Hotto Link, Inc. (JP:3680)
:3680
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Hotto Link, Inc.
(3680)
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Rating:46Neutral
Price Target:
¥214.00
▼(-16.08% Downside)
Action:Reiterated
Date:05/16/26
Overall score is weighed down primarily by weak financial performance (material losses, negative ROE, and negative/free-cash-flow deterioration) despite a strong TTM revenue rebound and manageable leverage. Technicals also remain weak with the stock trading below key moving averages and negative MACD. Valuation gets limited support from a ~2.75% dividend yield, but the negative P/E reflects ongoing losses.
Positive Factors
Recurring subscription business model
A subscription-based analytics model creates recurring, predictable revenue and higher customer lifetime value. Combined with strategic partnerships with platforms and agencies, this supports scalable upsells, cross‑sell opportunities and a durable revenue base if retention holds.
Negative Factors
Deep negative margins and returns
Significantly negative margins and deeply negative ROE reflect persistent loss-making and erosion of shareholder value. Until operating profitability turns sustainably positive, the business will struggle to retain capital internally for growth, dividends, or balance-sheet repair.
Read all positive and negative factors
Positive Factors
Negative Factors
Recurring subscription business model
A subscription-based analytics model creates recurring, predictable revenue and higher customer lifetime value. Combined with strategic partnerships with platforms and agencies, this supports scalable upsells, cross‑sell opportunities and a durable revenue base if retention holds.
Read all positive factors
Hotto Link, Inc. (3680) vs. iShares MSCI Japan ETF (EWJ)
Market Cap
¥3.42B
Dividend Yield1.17%
Average Volume (3M)238.27K
Price to Earnings (P/E)―
Beta (1Y)0.99
Revenue Growth-7.26%
EPS Growth-128.69%
CountryJP
Employees140
SectorTechnology
Sector Strength88
IndustrySoftware - Infrastructure
Share Statistics
EPS (TTM)-110.29
Shares Outstanding15,965,800
10 Day Avg. Volume211,960
30 Day Avg. Volume238,273
Financial Highlights & Ratios
PEG Ratio-0.01
Price to Book (P/B)0.99
Price to Sales (P/S)1.10
P/FCF Ratio-10.63
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Hotto Link, Inc. Business Overview & Revenue Model
Company Description
Hottolink, Inc. offers social media marketing support that collects, analyzes, and utilizes social big data in Japan. The company provides SNS marketing support, Twitter marketing support, Instagram marketing support, influencer marketing support,...
How the Company Makes Money
Hotto Link, Inc. generates revenue primarily through the provision of subscription-based social media data analytics platforms and services. The company's key revenue streams include licensing its proprietary analytics software to businesses, prov...
Hotto Link, Inc. Financial Statement Overview
Summary
Income Statement
32
Negative
Balance Sheet
66
Positive
Cash Flow
45
Neutral
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 3.73B | 3.65B | 4.27B | 4.74B | 7.91B | 6.57B |
| Gross Profit | 1.23B | 1.17B | 1.29B | 1.57B | 2.16B | 2.16B |
| EBITDA | 194.17M | 213.20M | 346.31M | 700.31M | 620.53M | 747.24M |
| Net Income | -1.73B | -1.79B | -564.63M | 226.60M | 1.82B | 764.29M |
Balance Sheet | ||||||
| Total Assets | 5.74B | 6.00B | 7.87B | 8.49B | 8.47B | 7.31B |
| Cash, Cash Equivalents and Short-Term Investments | 2.31B | 2.43B | 3.30B | 3.50B | 3.60B | 2.60B |
| Total Debt | 920.00M | 980.26M | 978.25M | 1.18B | 1.35B | 1.61B |
| Total Liabilities | 1.81B | 1.96B | 2.02B | 2.35B | 2.52B | 3.18B |
| Stockholders Equity | 3.93B | 4.03B | 5.86B | 6.14B | 5.95B | 3.87B |
Cash Flow | ||||||
| Free Cash Flow | -420.44M | -376.35M | 295.60M | 687.68M | 793.22M | 677.97M |
| Operating Cash Flow | 296.16M | 239.97M | 295.60M | 698.11M | 793.56M | 678.71M |
| Investing Cash Flow | -904.50M | -921.07M | -432.91M | -716.18M | -291.06M | -536.01M |
| Financing Cash Flow | -196.73M | -144.31M | -193.11M | -154.51M | 375.77M | 307.87M |
Hotto Link, Inc. Technical Analysis
Positive
255.00
Price Trends
223.04
Positive
241.97
Negative
264.41
Negative
Market Momentum
2.79
Negative
59.03
Neutral
83.96
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:3680, the sentiment is Positive. The current price of 255 is above the 20-day moving average (MA) of 220.70, above the 50-day MA of 223.04, and below the 200-day MA of 264.41, indicating a neutral trend. The MACD of 2.79 indicates Negative momentum. The RSI at 59.03 is Neutral, neither overbought nor oversold. The STOCH value of 83.96 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:3680.
Hotto Link, Inc. Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
68 Neutral | ¥91.26B | 22.13 | 6.41% | ― | 61.41% | -14.56% | |
68 Neutral | ¥18.08B | 25.49 | ― | ― | 8.39% | 19.42% | |
66 Neutral | ¥99.34B | 288.85 | ― | 0.18% | 29.01% | -10.58% | |
62 Neutral | ¥191.37B | 28.62 | ― | 1.76% | 178.95% | 4567.63% | |
61 Neutral | $37.18B | 12.37 | -10.20% | 1.83% | 8.50% | -7.62% | |
46 Neutral | ¥3.42B | -17.80 | ― | 1.17% | -7.26% | -128.69% | |
40 Underperform | ¥1.26B | -4.11 | ― | ― | 22.96% | 57.89% |
* Technology Sector Average
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Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.