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Societe BIC SA Unsponsored ADR (BICEY)
:BICEY
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Societe BIC
(OTC:BICEY)
Rating:77Outperform
Price Target:
$35.00
▲(12.69%Upside)
Societe BIC (BICEY) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$2.53B
Dividend Yield11.2%
Average Volume (3M)550.00
Price to Earnings (P/E)11.3
Beta (1Y)0.47
Revenue Growth-2.90%
EPS Growth-3.70%
CountryUS
Employees10,192
SectorConsumer Defensive
Sector Strength56
IndustryHousehold & Personal Products
Share Statistics
EPS (TTM)1.32
Shares Outstanding83,242,325
10 Day Avg. Volume0
30 Day Avg. Volume550
Financial Highlights & Ratios
PEG Ratio-0.40
Price to Book (P/B)1.25
Price to Sales (P/S)0.00
P/FCF Ratio52.75
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
$35.00Price Target Upside12.69% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering0
Societe BIC Business Overview & Revenue Model
Company DescriptionSociété BIC SA manufactures and sells stationery, lighter, shaver, and other products worldwide. It offers ball and coloring felt pens, markers, sticky notes, leads, whiteboards, and correction tapes, as well as graphite, coloring, mechanical, and other pencils; reusable notebooks, smart pens, erasers, crayons, art and craft kits, refillable shavers, razors shave cream, body and face lotions, finger painting products, and watercolors; permanent, single, metallic, and temporary tattoo markers; gel ink, roller, and fineliner pens; and ball and gel pen, color, and mechanical refills. The company also provides pocket, utility, decorated, non-decorated classic, electronic, and multipurpose lighters. In addition, it sells pantyhoses, batteries, and shaving preps; and advertising and promotional products. Further, the company is involved in the provision of delivery services; production of industrial equipment; and manufacture and distribution of IT solutions and consumer products, as well as in real estate and insurance activities. It markets its products primarily under the BIC, BIC Kids, Cello, Lucky, RocketBook, Tipp-Ex, BIC Wite-Out, DJEEP, BIC Soleil, Us, MADE FOR YOU, BIC Evolution, and BodyMark brands through a range of channels, including retail mass-market distributors, traditional stores, and office product stationers, as well as an e-commerce site. The company was founded in 1944 and is headquartered in Clichy, France.
How the Company Makes MoneySociete BIC generates revenue through the manufacturing and sale of its core product lines: stationery, lighters, and shavers. The company leverages its extensive global distribution network to supply these products to a wide range of customers, including individual consumers, businesses, and retailers. BIC's stationery segment is its largest revenue contributor, driven by the strong demand for writing instruments and school supplies. The lighters and shavers segments also contribute significantly to the company's earnings, with BIC maintaining a leading position in these markets due to its reputation for quality and safety. Additionally, BIC pursues strategic partnerships and marketing initiatives to enhance brand visibility and expand its market reach, further supporting its revenue growth.
Societe BIC Earnings Call Summary
Earnings Call Date:Feb 18, 2025
(Q1-2025)
| % Change Since: -6.28%|
Next Earnings Date:Jul 30, 2025
Earnings Call Sentiment Neutral
The earnings call highlighted BIC's ability to achieve market share gains and successful advertising campaigns, along with product innovations focused on sustainability. However, significant challenges in the U.S. market, a decline in net sales, and the impact of U.S. tariffs and market volatility cannot be overlooked. The overall sentiment is balanced with notable achievements and significant challenges.Q1-2025 Updates
Positive Updates
Market Share Gains in Key Regions
BIC achieved market share gains in key regions and segments, including stationery in France, lighters in Brazil, and shavers in the U.S. with the Flex 5 range.
Successful Advertising Campaigns
BIC's advertising campaigns, such as the Soleil Escape summer campaign in Brazil and partnership with Netflix for Squid Games, achieved significant consumer engagement.
Sustainable Product Innovations
BIC launched new products with sustainability features, such as the Twin Lady/Silky Touch Razor with a handle made from 87% recycled plastic.
Tangle Teezer Acquisition Success
The Tangle Teezer acquisition showed robust growth in Q1, with double-digit net sales growth and strong distribution gains in North America and Europe.
Recognition as Favorite Consumer Brand
BIC was named France's favorite consumer brand by OpinionWay Group market research, becoming the first non-food brand to win this distinction.
Negative Updates
U.S. Market Challenges
All three market categories in the U.S. declined more than expected, with the stationary market down 2.7%, pocket lighters down 6.8%, and disposable shavers down 3.8% in value.
Net Sales Decline
Net sales for the first quarter totaled €478 million, down 8.3% as reported and 7.0% at constant currency, with a significant decline in North America.
Impact of U.S. Tariffs and Market Volatility
Ongoing discussions around U.S. tariffs and a volatile market environment have created significant uncertainty and impacted consumer behavior.
Revenue Guidance Revision
Due to the deteriorating macroeconomic environment, BIC revised its revenue growth expectation for 2025 to between 0% and 3% at constant currency.
High Comparison Basis in Latin America
BIC faced a tough comparison basis in Latin America due to strong growth in the same quarter last year, impacting performance in Q1 2025.
Company Guidance
During BIC's Q1 2025 net sales presentation, the company provided updated guidance in light of challenging market conditions, particularly in the U.S. BIC now expects net sales to grow between 0% and 3% at constant currency for the year, with an adjusted EBIT margin anticipated around 15%. Despite these headwinds, they remain confident in achieving over €240 million in free cash flow, supported by strong cost control measures, including modulating CapEx and managing working capital effectively. The U.S. stationary market showed a decline of 2.7% in value, with the Ball Pen segment down 8.2% year-to-date. The pocket lighter and disposable shaver markets also experienced declines of 6.8% and 3.8%, respectively. In contrast, BIC's Blade Excellence division recorded an 11% increase in net sales at constant currency, driven by contributions from recent acquisitions like Tangle Teezer. The company emphasized its Horizon strategy, which focuses on operational agility and consumer-centric sustainable innovation, to navigate ongoing uncertainties.Societe BIC Financial Statement Overview
Summary
Societe BIC maintains a strong financial position with consistent revenue and profitability margins, low leverage, and effective cash flow management. However, slight declines in net profit margin and return on equity indicate areas for improvement.Income Statement
Societe BIC shows stable performance with a slight decline in total revenue from 2023 to 2024. The gross profit margin remained consistent at around 50%, indicating efficient cost management. However, net profit margin decreased from 10.0% in 2023 to 9.6% in 2024, reflecting pressure on net income. EBIT and EBITDA margins are strong, indicating solid operational efficiency.75
Positive
Balance Sheet
The company's balance sheet is robust with a decreasing debt-to-equity ratio from 0.08 in 2023 to 0.19 in 2024, still indicating low leverage. The equity ratio remains strong at around 63%, demonstrating a stable financial structure. Return on equity slightly decreased from 12.3% in 2023 to 11.8% in 2024, suggesting moderate profitability.80
Positive
Cash Flow
Cash flows are healthy with operating cash flow covering net income comfortably. Free cash flow increased by 8.8% from 2023 to 2024, reflecting effective cash management. The free cash flow to net income ratio is strong, highlighting efficient conversion of earnings into cash.78
Positive
| Breakdown | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 2.20B | 2.26B | 2.23B | 1.83B | 1.63B |
| Gross Profit | 1.10B | 1.15B | 1.08B | 930.75M | 782.42M |
| EBITDA | 425.32M | 444.02M | 403.24M | 390.54M | 275.05M |
| Net Income | 212.01M | 226.51M | 198.60M | 314.19M | 93.72M |
Balance Sheet | |||||
| Total Assets | 2.83B | 2.65B | 2.68B | 2.50B | 2.17B |
| Cash, Cash Equivalents and Short-Term Investments | 459.17M | 477.26M | 422.86M | 468.91M | 265.74M |
| Total Debt | 334.90M | 156.19M | 119.38M | 100.07M | 117.96M |
| Total Liabilities | 1.04B | 800.74M | 807.20M | 772.02M | 713.23M |
| Stockholders Equity | 1.79B | 1.85B | 1.88B | 1.72B | 1.46B |
Cash Flow | |||||
| Free Cash Flow | 270.59M | 248.70M | 216.40M | 205.69M | 274.55M |
| Operating Cash Flow | 357.71M | 353.30M | 299.99M | 280.56M | 357.65M |
| Investing Cash Flow | -283.71M | -114.06M | -172.46M | 57.57M | -149.26M |
| Financing Cash Flow | -73.26M | -192.06M | -175.18M | -148.27M | -61.11M |
Societe BIC Technical Analysis
Positive
31.06
Price Trends
31.07
Positive
31.04
Positive
31.51
Negative
Market Momentum
0.03
Negative
53.39
Neutral
67.34
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BICEY, the sentiment is Positive. The current price of 31.06 is above the 20-day moving average (MA) of 30.94, below the 50-day MA of 31.07, and below the 200-day MA of 31.51, indicating a neutral trend. The MACD of 0.03 indicates Negative momentum. The RSI at 53.39 is Neutral, neither overbought nor oversold. The STOCH value of 67.34 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for BICEY.
Societe BIC Peers Comparison
Overall Rating
UnderperformOutperform
Sector (65)
Financial Indicators
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
79 Outperform | $157.77M | 17.15 | 9.68% | 1.54% | 2.56% | -47.22% | |
77 Outperform | $2.53B | 11.26 | 11.77% | 11.20% | -2.90% | -3.70% | |
69 Neutral | $1.21B | 15.07 | 5.53% | 2.33% | -2.11% | -28.79% | |
65 Neutral | $26.91B | 15.41 | -4.18% | 3.21% | 1.01% | 1.34% | |
58 Neutral | $1.35B | 26.83 | 2.79% | 3.33% | 1.46% | -95.70% | |
54 Neutral | $2.28B | ― | -8.46% | 5.13% | -6.09% | 17.71% | |
44 Neutral | $460.25M | 5.74 | -23.99% | ― | -4.39% | -326.42% |
* Consumer Defensive Sector Average
Performance Comparison
BICEY
Societe BIC
31.06
1.21
4.05%
ACU
Acme United
41.61
3.71
9.79%
HELE
Helen Of Troy
21.94
-34.81
-61.34%
NWL
Newell Brands
5.60
-0.55
-8.94%
SPB
Spectrum Brands Holdings
56.07
-26.37
-31.99%
EPC
Edgewell Personal Care
25.56
-14.01
-35.41%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.