Return to Growth in Q2
BIC returned to growth in Q2 2025, delivering 1.4% growth at constant currency, an 8.4 percentage points improvement compared to Q1.
Strong Performance of Tangle Teezer
Tangle Teezer achieved double-digit growth, contributing 4 points to BIC's overall growth in H1 2025.
Blade Excellence Division Growth
Blade Excellence division's net sales were up 15.6% at constant currencies in H1 2025.
Successful Innovations and Product Launches
Notable product launches like the 4-Color Smooth and Intensity Paint markers in Europe, EZ LOAD lighter in Europe, and Flex 5 sensitive shaver in the U.S. contributed positively to sales.
Horizon Strategic Plan Progress
Continued focus on innovation, brand visibility, and supply chain optimization under the Horizon strategic plan showed positive results.