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BASE, Inc. (JP:4477)
:4477
Japanese Market
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BASE, Inc. (4477) AI Stock Analysis

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JP:4477

BASE, Inc.

(4477)

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Neutral 64 (OpenAI - 5.2)
Rating:64Neutral
Price Target:
¥294.00
▼(-10.91% Downside)
Action:Downgraded
Date:03/24/26
The score is led by improved financial performance (renewed growth, profitability recovery, strong cash generation, and low leverage). This is meaningfully offset by weak technical conditions (price below key moving averages with negative MACD and sub-40 RSI), while valuation is neutral-to-slightly supportive (P/E ~20 and ~1.82% yield).
Positive Factors
Revenue Growth Recovery
A sustained acceleration to +16.5% revenue in 2025 indicates improving product-market fit and demand after prior stagnation. Durable top-line momentum increases the probability that operating leverage and investment returns will remain positive over the next several quarters if execution continues.
Negative Factors
Historic Earnings Volatility
The company has swung from profitability to losses across recent years, which undermines predictability of future earnings. Such earnings cyclicality increases forecasting risk, can constrain long-term planning, and may force conservative capital allocation in downturns, limiting growth optionality.
Read all positive and negative factors
Positive Factors
Negative Factors
Revenue Growth Recovery
A sustained acceleration to +16.5% revenue in 2025 indicates improving product-market fit and demand after prior stagnation. Durable top-line momentum increases the probability that operating leverage and investment returns will remain positive over the next several quarters if execution continues.
Read all positive factors

BASE, Inc. (4477) vs. iShares MSCI Japan ETF (EWJ)

BASE, Inc. Business Overview & Revenue Model

Company Description
BASE, Inc. engages in the planning, development, and operation of web services in Japan. It operates through three segments: BASE Business, PAY Business, and Other Business. The company offers an online shop creation service under the BASE name; a...
How the Company Makes Money
null...

BASE, Inc. Financial Statement Overview

Summary
Strong turnaround in 2025 with revenue growth accelerating (+16.5%) and a return to solid profitability (about 8% operating margin, 8.8% net margin). Balance sheet is conservatively levered (debt-to-equity ~0.06x) and 2024–2025 free cash flow was strong and closely matched earnings (~1.0x), but multi-year volatility (losses and negative cash flow in 2022–2023) reduces confidence in durability.
Income Statement
74
Positive
Balance Sheet
86
Very Positive
Cash Flow
78
Positive
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue17.80B20.73B15.98B11.68B9.74B9.93B
Gross Profit8.10B9.99B7.17B5.03B4.74B5.62B
EBITDA17.00M1.75B-36.00M-601.00M-1.69B-1.17B
Net Income335.00M1.83B340.00M-606.00M-1.73B-1.19B
Balance Sheet
Total Assets42.78B57.80B46.29B37.30B31.28B31.99B
Cash, Cash Equivalents and Short-Term Investments19.23B26.87B25.73B22.23B22.41B24.05B
Total Debt407.00M896.00M768.00M0.000.000.00
Total Liabilities29.37B42.68B32.69B24.30B17.78B16.89B
Stockholders Equity13.41B14.92B13.60B13.00B13.50B15.10B
Cash Flow
Free Cash Flow0.003.27B3.63B-133.00M-1.73B1.76B
Operating Cash Flow0.003.28B3.66B-80.00M-1.71B1.78B
Investing Cash Flow0.00-3.07B-159.00M-53.00M-28.00M-21.00M
Financing Cash Flow0.00-1.07B3.00M16.00M26.00M21.00M

BASE, Inc. Technical Analysis

Technical Analysis Sentiment
Negative
Last Price330.00
Price Trends
50DMA
285.76
Negative
100DMA
302.72
Negative
200DMA
320.28
Negative
Market Momentum
MACD
-6.49
Negative
RSI
43.46
Neutral
STOCH
63.64
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:4477, the sentiment is Negative. The current price of 330 is above the 20-day moving average (MA) of 275.00, above the 50-day MA of 285.76, and above the 200-day MA of 320.28, indicating a bearish trend. The MACD of -6.49 indicates Negative momentum. The RSI at 43.46 is Neutral, neither overbought nor oversold. The STOCH value of 63.64 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for JP:4477.

BASE, Inc. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
85
Outperform
¥46.75B18.471.92%10.70%13.33%
78
Outperform
¥57.65B13.623.34%3.30%2.50%
71
Outperform
¥18.10B16.913.14%-3.85%-17.22%
64
Neutral
¥31.72B15.3432.07%349.54%
62
Neutral
¥163.55B52.431042.00%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
51
Neutral
¥29.40B28.0718.09%-50.60%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:4477
BASE, Inc.
270.00
-104.41
-27.89%
JP:3763
Pro-Ship Incorporated
1,607.00
400.13
33.15%
JP:3835
eBASE Co., Ltd.
390.00
-99.48
-20.32%
JP:3905
Datasection, Inc.
6,140.00
5,102.00
491.52%
JP:4481
Base Co., Ltd.
3,100.00
-241.34
-7.22%
JP:5027
AnyMind Group Inc.
498.00
-92.12
-15.61%

BASE, Inc. Corporate Events

BASE lifts Q1 profits on strong sales, keeps 2026 outlook and dividend plan
May 12, 2026
BASE, Inc. reported strong results for the three months ended March 31, 2026, with net sales rising 36.6% year on year to ¥6.24 billion and EBITDA surging 83.6%. Operating profit climbed 70.5% to ¥664 million and profit attributable to o...
BASE Extends Confidentiality Pact with Key Shareholder to Sustain Friendly Engagement
May 12, 2026
BASE, Inc. has extended the effective period of its confidentiality agreement with shareholder Hiroyuki Maki to a full year from the original execution date, maintaining all other conditions. The move follows two prior extensions and signals the c...
BASE to Acquire Entertainment-Tech Firm Port Inc. in Strategic Expansion
Apr 16, 2026
BASE, Inc. has resolved to acquire shares of entertainment-tech firm Port Inc. and make it a subsidiary, as part of its strategy to expand its presence in the growing fan engagement and digital content markets. Port operates services such as Talkp...
BASE, Inc. Releases Strategic Outlook, Forecasts, and FY2025 Results
Mar 26, 2026
BASE, Inc. has released materials outlining its corporate profile, business structure, and key performance metrics for stakeholders. The documents also present a medium-term management policy and earnings forecast for the fiscal year ending Decemb...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 24, 2026