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CINEPLEX Inc (TSE:CGX)
:CGX
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Cineplex (CGX) AI Stock Analysis

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TSE:CGX

Cineplex

(OTC:CGX)

Rating:51Neutral
Price Target:
C$11.00
▲(3.97% Upside)
Cineplex's overall stock score is driven by a positive earnings call that highlights recovery and growth, despite financial challenges such as high leverage and negative profitability. Technical indicators suggest neutral momentum, while valuation remains a concern due to negative earnings.
Positive Factors
Cost Savings
Cineplex initiated a restructuring program with an annualized savings target of ~$10mm.
Market Position
Cineplex is the dominant motion picture exhibitor in Canada with over three-quarters of the box office share.
Revenues
Q2 revenues were 1% ahead of expectations.
Negative Factors
Box Office Performance
Q3 box office momentum will slow as the volume of premium releases decelerate against tough comps.
Film Supply
Film supply remains well below pre-pandemic levels, but trends should improve over the medium-term.
Stock Recommendation
The recommendation has been lowered to HOLD from BUY due to limited upside to the target and sluggish returns in Media.

Cineplex (CGX) vs. iShares MSCI Canada ETF (EWC)

Cineplex Business Overview & Revenue Model

Company DescriptionCineplex Inc., together with its subsidiaries, operates as an entertainment and media company in Canada and internationally. It operates through four segments: Film Entertainment and Content, Media, Amusement and Leisure, and Location-Based Entertainment. The company engages in theatre exhibition and theatre food service activities. It also provides alternative programming service; rents and sells movies in digital form; and operates cineplex.com, an entertainment site that offers streaming video, movie information, showtimes and ability to buy tickets online, entertainment news, and box office reports, as well as advertising and digital commerce opportunities. In addition, the company offers Cineplex mobile app for various devices; incorporates advertising mediums related to theatre exhibition, and digital place-based media that provides digital signage solutions; and designs, installs, maintains, and operates digital signage networks in various verticals, including digital out of home, quick service restaurants, financial institutions, and retailers. Further, it distributes and operates amusement, gaming, and vending equipment; and operates social entertainment destinations featuring gaming, entertainment, and dining under The Rec Room and Playdium names. As of December 31, 2021, the company owned, leased, or had interest in 1,652 screens in 160 theatres, as well as 13 location-based entertainment venues in 6 provinces. Cineplex Inc. was founded in 1912 and is headquartered in Toronto, Canada.
How the Company Makes MoneyCineplex generates revenue through multiple streams. The primary source is ticket sales from its movie theaters, which account for a significant portion of its earnings. Additionally, the company earns substantial income from concessions, including popcorn, beverages, and other snacks sold at its venues. Advertising revenue also plays a crucial role, as Cineplex operates cinema advertising through its Cineplex Media division, which sells advertising space before films and during intermissions. Furthermore, Cineplex has ventured into digital media and gaming, contributing additional revenue through its Cineplex Digital Media and gaming arcade offerings. Strategic partnerships with film studios and brands enhance its content offerings and promotional activities, further bolstering its revenue streams.

Cineplex Earnings Call Summary

Earnings Call Date:Aug 12, 2025
(Q2-2025)
|
% Change Since: 2.42%|
Next Earnings Date:Nov 06, 2025
Earnings Call Sentiment Positive
The earnings call presented a strong recovery in box office revenues and growth in CineClub memberships and media revenues. However, there were challenges such as a same-store revenue decline in LBE and a restructuring charge. The overall sentiment leans positive due to significant revenue growth and strategic achievements.
Q2-2025 Updates
Positive Updates
Record Box Office Revenue
Q2 2025 box office revenue reached $158.5 million, a 38% increase from the prior year, with attendance growing by nearly 33% to 11.6 million guests.
CineClub Membership Growth
CineClub surpassed 200,000 members, growing by 10.3% year-to-date, with over 20% of new members opting for the annual plan.
Media Revenue Growth
Cinema media revenue grew 4% year-over-year despite a soft advertising market, driven by strong showtime performance.
Location-Based Entertainment Revenue Increase
LBE revenue grew 13% year-over-year to $33.2 million, with adjusted store level EBITDAaL nearly 22%.
Digital Media Expansion
Cineplex Digital Media signed a 10-year agreement with the North Carolina Education Lottery to deploy digital signage across more than 1,500 locations.
Negative Updates
Same-Store Revenue Decline in LBE
Same-store revenue in Q2 declined 4.4% compared to the prior year, with an anticipated year-over-year same-store revenue decline in the range of 3% to 5% for 2025.
Restructuring and Associated Costs
A $2.9 million restructuring charge was recorded related to organizational changes, with expected annualized savings of approximately $10 million.
Uncertain Advertising Environment
Cinema media growth was achieved despite a challenging advertising environment, indicating potential future risks.
Company Guidance
During the Cineplex Q2 2025 earnings call, the company reported promising growth and recovery metrics, marking a strong rebound from previous quarters. Box office revenues surpassed $50 million each month, totaling $158.5 million for Q2, a 38% increase from the prior year, driven by increased attendance of 11.6 million guests, up nearly 33%. Cineplex also achieved record highs in Box Office per Patron at $13.68 and Concession per Patron at $10.04. Premium format revenues constituted 46.2% of the box office, indicating a growing demand for high-quality experiences. The CineClub program expanded to over 200,000 members, contributing significantly to revenue and engagement. Media revenue grew 9.1% year-over-year, while location-based entertainment revenue saw a 13% increase to $33.2 million. The company maintained a strong liquidity position with $42.1 million in cash and an undrawn $100 million credit facility. Despite economic challenges, Cineplex's diverse film slate and strategic initiatives are expected to sustain momentum into the year's second half.

Cineplex Financial Statement Overview

Summary
Cineplex faces financial challenges with negative profit margins and high leverage. Despite operational efficiency indicated by a strong EBITDA margin and positive cash flow from operations, the negative equity and reliance on debt pose significant risks.
Income Statement
61
Positive
Cineplex's income statement shows mixed performance. The TTM (Trailing-Twelve-Months) gross profit margin is healthy at 61.21%, but the net profit margin is negative at -6.11% due to a net loss. Revenue growth has been volatile, with a decline in recent periods, indicating challenges in maintaining sales momentum. EBITDA margin is relatively strong at 16.48%, suggesting operational efficiency despite bottom-line losses.
Balance Sheet
45
Neutral
The balance sheet indicates financial stress. The negative equity of $74.14 million reflects a highly leveraged position, with a debt-to-equity ratio being undefined due to negative equity. Return on Equity (ROE) is also not calculable for the same reason. The equity ratio is negative, highlighting significant dependence on debt financing, which poses a risk in periods of financial instability.
Cash Flow
55
Neutral
Cash flow analysis shows some positive signs with a positive free cash flow and an operating cash flow to net income ratio of -1.26, indicating operational cash generation despite net losses. However, free cash flow growth has been inconsistent, and financing cash flow is negative, suggesting repayment of debt or reduction in financing activities.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.38B1.33B1.39B1.10B656.67M418.26M
Gross Profit817.65M891.71M926.91M724.29M439.81M280.42M
EBITDA246.98M186.50M320.15M294.67M93.63M-350.57M
Net Income-60.22M-37.68M167.16M113.00K-248.72M-628.95M
Balance Sheet
Total Assets2.21B2.29B2.27B2.15B2.11B2.33B
Cash, Cash Equivalents and Short-Term Investments42.06M83.87M36.67M34.67M26.94M16.25M
Total Debt1.87B1.84B1.90B1.93B1.84B1.90B
Total Liabilities2.29B2.33B2.31B2.36B2.33B2.31B
Stockholders Equity-75.59M-39.70M-39.44M-211.81M-219.72M24.23M
Cash Flow
Free Cash Flow83.57M79.66M145.68M32.93M28.18M-188.73M
Operating Cash Flow155.25M162.01M209.13M107.15M61.00M-106.31M
Investing Cash Flow-64.67M69.94M-72.94M-55.75M40.45M26.71M
Financing Cash Flow-105.15M-185.10M-134.34M-43.35M-91.13M71.62M

Cineplex Technical Analysis

Technical Analysis Sentiment
Negative
Last Price10.58
Price Trends
50DMA
11.15
Negative
100DMA
10.63
Negative
200DMA
10.83
Negative
Market Momentum
MACD
-0.16
Negative
RSI
41.74
Neutral
STOCH
67.13
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TSE:CGX, the sentiment is Negative. The current price of 10.58 is below the 20-day moving average (MA) of 10.78, below the 50-day MA of 11.15, and below the 200-day MA of 10.83, indicating a bearish trend. The MACD of -0.16 indicates Negative momentum. The RSI at 41.74 is Neutral, neither overbought nor oversold. The STOCH value of 67.13 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for TSE:CGX.

Cineplex Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
60
Neutral
$42.79B1.96-13.01%4.01%1.89%-41.77%
51
Neutral
C$681.35M94.91%15.67%-1396.85%
$13.65M
$269.36M-3581.90%
73
Outperform
C$669.16M15.5217.21%2.87%10.68%
70
Outperform
C$669.16M14.6317.21%3.04%10.68%
57
Neutral
C$565.84M6.3610.54%6.29%-0.87%9.49%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TSE:CGX
Cineplex
10.58
-0.08
-0.75%
CJREF
Corus Entertainment
0.07
-0.04
-36.36%
WLDBF
WildBrain
1.38
0.42
43.75%
TSE:CGO
Cogeco Inc. SV
58.48
6.20
11.86%
TSE:RAY.A
Stingray Digit SV
9.84
2.18
28.46%
TSE:RAY.B
Stingray Dgt Vary SV
10.47
2.88
37.94%

Cineplex Corporate Events

Business Operations and StrategyFinancial Disclosures
Cineplex Achieves Record Revenue Growth in Q2 2025
Positive
Aug 12, 2025

Cineplex reported a strong second quarter in 2025, with a 30.5% increase in total revenues to $361.8 million and a significant rise in theatre attendance by 32.7% compared to the previous year. The company set records in box office and concession revenues per patron, driven by premium experiences that accounted for 46.2% of total box office revenue. Despite broader market challenges, Cineplex’s media and digital media segments showed growth, with digital media revenues increasing by 17.8%. The company’s location-based entertainment segment also saw a 13% revenue increase due to new locations. This performance positions Cineplex for continued growth and value delivery to shareholders.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$12.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Financial Disclosures
Cineplex Inc. to Release Q2 2025 Financial Results and Host Webcast
Neutral
Jul 14, 2025

Cineplex Inc. announced it will release its second quarter 2025 financial results on August 12, 2025, followed by an earnings webcast hosted by CEO Ellis Jacob and CFO Gord Nelson. This announcement is significant for investors and stakeholders as it provides insights into the company’s financial performance and strategic direction, potentially impacting its market position and future operations.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$12.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Financial Disclosures
Cineplex Achieves Strong Q2 Box Office Performance
Positive
Jul 10, 2025

Cineplex reported strong box office revenues of $51.8 million for June 2025, marking a standout second quarter with revenues exceeding $50 million each month for the first time since 2019. This growth was driven by a robust film slate and high consumer demand for premium formats, with notable performances from films like ‘How to Train Your Dragon’ and ‘F1: The Movie’. Looking forward, Cineplex anticipates continued momentum in Q3 with upcoming releases such as ‘Jurassic World: Rebirth’ and ‘Superman’.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$12.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Executive/Board Changes
Cineplex CEO Ellis Jacob to Retire at Year-End 2026
Neutral
Jun 27, 2025

Cineplex announced that its long-time President and CEO, Ellis Jacob, will retire at the end of 2026. Jacob will continue to lead the company during the transition to new leadership. His leadership has been instrumental in building Cineplex into a top-tier entertainment company, and his departure marks a significant transition for the company. The board expressed gratitude for his contributions, and Jacob expressed pride in the company’s achievements and confidence in its future.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$12.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Cineplex Reports Strong Box Office Revenues for May 2025
Positive
Jun 10, 2025

Cineplex reported strong box office revenues of $55.3 million for May 2025, continuing the momentum from a record-breaking April. The success was driven by standout performances from films like Final Destination: Bloodlines, Lilo & Stitch, and Mission: Impossible – the Final Reckoning. The diverse film offerings have bolstered Cineplex’s position in the market, and the company anticipates continued strong performance with upcoming releases in June. This robust performance underscores Cineplex’s strategic positioning to meet sustained demand in the entertainment industry.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$12.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Shareholder MeetingsBusiness Operations and Strategy
Cineplex Shareholders Approve All 2025 Meeting Proposals
Positive
May 21, 2025

Cineplex announced that all items of business at its 2025 Annual and Special Meeting of Shareholders were approved, including the election of directors, appointment of auditors, and an increase in shares for its Omnibus Equity Incentive Plan. These approvals reflect shareholder confidence and support for Cineplex’s strategic direction, potentially strengthening its position in the entertainment industry and impacting stakeholders positively.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$12.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 20, 2025