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Smith & Wesson Brands, Inc. (SWBI)
NASDAQ:SWBI
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Smith & Wesson Brands (SWBI) AI Stock Analysis

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SWBI

Smith & Wesson Brands

(NASDAQ:SWBI)

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Neutral 56 (OpenAI - 5.2)
Rating:56Neutral
Price Target:
$16.50
▲(11.11% Upside)
Action:Reiterated
Date:06/19/26
The score is held back primarily by weakened profitability versus prior-cycle peaks and inconsistent cash flow history despite a strong, low-leverage balance sheet. Technicals are supportive with the stock above major moving averages, but mixed momentum limits conviction. Valuation is a notable headwind due to the high P/E, while the latest earnings call adds modest support via upbeat guidance and improving near-term operational trends.
Positive Factors
Conservative balance sheet / low leverage
Zero reported debt in 2026 and historically low leverage give Smith & Wesson durable financial flexibility. This supports capital allocation for product development, dividends, opportunistic buybacks or further deleveraging and cushions the business through cyclical demand swings in the firearms market.
Negative Factors
Sharp margin compression vs 2021–2022 peaks
A structural fall in margins versus prior-cycle peaks signals weaker underlying earnings power. This may reflect permanent mix shifts, higher input/tariff costs, or reduced pricing leverage, constraining long-term ability to fund growth initiatives, return capital or rebuild prior ROE levels.
Read all positive and negative factors
Positive Factors
Negative Factors
Conservative balance sheet / low leverage
Zero reported debt in 2026 and historically low leverage give Smith & Wesson durable financial flexibility. This supports capital allocation for product development, dividends, opportunistic buybacks or further deleveraging and cushions the business through cyclical demand swings in the firearms market.
Read all positive factors

Smith & Wesson Brands Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Breaks down revenue across different business segments, highlighting which areas are driving growth and profitability, and where there might be opportunities or challenges.
Chart InsightsHandguns have re-emerged as the company’s primary growth and margin driver after pandemic volatility, powered by new-product adoption and ASP expansion—this concentration explains recent top‑line and profit momentum. Long guns remain a persistent weak spot, reducing product diversification and leaving results exposed to handgun cycles. Management’s upbeat sales/gross‑margin guide and production increases support near‑term upside, but channel stocking variability, tariff headwinds, rising operating expenses and modest cash versus remaining debt elevate execution risk if handgun demand cools.
Data provided by:The Fly

Smith & Wesson Brands (SWBI) vs. SPDR S&P 500 ETF (SPY)

Smith & Wesson Brands Business Overview & Revenue Model

Company Description
Smith & Wesson Brands, Inc. (SWBI) is a leading global enterprise engaged in the design, production, and worldwide sale of firearms. Their extensive product range features various handguns, including revolvers and semi-automatic pistols, along wit...
How the Company Makes Money
Smith & Wesson Brands primarily makes money by selling firearms—especially handguns (pistols and revolvers)—to a network of customers that typically includes wholesalers, distributors, and retailers who then sell to end consumers, as well as sales...

Smith & Wesson Brands Earnings Call Summary

Earnings Call Date:Mar 05, 2026
(Q3-2026)
|
% Change Since: |
Next Earnings Date:Sep 03, 2026
Earnings Call Sentiment Positive
The call was largely positive: the company reported strong top-line growth (+17.1%), improved profitability (EBITDAS +~21%, adjusted EPS up materially), robust handgun unit growth (+28%) and meaningful cash generation turnaround (operating cash flow of $20.5M vs a use of $9.8M prior-year). Management highlighted successful new-product adoption, ASP expansion, debt paydown and a constructive near-term outlook (Q4 sales guide +10–12%). Offsetting items include significant weakness in long guns (shipments -25%, ASP -11%), a tariff-related 160 bps drag on gross margin, rising operating expenses, a modest cash balance ($23.5M) versus remaining borrowings, and some channel inventory unit variability. On balance, the positive operational and financial momentum, guidance, and balance-sheet improvement outweigh the listed challenges.
Positive Updates
Revenue Growth
Net sales of $135.7 million, up $19.8 million or 17.1% year-over-year, driven by new handgun products and stronger sell-through.
Negative Updates
Long Gun Weakness
Long gun shipments into the sporting goods channel declined 25% year-over-year and overall long gun mix declined 5.6%; long gun ASPs were $535, down about 11% versus the prior year, primarily due to prior-year channel fill of higher-priced 1854 lever-action rifle introductions and relative outperformance of the hunting segment.
Read all updates
Q3-2026 Updates
Negative
Revenue Growth
Net sales of $135.7 million, up $19.8 million or 17.1% year-over-year, driven by new handgun products and stronger sell-through.
Read all positive updates
Company Guidance
Management guided Q4 sales to be up 10%–12% versus Q4 FY2025 with a small reduction in channel inventory, noting 8 additional operating days vs. Q3 and increased production to meet demand; they expect Q4 gross margin to rise by “several” percentage points over Q3 (and ~1–2 points above last year’s Q4) while operating expenses are likely ~10% higher than last year’s Q4 due to higher R&D, stock‑based compensation and profit‑related costs. They also forecast continued healthy cash generation, an effective tax rate of ~29%, full‑year capex of $25–30 million, and confirmed a $0.13 quarterly dividend (record March 19, pay April 2).

Smith & Wesson Brands Financial Statement Overview

Summary
Balance sheet strength (low-to-no leverage) is a clear positive, but earnings power is materially weaker versus 2021–2022 with sharply compressed net margins and even a negative EBITDA margin noted for 2026. Cash flow improved strongly in 2026, yet multi-year operating/FCF volatility (including negative periods) lowers confidence in consistency.
Income Statement
44
Neutral
Balance Sheet
74
Positive
Cash Flow
57
Neutral
BreakdownApr 2026Apr 2025Apr 2024Apr 2023Apr 2022
Income Statement
Total Revenue523.85M474.66M535.83M479.24M864.13M
Gross Profit141.10M127.18M158.09M154.54M374.56M
EBITDA59.76M55.71M84.01M81.10M281.64M
Net Income18.48M13.43M39.61M36.88M194.49M
Balance Sheet
Total Assets512.77M559.61M577.43M541.29M497.48M
Cash, Cash Equivalents and Short-Term Investments33.35M25.23M60.84M53.56M120.73M
Total Debt53.14M114.73M77.80M64.46M40.28M
Total Liabilities136.21M187.16M177.51M156.67M136.96M
Stockholders Equity376.56M372.45M399.91M384.62M360.51M
Cash Flow
Free Cash Flow114.19M-29.02M15.79M-73.17M113.56M
Operating Cash Flow114.19M-7.22M106.74M16.73M137.81M
Investing Cash Flow-28.24M-19.17M-81.49M-89.78M-24.12M
Financing Cash Flow-83.00M-9.21M-17.97M5.88M-105.99M

Smith & Wesson Brands Technical Analysis

Technical Analysis Sentiment
Positive
Last Price14.85
Price Trends
50DMA
14.94
Positive
100DMA
13.89
Positive
200DMA
11.71
Positive
Market Momentum
MACD
-0.09
Positive
RSI
62.25
Neutral
STOCH
28.02
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SWBI, the sentiment is Positive. The current price of 14.85 is below the 20-day moving average (MA) of 14.91, below the 50-day MA of 14.94, and above the 200-day MA of 11.71, indicating a bullish trend. The MACD of -0.09 indicates Positive momentum. The RSI at 62.25 is Neutral, neither overbought nor oversold. The STOCH value of 28.02 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SWBI.

Smith & Wesson Brands Risk Analysis

Smith & Wesson Brands disclosed 33 risk factors in its most recent earnings report. Smith & Wesson Brands reported the most risks in the "Production" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Smith & Wesson Brands Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$679.37M58.2210.08%2.53%18.18%92.72%
63
Neutral
$10.79B15.437.44%2.01%2.89%-14.66%
58
Neutral
$640.80M-53.27-4.24%1.92%3.20%-139.32%
57
Neutral
$251.00M-3.12-35.04%
56
Neutral
$719.21M38.755.04%5.10%10.75%35.88%
55
Neutral
$133.85M15.1513.82%26.96%-39.19%
50
Neutral
$37.88M-16.22-5.07%-26.36%-260.65%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SWBI
Smith & Wesson Brands
16.08
7.78
93.83%
PKE
Park Electrochemical
32.54
19.30
145.68%
RGR
Sturm Ruger & Company
40.19
3.38
9.18%
VTSI
VirTra
3.35
-2.72
-44.81%
POWW
AMMO
2.14
0.77
56.20%
BYRN
Byrna Technologies
5.90
-24.43
-80.55%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jun 19, 2026