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ADS Stock Chart & Stats
€173.60
€4.05(2.33%)
At close: 4:00 PM EDT
€173.60
€4.05(2.33%)
Day’s Range― - ―
52-Week Range€129.95 - €196.40
Previous CloseN/A
Volume131.29K
Average Volume (3M)481.99K
Market Cap
€26.96B
Enterprise Value€36.74K
Total Cash (Recent Filing)€1.56B
Total Debt (Recent Filing)€5.98B
Price to Earnings (P/E)19.9
Beta1.17
Next Earnings
Oct 29, 2026EPS Estimate
3.45Next Dividend Ex-DateN/A
Dividend Yield1.81%
Share Statistics
EPS (TTM)7.75
Shares Outstanding180,000,000
10 Day Avg. Volume411,656
30 Day Avg. Volume481,994
Financial Highlights & Ratios
PEG Ratio0.30
Price to Book (P/B)5.23
Price to Sales (P/S)1.22
P/FCF Ratio110.17
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
€198.50Price Target Upside14.34% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering12
EPS Forecast (FY)9.41
Revenue Forecast (FY)€26.93B
Bulls Say, Bears Say
Bulls Say
Revenue RecoveryA return to revenue growth indicates stabilizing demand across adidas’ global footwear, apparel and accessories portfolio. Sustained growth would improve operating leverage and support investment in product innovation, marketing and distribution.
Profitability ReboundThe recovery from loss to positive operating and net margins demonstrates improved execution and earnings power. If maintained, healthier profitability can strengthen reinvestment capacity and provide a more durable base for long-term brand growth.
Strong Cash GenerationStrong operating and free cash flow indicates that the earnings recovery is generally supported by cash rather than accounting gains. This gives adidas resources to fund inventory, product development, marketing and shareholder returns.
Bears Say
Elevated LeverageDebt remains roughly equal to equity for a consumer brand business, limiting financial flexibility. A weaker demand environment or working-capital pressure could increase financing strain and constrain investment during a recovery.
Earnings And Cash-flow VolatilityPast swings in profit and cash conversion show that adidas remains exposed to inventory, demand and working-capital cycles. This volatility can make sustainable planning harder and reduce resilience if the current recovery loses momentum.
Margins Below PeakAlthough profitability has recovered materially, margins have not yet returned to the stronger 2021 profile. The gap suggests that pricing, product mix, discounting or operating efficiency still need improvement before earnings power can be considered fully restored.
ADS FAQ
What was adidas AG’s price range in the past 12 months?
adidas AG lowest stock price was €129.95 and its highest was €196.40 in the past 12 months.
What is adidas AG’s market cap?
adidas AG’s market cap is €26.96B.
When is adidas AG’s upcoming earnings report date?
adidas AG’s upcoming earnings report date is Oct 29, 2026 which is in 68 days.
How were adidas AG’s earnings last quarter?
adidas AG released its earnings results on Jul 30, 2026. The company reported €2.1 earnings per share for the quarter, missing the consensus estimate of €2.39 by -€0.29.
Is adidas AG overvalued?
According to Wall Street analysts adidas AG’s price is currently Undervalued.
Does adidas AG pay dividends?
adidas AG pays a Annually dividend of €2.8 which represents an annual dividend yield of 1.81%. See more information on adidas AG dividends here
What is adidas AG’s EPS estimate?
adidas AG’s EPS estimate is 3.45.
How many shares outstanding does adidas AG have?
adidas AG has 180,000,000 shares outstanding.
What happened to adidas AG’s price movement after its last earnings report?
adidas AG reported an EPS of €2.1 in its last earnings report, missing expectations of €2.39. Following the earnings report the stock price went down -11.523%.
Which hedge fund is a major shareholder of adidas AG?
Currently, no hedge funds are holding shares in DE:ADS
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology
adidas AG Stock Smart Score
Outperform
1
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10
Analyst Consensus
Moderate Buy
Average Price Target:
€198.50 (14.34% Upside)
€198.50 (14.34% Upside)
Insider Transactions
Bought Shares
Worth €508.4K over
the Last 3 Months
the Last 3 Months
News Sentiment
Very Bullish
Bullish news 100%
Bearish news 0%
Bearish news 0%
Technicals
SMA
Negative
20 days / 200 days
Momentum
-14.46%
12-Months-Change
Fundamentals
Return on Equity
1.81%
Trailing 12-Months
Asset Growth
8.03%
Trailing 12-Months
Company Description
adidas AG
Globally, adidas AG is involved in the creation, development, distribution, and marketing of athletic and sports-inspired lifestyle merchandise. Under the well-known adidas brand, the company's offerings include footwear, apparel, and a variety of accessories such as bags and balls. These products are made available to consumers through a multifaceted retail network, encompassing approximately 2,200 company-owned stores, dedicated franchise outlets, shop-in-shops, wholesale partnerships, and direct e-commerce channels. Originally founded in 1920 and based in Herzogenaurach, Germany, the entity was formerly named adidas-Salomon AG before adopting its current name in June 2006.
ADS Stock 12 Month Forecast
Average Price Target
€198.50
▲(14.34% Upside)
Technical Analysis
PUMA SE NPV
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Beiersdorf
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Bijou Brigitte Modische Accessoires
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Borussia Dortmund GmbH & Co. KGaA
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