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Cineplex (TSE:CGX)
TSX:CGX
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Cineplex (CGX) AI Stock Analysis

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TSE:CGX

Cineplex

(TSX:CGX)

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Neutral 51 (OpenAI - 4o)
Rating:51Neutral
Price Target:
C$12.50
▼(-0.48% Downside)
Cineplex's overall stock score reflects a mix of financial challenges and positive market momentum. The most significant factors are the financial instability due to high leverage and negative equity, offset by positive technical indicators and strategic moves highlighted in the earnings call. Valuation remains a concern due to negative earnings.
Positive Factors
Premium Experiences Revenue
The strong contribution from premium experiences indicates a successful strategy in attracting higher spending per customer, which can enhance long-term revenue stability.
Location-Based Entertainment Growth
Growth in LBE revenue suggests diversification beyond traditional cinema, providing resilience against fluctuations in movie attendance.
Strategic Asset Sale
The sale of non-core assets to reduce debt and fund buybacks reflects prudent financial management, potentially improving financial health.
Negative Factors
Attendance Decline
A decline in attendance can pressure revenue and profitability, highlighting the challenge of maintaining customer engagement in a competitive market.
Revenue Decrease
A decrease in total revenue indicates potential difficulties in sustaining growth, which may affect long-term financial performance.
High Financial Leverage
High leverage with negative equity poses risks to financial stability, limiting flexibility in capital allocation and investment opportunities.

Cineplex (CGX) vs. iShares MSCI Canada ETF (EWC)

Cineplex Business Overview & Revenue Model

Company DescriptionCineplex Inc., together with its subsidiaries, operates as an entertainment and media company in Canada and internationally. It operates through four segments: Film Entertainment and Content, Media, Amusement and Leisure, and Location-Based Entertainment. The company engages in theatre exhibition and theatre food service activities. It also provides alternative programming service; rents and sells movies in digital form; and operates cineplex.com, an entertainment site that offers streaming video, movie information, showtimes and ability to buy tickets online, entertainment news, and box office reports, as well as advertising and digital commerce opportunities. In addition, the company offers Cineplex mobile app for various devices; incorporates advertising mediums related to theatre exhibition, and digital place-based media that provides digital signage solutions; and designs, installs, maintains, and operates digital signage networks in various verticals, including digital out of home, quick service restaurants, financial institutions, and retailers. Further, it distributes and operates amusement, gaming, and vending equipment; and operates social entertainment destinations featuring gaming, entertainment, and dining under The Rec Room and Playdium names. As of December 31, 2021, the company owned, leased, or had interest in 1,652 screens in 160 theatres, as well as 13 location-based entertainment venues in 6 provinces. Cineplex Inc. was founded in 1912 and is headquartered in Toronto, Canada.
How the Company Makes MoneyCineplex generates revenue through multiple streams. The primary source is ticket sales from its movie theaters, which account for a significant portion of its earnings. Additionally, the company earns substantial income from concessions, including popcorn, beverages, and other snacks sold at its venues. Advertising revenue also plays a crucial role, as Cineplex operates cinema advertising through its Cineplex Media division, which sells advertising space before films and during intermissions. Furthermore, Cineplex has ventured into digital media and gaming, contributing additional revenue through its Cineplex Digital Media and gaming arcade offerings. Strategic partnerships with film studios and brands enhance its content offerings and promotional activities, further bolstering its revenue streams.

Cineplex Earnings Call Summary

Earnings Call Date:Nov 06, 2025
(Q3-2025)
|
Next Earnings Date:Feb 05, 2026
Earnings Call Sentiment Neutral
The earnings call presented a mix of positive achievements and challenges. While there were notable successes in premium experiences, alternative content, and revenue growth in LBE and cinema media, these were offset by declines in attendance, total revenue, and margins in some segments. The strategic sale of Cineplex Digital Media highlights a focus on financial strengthening.
Q3-2025 Updates
Positive Updates
Premium Experiences Drive Revenue
Nearly 45% of the third quarter box office revenue came from premium experiences, with the top three grossing films generating over 60% of their box office performance from these formats.
Record-Breaking Alternative Content
Anime film Demon Slayer: Kimetsu no Yaiba Infinity Castle became the highest grossing foreign language film in history domestically and at Cineplex, reflecting a strategic win for the alternative content portfolio.
LBE Revenue Growth
Location-Based Entertainment (LBE) revenue reached a third quarter record of $34.6 million, up 11.3% year-over-year, driven by the addition of three new locations.
Cinema Media Revenue Increase
Cinema Media Q3 revenues increased by 6.1% to $19.2 million despite a decrease in attendance, driven by an increase in Showtime revenues.
Sale of Cineplex Digital Media
Cineplex announced the sale of Cineplex Digital Media for gross cash proceeds of $70 million, intended to strengthen the balance sheet and fund share buybacks and debt reduction.
Negative Updates
Attendance Decline
Attendance was down 9.1% compared to Q3 2024, primarily impacted by the prior year's exceptional performance of Deadpool and Wolverine.
Revenue Decrease
Total revenue for the quarter was $348.9 million, an 8.7% decrease from the prior year, with adjusted EBITDA also down compared to Q3 2024.
Concession Per Patron Decline
Concession per patron was $9.65, down 2%, influenced by Labor Day weekend promotions offering discounted tickets and popcorn.
Location-Based Entertainment Margin Decline
Same-store revenue for LBE declined 3.3%, and same-store location margins delivered 21%, down from previous levels due to macroeconomic headwinds.
Company Guidance
During the third quarter of 2025, Cineplex Inc. reported a mixed performance with several key metrics highlighted. The box office per patron reached $13.23, a slight increase of $0.04, while concession per patron was $9.65, reflecting a 2% decrease mainly due to a Labor Day promotion. Attendance saw a decline compared to the previous year, primarily affected by the prior year’s record-breaking performance of Deadpool and Wolverine. Despite this, the premium experience continued to gain traction, accounting for nearly 45% of the box office revenue. The location-based entertainment segment achieved a record revenue of $34.6 million, up 11.3% year-over-year. Meanwhile, cinema media revenues rose by 6.1% to $19.2 million, driven by increased demand for Showtime advertising. Cineplex also noted a strategic transaction with the sale of Cineplex Digital Media for $70 million, aiming to strengthen the balance sheet and fund potential share buybacks and debt reduction. Despite the challenges, the company expressed optimism about the upcoming fourth quarter, buoyed by a promising slate of film releases and consistent consumer demand for theatrical experiences.

Cineplex Financial Statement Overview

Summary
Cineplex faces financial challenges with negative profit margins and high leverage. Despite operational efficiency indicated by a strong EBITDA margin and positive cash flow from operations, the negative equity and reliance on debt pose significant risks.
Income Statement
Cineplex's income statement shows mixed performance. The TTM (Trailing-Twelve-Months) gross profit margin is healthy at 61.21%, but the net profit margin is negative at -6.11% due to a net loss. Revenue growth has been volatile, with a decline in recent periods, indicating challenges in maintaining sales momentum. EBITDA margin is relatively strong at 16.48%, suggesting operational efficiency despite bottom-line losses.
Balance Sheet
The balance sheet indicates financial stress. The negative equity of $74.14 million reflects a highly leveraged position, with a debt-to-equity ratio being undefined due to negative equity. Return on Equity (ROE) is also not calculable for the same reason. The equity ratio is negative, highlighting significant dependence on debt financing, which poses a risk in periods of financial instability.
Cash Flow
Cash flow analysis shows some positive signs with a positive free cash flow and an operating cash flow to net income ratio of -1.26, indicating operational cash generation despite net losses. However, free cash flow growth has been inconsistent, and financing cash flow is negative, suggesting repayment of debt or reduction in financing activities.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.38B1.33B1.39B1.10B656.67M418.26M
Gross Profit817.65M891.71M926.91M724.29M439.81M280.42M
EBITDA246.98M186.50M320.15M294.67M93.63M-350.57M
Net Income-60.22M-37.68M167.16M113.00K-248.72M-628.95M
Balance Sheet
Total Assets2.21B2.29B2.27B2.15B2.11B2.33B
Cash, Cash Equivalents and Short-Term Investments42.06M83.87M36.67M34.67M26.94M16.25M
Total Debt1.87B1.84B1.90B1.93B1.84B1.90B
Total Liabilities2.29B2.33B2.31B2.36B2.33B2.31B
Stockholders Equity-75.59M-39.70M-39.44M-211.81M-219.72M24.23M
Cash Flow
Free Cash Flow83.57M79.66M145.68M32.93M28.18M-188.73M
Operating Cash Flow155.25M162.01M209.13M107.15M61.00M-106.31M
Investing Cash Flow-64.67M69.94M-72.94M-55.75M40.45M26.71M
Financing Cash Flow-105.15M-185.10M-134.34M-43.35M-91.13M71.62M

Cineplex Technical Analysis

Technical Analysis Sentiment
Positive
Last Price12.56
Price Trends
50DMA
12.00
Positive
100DMA
11.56
Positive
200DMA
10.95
Positive
Market Momentum
MACD
0.22
Negative
RSI
60.19
Neutral
STOCH
66.31
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TSE:CGX, the sentiment is Positive. The current price of 12.56 is above the 20-day moving average (MA) of 12.12, above the 50-day MA of 12.00, and above the 200-day MA of 10.95, indicating a bullish trend. The MACD of 0.22 indicates Negative momentum. The RSI at 60.19 is Neutral, neither overbought nor oversold. The STOCH value of 66.31 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for TSE:CGX.

Cineplex Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
73
Outperform
C$776.33M16.6017.21%2.68%10.68%
73
Outperform
C$776.33M16.9217.21%2.66%10.68%
64
Neutral
C$572.88M6.6410.16%6.13%-2.14%4.40%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
51
Neutral
$786.66M-13.0815.67%-1396.85%
47
Neutral
$301.58M-3.7414.90%26.37%
41
Neutral
$7.98M-0.02-11.27%57.50%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TSE:CGX
Cineplex
12.56
2.26
21.94%
TSE:CJR.B
Corus Entertainment
0.04
-0.08
-66.67%
TSE:WILD
WildBrain
1.45
0.37
34.26%
TSE:CGO
Cogeco Inc. SV
60.16
2.38
4.12%
TSE:RAY.A
Stingray Digit SV
11.29
3.66
47.97%
TSE:RAY.B
Stingray Dgt Vary SV
11.90
4.07
51.98%

Cineplex Corporate Events

Business Operations and StrategyExecutive/Board ChangesStock BuybackFinancial DisclosuresM&A Transactions
Cineplex Reports Q3 2025 Results and Board Appointment
Neutral
Nov 6, 2025

Cineplex Inc. reported its third-quarter financial results for 2025, showing a decline in adjusted EBITDAaL due to a 9.1% drop in attendance compared to the previous year. Despite this, premium experiences accounted for a substantial portion of box office revenue, and international films reached a record share. The company also announced the appointment of Kevin Johnson to its Board of Directors, highlighting his expertise in media and advertising as a strategic asset for advancing Cineplex’s priorities. The sale of Cineplex Digital Media is expected to enhance financial flexibility, allowing for strategic share repurchases and capital allocation towards corporate priorities.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$14.00 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Business Operations and StrategyM&A Transactions
Cineplex Sells Digital Media Division to Creative Realities for $70 Million
Positive
Oct 16, 2025

Cineplex Inc. has announced the sale of its digital place-based media division, Cineplex Digital Media (CDM), to Creative Realities Inc. for $70 million. This strategic divestment is expected to strengthen Cineplex’s balance sheet, allowing for share buybacks, debt reduction, and other corporate purposes. Cineplex will retain an exclusive advertising sales agency relationship with CDM for digital-out-of-home networks in Canada, ensuring continued influence in this sector. The transaction, which is subject to regulatory approvals, highlights Cineplex’s focus on unlocking shareholder value and optimizing its operations.

The most recent analyst rating on (TSE:CGX) stock is a Hold with a C$11.00 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Business Operations and StrategyM&A Transactions
Cineplex Sells Digital Media Division to Creative Realities for $70 Million
Positive
Oct 16, 2025

Cineplex Inc. has announced the sale of its digital place-based media division, Cineplex Digital Media (CDM), to Creative Realities Inc. for $70 million. This strategic move is expected to strengthen Cineplex’s balance sheet, allowing for share buybacks, debt reduction, and other corporate purposes. Cineplex will retain its role as the exclusive advertising sales agent for CDM’s digital-out-of-home networks in Canada, ensuring continued involvement in this sector. The transaction, pending regulatory approvals, highlights Cineplex’s strategy to unlock shareholder value and maintain its market position.

The most recent analyst rating on (TSE:CGX) stock is a Hold with a C$11.00 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Financial Disclosures
Cineplex to Release Q3 2025 Financial Results and Host Webcast
Neutral
Oct 10, 2025

Cineplex Inc. announced it will release its third quarter 2025 financial results on November 6, 2025, followed by an earnings webcast hosted by its CEO and CFO. This announcement is significant for stakeholders as it provides insights into the company’s financial health and strategic direction, potentially impacting its market positioning and investor confidence.

The most recent analyst rating on (TSE:CGX) stock is a Hold with a C$11.00 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Cineplex’s September Box Office Surges with Record-Breaking Releases
Positive
Oct 9, 2025

Cineplex reported September 2025 box office revenues of $37.7 million, marking a 107% increase compared to the same month in 2024. The month saw significant milestones with ‘The Conjuring: Last Rites’ achieving the third-largest opening for a horror film and ‘Demon Slayer: Kimetsu no Yaiba – The Movie: Infinity Castle’ becoming the second highest-grossing foreign-language film in Cineplex’s history. These successes highlight the demand for diverse film content and reinforce Cineplex’s commitment to offering varied entertainment experiences. The strong performance in September and the successful launch of Taylor Swift’s event signal a promising start to the fourth quarter, emphasizing Cineplex’s focus on delivering memorable experiences to Canadian audiences.

The most recent analyst rating on (TSE:CGX) stock is a Hold with a C$11.00 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Cineplex Achieves Milestones with September Box Office Success
Positive
Oct 9, 2025

Cineplex reported box office revenues of $37.7 million for September 2025, highlighting a 107% increase compared to September 2024. The month saw significant milestones with ‘The Conjuring: Last Rites’ achieving the third-largest opening for a horror film and ‘Demon Slayer: Kimetsu no Yaiba – The Movie: Infinity Castle’ becoming the highest-grossing entry in its franchise. These successes underscore the demand for diverse content and reinforce Cineplex’s commitment to delivering varied films to Canadian audiences, positioning the company for a strong fourth quarter.

The most recent analyst rating on (TSE:CGX) stock is a Hold with a C$11.00 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Cineplex Inc. Reports Strong Q2 2025 Recovery
Sep 1, 2025

Cineplex Inc. recently held its earnings call, revealing a generally positive sentiment driven by significant revenue growth and strategic achievements. The company showcased a strong recovery in box office revenues and growth in CineClub memberships and media revenues, despite facing challenges such as a decline in same-store revenue in location-based entertainment (LBE) and a restructuring charge.

Cineplex Inc. Reports Mixed Q2 2025 Financial Results
Aug 13, 2025

Cineplex Inc., one of Canada’s largest entertainment organizations, operates theatres and location-based entertainment venues across the country, along with businesses in cinema media and digital place-based media. In its latest earnings report, Cineplex Inc. revealed a mixed financial performance for the second quarter of 2025. The company reported a net loss of $2.2 million from continuing operations, a significant improvement from the $21.3 million loss in the same period last year. Despite the loss, revenues showed a positive trend, with total revenues increasing to $361.8 million from $277.3 million in the previous year. Key financial metrics highlighted in the report include a rise in box office revenues to $158.5 million and food service revenues to $130.4 million, indicating a recovery in consumer demand. However, the company continues to face challenges with a shareholders’ deficit of $75.6 million and total liabilities of $2.3 billion. Looking ahead, Cineplex Inc. remains focused on navigating the evolving entertainment landscape, with management optimistic about leveraging its diverse portfolio to drive future growth.

Business Operations and StrategyFinancial Disclosures
Cineplex Achieves Record Revenue Growth in Q2 2025
Positive
Aug 12, 2025

Cineplex reported a strong second quarter in 2025, with a 30.5% increase in total revenues to $361.8 million and a significant rise in theatre attendance by 32.7% compared to the previous year. The company set records in box office and concession revenues per patron, driven by premium experiences that accounted for 46.2% of total box office revenue. Despite broader market challenges, Cineplex’s media and digital media segments showed growth, with digital media revenues increasing by 17.8%. The company’s location-based entertainment segment also saw a 13% revenue increase due to new locations. This performance positions Cineplex for continued growth and value delivery to shareholders.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$12.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 06, 2025