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Max Financial Services Limited (IN:MFSL)
:MFSL
India Market

Max Financial Services Limited (MFSL) AI Stock Analysis

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IN:MFSL

Max Financial Services Limited

(MFSL)

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Neutral 59 (OpenAI - 4o)
Rating:59Neutral
Price Target:
₹1,795.00
▲(5.95% Upside)
Max Financial Services Limited has a stable financial foundation with strong cash flow and a conservative balance sheet, contributing positively to its score. However, technical indicators suggest the stock is overbought, and the high P/E ratio indicates potential overvaluation, which negatively impacts the overall score.
Positive Factors
Cash Flow Generation
Strong free cash flow generation indicates robust cash profitability, providing the company with the flexibility to invest in growth opportunities and withstand economic downturns.
Conservative Balance Sheet
A conservative balance sheet with low leverage enhances financial stability, reducing risk and providing a buffer against market volatility.
Efficient Operations
Efficient operations, as evidenced by a strong gross profit margin, suggest effective cost control and operational efficiency, supporting long-term profitability.
Negative Factors
Revenue Growth Decline
A decline in revenue growth can signal challenges in market expansion or product demand, potentially impacting future earnings and market position.
Low Profitability Margins
Low profitability margins indicate challenges in converting revenue into profit, which can constrain reinvestment capabilities and shareholder returns.
Earnings Decline
A significant decline in earnings per share growth reflects potential operational inefficiencies or market challenges, affecting investor confidence and long-term growth prospects.

Max Financial Services Limited (MFSL) vs. iShares MSCI India ETF (INDA)

Max Financial Services Limited Business Overview & Revenue Model

Company DescriptionMax Financial Services Limited, through its subsidiary, provides life insurance products in India. The company operates through Life Insurance and Business Investments segments. It offers a range of participating, non-participating, and linked products covering life insurance, pension, and health benefits, including riders for individual and group segments. The company also engages in treasury investment activities; and the provision of management advisory services. Its products are distributed through individual and corporate agents, banks, brokers, and other channels. The company was formerly known as Max India Limited and changed its name to Max Financial Services Limited in January 2016. Max Financial Services Limited was founded in 1984 and is based in Noida, India.
How the Company Makes MoneyMFSL generates revenue primarily through its life insurance premium collections and asset management fees. The company earns money by selling life insurance policies, where it collects premiums from policyholders. Additionally, MFSL has a significant presence in mutual funds and investment management, where it charges management fees based on the assets under management (AUM). The firm may also derive income from financial advisory services and commissions on the sale of financial products. Key partnerships with banks and financial institutions further bolster its distribution channels, enhancing its revenue potential. Overall, its diversified service offerings and strategic alliances contribute significantly to its financial performance.

Max Financial Services Limited Financial Statement Overview

Summary
Max Financial Services Limited demonstrates a stable financial position with strong cash flow generation and a conservative balance sheet. While revenue growth has slowed, the company maintains efficient operations and a solid capital structure. Profitability margins are an area for improvement to enhance overall financial performance.
Income Statement
The income statement shows a stable revenue base with a slight decline in revenue growth rate of -5.1% in the latest year. The gross profit margin remains strong at 100%, indicating efficient cost management. However, the net profit margin is low at 0.7%, suggesting limited profitability. The EBIT and EBITDA margins are also modest, reflecting operational challenges.
Balance Sheet
The balance sheet is solid with a low debt-to-equity ratio of 0.19, indicating conservative leverage. The return on equity is moderate at 6.2%, showing decent returns for shareholders. The equity ratio is healthy, suggesting a strong capital structure.
Cash Flow
Cash flow analysis reveals strong free cash flow generation with a significant growth rate, albeit from a low base. The operating cash flow to net income ratio is robust, indicating efficient cash conversion. The free cash flow to net income ratio is high at 97.4%, reflecting strong cash profitability.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue1.20T463.96B464.94B313.28B311.83B312.44B
Gross Profit1.12T432.16B440.95B297.14B297.80B300.17B
EBITDA17.44B7.21B6.58B7.05B6.36B7.76B
Net Income6.78B3.27B3.40B3.78B2.53B4.25B
Balance Sheet
Total Assets0.001.90T1.63T1.32T1.18T981.32B
Cash, Cash Equivalents and Short-Term Investments0.0015.07B34.35B26.98B7.95B23.25B
Total Debt0.0010.25B8.44B8.21B7.78B2.87B
Total Liabilities-64.03B1.84T1.58T1.28T1.13T945.27B
Stockholders Equity64.03B52.75B38.66B35.18B39.35B33.43B
Cash Flow
Free Cash Flow0.0081.34B58.84B97.48B83.68B85.38B
Operating Cash Flow0.0083.52B61.07B99.22B84.96B86.21B
Investing Cash Flow0.00-97.03B-50.04B-92.28B-88.35B-85.81B
Financing Cash Flow0.0019.61B-1.17B-2.33B3.88B-920.17M

Max Financial Services Limited Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1694.25
Price Trends
50DMA
1667.20
Positive
100DMA
1627.39
Positive
200DMA
1522.42
Positive
Market Momentum
MACD
8.55
Negative
RSI
60.58
Neutral
STOCH
83.73
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For IN:MFSL, the sentiment is Positive. The current price of 1694.25 is above the 20-day moving average (MA) of 1686.32, above the 50-day MA of 1667.20, and above the 200-day MA of 1522.42, indicating a bullish trend. The MACD of 8.55 indicates Negative momentum. The RSI at 60.58 is Neutral, neither overbought nor oversold. The STOCH value of 83.73 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for IN:MFSL.

Max Financial Services Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (68)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
72
Outperform
₹943.25B33.540.69%14.43%25.13%
68
Neutral
$18.00B11.429.92%3.81%9.73%1.22%
63
Neutral
₹925.60B28.287.07%-13.03%
62
Neutral
₹583.37B29.350.71%15.31%25.88%
59
Neutral
₹579.09B357.54-16.19%-53.19%
55
Neutral
₹991.88B75.790.13%-42.13%48.75%
55
Neutral
₹290.60B5.261.87%4.79%13.08%
* Financial Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
IN:MFSL
Max Financial Services Limited
1,677.95
608.95
56.96%
IN:ABCAPITAL
Aditya Birla Capital Ltd.
353.65
183.95
108.40%
IN:ICICIGI
ICICI Lombard General Insurance Co. Ltd.
1,893.90
69.83
3.83%
IN:ICICIPRULI
ICICI Prudential Life Insurance Co. Ltd.
685.10
49.74
7.83%
IN:LICHSGFIN
LIC Housing Finance Ltd
528.30
3.88
0.74%
IN:SUNDARMFIN
Sundaram Finance Limited
5,250.65
789.87
17.71%

Max Financial Services Limited Corporate Events

Max Financial Clarifies Independent Director Appointment Amid Proxy Concerns
Dec 12, 2025

Max Financial Services Limited has clarified its position regarding the appointment of Mr. Pradeep Pant as an Independent Director, following proxy firms’ recommendations against his appointment due to tenure aggregation with Axis Max Life Insurance Limited. The company emphasizes that regulatory frameworks consider tenure at the entity level, not the group level, and supports Mr. Pant’s appointment to strengthen governance and oversight. The Board and Nomination & Remuneration Committee recommend his appointment, citing his skills and experience as beneficial to the company.

Max Financial Services Publishes Postal Ballot Notice
Nov 22, 2025

Max Financial Services Limited announced the publication of a newspaper advertisement regarding the dispatch of a Notice of Postal Ballot and e-voting information, as per SEBI regulations. This step is part of the company’s compliance with regulatory requirements, ensuring transparency and communication with its stakeholders.

Max Financial Services Achieves ESG Rating of 62
Oct 7, 2025

Max Financial Services Limited has received an ESG rating of 62 from Crisil ESG Ratings & Analytics Limited, on a scale of 0-100. This rating, which was independently prepared by Crisil based on publicly available data, reflects the company’s performance on Environmental, Social, and Governance parameters. The company voluntarily disclosed this rating to the stock exchanges to ensure transparency and inform stakeholders.

Max Financial Services Appoints New Director to Axis Max Life Insurance Board
Oct 1, 2025

Max Financial Services Limited announced the appointment of Ms. Rajkamal Vempati as an additional non-executive director on the Board of Axis Max Life Insurance, effective October 1, 2025. This appointment, nominated by Axis Bank, signifies a continuation of the strategic relationship between Max Financial Services, Axis Max, and Axis Bank, potentially impacting the company’s governance and operational strategies.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 13, 2025