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ASKUL Corporation (JP:2678)
:2678
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ASKUL (2678) AI Stock Analysis

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JP:2678

ASKUL

(OTC:2678)

Rating:71Outperform
Price Target:
¥1,718.00
▲(8.94% Upside)
ASKUL's overall stock score is driven by strong technical indicators and a fair valuation. However, challenges in profitability and cash flow management weigh on the score. The absence of earnings call and corporate events data limits further insights.

ASKUL (2678) vs. iShares MSCI Japan ETF (EWJ)

ASKUL Business Overview & Revenue Model

Company DescriptionASKUL Corporation (2678) is a leading Japanese e-commerce company that specializes in the supply of office supplies, equipment, and various business-related products. Founded in 1963, ASKUL operates primarily in the business-to-business (B2B) sector, providing a comprehensive range of products including stationery, office furniture, and cleaning supplies through its online platform. The company is known for its commitment to efficiency and customer service, offering same-day delivery services in certain areas, which enhances its appeal to corporate clients and small businesses alike.
How the Company Makes MoneyASKUL generates revenue primarily through the sale of office supplies and related products via its online platform. The company employs a direct-to-consumer sales model targeting businesses, which allows it to maintain competitive pricing and achieve high volume sales. Key revenue streams include product sales, subscription services for regular deliveries, and partnerships with various suppliers that enhance its product offerings. Significant partnerships with logistics providers also contribute to its operational efficiency, enabling timely deliveries that attract and retain customers. Furthermore, ASKUL benefits from economies of scale due to its large customer base, which allows for bulk purchasing and cost reductions that enhance profit margins.

ASKUL Financial Statement Overview

Summary
ASKUL shows strong revenue growth but faces challenges in profitability and cash flow management. While leverage is under control, declining margins and negative free cash flow raise concerns about operational efficiency and liquidity. The company needs to focus on improving profitability and cash conversion to enhance financial stability.
Income Statement
75
Positive
ASKUL has demonstrated consistent revenue growth over the years, with a notable increase of 13.5% in the most recent year. However, the net profit margin has decreased significantly from 4.06% to 1.88%, indicating pressure on profitability. The gross profit margin remains stable around 24%, while EBIT and EBITDA margins have also declined, reflecting challenges in operational efficiency.
Balance Sheet
70
Positive
The company's debt-to-equity ratio has improved slightly, indicating better leverage management. However, the return on equity has decreased from 24.45% to 11.66%, suggesting reduced profitability for shareholders. The equity ratio remains stable, reflecting a balanced capital structure.
Cash Flow
60
Neutral
ASKUL's free cash flow has turned negative, highlighting potential liquidity concerns. The operating cash flow to net income ratio is relatively low, indicating challenges in converting income into cash. The negative free cash flow growth rate further emphasizes the need for improved cash management.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue480.45B481.10B471.68B446.71B428.52B422.15B
Gross Profit117.12B117.54B117.50B107.04B105.07B104.38B
EBITDA22.49B25.05B39.47B21.95B20.79B18.11B
Net Income9.10B9.07B19.14B9.79B9.21B7.76B
Balance Sheet
Total Assets229.01B227.78B243.06B227.51B188.02B190.11B
Cash, Cash Equivalents and Short-Term Investments51.15B48.42B61.74B66.22B58.79B66.26B
Total Debt32.46B36.24B36.14B40.79B25.20B28.41B
Total Liabilities149.29B146.53B161.73B160.63B130.75B130.90B
Stockholders Equity76.26B77.79B78.26B64.14B56.76B58.77B
Cash Flow
Free Cash Flow5.97B-2.54B5.45B5.65B7.87B7.11B
Operating Cash Flow11.15B12.91B16.89B20.13B17.95B16.00B
Investing Cash Flow-8.71B-16.58B-11.54B-22.93B-10.75B-9.08B
Financing Cash Flow-7.83B-9.65B-9.83B10.23B-14.67B-3.92B

ASKUL Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1577.00
Price Trends
50DMA
1524.74
Positive
100DMA
1517.17
Positive
200DMA
1582.17
Negative
Market Momentum
MACD
10.11
Negative
RSI
58.73
Neutral
STOCH
86.57
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:2678, the sentiment is Positive. The current price of 1577 is above the 20-day moving average (MA) of 1551.50, above the 50-day MA of 1524.74, and below the 200-day MA of 1582.17, indicating a neutral trend. The MACD of 10.11 indicates Negative momentum. The RSI at 58.73 is Neutral, neither overbought nor oversold. The STOCH value of 86.57 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:2678.

ASKUL Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
71
Outperform
$149.53B16.5411.66%2.42%2.00%-51.40%
61
Neutral
$18.08B12.82-2.51%3.03%1.45%-15.68%
€1.66B14.2912.29%
75
Outperform
¥224.13B15.06
2.19%5.78%40.57%
73
Outperform
¥11.89B11.26
3.59%2.27%33.92%
71
Outperform
¥258.91B23.64
2.78%2.42%55.63%
63
Neutral
¥67.69B19.73
1.99%1.10%-64.41%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:2678
ASKUL
1,577.00
-467.17
-22.85%
DE:1U3
BIC Cameras
9.50
0.19
2.04%
JP:2681
GEO Holdings Corporation
1,709.00
208.08
13.86%
JP:2730
EDION Corp
2,162.00
384.95
21.66%
JP:7636
Handsman Co.,Ltd
826.00
59.56
7.77%
JP:8282
K'S Holdings Corporation
1,593.50
138.75
9.54%

ASKUL Corporate Events

ASKUL Corporation Reports February Sales Growth
Mar 3, 2025

ASKUL Corporation reported a 5.2% year-on-year increase in non-consolidated net sales for February 2025, with the ASKUL business seeing a 5.1% rise and the LOHACO business experiencing a 6.2% growth. The increase in sales is partly attributed to an additional business day compared to February 2024, with an adjusted growth rate of 0.7%. These results highlight ASKUL’s steady performance and potential positive impact on its market positioning and stakeholder confidence.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Sep 06, 2025