boohoo group (BHOOY)
OTHER OTC:BHOOY
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boohoo group
(OTC:BHOOY)
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Rating:39Underperform
Price Target:
$4.50
▼(-23.86% Downside)
Action:ReiteratedDate:11/28/25
The overall stock score for boohoo group is low due to significant financial challenges, including declining revenue, high leverage, and cash flow difficulties. Technical analysis shows bearish signals, and valuation metrics are unfavorable with a negative P/E ratio. These factors collectively contribute to a low stock score.
Positive Factors
Digital-first DTC model
Boohoo's digital-first, direct-to-consumer model provides durable advantages: direct customer data, lower distribution layers, scalable online marketing, and rapid assortment updates. This structural model supports cost-efficient customer acquisition and fast trend response across markets for several months.
Negative Factors
High leverage
Extremely high leverage materially increases interest and refinancing risk and reduces financial flexibility. With limited profitability, elevated leverage constrains investment and raises bankruptcy risk if cash flow stresses persist, a structural weakness that matters over quarters.
Read all positive and negative factors
Positive Factors
Negative Factors
Digital-first DTC model
Boohoo's digital-first, direct-to-consumer model provides durable advantages: direct customer data, lower distribution layers, scalable online marketing, and rapid assortment updates. This structural model supports cost-efficient customer acquisition and fast trend response across markets for several months.
Read all positive factors
boohoo group (BHOOY) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$354.57M
Dividend YieldN/A
Average Volume (3M)0.00
Price to Earnings (P/E)―
Beta (1Y)1.81
Revenue Growth-64.01%
EPS Growth26.70%
CountryUS
Employees5,079
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)-0.29
Shares Outstanding80,986,015
10 Day Avg. Volume0
30 Day Avg. Volume0
Financial Highlights & Ratios
PEG Ratio-0.01
Price to Book (P/B)92.11
Price to Sales (P/S)0.45
P/FCF Ratio-10.57
Enterprise Value/Market Cap1.18
Enterprise Value/Revenue0.98
Enterprise Value/Gross Profit2.22
Enterprise Value/Ebitda-3.42
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
boohoo group Business Overview & Revenue Model
Company Description
boohoo group plc, through its subsidiaries, operates as an online clothing retailer in the United Kingdom, rest of Europe, the United States, and internationally. The company designs, sources, markets, and sells clothing, shoes, accessories, and b...
How the Company Makes Money
Boohoo Group primarily makes money by selling fashion and related products directly to consumers through its own e-commerce websites and mobile apps across its portfolio of brands. Revenue is generated mainly from the retail sale of own-brand clot...
boohoo group Earnings Call Summary
Earnings Call Date:May 08, 2024
(Q4-2024)
| % Change Since: |
Next Earnings Date:May 06, 2026
Earnings Call Sentiment Neutral
The earnings call highlighted significant progress in core brands and operational efficiencies, particularly with Debenhams' marketplace and improved EBITDA margins. However, it also acknowledged challenges such as revenue decline and issues in the U.S. market. The sentiment is cautiously optimistic with a positive outlook for growth.Positive Updates
Core Brands Performance
Despite a headline revenue decline of 17%, the core brands showed a significant improvement with only a 4% decline in H2, indicating a positive turnaround and potential for future growth.
Negative Updates
Revenue Decline
Overall net revenue declined by 17% due to ongoing market headwinds, including weakened consumer demand and elevated costs.
Read all updates
Q4-2024 Updates
Positive
Negative
Core Brands Performance
Despite a headline revenue decline of 17%, the core brands showed a significant improvement with only a 4% decline in H2, indicating a positive turnaround and potential for future growth.
Read all positive updates
Company Guidance
The earnings call for BOO.L provided comprehensive guidance on the company's financial performance and strategic direction for the fiscal year 2024. The executives highlighted a 17% decline in headline revenue but noted stronger performance in core brands, which are on an accelerated path towards growth. The company successfully increased its EBITDA margin to 4% and completed significant capital expenditure projects, enhancing capacity and efficiency. The focus remains on achieving GBP 125 million in annualized savings by FY '25, with a rigorous cost assessment already underway. BOO.L's strategic shift to a marketplace model with Debenhams is yielding positive results, as over 50% of sales now come from third-party brands, contributing to a 13% decline in GMV, less than the net revenue decline. The company is poised to benefit from improving consumer demand and cost deflation in FY '25, with a targeted return to GMV growth and improvements in EBITDA margins, further supported by a strong balance sheet and reduced CapEx spend.boohoo group Financial Statement Overview
Summary
Income Statement
35
Negative
Balance Sheet
30
Negative
Cash Flow
40
Negative
| Breakdown | TTM | Feb 2024 | Feb 2023 | Feb 2022 | Feb 2021 | Feb 2020 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 427.90M | 790.30M | 1.46B | 1.77B | 1.98B | 1.75B |
| Gross Profit | 188.96M | 389.70M | 756.10M | 895.20M | 1.04B | 945.20M |
| EBITDA | -122.27M | -184.90M | -53.70M | -10.80M | 63.20M | 153.90M |
| Net Income | -204.48M | -326.40M | -137.80M | -75.60M | -4.00M | 90.70M |
Balance Sheet | ||||||
| Total Assets | 469.90M | 525.90M | 1.08B | 1.23B | 998.40M | 775.90M |
| Cash, Cash Equivalents and Short-Term Investments | 30.40M | 44.70M | 230.00M | 332.00M | 115.50M | 293.10M |
| Total Debt | 217.20M | 243.10M | 446.90M | 463.60M | 151.90M | 18.30M |
| Total Liabilities | 469.80M | 522.00M | 795.70M | 825.70M | 534.10M | 303.40M |
| Stockholders Equity | 100.00K | 3.90M | 279.70M | 400.00M | 464.30M | 472.50M |
Cash Flow | ||||||
| Free Cash Flow | 0.00 | -34.00M | -62.90M | 45.50M | -251.20M | 40.10M |
| Operating Cash Flow | -25.00M | -12.70M | 1.90M | 136.70M | 10.30M | 162.80M |
| Investing Cash Flow | 1.68M | 32.20M | -54.80M | -103.30M | -261.50M | -283.40M |
| Financing Cash Flow | 9.36M | -202.90M | -48.00M | 196.20M | 76.50M | 151.20M |
boohoo group Technical Analysis
Negative
5.91
Price Trends
5.73
Negative
5.40
Negative
4.85
Negative
Market Momentum
-0.31
Positive
35.41
Neutral
16.36
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BHOOY, the sentiment is Negative. The current price of 5.91 is above the 20-day moving average (MA) of 5.31, above the 50-day MA of 5.73, and above the 200-day MA of 4.85, indicating a bearish trend. The MACD of -0.31 indicates Positive momentum. The RSI at 35.41 is Neutral, neither overbought nor oversold. The STOCH value of 16.36 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for BHOOY.
boohoo group Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
67 Neutral | $42.12B | 14.55 | 8.57% | 3.37% | 16.54% | -3.61% | |
67 Neutral | $1.59B | 29.01 | 12.82% | ― | 9.24% | 35.68% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
55 Neutral | $4.64B | 33.41 | -15.36% | ― | 1.98% | -20.98% | |
53 Neutral | $431.93M | -38.47 | -34.47% | ― | -4.90% | 50.77% | |
50 Neutral | $840.96M | -12.43 | -133.66% | ― | -4.62% | ― | |
39 Underperform | $354.57M | -3.61 | -167.33% | ― | -64.01% | 26.70% |
* Consumer Cyclical Sector Average
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Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.