AcquisitionsSalesforce announced the intent to acquire data security vendor Own Company for $1.9 billion, which is expected to benefit Salesforce's GenAI strategy, especially in data security, backup, recovery, and discovery.
AI And InnovationSalesforce officially introduced Agentforce, described as 'a groundbreaking suite of autonomous AI agents that augment employees and handle tasks in service, sales, marketing, and commerce, driving unprecedented efficiency and customer satisfaction.'
Strategic PartnershipsSalesforce and Workday joined forces through the formation of a strategic partnership designed to 'deliver a personalized, AI-powered assistant for employee service use cases such as onboarding, health benefits, and career development within Salesforce and Workday.'