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Hobonichi Co., Ltd. (JP:3560)
:3560
Japanese Market

Hobonichi Co., Ltd. (3560) AI Stock Analysis

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JP:3560

Hobonichi Co., Ltd.

(3560)

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Outperform 78 (OpenAI - 5.2)
Rating:78Outperform
Price Target:
¥3,920.00
▲(14.12% Upside)
Action:ReiteratedDate:01/04/26
The score is driven primarily by strong financial quality (especially the very clean balance sheet and solid profitability), partially tempered by inconsistent cash generation and negative free cash flow in 2025. Technicals add support due to a clear uptrend, while valuation is fair with a moderate dividend yield.
Positive Factors
Revenue Growth
Consistent revenue growth indicates strong market demand and effective sales strategies, supporting long-term business expansion and stability.
Negative Factors
Operational Efficiency
Limited operational cash efficiency could constrain the company's ability to optimize cash usage, potentially impacting long-term profitability.
Read all positive and negative factors
Positive Factors
Negative Factors
Revenue Growth
Consistent revenue growth indicates strong market demand and effective sales strategies, supporting long-term business expansion and stability.
Read all positive factors

Hobonichi Co., Ltd. (3560) vs. iShares MSCI Japan ETF (EWJ)

Hobonichi Co., Ltd. Business Overview & Revenue Model

Company Description
Hobonichi Co., Ltd. engages in the operation and content creation of Hobonichi Itoi Shimbun website and the Hobonichi web store in Japan. The company plans, develops, and sells of Hobonichi Techo, Hobonichi Earthball, and other products. It also o...
How the Company Makes Money
Hobonichi Co., Ltd. generates revenue primarily through the sale of its popular Hobonichi Techo planners and related stationery products. These products are marketed both domestically in Japan and internationally, capitalizing on the global appeal...

Hobonichi Co., Ltd. Financial Statement Overview

Summary
Strong overall fundamentals supported by steady revenue growth, solid margins, and an exceptionally conservative balance sheet (minimal debt, improving ROE). The key offset is weak and volatile cash-flow quality, including meaningfully negative free cash flow in 2025 despite positive earnings.
Income Statement
78
Positive
Balance Sheet
92
Very Positive
Cash Flow
46
Neutral
BreakdownAug 2025Aug 2024Aug 2023Aug 2022Aug 2021
Income Statement
Total Revenue8.68B7.53B6.82B5.91B5.64B
Gross Profit4.95B4.27B3.88B3.28B3.09B
EBITDA912.56M747.05M760.68M428.35M325.55M
Net Income448.35M399.20M411.91M205.71M196.98M
Balance Sheet
Total Assets6.99B6.55B5.90B5.35B5.17B
Cash, Cash Equivalents and Short-Term Investments755.18M1.19B1.37B1.62B1.77B
Total Debt8.96M2.87M5.22M7.89M9.03M
Total Liabilities2.10B2.03B1.70B1.49B1.38B
Stockholders Equity4.89B4.52B4.20B3.86B3.79B
Cash Flow
Free Cash Flow-218.86M372.36M-37.70M50.19M-82.78M
Operating Cash Flow158.47M401.59M162.66M201.61M466.59M
Investing Cash Flow-485.58M-467.33M-292.33M-255.08M-291.42M
Financing Cash Flow-105.05M-106.45M-106.93M-106.84M-106.35M

Hobonichi Co., Ltd. Technical Analysis

Technical Analysis Sentiment
Positive
Last Price3435.00
Price Trends
50DMA
3551.80
Negative
100DMA
3427.60
Positive
200DMA
3282.63
Positive
Market Momentum
MACD
-31.14
Positive
RSI
45.41
Neutral
STOCH
64.62
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:3560, the sentiment is Positive. The current price of 3435 is below the 20-day moving average (MA) of 3500.25, below the 50-day MA of 3551.80, and above the 200-day MA of 3282.63, indicating a neutral trend. The MACD of -31.14 indicates Positive momentum. The RSI at 45.41 is Neutral, neither overbought nor oversold. The STOCH value of 64.62 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:3560.

Hobonichi Co., Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
78
Outperform
¥8.07B2.452.66%15.17%12.30%
74
Outperform
¥7.61B-522.292.05%13.52%-42.59%
67
Neutral
¥31.84B9.270.90%12.50%11.02%
63
Neutral
¥3.32B10.301.63%2.88%-69.65%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
60
Neutral
¥5.78B13.211.76%2.24%
46
Neutral
¥7.51B-28.99-4.54%-261.55%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:3560
Hobonichi Co., Ltd.
3,475.00
445.32
14.70%
JP:2769
Village Vanguard Co., Ltd.
957.00
-74.00
-7.18%
JP:3134
Hamee Corp.
477.00
-53.89
-10.15%
JP:3138
Fujisan Magazine Service Co., Ltd.
1,051.00
400.74
61.63%
JP:3159
Maruzen CHI Holdings Co., Ltd.
344.00
27.68
8.75%
JP:3396
Felissimo Corporation
873.00
152.66
21.19%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 04, 2026