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Prada SpA (HK:1913)
:1913
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Prada SpA (1913) AI Stock Analysis

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HK:1913

Prada SpA

(1913)

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Outperform 76 (OpenAI - 5.2)
Rating:76Outperform
Price Target:
HK$49.00
▲(26.61% Upside)
Action:Reiterated
Date:08/01/26
The score is driven primarily by strong profitability and brand economics (high and improving margins) alongside consistent free cash flow. Offsetting this are increased financial risk from higher leverage and signs of slowing top-line momentum in 2025. Technicals are supportive with the price above major moving averages, and valuation looks reasonable with a mid-teens P/E and a ~3.5% dividend yield.
Positive Factors
High Margins & Improving Profitability
Sustained high gross and rising EBIT margins reflect durable pricing power and efficient cost structure in luxury goods. This margin profile supports cash generation, reinvestment in stores and product, and resilience to moderate demand swings, underpinning long-term earnings quality.
Negative Factors
Rising Financial Leverage
The material increase in leverage reduces financial flexibility and raises interest and refinancing risk. In a cyclical luxury market, higher debt magnifies earnings volatility and limits capacity for opportunistic investments or buybacks, weakening long-term resilience.
Read all positive and negative factors
Positive Factors
Negative Factors
High Margins & Improving Profitability
Sustained high gross and rising EBIT margins reflect durable pricing power and efficient cost structure in luxury goods. This margin profile supports cash generation, reinvestment in stores and product, and resilience to moderate demand swings, underpinning long-term earnings quality.
Read all positive factors

Prada SpA (1913) vs. iShares MSCI Hong Kong ETF (EWH)

Prada SpA Business Overview & Revenue Model

Company Description
Prada S.p.A., operating with its various subsidiaries, is an international luxury fashion house that creates, manufactures, and distributes a diverse collection of high-end items. This range encompasses leather goods, handbags, footwear, clothing,...
How the Company Makes Money
Prada S.p.A. generates revenue primarily by selling luxury products across its brand portfolio through a mix of directly operated retail and wholesale distribution. (1) Retail sales (direct-to-consumer): A significant portion of sales comes from p...

Prada SpA Financial Statement Overview

Summary
Overall fundamentals are solid: strong luxury-level margins (gross ~76%–80%) and improving operating profitability (EBIT margin up to ~23% by 2025). Cash flow is positive with consistent free cash flow, but cash conversion weakened in 2025 (FCF ~63% of net income). Key risks are the 2025 revenue decline (-2.2%) and a notable leverage increase (debt-to-equity rising to ~1.04), which reduces flexibility if demand softens.
Income Statement
84
Very Positive
Balance Sheet
66
Positive
Cash Flow
74
Positive
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue6.08B5.72B5.43B4.73B4.20B3.37B
Gross Profit4.83B4.59B4.34B3.80B3.31B2.55B
EBITDA1.85B1.58B2.01B1.73B1.42B1.09B
Net Income798.60M851.94M838.91M671.03M465.19M294.25M
Balance Sheet
Total Assets10.88B11.01B8.55B7.62B7.38B6.96B
Cash, Cash Equivalents and Short-Term Investments1.02B1.26B1.01B689.52M1.09B981.79M
Total Debt4.83B4.82B2.79B2.60B2.67B2.79B
Total Liabilities6.28B6.35B4.13B3.74B3.88B3.83B
Stockholders Equity4.58B4.64B4.40B3.85B3.48B3.11B
Cash Flow
Free Cash Flow1.10B1.00B1.19B395.61M882.20M923.90M
Operating Cash Flow1.70B1.59B1.65B1.16B1.12B1.14B
Investing Cash Flow-1.79B-1.75B-462.45M-759.19M-250.21M-137.26M
Financing Cash Flow467.46M432.67M-875.47M-775.73M-787.38M-494.73M

Prada SpA Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
76
Outperform
HK$110.69B15.4517.31%3.86%15.29%1.39%
75
Outperform
HK$7.81B4.7112.17%8.61%6.00%114.75%
72
Outperform
HK$2.51B10.006.71%1.56%3.51%27.91%
68
Neutral
HK$122.05B13.4533.61%4.29%5.29%53.87%
67
Neutral
HK$14.47B7.0814.28%4.45%28.96%86.00%
64
Neutral
HK$6.47B6.7118.87%1.70%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:1913
Prada SpA
44.10
5.30
13.65%
HK:0116
Chow Sang Sang Holdings International
12.11
4.05
50.19%
HK:1929
Chow Tai Fook Jewellery Group
12.22
-0.75
-5.80%
HK:0113
Dickson Concepts (International)
6.48
1.57
32.12%
HK:0590
Luk Fook Holdings (International)
25.32
3.58
16.46%
HK:6168
Zhou Liu Fu Jewellery Co., Ltd. Class H
14.51
-24.34
-62.66%

Prada SpA Corporate Events

Prada Delivers Double-Digit Revenue Growth and Stable Margins in First Half of 2026
Jul 30, 2026
Prada Group reported strong growth for the six months ended June 30, 2026, with net revenues rising 16% year-on-year to €3,048 million and organic growth of 5%. Retail sales reached €2,633 million, up 12% and 3% organically, as the sec...
Prada sets July 30 board meeting to approve interim 2026 results
Jul 16, 2026
Prada S.p.A. has scheduled a meeting of its Board of Directors for July 30, 2026, to review and approve the unaudited interim results for the six months ended June 30, 2026. The approval and subsequent publication of these interim figures will pro...
Prada revises intra‑group rent for key UK Miu Miu lease
May 19, 2026
Prada SpA’s UK retail arm has revised the rent for a key Miu Miu store after agreeing a rent review memorandum with related-party landlord Prada RE UK, with the parent company acting as guarantor. The existing lease, which runs to March 2035...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 01, 2026