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ASKUL Corporation (JP:2678)
:2678
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ASKUL (2678) AI Stock Analysis

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JP:2678

ASKUL

(2678)

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Neutral 64 (OpenAI - 4o)
Rating:64Neutral
Price Target:
¥1,638.00
▲(12.50% Upside)
ASKUL's overall stock score is primarily influenced by its financial performance and valuation. While the company shows strong revenue growth, challenges in profitability and cash flow management are significant concerns. The technical analysis indicates a bearish trend, but the valuation remains reasonable with an attractive dividend yield.

ASKUL (2678) vs. iShares MSCI Japan ETF (EWJ)

ASKUL Business Overview & Revenue Model

Company DescriptionASKUL Corporation provides office supplies mail-order services for small and medium sized offices in Japan. The company was incorporated in 1963 and is headquartered in Tokyo, Japan.
How the Company Makes MoneyASKUL generates revenue primarily through the sale of office supplies and related products via its online platform. The company employs a direct-to-consumer sales model targeting businesses, which allows it to maintain competitive pricing and achieve high volume sales. Key revenue streams include product sales, subscription services for regular deliveries, and partnerships with various suppliers that enhance its product offerings. Significant partnerships with logistics providers also contribute to its operational efficiency, enabling timely deliveries that attract and retain customers. Furthermore, ASKUL benefits from economies of scale due to its large customer base, which allows for bulk purchasing and cost reductions that enhance profit margins.

ASKUL Financial Statement Overview

Summary
ASKUL demonstrates strong revenue growth but faces challenges in profitability and cash flow management. Declining margins and negative free cash flow raise concerns about operational efficiency and liquidity.
Income Statement
75
Positive
ASKUL has demonstrated consistent revenue growth over the years, with a notable increase of 13.5% in the most recent year. However, the net profit margin has decreased significantly from 4.06% to 1.88%, indicating pressure on profitability. The gross profit margin remains stable around 24%, while EBIT and EBITDA margins have also declined, reflecting challenges in operational efficiency.
Balance Sheet
70
Positive
The company's debt-to-equity ratio has improved slightly, indicating better leverage management. However, the return on equity has decreased from 24.45% to 11.66%, suggesting reduced profitability for shareholders. The equity ratio remains stable, reflecting a balanced capital structure.
Cash Flow
60
Neutral
ASKUL's free cash flow has turned negative, highlighting potential liquidity concerns. The operating cash flow to net income ratio is relatively low, indicating challenges in converting income into cash. The negative free cash flow growth rate further emphasizes the need for improved cash management.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue602.72B481.10B471.68B446.71B428.52B422.15B
Gross Profit147.84B117.54B117.50B107.04B105.07B104.38B
EBITDA32.29B25.05B39.47B21.95B20.79B18.11B
Net Income12.06B9.07B19.14B9.79B9.21B7.76B
Balance Sheet
Total Assets227.78B227.78B243.06B227.51B188.02B190.11B
Cash, Cash Equivalents and Short-Term Investments48.42B48.42B61.74B66.22B58.79B66.26B
Total Debt36.24B36.24B36.14B40.79B25.20B28.41B
Total Liabilities146.53B146.53B161.73B160.63B130.75B130.90B
Stockholders Equity77.79B77.79B78.26B64.14B56.76B58.77B
Cash Flow
Free Cash Flow5.97B-2.54B5.45B5.65B7.87B7.11B
Operating Cash Flow11.15B12.91B16.89B20.13B17.95B16.00B
Investing Cash Flow-8.71B-16.58B-11.54B-22.93B-10.75B-9.08B
Financing Cash Flow-7.83B-9.65B-9.83B10.23B-14.67B-3.92B

ASKUL Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1456.00
Price Trends
50DMA
1550.26
Negative
100DMA
1530.05
Negative
200DMA
1549.07
Negative
Market Momentum
MACD
-30.22
Positive
RSI
41.38
Neutral
STOCH
38.61
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:2678, the sentiment is Negative. The current price of 1456 is below the 20-day moving average (MA) of 1525.35, below the 50-day MA of 1550.26, and below the 200-day MA of 1549.07, indicating a bearish trend. The MACD of -30.22 indicates Positive momentum. The RSI at 41.38 is Neutral, neither overbought nor oversold. The STOCH value of 38.61 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for JP:2678.

ASKUL Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
71
Outperform
¥248.35B22.772.75%2.42%55.63%
69
Neutral
€267.90B15.2811.17%2.48%5.63%25.63%
69
Neutral
¥212.67B14.322.22%5.78%40.57%
65
Neutral
¥11.79B11.143.61%2.27%34.02%
64
Neutral
$139.78B17.7610.61%2.59%1.69%-57.32%
63
Neutral
¥65.32B19.022.01%1.10%-64.41%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:2678
ASKUL
1,456.00
-426.87
-22.67%
JP:3048
BIC Cameras
1,606.00
64.45
4.18%
JP:2681
GEO Holdings Corporation
1,658.00
193.15
13.19%
JP:2730
EDION Corp
2,077.00
387.12
22.91%
JP:7636
Handsman Co.,Ltd
832.00
55.92
7.21%
JP:8282
K'S Holdings Corporation
1,567.50
175.18
12.58%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 11, 2025