Growth StrategyThe company's growth strategy is supported by price increases within its subscription revenue model and targeting smaller markets and new verticals.
Management And LeadershipA revamped leadership team, significant technology transformation, and optimized go-to-market strategy have already driven meaningful improvements to the business’s fundamental momentum.
Market PositionNIQ has a resilient and predictable business model due to the mission-critical nature of its solutions, long-standing client relationships, and highly recurring revenue streams.