Societe BIC (BICEY) AI Stock Analysis

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Societe BIC

(OTC:BICEY)

Rating:78Outperform

Price Target:

$35.00

▲(13.05%Upside)

Societe BIC has demonstrated solid financial performance with effective cost management and strong cash flow metrics. The company's valuation is compelling, supported by a low P/E ratio and high dividend yield. Positive guidance and strategic initiatives from the earnings call further enhance the outlook, despite some challenges in specific markets. Technical indicators suggest stability with potential for upward movement.

Societe BIC (BICEY) vs. SPDR S&P 500 ETF (SPY)

Market Cap

$2.55B

Dividend Yield11.09%

Average Volume (3M)2.99K

Price to Earnings (P/E)11.2

Beta (1Y)0.48

Revenue Growth-2.90%

EPS Growth-3.70%

CountryUS

Employees10,192

SectorConsumer Defensive

Sector Strength63

IndustryHousehold & Personal Products

Share Statistics

EPS (TTM)1.32

Shares Outstanding83,242,325

10 Day Avg. Volume0

30 Day Avg. Volume2,992

Financial Highlights & Ratios

PEG Ratio0.07

Price to Book (P/B)0.87

Price to Sales (P/S)0.00

P/FCF Ratio6.53

Enterprise Value/Market CapN/A

Enterprise Value/RevenueN/A

Enterprise Value/Gross ProfitN/A

Enterprise Value/EbitdaN/A

Forecast

1Y Price TargetN/A

Price Target UpsideN/A

Rating ConsensusN/A

Number of Analyst Covering0

Societe BIC Business Overview & Revenue Model

Company DescriptionSociété BIC (BICEY) is a global leader in the manufacturing of stationery products, lighters, and shavers. Founded in 1945 and headquartered in Clichy, France, BIC is renowned for its high-quality, affordable, and reliable products that are distributed in more than 160 countries worldwide. The company operates primarily in three sectors: stationery, lighters, and shavers, with a strong emphasis on innovation and sustainability across its product lines.

How the Company Makes MoneySociété BIC generates revenue primarily through the sale of its core products: pens and other stationery items, lighters, and shavers. These products are distributed through a wide range of retail channels, including supermarkets, office supply stores, and online platforms. BIC's revenue model is centered on high-volume sales of low-cost, everyday items, which are positioned as essential commodities in both developed and emerging markets. The company also engages in strategic partnerships and licensing agreements that enhance its market presence and product offerings. Furthermore, BIC invests in marketing and brand recognition to maintain its competitive edge and drive sales. Key factors contributing to its earnings include its global distribution network, strong brand reputation, and continuous product innovation aimed at meeting consumer needs and sustainability goals.

Societe BIC Earnings Call Summary

Earnings Call Date:Feb 18, 2025

(Q1-2025)

% Change Since: -6.58%|

Next Earnings Date:Jul 30, 2025

Earnings Call Sentiment Neutral

The earnings call highlighted BIC's ability to achieve market share gains and successful advertising campaigns, along with product innovations focused on sustainability. However, significant challenges in the U.S. market, a decline in net sales, and the impact of U.S. tariffs and market volatility cannot be overlooked. The overall sentiment is balanced with notable achievements and significant challenges.

Q1-2025 Updates

Positive Updates

Market Share Gains in Key Regions

BIC achieved market share gains in key regions and segments, including stationery in France, lighters in Brazil, and shavers in the U.S. with the Flex 5 range.

Successful Advertising Campaigns

BIC's advertising campaigns, such as the Soleil Escape summer campaign in Brazil and partnership with Netflix for Squid Games, achieved significant consumer engagement.

Sustainable Product Innovations

BIC launched new products with sustainability features, such as the Twin Lady/Silky Touch Razor with a handle made from 87% recycled plastic.

Tangle Teezer Acquisition Success

The Tangle Teezer acquisition showed robust growth in Q1, with double-digit net sales growth and strong distribution gains in North America and Europe.

Recognition as Favorite Consumer Brand

BIC was named France's favorite consumer brand by OpinionWay Group market research, becoming the first non-food brand to win this distinction.

Negative Updates

U.S. Market Challenges

All three market categories in the U.S. declined more than expected, with the stationary market down 2.7%, pocket lighters down 6.8%, and disposable shavers down 3.8% in value.

Net Sales Decline

Net sales for the first quarter totaled €478 million, down 8.3% as reported and 7.0% at constant currency, with a significant decline in North America.

Impact of U.S. Tariffs and Market Volatility

Ongoing discussions around U.S. tariffs and a volatile market environment have created significant uncertainty and impacted consumer behavior.

Revenue Guidance Revision

Due to the deteriorating macroeconomic environment, BIC revised its revenue growth expectation for 2025 to between 0% and 3% at constant currency.

High Comparison Basis in Latin America

BIC faced a tough comparison basis in Latin America due to strong growth in the same quarter last year, impacting performance in Q1 2025.

Company Guidance

During BIC's Q1 2025 net sales presentation, the company provided updated guidance in light of challenging market conditions, particularly in the U.S. BIC now expects net sales to grow between 0% and 3% at constant currency for the year, with an adjusted EBIT margin anticipated around 15%. Despite these headwinds, they remain confident in achieving over €240 million in free cash flow, supported by strong cost control measures, including modulating CapEx and managing working capital effectively. The U.S. stationary market showed a decline of 2.7% in value, with the Ball Pen segment down 8.2% year-to-date. The pocket lighter and disposable shaver markets also experienced declines of 6.8% and 3.8%, respectively. In contrast, BIC's Blade Excellence division recorded an 11% increase in net sales at constant currency, driven by contributions from recent acquisitions like Tangle Teezer. The company emphasized its Horizon strategy, which focuses on operational agility and consumer-centric sustainable innovation, to navigate ongoing uncertainties.

Societe BIC Financial Statement Overview

Summary

Societe BIC displays a strong financial position with stable revenue and profitability margins. The balance sheet is sound with low leverage and high equity, while cash flow metrics indicate efficient cash generation and management. However, slight declines in net profit margin and return on equity suggest areas for improvement.

Income Statement

Positive

Societe BIC shows stable performance with a slight decline in total revenue from 2023 to 2024. The gross profit margin remained consistent at around 50%, indicating efficient cost management. However, net profit margin decreased from 10.0% in 2023 to 9.6% in 2024, reflecting pressure on net income. EBIT and EBITDA margins are strong, indicating solid operational efficiency.

Balance Sheet

Positive

The company's balance sheet is robust with a decreasing debt-to-equity ratio from 0.08 in 2023 to 0.19 in 2024, still indicating low leverage. The equity ratio remains strong at around 63%, demonstrating a stable financial structure. Return on equity slightly decreased from 12.3% in 2023 to 11.8% in 2024, suggesting moderate profitability.

Cash Flow

Positive

Cash flows are healthy with operating cash flow covering net income comfortably. Free cash flow increased by 8.8% from 2023 to 2024, reflecting effective cash management. The free cash flow to net income ratio is strong, highlighting efficient conversion of earnings into cash.

TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Breakdown
Income Statement		Total Revenue
2.83B	2.20B	2.26B	2.23B	1.83B	1.63B
	Gross Profit
1.44B	1.10B	1.15B	1.08B	930.75M	782.42M
	EBIT
460.15M	289.73M	320.48M	303.53M	278.75M	231.02M
	EBITDA
73.57M	425.32M	444.02M	403.24M	390.54M	275.05M
	Net Income Common Stockholders
439.10M	212.01M	226.51M	198.60M	314.19M	93.72M
Balance Sheet		Cash, Cash Equivalents and Short-Term Investments
160.50M	459.17M	477.26M	422.86M	468.91M	265.74M
	Total Assets
2.40B	2.83B	2.65B	2.68B	2.50B	2.17B
	Total Debt
0.00	334.90M	156.19M	119.38M	100.07M	117.96M
	Net Debt
-160.50M	-121.14M	-311.53M	-296.94M	-368.85M	-147.78M
	Total Liabilities
462.10M	1.04B	800.74M	807.20M	772.02M	713.23M
	Stockholders Equity
1.64B	1.79B	1.85B	1.88B	1.72B	1.46B
Cash Flow		Free Cash Flow
206.05M	270.59M	248.70M	216.40M	205.69M	274.55M
	Operating Cash Flow
280.92M	357.71M	353.30M	299.99M	280.56M	357.65M
	Investing Cash Flow
57.57M	-283.71M	-114.06M	-172.46M	57.57M	-149.26M
	Financing Cash Flow
-148.64M	-73.26M	-192.06M	-175.18M	-148.27M	-61.11M

Societe BIC Technical Analysis

Technical Analysis Sentiment

Negative

Last Price30.96

Price Trends

50DMA

30.94

Positive

100DMA

31.21

Negative

200DMA

31.67

Negative

Market Momentum

MACD

0.08

Positive

RSI

46.93

Neutral

STOCH

4.01

Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BICEY, the sentiment is Negative. The current price of 30.96 is below the 20-day moving average (MA) of 31.32, above the 50-day MA of 30.94, and below the 200-day MA of 31.67, indicating a neutral trend. The MACD of 0.08 indicates Positive momentum. The RSI at 46.93 is Neutral, neither overbought nor oversold. The STOCH value of 4.01 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for BICEY.

Societe BIC Peers Comparison

Overall Rating

UnderperformOutperform

Sector (65)

Financial Indicators

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
BICEY	78 Outperform	$2.55B	11.22	11.77%	11.09%	-2.90%	-3.70%
EPC	65 Neutral	$1.08B	13.43	5.53%	2.61%	-2.11%	-28.79%
Sector *	65 Neutral	$8.76B	15.22	4.69%	4.58%	3.64%	-2.90%
ACU	64 Neutral	$140.98M	15.18	9.68%	1.56%	2.56%	-47.22%
HELE	64 Neutral	$596.05M	4.81	7.45%	―	-4.93%	-23.61%
SPB	58 Neutral	$1.30B	24.89	2.79%	3.52%	1.46%	-95.70%
NWL	50 Neutral	$2.26B	―	-8.46%	5.15%	-6.09%	17.71%

* Consumer Defensive Sector Average

Performance Comparison

BICEY

Societe BIC

30.96

3.04

10.89%

ACU

Acme United

38.50

4.25

12.41%

HELE

Helen Of Troy

25.98

-73.43

-73.87%

NWL

Newell Brands

5.44

-0.83

-13.24%

SPB

Spectrum Brands Holdings

52.01

-35.92

-40.85%

EPC

Edgewell Personal Care

23.00

-16.47

-41.73%

Glossary

BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.