group plc announced the repurchase of 313,400 of its ordinary shares for cancellation at an average price of 783.0921 pence per share. This transaction, conducted through Merrill Lynch International, is part of the company’s ongoing share buyback program, which aims to enhance shareholder value by reducing the number of shares in circulation. Following this buyback, the total number of voting rights in the company stands at 870,502,522. This strategic move is likely to impact the company’s market positioning by potentially increasing the value of remaining shares and demonstrating confidence in its financial health.

The most recent analyst rating on (GB:AUTO) stock is a Sell with a £7.10 price target. To see the full list of analyst forecasts on Auto Trader stock, see the GB:AUTO Stock Forecast page.

Stock Buyback
Auto Trader Executes Share Buyback to Enhance Shareholder Value
Positive
Sep 10, 2025

Auto Trader Group plc announced the repurchase of 297,000 of its ordinary shares for cancellation at an average price of 792.7302 pence per share, as part of its ongoing buyback program. This transaction reduces the number of shares in circulation, potentially increasing the value of remaining shares and demonstrating the company’s confidence in its financial health, which may positively impact shareholder value.

The most recent analyst rating on (GB:AUTO) stock is a Sell with a £7.10 price target. To see the full list of analyst forecasts on Auto Trader stock, see the GB:AUTO Stock Forecast page.

Business Operations and StrategyStock Buyback
Auto Trader Executes Share Buyback to Optimize Capital Structure
Neutral
Sep 9, 2025

Auto Trader Group plc announced a share buyback transaction, purchasing 266,242 of its ordinary shares for cancellation at an average price of 812.7696 pence per share. This move is part of the company’s strategy to manage its capital structure and return value to shareholders, potentially impacting its stock liquidity and market perception.

The most recent analyst rating on (GB:AUTO) stock is a Buy with a £904.00 price target. To see the full list of analyst forecasts on Auto Trader stock, see the GB:AUTO Stock Forecast page.

Stock Buyback
Auto Trader Executes Share Buyback Program
Neutral
Sep 8, 2025

Auto Trader Group plc announced the repurchase of 287,600 of its ordinary shares for cancellation at an average price of 804.9169 pence per share. This transaction, executed through Merrill Lynch International, is part of the company’s ongoing share buyback program, which impacts the total number of voting rights available to shareholders, now standing at 871,379,164. Such buybacks can influence the company’s stock value and shareholder equity, reflecting a strategic move to manage capital structure and potentially enhance shareholder value.

The most recent analyst rating on (GB:AUTO) stock is a Buy with a £904.00 price target. To see the full list of analyst forecasts on Auto Trader stock, see the GB:AUTO Stock Forecast page.

Stock Buyback
Auto Trader Executes Share Buyback to Enhance Shareholder Value
Positive
Sep 5, 2025

Auto Trader Group plc has announced the repurchase of 247,234 of its ordinary shares for cancellation at an average price of 802.4314 pence per share. This transaction, conducted through Merrill Lynch International, is part of the company’s ongoing buyback program aimed at reducing the number of shares in circulation, potentially increasing shareholder value and consolidating its market position.

The most recent analyst rating on (GB:AUTO) stock is a Buy with a £916.00 price target. To see the full list of analyst forecasts on Auto Trader stock, see the GB:AUTO Stock Forecast page.

Stock Buyback
Auto Trader Executes Share Buyback to Enhance Shareholder Value
Positive
Sep 4, 2025

Auto Trader Group plc announced the repurchase of 283,900 of its ordinary shares for cancellation at an average price of 792.8547 pence per share. This transaction is part of the company’s ongoing buyback program, which aims to enhance shareholder value by reducing the number of shares in circulation. Following this transaction, the total number of voting rights in the company stands at 871,913,998. This move is likely to impact the company’s market positioning by potentially increasing earnings per share and demonstrating confidence in the company’s financial health.

The most recent analyst rating on (GB:AUTO) stock is a Buy with a £916.00 price target. To see the full list of analyst forecasts on Auto Trader stock, see the GB:AUTO Stock Forecast page.

Stock Buyback
Auto Trader Executes Share Buyback to Enhance Shareholder Value
Positive
Sep 3, 2025

Auto Trader Group plc has announced the purchase of 281,800 of its ordinary shares for cancellation at an average price of 775.1319 pence per share. This transaction, facilitated by Merrill Lynch International, is part of the company’s ongoing share buyback program, which aims to reduce the number of shares in circulation and potentially increase shareholder value. Following this transaction, the company has 877,431,858 ordinary shares in issue, with 5,233,960 held in treasury, affecting the total number of voting rights available to shareholders.

The most recent analyst rating on (GB:AUTO) stock is a Buy with a £916.00 price target. To see the full list of analyst forecasts on Auto Trader stock, see the GB:AUTO Stock Forecast page.

Business Operations and StrategyStock Buyback
Auto Trader Announces Share Buyback to Enhance Shareholder Value
Positive
Sep 2, 2025

Auto Trader Group plc has announced a buyback of 281,100 of its ordinary shares, executed through Merrill Lynch International, at an average price of 773.4007 pence per share. This transaction reduces the total number of shares in circulation and is part of a strategic move to enhance shareholder value, potentially impacting the company’s market positioning by consolidating its share base.

The most recent analyst rating on (GB:AUTO) stock is a Buy with a £916.00 price target. To see the full list of analyst forecasts on Auto Trader stock, see the GB:AUTO Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 12, 2025