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Hatena Co., Ltd. (JP:3930)
:3930
Japanese Market

Hatena Co., Ltd. (3930) AI Stock Analysis

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JP:3930

Hatena Co., Ltd.

(3930)

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Neutral 61 (OpenAI - 5.2)
Rating:61Neutral
Price Target:
¥1,009.00
▲(3.17% Upside)
Action:DowngradedDate:12/30/25
The score is primarily supported by a very strong, debt-free balance sheet and generally solid underlying profitability at the gross level, but is held back by compressed operating leverage, a sharp recent decline in free cash flow versus last year, and bearish technical signals with the price trading below major moving averages.
Positive Factors
Debt-free Balance Sheet
A zero-debt capital structure and stable equity base materially reduce solvency and refinancing risk. This durable financial flexibility supports sustained investment in product development, enterprise service delivery and opportunistic M&A without relying on external borrowing.
High Gross Margins
Very high gross margins reflect scalable digital and SaaS-like economics across platforms and enterprise services. These unit economics provide a lasting cushion for profitability, allowing the firm to absorb SG&A or R&D investments while preserving the potential for improved operating leverage over time.
Positive Cash Generation
Consistent positive operating and free cash flow underpin self-funded growth and lower dependence on external capital. With FCF roughly tracking net income (~0.93), the company can fund platform improvements and enterprise projects internally, supporting durable operational scalability.
Negative Factors
Compressed Operating Margins
Declining operating and net margins signal weakening operating leverage. If fixed costs or sales/marketing spend remain elevated while top-line growth is muted, sustained margin compression can limit reinvestment capacity and reduce return on equity over the medium term.
Sharp FCF Decline & Volatility
A steep year-over-year drop in free cash flow and historical volatility indicate risk in cash conversion. This reduces predictable funding for strategic initiatives, increases reliance on operational recovery to restore cushion, and raises execution risk for multi-quarter investments.
Near-term Revenue Softness
A small but persistent top-line decline points to pressure on user monetization or enterprise demand. Absent durable revenue growth, the company faces constrained scale benefits and tougher margin recovery, making long-term profitability and reinvestment more challenging.

Hatena Co., Ltd. (3930) vs. iShares MSCI Japan ETF (EWJ)

Hatena Co., Ltd. Business Overview & Revenue Model

Company DescriptionHatena Co., Ltd. (3930) is a Japanese technology company primarily engaged in providing web services and applications. The company offers platforms for blogging, social networking, and information sharing, serving both individual users and businesses. Hatena's core products include blogging platforms, community services, and content management tools that facilitate content creation and interaction among users.
How the Company Makes MoneyHatena Co., Ltd. generates revenue primarily through a combination of advertising, premium membership subscriptions, and partnerships. The company offers advertising space on its platforms, which generates income from advertisers seeking to reach Hatena's user base. Additionally, Hatena provides premium services and features for which users can subscribe, offering enhanced functionalities and experiences. Strategic partnerships with other technology firms and content creators also contribute to its revenue, facilitating cross-platform promotions and expanding its service offerings.

Hatena Co., Ltd. Financial Statement Overview

Summary
Strong balance sheet (debt-free, stable equity) supports a solid base, but income performance is mixed: high gross margin (~85.7%) is offset by compressed operating/net margins (TTM ~6.8% / ~4.7%) and slightly negative TTM revenue growth (-2.1%). Cash flow is positive but stepped down sharply vs FY2025 (TTM FCF -59.1% YoY) and has been volatile.
Income Statement
67
Positive
Profitability remains solid at the gross level (TTM (Trailing-Twelve-Months) gross margin ~85.7%), but earnings power has weakened versus prior annual periods: TTM operating margin (~6.8%) and net margin (~4.7%) are down from FY2025 (~8.9% / ~6.1%) and well below FY2022 highs. Revenue is slightly down in TTM (-2.1% growth rate), indicating near-term top-line softness, though the multi-year picture still shows growth off the FY2021 base. Overall, the income statement shows a high-margin business with currently compressed operating leverage.
Balance Sheet
86
Very Positive
The balance sheet is a clear strength: the company reports zero total debt across all periods shown, resulting in no meaningful leverage risk. Equity has been stable-to-growing (TTM equity ~¥2.82B), supporting a strong capital base. Returns have improved from the FY2024 trough (ROE ~2.4%) to TTM (~6.2%), but are still moderate versus earlier peaks (FY2022 ~9.8%), suggesting profitability—not balance sheet capacity—is the main limiter on returns.
Cash Flow
58
Neutral
Cash generation is positive in TTM (operating cash flow ~¥302M; free cash flow ~¥282M), and free cash flow roughly tracks reported earnings (TTM free cash flow to net income ~0.93). However, cash flow has been volatile: FY2023 saw very weak operating cash flow and negative free cash flow, and TTM free cash flow is sharply lower than FY2025 (free cash flow growth -59.1%). While the business is currently generating cash, the recent step-down and historical variability keep cash-flow quality from scoring higher.
BreakdownTTMJul 2025Jul 2024Jul 2023Jul 2022Jul 2021
Income Statement
Total Revenue3.71B3.79B3.31B3.15B3.06B2.62B
Gross Profit3.18B3.25B2.71B2.61B2.65B2.34B
EBITDA387.34M472.00M207.80M280.60M449.75M364.47M
Net Income173.17M230.00M62.37M99.64M240.22M172.64M
Balance Sheet
Total Assets3.19B3.45B2.91B2.88B2.97B2.61B
Cash, Cash Equivalents and Short-Term Investments1.34B2.15B1.52B1.51B1.73B1.52B
Total Debt0.000.000.000.000.000.00
Total Liabilities373.80M635.00M350.00M392.59M528.60M318.21M
Stockholders Equity2.82B2.81B2.56B2.49B2.44B2.29B
Cash Flow
Free Cash Flow281.95M689.00M128.25M-112.20M226.86M174.83M
Operating Cash Flow302.35M711.00M147.01M2.58M327.36M296.44M
Investing Cash Flow-77.05M-38.00M-106.16M-158.28M-43.92M-105.85M
Financing Cash Flow-247.14M2.01M1.55M-97.14M-52.20M6.92M

Hatena Co., Ltd. Technical Analysis

Technical Analysis Sentiment
Positive
Last Price978.00
Price Trends
50DMA
914.62
Positive
100DMA
932.16
Positive
200DMA
1146.37
Negative
Market Momentum
MACD
5.83
Positive
RSI
53.99
Neutral
STOCH
29.23
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:3930, the sentiment is Positive. The current price of 978 is above the 20-day moving average (MA) of 937.95, above the 50-day MA of 914.62, and below the 200-day MA of 1146.37, indicating a neutral trend. The MACD of 5.83 indicates Positive momentum. The RSI at 53.99 is Neutral, neither overbought nor oversold. The STOCH value of 29.23 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:3930.

Hatena Co., Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
¥32.41B15.150.38%18.02%46.43%
75
Outperform
¥7.63B12.373.29%7.47%55.61%
62
Neutral
¥12.62B15.544.78%-10.17%-19.44%
61
Neutral
¥2.90B16.197.20%47.54%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
59
Neutral
¥5.54B-112.790.77%4.75%
54
Neutral
¥40.45B83.8022.37%655.34%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:3930
Hatena Co., Ltd.
942.00
-288.00
-23.41%
JP:2193
COOKPAD
153.00
16.00
11.68%
JP:2454
All About, Inc.
400.00
49.91
14.26%
JP:3922
PR TIMES Corporation
2,397.00
14.86
0.62%
JP:5243
note inc.
2,216.00
895.00
67.75%
JP:6180
GMO Media, Inc.
4,460.00
12.42
0.28%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 30, 2025