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Marketing Alliance Inc (MAAL)
OTHER OTC:MAAL
US Market
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Marketing Alliance (MAAL) AI Stock Analysis

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MAAL

Marketing Alliance

(OTC:MAAL)

Rating:55Neutral
Price Target:
Marketing Alliance faces significant financial challenges, including declining revenue and profitability, which are major concerns. The technical analysis reflects a stable but stagnant outlook, while valuation metrics are mixed, with a concerning negative P/E ratio but an attractive dividend yield. These factors combine to result in a below-average score, highlighting the need for strategic improvements.

Marketing Alliance (MAAL) vs. SPDR S&P 500 ETF (SPY)

Marketing Alliance Business Overview & Revenue Model

Company DescriptionMarketing Alliance (MAAL) is a dynamic company operating in the marketing and advertising sector. It specializes in providing comprehensive marketing solutions, including digital marketing, branding, and strategic advertising campaigns. MAAL focuses on helping businesses enhance their market presence and achieve their growth objectives through innovative and tailored marketing strategies.
How the Company Makes MoneyMarketing Alliance (MAAL) generates revenue primarily through service fees charged for its marketing and advertising solutions. The company offers a range of services, including digital marketing campaigns, social media management, branding consultations, and traditional advertising initiatives. Revenue streams include one-time project fees, retainer agreements for ongoing services, and performance-based pricing models where earnings are tied to the success of specific campaigns. Additionally, MAAL may engage in strategic partnerships with technology firms and media outlets to enhance service offerings, expand reach, and drive additional revenue through collaborative projects and shared initiatives.

Marketing Alliance Financial Statement Overview

Summary
Marketing Alliance faces challenges in revenue growth and profitability, as evidenced by declining margins and recent net losses. The balance sheet reflects some stability, but declining equity and profitability are concerns. Cash flow management also presents challenges, with inconsistent growth and inefficiencies. Overall, the financial position indicates potential risks that need to be addressed to improve financial health.
Income Statement
55
Neutral
The company's revenue has decreased over the past few years, indicating negative revenue growth. The TTM data shows a net loss, which is concerning, though historical data indicates periods of profitability. Margins have also been declining, with the gross profit margin dropping significantly. The EBIT and EBITDA margins are low, reflecting operational challenges and reduced profitability.
Balance Sheet
65
Positive
The balance sheet shows moderate financial stability with a manageable debt-to-equity ratio. The equity ratio indicates that the company has a reasonable level of equity financing, though it has decreased over time. Return on equity is negative in the TTM period due to net losses, but previously showed positive returns. Overall, the balance sheet reflects some stability but highlights potential risks due to reduced equity and profitability.
Cash Flow
50
Neutral
The cash flow analysis reveals challenges in maintaining consistent cash flow generation. The operating cash flow to net income ratio is low due to the net loss in the TTM period. Free cash flow has been positive, but growth is inconsistent, and the free cash flow to net income ratio shows inefficiencies in cash generation relative to earnings.
BreakdownTTMMar 2024Mar 2023Mar 2022Mar 2021Mar 2020
Income Statement
Total Revenue19.91M19.59M17.38M24.34M32.14M32.89M
Gross Profit3.95M4.91M4.76M6.36M6.74M5.94M
EBITDA937.85K1.90M1.36M3.15M4.70M1.70M
Net Income-12.21K1.04M893.63K2.62M1.44M-1.21M
Balance Sheet
Total Assets13.85M17.50M18.53M23.39M24.94M27.53M
Cash, Cash Equivalents and Short-Term Investments6.25M5.79M6.66M7.37M7.37M8.88M
Total Debt2.94M4.29M4.83M5.56M6.12M6.27M
Total Liabilities7.91M10.78M11.64M15.61M17.63M20.23M
Stockholders Equity5.95M6.72M6.89M7.78M7.31M7.30M
Cash Flow
Free Cash Flow308.17K340.75K1.76M1.89M1.16M2.16M
Operating Cash Flow380.21K817.51K1.78M2.01M1.40M2.31M
Investing Cash Flow2.06M1.25M554.16K643.40K2.98M256.56K
Financing Cash Flow-3.16M0.00-2.58M-2.63M-1.68M-4.07M

Marketing Alliance Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1.36
Price Trends
50DMA
1.35
Positive
100DMA
1.32
Positive
200DMA
1.31
Positive
Market Momentum
MACD
<0.01
Negative
RSI
55.76
Neutral
STOCH
90.20
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MAAL, the sentiment is Positive. The current price of 1.36 is above the 20-day moving average (MA) of 1.29, above the 50-day MA of 1.35, and above the 200-day MA of 1.31, indicating a bullish trend. The MACD of <0.01 indicates Negative momentum. The RSI at 55.76 is Neutral, neither overbought nor oversold. The STOCH value of 90.20 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for MAAL.

Marketing Alliance Peers Comparison

Overall Rating
UnderperformOutperform
Sector (68)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
$17.52B11.7210.43%3.85%9.75%2.39%
55
Neutral
$25.22M11.44-3.92%0.48%-127.19%
55
Neutral
$10.81M21.467.66%3.69%9.74%-59.57%
54
Neutral
$32.47M11.0848.31%80.80%
48
Neutral
$108.78M4.45%16.19%89.75%
45
Neutral
$4.20M-223.86%1.07%96.67%
41
Neutral
$86.48M-12.03%158.74%14.86%
* Financial Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
MAAL
Marketing Alliance
1.36
-0.09
-6.21%
EHTH
Ehealth
3.44
-0.80
-18.87%
RELI
Reliance Global Group
0.89
-1.76
-66.42%
HUIZ
Huize Holding
2.40
-2.23
-48.16%
TIRX
Tian Ruixiang Holdings
0.67
-1.26
-65.28%
ZBAO
Zhibao Technology Inc. Class A
1.02
-3.05
-74.94%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 02, 2025