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Aterian, Inc. (ATER)
:ATER
US Market

Aterian (ATER) AI Stock Analysis

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Aterian

(NASDAQ:ATER)

Rating:49Neutral
Price Target:
$1.50
▼(-9.64%Downside)
Aterian's overall stock score reflects significant financial challenges and valuation concerns, with mixed technical indicators. While strategic initiatives are underway to address these issues, the current financial and operational landscape presents substantial risks. The company's commitment to cost reduction and diversification could support future improvements, yet immediate concerns dominate the outlook.
Positive Factors
Financial Performance
ATER reached EBITDA breakeven a quarter ahead of plan.
Product Expansion
Plans to expand its omnichannel footprint hold promise with ATER poised to launch on Target's Target Plus marketplace and other brick & mortar stores possible.
Negative Factors
Consumer Environment
The general consumer environment looks uncertain as inflation could re-emerge and interest rates could be stickier than anticipated.
Market Competition
The consumer environment is still difficult and the Amazon Marketplace is highly competitive.
Tariffs and Sourcing
Higher tariffs look highly likely and ATER sources the large majority of its product from China.

Aterian (ATER) vs. SPDR S&P 500 ETF (SPY)

Aterian Business Overview & Revenue Model

Company DescriptionAterian, Inc. (ATER) is a technology-enabled consumer products company that leverages proprietary software and data analytics to drive the development, marketing, and sale of a diverse range of consumer goods. Operating in sectors such as home and kitchen appliances, health and wellness, beauty, and electronics, Aterian's core strategy revolves around its e-commerce platform and direct-to-consumer sales model, allowing it to swiftly respond to market trends and consumer demands.
How the Company Makes MoneyAterian makes money primarily through the sale of consumer products across various categories, facilitated by its e-commerce platform and proprietary software technology, which optimizes product development and marketing strategies. The company generates revenue by selling products directly to consumers via online marketplaces like Amazon, as well as through its own websites. Key revenue streams include sales of home and kitchen appliances, personal care products, and electronics. Additionally, Aterian benefits from data-driven insights that enhance its product offerings and marketing efficiency, contributing to its earnings. The company's strategic acquisitions and partnerships in the consumer goods sector further bolster its revenue potential.

Aterian Earnings Call Summary

Earnings Call Date:May 14, 2025
(Q1-2025)
|
% Change Since: -21.33%|
Next Earnings Date:Aug 11, 2025
Earnings Call Sentiment Neutral
The earnings call presented a mixed picture, with significant challenges from tariffs and revenue declines but also proactive strategic shifts in cost reduction and product diversification. The company is committed to long-term growth and has taken decisive steps to mitigate near-term challenges.
Q1-2025 Updates
Positive Updates
Cost Reduction Initiatives
The company announced a fixed cost reduction initiative targeting $5 million to $6 million in annualized savings, with most savings coming from headcount reductions.
Shift in Manufacturing Strategy
Aterian is accelerating its plan to reshore and diversify manufacturing, with a goal to produce more than 30% of its goods outside China by the end of 2025.
Product Diversification
The company plans to deepen its expansion into consumable products which are predominantly exempt from tariffs, with new product launches expected in late Q3 2025.
Improvement in Operating Loss
Operating loss for Q1 2025 narrowed to $3.7 million from a loss of $5.3 million in the year-ago quarter, an improvement of approximately 30%.
Negative Updates
Revenue Decline
Net revenue for the first quarter of 2025 declined 24% to $15.4 million from $20.2 million in Q1 2024.
Impact of Tariffs
Tariffs on Chinese imports significantly impacted the company, with rates peaking at 145% before settling at 30%, causing ongoing volatility and uncertainty.
Withdrawal of Guidance
Due to current volatility and uncertainty, Aterian has withdrawn its previously issued 2025 outlook as well as its three-year CAGR objective.
Gross Margin Decrease
Overall gross margin for Q1 2025 decreased to 61.4% from 65.1% in the year-ago quarter, primarily due to product mix changes.
Company Guidance
During Aterian Inc.'s Q1 2025 earnings call, the company provided guidance reflecting the impact of recent macroeconomic changes, particularly the global trade policy shifts. The fiscal quarter saw a decline in net revenue to $15.4 million from $20.2 million in Q1 2024, attributed to SKU rationalization and reduced Amazon traffic. The adjusted EBITDA loss slightly improved to $2.5 million from $2.6 million. In response to increased tariffs, Aterian plans to accelerate its manufacturing diversification, with a target to produce over 30% of goods in China by the end of 2025, down from the previous target of below 40% by the second half of 2026. The company is also advancing into consumables, implementing strategic price increases, and initiating a cost reduction plan targeting $5 million to $6 million in annualized savings. Despite challenges, Aterian expects to navigate 2025 without raising equity capital, although it withdrew its previous financial guidance due to ongoing volatility.

Aterian Financial Statement Overview

Summary
Aterian faces significant profitability challenges with declining revenues and negative net profit margins. While cash flow shows improvement, consistent net losses and negative margins indicate operational inefficiencies. A stable balance sheet with manageable debt is a positive aspect, but overall financial health is compromised by persistent losses.
Income Statement
45
Neutral
The company has faced declining revenues over recent years, with a significant drop from 2019 to 2024. Gross profit margin stands at 62.0% for 2024, indicating a strong ability to convert revenue into gross profit, yet the net profit margin is deeply negative at -12.0%, reflecting continued net losses. EBIT and EBITDA margins are also negative, suggesting operating challenges. Overall, profitability remains a significant concern.
Balance Sheet
55
Neutral
Aterian's balance sheet shows a manageable debt-to-equity ratio of 0.25 in 2024, indicating a moderate level of debt relative to equity. Stockholders' equity has decreased from 2021, but the company maintains a positive equity ratio of 60.6%, suggesting reasonable financial stability. The return on equity is negative due to losses, pointing to inefficiencies in generating returns on shareholder investment.
Cash Flow
50
Neutral
The cash flow statement shows improvement with positive free cash flow of $2.12 million in 2024, a turnaround from negative flows in previous years. Operating cash flow is positive, yet the ratio of operating cash flow to net income indicates a challenge in converting earnings into cash. Free cash flow to net income is also negative, reflecting underlying profitability issues.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue94.19M99.05M142.57M221.17M247.77M185.70M
Gross Profit57.75M61.49M70.28M105.52M121.86M84.75M
EBITDA-8.00M-9.00M-69.42M-186.45M-214.92M-57.49M
Net Income-10.60M-11.86M-74.56M-196.29M-234.72M-63.13M
Balance Sheet
Total Assets49.82M49.54M61.87M156.44M312.09M157.45M
Cash, Cash Equivalents and Short-Term Investments14.34M18.00M20.02M43.57M30.32M26.72M
Total Debt7.98M7.41M12.15M22.75M40.42M86.50M
Total Liabilities22.78M19.52M25.84M54.49M86.56M134.07M
Stockholders Equity27.04M30.02M36.03M101.95M225.53M23.38M
Cash Flow
Free Cash Flow-1.70M2.12M-13.51M-17.56M-42.00M5.01M
Operating Cash Flow-1.70M2.17M-13.39M-17.48M-41.97M5.10M
Investing Cash Flow-6.00K-242.00K-244.00K-677.00K-44.91M-39.05M
Financing Cash Flow-2.28M-4.91M-11.11M27.00M95.57M32.32M

Aterian Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price1.66
Price Trends
50DMA
1.67
Negative
100DMA
1.89
Negative
200DMA
2.27
Negative
Market Momentum
MACD
-0.03
Negative
RSI
55.44
Neutral
STOCH
81.71
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ATER, the sentiment is Neutral. The current price of 1.66 is above the 20-day moving average (MA) of 1.44, below the 50-day MA of 1.67, and below the 200-day MA of 2.27, indicating a neutral trend. The MACD of -0.03 indicates Negative momentum. The RSI at 55.44 is Neutral, neither overbought nor oversold. The STOCH value of 81.71 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for ATER.

Aterian Risk Analysis

Aterian disclosed 26 risk factors in its most recent earnings report. Aterian reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Aterian Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
60
Neutral
€6.15B13.450.40%4.17%4.45%-35.15%
49
Neutral
$16.09M-35.33%-26.36%82.23%
48
Neutral
$81.94M-199.78%-10.41%53.85%
NTNTZ
45
Neutral
$41.36M-25.01%-2.91%3.98%
44
Neutral
$95.80M-237.51%-27.44%-2.92%
42
Neutral
$19.19M-131.84%-12.63%61.30%
NCNCL
42
Neutral
$16.23M-298.04%47.13%-49.61%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ATER
Aterian
1.62
-0.92
-36.22%
IRBT
iRobot
3.24
-5.61
-63.39%
NTZ
Natuzzi SPA
3.76
-1.19
-24.04%
PRPL
Purple Innovation
0.71
-0.39
-35.45%
NVFY
Nova Lifestyle
1.40
-0.24
-14.63%
NCL
Northann Corp.
0.17
-0.07
-29.17%

Aterian Corporate Events

Executive/Board ChangesShareholder Meetings
Aterian Board Member Sarah Liebel to Retire
Neutral
Jun 25, 2025

On June 24, 2025, Sarah Liebel informed Aterian Inc. that she will not seek reelection at the company’s 2025 Annual Meeting of Stockholders and will retire from the Board following the meeting. Her decision is due to personal reasons related to increased responsibilities in her current professional role and is not due to any disagreements with the company.

The most recent analyst rating on (ATER) stock is a Buy with a $4.00 price target. To see the full list of analyst forecasts on Aterian stock, see the ATER Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Aterian Announces Workforce Reduction and Cost Optimization Plan
Negative
May 14, 2025

On May 14, 2025, Aterian announced a fixed cost reduction plan, including a workforce reduction affecting around 20 employees, expected to be completed by the end of Q3 2025. The plan anticipates restructuring charges of approximately $2.3 million, primarily for severance, with payments extending through Q2 2026. Additionally, Aterian reported its Q1 2025 financial results, highlighting a net revenue decrease to $15.4 million from $20.2 million due to SKU rationalization and changes in Amazon’s affiliate market program. Despite these challenges, the company is implementing a cost optimization plan to save $5-$6 million annually and mitigate tariff impacts, aiming to enhance its business model by diversifying manufacturing and expanding into US-made consumables.

The most recent analyst rating on (ATER) stock is a Buy with a $4.00 price target. To see the full list of analyst forecasts on Aterian stock, see the ATER Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jun 25, 2025