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Cineplex (TSE:CGX)
TSX:CGX

Cineplex (CGX) AI Stock Analysis

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TSE:CGX

Cineplex

(TSX:CGX)

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Neutral 43 (OpenAI - 5.2)
Rating:43Neutral
Price Target:
C$9.00
▼(-4.86% Downside)
Cineplex's overall stock score reflects significant financial and technical challenges. The company's high leverage and negative profitability metrics weigh heavily on its financial performance score. Technical analysis indicates bearish momentum, further impacting the score. Valuation concerns, with a negative P/E ratio, also contribute to the low score. While the earnings call provided some positive insights, such as growth in premium experiences, these are not enough to offset the broader challenges.
Positive Factors
Free Cash Flow Growth
Sustained 27.22% TTM free cash flow growth signals improving core cash generation. That durable cash inflow supports deleveraging, targeted capital expenditure, and strategic uses like buybacks or capex for premium formats, reducing refinancing dependence over the medium term.
Premium Format Mix
A near-45% share of box office from premium formats raises average ticket revenue and margins over time. This structural product mix gives Cineplex pricing power and resilience: fewer patrons can generate outsized revenue, supporting margin sustainability and investment in differentiated experiences.
Strategic Asset Sale
The $70M sale of Cineplex Digital Media is a structural balance-sheet action that immediately increases liquidity. Proceeds earmarked for debt reduction or buybacks materially improve financial flexibility, lower leverage, and reduce refinancing risk over the coming quarters.
Negative Factors
High Leverage & Negative Equity
A negative equity base and a debt-to-equity ratio of -24.71 indicate elevated leverage and weakened solvency. This structural capital weakness raises interest and covenant risks, constrains strategic investment capacity, and makes recovery dependent on sustained cash generation or asset monetization.
Negative Profitability & Revenue Decline
A persistent negative net margin and declining revenues point to structural profitability challenges. Even with healthy gross and EBITDA margins, bottom-line losses reduce retained earnings and slow deleveraging, limiting the company's ability to fund growth or absorb cyclical film revenue variability.
Attendance & LBE Margin Pressure
A 9.1% attendance drop and weaker LBE same-store revenue with compressed margins suggest structural demand variability and margin pressure in growth areas. Reduced foot traffic and softer LBE economics hinder revenue scalability and slow the pace at which Cineplex can restore profitability.

Cineplex (CGX) vs. iShares MSCI Canada ETF (EWC)

Cineplex Business Overview & Revenue Model

Company DescriptionCineplex Inc., together with its subsidiaries, operates as an entertainment and media company in Canada and internationally. It operates through four segments: Film Entertainment and Content, Media, Amusement and Leisure, and Location-Based Entertainment. The company engages in theatre exhibition and theatre food service activities. It also provides alternative programming service; rents and sells movies in digital form; and operates cineplex.com, an entertainment site that offers streaming video, movie information, showtimes and ability to buy tickets online, entertainment news, and box office reports, as well as advertising and digital commerce opportunities. In addition, the company offers Cineplex mobile app for various devices; incorporates advertising mediums related to theatre exhibition, and digital place-based media that provides digital signage solutions; and designs, installs, maintains, and operates digital signage networks in various verticals, including digital out of home, quick service restaurants, financial institutions, and retailers. Further, it distributes and operates amusement, gaming, and vending equipment; and operates social entertainment destinations featuring gaming, entertainment, and dining under The Rec Room and Playdium names. As of December 31, 2021, the company owned, leased, or had interest in 1,652 screens in 160 theatres, as well as 13 location-based entertainment venues in 6 provinces. Cineplex Inc. was founded in 1912 and is headquartered in Toronto, Canada.
How the Company Makes MoneyCineplex generates revenue through multiple key streams. The primary source is box office sales from ticket purchases for films showcased in its theaters. Additionally, the company earns substantial income from concession sales, which include snacks, beverages, and merchandise sold at its cinema locations. Cineplex also benefits from its loyalty program, Scene, which drives repeat customer visits and encourages spending. Other revenue sources include advertising sales through Cineplex's digital media platforms and partnerships with film studios for promotional events. Furthermore, the company has expanded its revenue model to include alternative entertainment offerings, such as live events and esports tournaments, which attract diverse audiences and contribute to overall earnings.

Cineplex Earnings Call Summary

Earnings Call Date:Nov 06, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Feb 11, 2026
Earnings Call Sentiment Neutral
The earnings call presented a mix of positive achievements and challenges. While there were notable successes in premium experiences, alternative content, and revenue growth in LBE and cinema media, these were offset by declines in attendance, total revenue, and margins in some segments. The strategic sale of Cineplex Digital Media highlights a focus on financial strengthening.
Q3-2025 Updates
Positive Updates
Premium Experiences Drive Revenue
Nearly 45% of the third quarter box office revenue came from premium experiences, with the top three grossing films generating over 60% of their box office performance from these formats.
Record-Breaking Alternative Content
Anime film Demon Slayer: Kimetsu no Yaiba Infinity Castle became the highest grossing foreign language film in history domestically and at Cineplex, reflecting a strategic win for the alternative content portfolio.
LBE Revenue Growth
Location-Based Entertainment (LBE) revenue reached a third quarter record of $34.6 million, up 11.3% year-over-year, driven by the addition of three new locations.
Cinema Media Revenue Increase
Cinema Media Q3 revenues increased by 6.1% to $19.2 million despite a decrease in attendance, driven by an increase in Showtime revenues.
Sale of Cineplex Digital Media
Cineplex announced the sale of Cineplex Digital Media for gross cash proceeds of $70 million, intended to strengthen the balance sheet and fund share buybacks and debt reduction.
Negative Updates
Attendance Decline
Attendance was down 9.1% compared to Q3 2024, primarily impacted by the prior year's exceptional performance of Deadpool and Wolverine.
Revenue Decrease
Total revenue for the quarter was $348.9 million, an 8.7% decrease from the prior year, with adjusted EBITDA also down compared to Q3 2024.
Concession Per Patron Decline
Concession per patron was $9.65, down 2%, influenced by Labor Day weekend promotions offering discounted tickets and popcorn.
Location-Based Entertainment Margin Decline
Same-store revenue for LBE declined 3.3%, and same-store location margins delivered 21%, down from previous levels due to macroeconomic headwinds.
Company Guidance
During the third quarter of 2025, Cineplex Inc. reported a mixed performance with several key metrics highlighted. The box office per patron reached $13.23, a slight increase of $0.04, while concession per patron was $9.65, reflecting a 2% decrease mainly due to a Labor Day promotion. Attendance saw a decline compared to the previous year, primarily affected by the prior year’s record-breaking performance of Deadpool and Wolverine. Despite this, the premium experience continued to gain traction, accounting for nearly 45% of the box office revenue. The location-based entertainment segment achieved a record revenue of $34.6 million, up 11.3% year-over-year. Meanwhile, cinema media revenues rose by 6.1% to $19.2 million, driven by increased demand for Showtime advertising. Cineplex also noted a strategic transaction with the sale of Cineplex Digital Media for $70 million, aiming to strengthen the balance sheet and fund potential share buybacks and debt reduction. Despite the challenges, the company expressed optimism about the upcoming fourth quarter, buoyed by a promising slate of film releases and consistent consumer demand for theatrical experiences.

Cineplex Financial Statement Overview

Summary
Cineplex faces challenges with profitability and high leverage, as indicated by negative net profit margins and a high debt-to-equity ratio. However, the company shows some operational efficiency and cash flow improvements. The entertainment industry context suggests potential for recovery, but financial stability remains a concern due to negative equity and reliance on debt.
Income Statement
45
Neutral
Cineplex's income statement shows a mixed performance. The TTM (Trailing-Twelve-Months) data reveals a negative net profit margin of -4.35%, indicating ongoing profitability challenges. The revenue growth rate is negative at -3.37%, suggesting a decline in sales. However, the company has managed to maintain a reasonable gross profit margin of 59.06% and an EBITDA margin of 17.84%, reflecting some operational efficiency. The EBIT margin is modest at 5.25%, showing limited earnings before interest and taxes.
Balance Sheet
30
Negative
Cineplex's balance sheet indicates significant financial leverage with a high debt-to-equity ratio of -24.71 in the TTM period, which is concerning. The negative stockholders' equity suggests financial instability. Return on equity is positive at 105.11%, but this is due to the negative equity base rather than strong performance. The equity ratio is negative, highlighting the company's reliance on debt financing.
Cash Flow
55
Neutral
The cash flow statement shows some positive trends. Free cash flow growth is strong at 27.22% in the TTM period, indicating improved cash generation. The operating cash flow to net income ratio is 0.32, suggesting that operating cash flows are covering net losses to some extent. The free cash flow to net income ratio is 0.54, showing that free cash flow is relatively healthy compared to net income.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.34B1.33B1.39B1.10B656.67M418.26M
Gross Profit753.19M891.71M926.91M724.29M439.81M280.42M
EBITDA265.42M186.50M321.96M294.67M93.63M-350.57M
Net Income-34.27M-37.68M167.16M113.00K-248.72M-628.95M
Balance Sheet
Total Assets2.17B2.29B2.27B2.15B2.11B2.33B
Cash, Cash Equivalents and Short-Term Investments38.65M83.87M36.67M34.67M26.94M16.25M
Total Debt1.81B1.84B1.90B1.93B1.84B1.90B
Total Liabilities2.24B2.33B2.31B2.36B2.33B2.31B
Stockholders Equity-72.88M-39.70M-39.44M-211.81M-219.72M24.23M
Cash Flow
Free Cash Flow106.31M79.66M145.68M32.93M28.18M-188.73M
Operating Cash Flow165.49M162.01M209.13M107.15M61.00M-106.31M
Investing Cash Flow-55.79M69.94M-72.94M-55.75M40.45M26.71M
Financing Cash Flow-102.98M-185.10M-134.34M-43.35M-91.13M71.62M

Cineplex Technical Analysis

Technical Analysis Sentiment
Negative
Last Price9.46
Price Trends
50DMA
10.81
Negative
100DMA
11.42
Negative
200DMA
11.19
Negative
Market Momentum
MACD
-0.35
Positive
RSI
23.91
Positive
STOCH
17.62
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TSE:CGX, the sentiment is Negative. The current price of 9.46 is below the 20-day moving average (MA) of 10.23, below the 50-day MA of 10.81, and below the 200-day MA of 11.19, indicating a bearish trend. The MACD of -0.35 indicates Positive momentum. The RSI at 23.91 is Positive, neither overbought nor oversold. The STOCH value of 17.62 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for TSE:CGX.

Cineplex Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
79
Outperform
C$1.11B21.2819.09%2.19%12.69%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
52
Neutral
C$2.09M-15.94-1.44%-7.90%93.35%
46
Neutral
C$885.65M-0.24-38.53%-59.51%-545.36%
43
Neutral
C$616.26M-17.5118.50%31.15%
41
Neutral
C$309.80M-2.8816.65%1.41%
40
Underperform
C$6.98M-0.02-11.27%57.50%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TSE:CGX
Cineplex
9.89
-0.90
-8.34%
TSE:CJR.B
Corus Entertainment
0.04
-0.06
-63.16%
TSE:WILD
WildBrain
1.33
-0.25
-15.82%
TSE:NTE
Network Media
0.11
0.03
37.50%
TSE:RAY.A
Stingray Digit SV
16.90
8.28
96.06%
TSE:BAMI
Blue Ant Media
6.93
-0.67
-8.82%

Cineplex Corporate Events

Business Operations and StrategyLegal Proceedings
Cineplex to Seek Supreme Court Appeal After Losing Online Booking Fee Case
Negative
Jan 23, 2026

Cineplex said the Federal Court of Appeal has upheld the Competition Tribunal’s September 2024 ruling over the company’s presentation of its online booking fee, including a $39 million administrative monetary penalty. The company stated it disagrees with the decision, maintains that its online booking fee has always been clearly and prominently disclosed in compliance with the law, and announced it will seek leave to appeal the case to the Supreme Court of Canada, extending a high-profile legal battle with potential financial and reputational implications for the theatre operator and its digital pricing practices.

The most recent analyst rating on (TSE:CGX) stock is a Hold with a C$11.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Financial Disclosures
Cineplex Sets February 11 Webcast for Fourth-Quarter and Year-End 2025 Results
Neutral
Jan 14, 2026

Cineplex Inc. will publish its fourth quarter and full-year 2025 financial results on February 11, 2026, followed by a webcast at 10:00 a.m. ET hosted by CEO Ellis Jacob and CFO Gord Nelson to review the company’s performance. The event, accessible via an online audio webcast with a subsequent archive, signals an upcoming update for investors and analysts on Cineplex’s operational and financial trajectory across its diversified entertainment and media platforms, with media invited to attend in listen-only mode.

The most recent analyst rating on (TSE:CGX) stock is a Hold with a C$11.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Cineplex Ends 2025 with Record December Driven by Premium and International Content
Positive
Jan 13, 2026

Cineplex reported December 2025 box office revenue of $67.0 million, surpassing the prior year’s December performance and bringing its fourth-quarter box office to 95% of 2024 levels. The company attributed the strong finish to a varied film slate led by Avatar: Fire and Ash, robust demand for premium formats that generated about 90% of that title’s box office, and solid contributions from family and animated releases such as Zootopia 2.

International and alternative content continued to underpin Cineplex’s strategy and market differentiation, with Hindi-language title Dhurandhar becoming the highest-grossing Hindi film ever in North America and generating over 30% of its regional box office through Cineplex locations. Additional momentum came from sold-out theatrical screenings of the Stranger Things series finale and strong December performances from Cineplex Pictures releases The Housemaid and Jujutsu Kaisen: Execution, reinforcing the company’s emphasis on premium, event-style experiences and diverse programming as it heads into 2026 with a robust slate of upcoming releases.

The most recent analyst rating on (TSE:CGX) stock is a Hold with a C$10.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Cineplex Reports Strong November Box Office and Anticipates Robust Q4 Finish
Positive
Dec 10, 2025

Cineplex reported box office revenues of $43.8 million for November 2025, with significant contributions from films like Predator: Badlands, Wicked: For Good, and Zootopia 2. Despite a slight decline compared to November 2024, the company saw strong audience engagement through its premium experiences. The upcoming release of Avatar: Fire and Ash and other anticipated films are expected to drive a strong finish to the fourth quarter, enhancing Cineplex’s market positioning and stakeholder value.

The most recent analyst rating on (TSE:CGX) stock is a Hold with a C$10.50 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Business Operations and StrategyM&A Transactions
Cineplex Sells Digital Media Division to Creative Realities
Positive
Nov 7, 2025

Cineplex has completed the sale of its digital place-based media division, Cineplex Digital Media, to Creative Realities, Inc. for $70 million. The transaction allows Cineplex to retain an exclusive advertising sales agency relationship for digital-out-of-home networks in Canada, potentially enhancing its market position and shareholder value.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$14.00 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Business Operations and StrategyExecutive/Board ChangesStock BuybackFinancial DisclosuresM&A Transactions
Cineplex Reports Q3 2025 Results and Board Appointment
Neutral
Nov 6, 2025

Cineplex Inc. reported its third-quarter financial results for 2025, showing a decline in adjusted EBITDAaL due to a 9.1% drop in attendance compared to the previous year. Despite this, premium experiences accounted for a substantial portion of box office revenue, and international films reached a record share. The company also announced the appointment of Kevin Johnson to its Board of Directors, highlighting his expertise in media and advertising as a strategic asset for advancing Cineplex’s priorities. The sale of Cineplex Digital Media is expected to enhance financial flexibility, allowing for strategic share repurchases and capital allocation towards corporate priorities.

The most recent analyst rating on (TSE:CGX) stock is a Buy with a C$14.00 price target. To see the full list of analyst forecasts on Cineplex stock, see the TSE:CGX Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 19, 2025