Stroeer SE & Co. KGaA (SAX) AI Stock Analysis

• Market Cap: €1.95B
• Dividend Yield: 6.33%
• Average Volume (3M): 183.93K
• Price to Earnings (P/E): 15.7
• Beta (1Y): 1.09
• Revenue Growth: 1.27%
• EPS Growth: -10.16%
• Country: DE
• Employees: 11,858
• Sector: General
• Sector Strength: N/A
• Industry: Advertising Agencies
• EPS (TTM): 2.23
• Shares Outstanding: 55,843,310
• 10 Day Avg. Volume: 347,881
• 30 Day Avg. Volume: 183,926
• PEG Ratio: -4.27
• Price to Book (P/B): 4.34
• Price to Sales (P/S): 1.00
• P/FCF Ratio: 6.53
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: €44.64
• Price Target Upside: 18.73% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 7
• EPS Forecast (FY): 3.04
• Revenue Forecast (FY): €2.16B

• Rating: 60 Neutral
• Price Target: €36.00 ▼(-4.26% Downside)
• Action: Downgraded
• Date: 05/16/26

Positive Factors

Strong cash generation

Consistently robust operating and free cash flow provide durable internal funding for capex, dividends, and debt paydown. This strengthens liquidity and strategic optionality, allowing the company to sustain operations and invest through advertising cycles without relying heavily on external financing.

Negative Factors

Elevated leverage

A heavy debt load materially constrains financial flexibility and raises interest expense sensitivity. High leverage magnifies risks from cyclical ad revenue and margin shocks, limiting the firm’s ability to invest or absorb downturns without restructuring or slower deleveraging.

Stroeer SE & Co. KGaA Business Overview & Revenue Model

Company Description

Ströer SE & Co. KGaA, based in Cologne, Germany, stands as a leading provider of comprehensive advertising solutions, specializing in both outdoor media placements and online digital campaigns, serving clients domestically in Germany and across in...

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Ströer SE & Co. KGaA, based in Cologne, Germany, stands as a leading provider of comprehensive advertising solutions, specializing in both outdoor media placements and online digital campaigns, serving clients domestically in Germany and across in...

How the Company Makes Money

Ströer primarily makes money by selling advertising and marketing services. A key revenue stream is the sale of out-of-home advertising inventory, where advertisers pay for the right to display ads on Ströer-controlled media in public spaces (e.g....

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Ströer primarily makes money by selling advertising and marketing services. A key revenue stream is the sale of out-of-home advertising inventory, where advertisers pay for the right to display ads on Ströer-controlled media in public spaces (e.g....

Stroeer SE & Co. KGaA Financial Statement Overview

Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	2.10B	2.08B	2.05B	1.91B	1.77B	1.63B
Gross Profit	887.62M	871.64M	896.12M	796.76M	756.48M	643.05M
EBITDA	563.63M	577.95M	623.18M	555.17M	540.80M	488.44M
Net Income	124.41M	125.70M	130.80M	92.83M	143.26M	122.13M
Balance Sheet
Total Assets	2.80B	3.04B	2.89B	2.74B	2.76B	2.72B
Cash, Cash Equivalents and Short-Term Investments	74.52M	73.76M	75.49M	72.31M	76.42M	67.98M
Total Debt	1.77B	1.69B	1.68B	1.64B	1.62B	1.58B
Total Liabilities	2.31B	2.55B	2.41B	2.30B	2.28B	2.23B
Stockholders Equity	481.87M	476.57M	465.50M	436.04M	464.23M	474.51M
Cash Flow
Free Cash Flow	340.99M	316.25M	358.96M	270.07M	247.27M	319.91M
Operating Cash Flow	435.72M	411.09M	454.49M	401.13M	410.89M	426.46M
Investing Cash Flow	-94.04M	-95.78M	-198.39M	-124.45M	-148.43M	-99.33M
Financing Cash Flow	-337.80M	-317.05M	-252.92M	-284.24M	-245.97M	-349.21M

Stroeer SE & Co. KGaA Technical Analysis

• Technical Analysis Sentiment: Neutral
• Last Price: 37.60
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DE:SAX, the sentiment is Neutral. The current price of 37.6 is above the 20-day moving average (MA) of 35.68, above the 50-day MA of 34.16, and above the 200-day MA of 34.43, indicating a neutral trend. The MACD of 0.10 indicates Positive momentum. The RSI at 48.72 is Neutral, neither overbought nor oversold. The STOCH value of 2.58 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for DE:SAX.

Stroeer SE & Co. KGaA Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
TIMA	74 Outperform	€974.03M	23.85	17.93%	4.61%	9.05%	-13.00%
SAX	60 Neutral	€1.95B	15.66	28.57%	6.33%	1.27%	-10.16%
APM	58 Neutral	€64.69M	58.30	4.12%	―	195.18%	-50.82%
YOC	57 Neutral	€23.20M	-55.83	-5.53%	―	7.37%	-113.59%
Sector *	55 Neutral	$6.65B	3.83	-15.92%	6.20%	10.91%	7.18%
PSM	48 Neutral	€832.21M	-5.69	-13.85%	1.03%	-7.96%	-1114.39%
SYZ	47 Neutral	€17.28M	-1.85	-41.96%	―	-17.95%	34.10%