Digital Sales and Technology Advancements
Digital sales grew approximately 15% in 2024, with over 50% of system sales through digital channels. Introduction of 'Byte by Yum!' technology platform to enhance consumer experience and streamline operations.
Taco Bell and KFC Performance
Taco Bell US delivered a strong year with a 6% increase in system sales, outperforming the industry. KFC International saw a 14% core operating profit growth in Q4.
Record Unit Openings
Opened over 1,800 new units in Q4 and more than 4,500 for the year, with KFC leading with nearly 2,900 new units in 2024.
Core Operating Profit Growth
Full year core operating profit growth of 8%, despite challenging industry conditions.
Habit Burger Operational Improvements
Same-store sales trends improved in Q4 with labor expense reduced by 150 basis points, leading to a restaurant-level margin of 10%.