Stroeer SE & Co. KGaA (SAX) AI Stock Analysis

• Market Cap: €2.07B
• Dividend Yield: 6.33%
• Average Volume (3M): 183.93K
• Price to Earnings (P/E): 16.4
• Beta (1Y): 1.04
• Revenue Growth: 1.52%
• EPS Growth: 7.11%
• Country: DE
• Employees: 11,858
• Sector: General
• Sector Strength: N/A
• Industry: Advertising Agencies
• EPS (TTM): 1.39
• Shares Outstanding: 55,843,310
• 10 Day Avg. Volume: 347,881
• 30 Day Avg. Volume: 183,926
• PEG Ratio: -4.27
• Price to Book (P/B): 4.34
• Price to Sales (P/S): 1.00
• P/FCF Ratio: 6.53
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: €44.39
• Price Target Upside: 21.41% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 8
• EPS Forecast (FY): 3.11
• Revenue Forecast (FY): €2.16B

• Rating: 59 Neutral
• Price Target: €39.00 ▲(6.67% Upside)
• Action: Reiterated Date: 03/24/26
• Date: Action: Reiterated 03/24/26

The score is driven primarily by solid financial performance (steady growth, strong operating margins, and robust free cash flow) but is held back by elevated leverage and weak technicals (price below key moving averages with negative MACD). Valuation is supported by a high dividend yield, though the P/E suggests the stock is not clearly cheap.

Positive Factors

Free Cash Flow Strength

Consistent, sizable operating cash flow and robust free cash flow provide durable internal funding for capex, dividends and selective M&A. Over a 2–6 month horizon this underpins financial flexibility, supports reinvestment, and helps sustain operations despite cyclical ad demand.

Negative Factors

Elevated Leverage

Leverage remains the key constraint: high total debt versus modest equity raises financial risk and reduces strategic optionality. Over months this amplifies downside in weaker ad cycles, limits capacity for opportunistic investment, and increases refinancing sensitivity.

Stroeer SE & Co. KGaA Business Overview & Revenue Model

Company Description

Ströer SE & Co. KGaA provides out-of-home media and online advertising solutions in Germany and internationally. The company operates through three segments: Out-of-Home (OOH) Media, Digital & Dialog Media, and Data As A Service (DaaS) & E-Commerc...

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Ströer SE & Co. KGaA provides out-of-home media and online advertising solutions in Germany and internationally. The company operates through three segments: Out-of-Home (OOH) Media, Digital & Dialog Media, and Data As A Service (DaaS) & E-Commerc...

How the Company Makes Money

Ströer primarily makes money by selling advertising and marketing services. A key revenue stream is the sale of out-of-home advertising inventory, where advertisers pay for the right to display ads on Ströer-controlled media in public spaces (e.g....

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Ströer primarily makes money by selling advertising and marketing services. A key revenue stream is the sale of out-of-home advertising inventory, where advertisers pay for the right to display ads on Ströer-controlled media in public spaces (e.g....

Stroeer SE & Co. KGaA Financial Statement Overview

Breakdown	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	2.08B	2.05B	1.91B	1.77B	1.63B
Gross Profit	871.64M	896.12M	796.76M	756.48M	643.05M
EBITDA	577.95M	623.18M	555.17M	540.80M	488.44M
Net Income	125.70M	130.80M	92.83M	143.26M	122.13M
Balance Sheet
Total Assets	3.04B	2.89B	2.74B	2.76B	2.72B
Cash, Cash Equivalents and Short-Term Investments	73.76M	75.49M	72.31M	76.42M	67.98M
Total Debt	1.69B	1.68B	1.64B	1.62B	1.58B
Total Liabilities	2.55B	2.41B	2.30B	2.28B	2.23B
Stockholders Equity	476.57M	465.50M	436.04M	464.23M	474.51M
Cash Flow
Free Cash Flow	316.25M	358.96M	270.07M	247.27M	319.91M
Operating Cash Flow	411.09M	454.49M	401.13M	410.89M	426.46M
Investing Cash Flow	-95.78M	-198.39M	-124.45M	-148.43M	-99.33M
Financing Cash Flow	-317.05M	-252.92M	-284.24M	-245.97M	-349.21M

Stroeer SE & Co. KGaA Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 36.56
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Negative
• MACD: Negative
• RSI: Negative
• STOCH: Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DE:SAX, the sentiment is Positive. The current price of 36.56 is above the 20-day moving average (MA) of 31.85, above the 50-day MA of 32.93, and below the 200-day MA of 38.03, indicating a neutral trend. The MACD of 0.79 indicates Negative momentum. The RSI at 74.00 is Negative, neither overbought nor oversold. The STOCH value of 82.59 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for DE:SAX.

Stroeer SE & Co. KGaA Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
TIMA	68 Neutral	€1.07B	26.61	18.44%	4.61%	52.25%	4.51%
APM	60 Neutral	€65.68M	40.00	9.29%	―	90.24%	289.96%
SAX	59 Neutral	€2.07B	16.44	35.66%	6.33%	1.52%	7.11%
YOC	59 Neutral	€25.35M	-58.54	22.66%	―	10.42%	-53.29%
Sector *	55 Neutral	$6.65B	3.83	-15.92%	6.20%	10.91%	7.18%
PSM	55 Neutral	€952.91M	-2.07	-0.48%	1.03%	-4.06%	82.42%
SYZ	48 Neutral	€17.69M	-0.58	-37.82%	―	-13.27%	-779.38%